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Purwati Ratna Wahyuni; Sindi Arista Rahman; Ribut Santosa

POTENSI : Jurnal Pengabdian Kepada Masyarakat 2025 Fakultas Ekonomi dan Bisnis UNDARIS

This community empowerment program aims to enhance the economic independence and product competitiveness of women and youth in rural areas through social innovation and creative entrepreneurship in Madurese batik, rooted in local wisdom. The initiative addresses the limited economic opportunities and low participation of rural women and youth in productive activities. The program's objectives include improving entrepreneurial skills, fostering innovation in batik design, and strengthening market access for local products. Using a participatory action approach, the program involved training, mentoring, and collaborative product development with local artisans. The results show a significant improvement in participants’ skills in business planning, creative design, and digital marketing. Moreover, several new batik products with unique local motifs were successfully introduced and promoted through online platforms and local exhibitions. These outcomes indicate that empowering rural communities through context-specific innovation and entrepreneurship can generate sustainable socio-economic impacts. This program not only contributes to the economic resilience of rural communities but also revitalizes the cultural identity of Madura through batik as a competitive local product

Rizaqi Ruhiyat; Chamid Sutikno; Ariesta Amanda; , Indah Ayu Permana Pribadi; Zaula Rizqi Atika

Kajian Administrasi Publik dan ilmu Komunikasi 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This research is a study in the field of Public Administration aimed at describing community empowerment management through the Holistic Village Development and Empowerment Program (PHP2D) in the development of Kebon Winduaji Coffee in Winduaji Village, Paguyangan District, Brebes Regency in 2020. The research method employed a descriptive qualitative approach with a case study design. The research targets were stakeholders involved in community empowerment activities through the PHP2D program. The selection of informants in this study used purposive sampling technique. Data sources for the research utilized both primary and secondary data. This research focused on aspects including available strengths and opportunities, while simultaneously minimizing weaknesses and threats faced in the development of Kebon Winduaji Coffee. Data analysis used an interactive model with descriptive design. The research findings indicate that successful community empowerment through local products requires a balance between two important elements: preserving local culture and traditions, and adapting to contemporary market demands. The long-term success of community empowerment programs depends not only on the availability of funding and support from various parties. More importantly, it is the ability to build a robust system that can withstand various external changes, while maintaining the distinctive characteristics and authenticity of local products as a sustainable competitive advantage.

Ellysia Eka Putri Agustina; Radjikan Radjikan; Muhammad Roisul Basyar

Kajian Administrasi Publik dan ilmu Komunikasi 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Pasuruan City has an economic dynamic driven by the informal sector, especially street vendors (PKL), which play a crucial role in supporting the community's economy. One of the locations that is the center of street vendor activities is the Pasuruan City Square area. Despite its strategic value, the presence of street vendors in the area has caused problems related to order, cleanliness, and public space management. In response, the Pasuruan City Government has enacted Local Regulation No. 2/2013 on the Arrangement and Empowerment of Street Vendors. This study aims to analyze the implementation of the policy and identify factors that support and hinder its implementation. This research uses a descriptive qualitative approach by referring to Van Meter and Van Horn's policy implementation theory, which includes six main indicators. Data collection techniques were conducted through interviews, observation, documentation, and literature study. The results show that policy implementation is quite effective, as seen from the addition of official locations, assistance with facilities such as carts, and entrepreneurship training. However, challenges remain, mainly related to limited human resources and low compliance of street vendors with zoning regulations.

Siti Mubaedah; Ariesta Amanda; Chamid Sutikno; Indah Ayu Permana Pribadi; Zaula Rizqi Atika

Parlementer : Jurnal Studi Hukum dan Administrasi Publik 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

This study is a research in the field of Public Administration that aims to describe the conception of community empowerment in improving economic income through the development of local coffee products in Winduaji Village. The approach used is descriptive qualitative with a case study design. Research informants were selected using purposive sampling technique, with data sources including primary and secondary data. The focus of this research encompasses empowerment aspects that are oriented toward community needs, based on local potential, encouraging independence, environmentally oriented, and structurally based. The data analysis technique uses an interactive model. The research results show that the concept of community empowerment through local coffee development in Winduaji Village, Paguyangan District, Brebes Regency has been running quite well. This program has successfully increased community capacity in coffee processing and opened business opportunities through strengthening the identity of local coffee products with the branding "Kopi Kebon Winduaji". Nevertheless, there are still challenges such as limited technical knowledge in cultivation, lack of business capital, and suboptimal market access. Overall, this empowerment program has a positive impact on improving the community's economy, although it still requires continuous assistance to achieve more optimal results.

Rizaqi Ruhiyat; Chamid Sutikno; Ariesta Amanda; Indah Ayu Permana Pribadi; Zaula Rizqi Atika

Parlementer : Jurnal Studi Hukum dan Administrasi Publik 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

This research is a study in the field of Public Administration aimed at describing community empowerment management through the Holistic Village Development and Empowerment Program (PHP2D) in the development of Kebon Winduaji Coffee in Winduaji Village, Paguyangan District, Brebes Regency in 2020. The research method employed a descriptive qualitative approach with a case study design. The research targets were stakeholders involved in community empowerment activities through the PHP2D program. The selection of informants in this study used purposive sampling technique. Data sources for the research utilized both primary and secondary data. This research focused on aspects including available strengths and opportunities, while simultaneously minimizing weaknesses and threats faced in the development of Kebon Winduaji Coffee. Data analysis used an interactive model with descriptive design. The research findings indicate that successful community empowerment through local products requires a balance between two important elements: preserving local culture and traditions, and adapting to contemporary market demands. The long-term success of community empowerment programs depends not only on the availability of funding and support from various parties. More importantly, it is the ability to build a robust system that can withstand various external changes, while maintaining the distinctive characteristics and authenticity of local products as a sustainable competitive advantage.

Tri Marfiyanto; Muhammad Iqbal Fikri Adi; Maulana Muhammad Luqman Abrori

Karya Nyata : Jurnal Pengabdian kepada Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

This community service program aims to implement the concept of Sustainable Islamic Education through the utilization of kitchen waste into ecoenzyme-based soap at Sulaimaniyah Islamic Boarding School in Waru, Surabaya. The primary issues addressed include the lack of proper organic waste management in pesantren environments, low ecological awareness, and limited entrepreneurial skills among students (santri). The program was carried out using participatory and educational approaches, involving university students, santri, teachers (ustadz), and the surrounding community. Activities included training on ecoenzyme production, natural soap making, Islamic-based environmental education, and the formation of an environmentally conscious student community. The results showed significant improvements in technical skills, environmental awareness, and social collaboration. The soap products created have the potential to be developed into a student-run micro-enterprise based on circular economy principles. This initiative not only offers an ecological solution to waste problems but also strengthens the role of pesantren in nurturing economically empowered and environmentally conscious change agents. The program is expected to serve as a transformative education model that can be replicated in other Islamic boarding schools.

Pusporini Palupi Jamaludin; Elizabeth Tika Kristina H; Budhi Prabowo; Paringsih Paringsih

Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan 2025 Lembaga Pengembangan Kinerja Dosen

The importance of implementing community service activities (PKM) in the Tri Dharma of higher education has a positive impact on the community. The title of this PKM is "Empowerment of human resources through digital financial literacy to prevent illegal online lending practices among mothers of Majelis Taklim Al Hasanudin. " The low level of digital financial literacy is the main cause that makes mothers entangled in illegal loans. The purpose of this PKM is to increase the understanding of digital financial literacy, which is crucial for the community to recognise and stay away from unauthorised online loans. With good knowledge, each individual is expected to make smart financial decisions and avoid the trap of illegal debt. This community service activity took place in the Sawah Baru Ciputat area, South Tangerang. The methods used in the implementation of this PKM include participatory approaches, lectures, and focus group discussions (FGDs). The results of this activity show that the participants, namely the mothers of Majelis Taklim Al Hasanudin who have received education, are able to take both preventive and responsive steps to protect themselves from the negative impacts of illegal online loans. Their improved understanding of the characteristics of illegal online loans, the importance of financial planning, and the ability to access legitimate financial information were significant results. Thus, digital financial literacy proved effective in strengthening the capacity of the women to maintain personal financial stability and avoid illegal online lending practices.

Putri Khairunnisa; Octa Palentina Saragih; Dian G. Purba; Hartati Rodearna Sitio; Demak A. Purba +3 more

Kajian Ekonomi dan Akuntansi Terapan 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Credit Union (CU) Mandiri is one of the cooperative-based microfinance institutions that plays an important role in improving the economic welfare of the community in Pematang Siantar. This study aims to analyze the contribution of CU Mandiri in empowering its members through savings and loan programs, financial literacy training, and micro-business development. The method used in this study is a descriptive qualitative approach, with data collection techniques through interviews, observations, and documentation studies. The results of the study show that CU Mandiri not only provides affordable financing access for low-income communities, but also increases the awareness and ability of its members to manage their finances independently. Through cooperative principles such as solidarity and active participation of members, CU Mandiri has succeeded in creating an environment that supports local economic growth. However, challenges such as low financial literacy and limited capital are still obstacles that need to be addressed systematically.

Ananda Fikriyah Hasan; Khaerul Umam Noer

Perspektif Administrasi Publik dan hukum 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Watu Lanur Village is one of the villages in Lamba Leda District, East Manggarai Regency, NTT which belongs to the 3T area (underdeveloped, foremost and outermost), based on Perpres No. 63 of 2020. The village is experiencing low development, geographical location is in the hills, far from urban areas. The village community is still carrying out traditional traditions, one of which is Belis Custom, which causes people to often experience difficulties. PT Permodalan Nasional Madani provides special services for pre -prosperous women through the provision of capital called PNM Mekaar to start a business or who wants to develop a business. The purpose of this study is to determine the success of the capital program in empowering the family's economy in Watu Lanur Village. Data collection of this study from primary data and secondary data, with observation data collection techniques, interviews, and documentation. The method used by this research is descriptive with a qualitative approach. The focus of the problem of this research on families who experience economic difficulties due to traditional traditions. The results of this study indicate that PNM Mekaar is quite successful in providing capital to overcome the sustainability of the main business in the village, namely pigs. Pig -livestock becomes the backbone of the family economy according to tradition there. Every traditional event requires pigs to sacrifice. Obstacles to the capital program in this village, namely the absence of training held by PNM Mekaar caused members not to use capital according to the designation. There is a need for assistance and training to ensure that members can utilize capital productively, so as to improve economic welfare while maintaining tradition.

Khoiriyah, Siti; Pratama, Gama

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2025 FEB Universitas Maritim Semarang

Usaha Mikro, Kecil, dan Menengah (UMKM) memegang peranan strategis dalam perekonomian Indonesia, dengan kontribusi signifikan terhadap Produk Domestik Bruto (PDB) dan penyerapan tenaga kerja. Namun, UMKM menghadapi berbagai tantangan, seperti keterbatasan akses permodalan, rendahnya kualitas sumber daya manusia, kurangnya pemanfaatan teknologi, serta kendala dalam pemasaran produk. Penelitian ini bertujuan untuk mengidentifikasi permasalahan utama yang dihadapi UMKM, mengevaluasi efektivitas program pemberdayaan yang telah dilaksanakan oleh pemerintah dan sektor swasta, serta merumuskan strategi pengembangan yang aplikatif dan berkelanjutan. Metodologi yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui observasi, wawancara mendalam, dan studi dokumentasi. Analisis data dilakukan menggunakan model Miles dan Huberman yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa program pemberdayaan yang mencakup pelatihan, pendampingan, serta fasilitasi akses pasar dan teknologi dapat meningkatkan kapasitas dan daya saing UMKM secara signifikan. Selain itu, peningkatan proses pembelajaran dalam UMKM sangat penting untuk mendorong inovasi produk dan perbaikan kinerja usaha. Penelitian ini menyimpulkan bahwa strategi pengembangan UMKM harus terintegrasi dengan pemberdayaan sumber daya manusia, peningkatan akses permodalan, dan pemanfaatan teknologi digital. Dukungan kebijakan yang memudahkan akses pembiayaan dan regulasi yang ramah terhadap UMKM juga menjadi faktor penentu keberhasilan pengembangan sektor ini. Diharapkan, hasil penelitian ini dapat menjadi acuan dalam perumusan kebijakan dan program pemberdayaan UMKM yang lebih efektif, sehingga UMKM dapat tumbuh dan berkontribusi lebih optimal terhadap perekonomian nasional.

Eko Nursanty; Au Yong Hui Nee; Gita Sugiyarti; Aris Mardiyono; Tri Widayati +1 more

Jurnal Suara Pengabdian 45 2025 LPPM Universitas 17 Agustus 1945 Semarang

Pasar tradisional memainkan peran penting dalam memperkuat identitas budaya dan meningkatkan daya tarik pariwisata internasional. Pasar Seni di Kuala Lumpur adalah contoh utama dari keberhasilan transformasi pasar tradisional menjadi tujuan wisata budaya. Inisiatif community engagement ini merupakan kolaborasi antara Universitas 17 Agustus 1945 (UNTAG) Semarang dan Universiti Tunku Abdul Rahman (UTAR) Malaysia, yang bertujuan untuk meningkatkan pemahaman pemangku kepentingan tentang strategi branding untuk Pasar Seni sebagai destinasi pariwisata internasional. Metode yang digunakan antara lain lokakarya partisipatif, diskusi dengan pemilik bisnis lokal, dan observasi lapangan. Hasil penelitian menunjukkan bahwa kombinasi pelestarian budaya, pemasaran digital, dan keterlibatan masyarakat lokal menjadi faktor kunci dalam memperkuat citra Pasar Seni sebagai destinasi wisata global. Rekomendasi diberikan untuk pengembangan strategi branding untuk pasar tradisional di Asia Tenggara.    

Adrianah Adrianah; Nur Apriyani; Ibrahim Syah; Husnul Khatimah Syarif

Jurnal Pengabdian Masyarakat Waradin 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This community service activity aims to empower the Women Farmers Group (KWT) in Sudiang, Makassar, through capacity building in digital marketing. In the era of rapidly developing digitalization and increasingly open and competitive markets, women farmers are required to be able to master digital technology-based marketing strategies so that the local agricultural products they produce can reach a wider market, not only at the local level but also regionally and even nationally. The methods used in this activity include interactive training, direct technical assistance, as well as social media development and the use of e-commerce platforms. Special training focuses on practical skills such as creating promotions, managing Instagram Business accounts, using WhatsApp Business content, and an introduction to the basics of branding and product photography. The assistance is carried out in stages to ensure that participants not only understand the material theoretically but also are able to implement it independently. The results of the activity show a significant increase in participants' understanding and skills in using digital technology as a product marketing tool. Participants become more confident in publishing their products online and are able to manage social media accounts professionally. One of the program's key achievements is the formation of a local digital community among women's groups (KWTs), which serves as a collaborative network for sharing information, marketing strategies, and supporting joint promotions. This community opens up opportunities for sustainable, long-term collaboration to collectively increase product sales value. Overall, this activity represents a strategic step in building women's economic independence through the inclusive and applicable use of digital technology. With this training, it is hoped that women's groups (KWTs) can become active actors in the local digital economy ecosystem and compete healthily in the open market.

Suwarti; Aryaningtyas, Aurilia Triani

Jurnal Pengabdian Masyarakat Waradin 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Jamalsari Village has rich local potentials, including natural tourism, agriculture, and traditional culture. Unfortunately, these potentials have not been optimally managed, and as a result, they have not significantly contributed to the community’s welfare. In response to this issue, a community service program was conducted with the goal of empowering the residents in developing tourism and creative economies based on local potentials. The approach used was participatory, where the community was actively involved in every stage of the activity, from identifying potentials and problems to training, mentoring, and evaluating the outcomes. Key activities in this program included training local tour guides to enhance residents' capacity in welcoming tourists, homestay management training as a form of community-based accommodation, and training on processing local products such as cassava chips and opak (crispy rice cakes). In addition, the community was encouraged to utilize social media as a promotional tool for products and tourist destinations. The results of these activities showed an increase in the community’s capacity and awareness in managing the village’s potential. The establishment of the Tourism Awareness Group (Pokdarwis) became one of the success indicators, where this group actively managed tourism activities independently. Furthermore, several prototypes of creative economy products have been successfully produced and widely recognized through digital promotion. This program successfully encouraged active participation from the community in promoting and managing the village as a local wisdom-based tourist destination. The success of this initiative shows that community empowerment oriented towards local potential can be an effective and sustainable approach, with the potential to serve as a replicable model for other villages with similar characteristics. Additionally, with this program, the community began to have a better understanding of the importance of environmental sustainability and cultural preservation in tourism development. This program also opened new opportunities for improving the residents’ economy, creating jobs, and reducing dependence on less sustainable economic sectors.

Adelina Sembiring; Mastaida Tambun; Lisbet Gurning; Rosmega Rosmega; Petra Diansari Zega +3 more

ARDHI : Jurnal Pengabdian Dalam Negri 2025 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Hypertension is one of the most common chronic diseases among the elderly and serves as a major risk factor for cardiovascular diseases. The management of hypertension not only relies on medical interventions but also requires active community participation, particularly from elderly health cadres. The objective of this activity is to empower elderly health cadres in the management of hypertension through education, training, and mentoring. The methods used include health education sessions, blood pressure measurement training, the development of monitoring schedules, and the distribution of educational leaflets. The results of the activity showed an increase in the knowledge of elderly cadres about hypertension, improved skills in blood pressure measurement, and a strengthened commitment to regularly monitor elderly individuals with hypertension. This initiative is expected to reduce the incidence of hypertension-related complications and enhance the quality of life of the elderly in Bangun Rejo Village

Mizda Mulyani; Muhammad Ghiffari Burhan; Khoiriyah; Enos Paselle

Jurnal Manajemen Sosial Ekonomi 2025 LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

UMKM merupakan kegiatan usaha yang mampu memperluas dan memberikan peluang bagi masyarakat untuk pemerataan dan peningkatan pendapatan, mendorong pertumbuhan ekonomi, yang berperan dalam mewujudkan stabilatas nasional. Peran serta pemerintah daerah melalui Dinas Koperasi, Usaha Kecil, Menengah dan Perdagangan (DKUKMP) Kota Bontang dalam pemberdayaan diharapkan dapat memperluas lapangan kerja, meningkatkan pendapatan masyarakat serta bisa lebih banyak menyerap tenaga kerja. UMKM diharapkan semakin berperan dalam menekan angka pengangguran. Tujuan penelitian ini untuk mengetahui implementasi pemberdayaan UMKM dalam rangka peningkatan perekonomian di Kota Bontang. Peneliti menggunakan metode pendekatan kualitatif deskriptif. Hasil penelitian menunjukkan bahwa pemerintah Kota Bontang melalui DKUKMP telah memberikan dukungan dalam program pemberdayaan UMKM dan terjadi peningkatan dari tahun 2019 sampai dengan tahun 2023.

Rahmad Ramadan; Fernando Fasandra; Naufal Hibatullah

Jurnal Projemen UNIPA 2025 Universitas Nusa Nipa Maumere

Community-Based Tourism is an approach to tourism development that involves the active participation of local communities as the main actors in planning, managing, and utilizing tourism business results. This study aims to examine effective management strategies in managing community-based tourism to encourage local economic empowerment. The research method uses a descriptive qualitative study with a case study approach in Kubu Gadang Tourism Village, West Sumatra Province. Data were collected through observation, documentation, and interviews. The results of the study indicate that management strategies involving community capacity training, clear role divisions, and collaboration with external parties (government and private sector) are able to increase community income and strengthen the village economic structure. The implications of this study indicate that good management is the key to the success of community-based tourism in creating inclusive and sustainable economic development.

Ratna Sari Dewi; Irfan Hakim; Fahrul Rozi Tarigan; Salsalliah Albant Triswandi; Meri Meirisa

Nian Tana Sikka : Jurnal ilmiah Mahasiswa 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Micro, Small, and Medium Enterprises (MSMEs) have an important role in supporting the national economy, especially in the agricultural and livestock sectors. Mr. Hanafi's cattle farming business in Patumbak Village is one that plays a very important role in empowering the local economy. However, the limitations of the local community to be able to utilize the potential of resources have caused the progress of cattle sales to be less than optimal. The purpose of this study is to improve the knowledge and skills of cattle farming entrepreneurs through business management strategies, namely marketing strategies. The implementation of activities uses direct socialization and practice methods to cattle farming entrepreneurs, related stakeholders, and local community leaders. It is hoped that through a community empowerment approach in cattle farming business management strategies, it can help the local economy and maximize economic growth.

Nazwa Feryal Kamila; Junita Mawartina; Maya Yulika; Firman Firman

Jurnal MIMBAR ADMINISTRASI 2025 Universitas 17 Agustus 1945

 Coastal communities in Tanjungpinang have enormous local potential, such as marine products, crafts, and tourism. However, this potential has not been optimally utilized due to limited access to information, skills, and policy support. This study aims to examine the empowerment of coastal communities in Tanjungpinang City, Riau Islands Province, through the utilization of local potential to improve shared welfare. The approach used is qualitative with descriptive analysis methods, through literature reviews from various relevant sources. The results of the study show that empowerment strategies carried out through skills training, strengthening local institutions, and developing potential-based businesses such as fisheries, crafts, and community-based tourism, have succeeded in increasing community participation, household income, and opening up new job opportunities. The success of empowerment is greatly influenced by active community involvement, cross-sector support, and approaches that adapt to local conditions. However, challenges such as limited access to capital, infrastructure, and inequality in access to training are still obstacles. This study recommends the need for a more inclusive, sustainable, and social justice-based empowerment strategy so that the benefits are felt evenly by all levels of coastal communities.

Pradana, Anditya Gilang Rizky; Pranata, Muhammad Fariz Yoga; Wijayanti, Bela Tri; Nurhidayati, Febry; Adillah, Aulia +4 more

Adi Widya: Jurnal Pengabdian Masyarakat 2025 Lembaga Penelitian dan Pengabdian Masyarakat

Cemani Village, Grogol District, Sukoharjo, has great potential to be developed as an agrotourism destination, thanks to its fertile land and strong community support. However, the development of the agricultural sector, particularly orchard, remains limited. This community service program aims to empower women through the Farmers Women’s Group (KWT) and PKK, with focus on food security through urban farming. Activities include extension of superior seed planting, training in horticultural cultivation techniques, and distribution of seeds to the community. The program also introduces the concept of agrotourism to boost income through harvests and educational tours. The results show an increased understanding of sustainable cultivation techniques. To ensure the program's sustainability, further training, infrastructure development, and routine monitoring are required, along with collaboration between the village government, universities, and BUMDes to establish Cemani Village as a model of agrotourism destination.

Sitti Rabbani Karimuna; Firdah Julia; Amelia Putri; Cinta Priode Yankes; Bunga Lestari +14 more

Jurnal Pengabdian Sosial 2025 Lembaga Pengembangan Kinerja Dosen

Industrial waste management is a crucial aspect of maintaining environmental sustainability and the health of communities around industrial areas. This study aims to empower the community through education on industrial waste management at Jordan Bakery Factory in Kendari, Southeast Sulawesi. The methods used were participatory observation and interviews with the waste management staff at the factory. The results of the community service show that the factory has implemented a good system for managing liquid and solid waste, including a liquid waste filtration process and economic utilization of solid waste. In addition, the service team also prepared educational materials in the form of pamphlets containing information about types of waste, proper management methods, and the environmental impact of waste. This education is expected to increase awareness and participation among the community and factory workers in responsible waste management. This study contributes positively to environmentally friendly and sustainable industrial waste management in the Kendari area