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Emergencies can occur if febrile seizures are not treated promptly. Trained mothers will be able to provide first aid to children. The purpose of this study was to determine the effect of health education using video media on mothers knowledge in handling febrile seizures emergencies in toddlers. This research  using pre experimental designs. The sample was 16 respondents using accidental sampling technique. Data collection by distributing questionnaires, then processed using the McNemar statistical test with a significance level of α = 0.05. Before being given health education using video media 56.3% of respondents had poor knowledge after being given health education 87.5% of respondents had good knowledge. The McNemar test results obtained a p-value of 0.016, meaning that there is an effect of health education using video media on mothers knowledge.

This research uses a qualitative method to examine the influence of emotional copywriting on user engagement in algorithm-curated social media platforms such as Instagram Reels and TikTok’s For You Page (FYP). The increasing consumption of short-form, personalized content driven by user behavior highlights the need for more targeted communication strategies. Emotional copywriting—writing that emphasizes affective elements such as empathy, joy, fear, or nostalgia—is considered effective in creating emotional bonds between content creators and audiences, thus encouraging interactions like likes, comments, and shares. This study was conducted through content analysis of 25 viral videos with high engagement, along with in-depth interviews with five active content creators. The findings reveal that using emotionally resonant phrases aligned with users’ social values and experiences significantly boosts content performance within algorithmic systems. Emotionally charged content tends to receive broader exposure as algorithms prioritize highly interactive posts. Therefore, emotional copywriting is not only a creative strategy but also an effective tactic for optimizing content visibility in the age of social media algorithms.   Keywords: , , , , , Reels, ,  social platforms.

In line with the development of the digital potential of the creative economy, the demand for quality visual content from photography and videography industry players has also increased. However, access to quality photographers and videographers is still a problem for some people. Likewise, photographers and videographers also experience difficulties in getting clients. Photographers and videographers feel that the use of social media has not been maximized in helping them get clients. In addition to these problems, these photographers and videographers also have difficulty in disseminating the events held. To overcome this problem, researchers developed a digital platform that can accommodate the interests of photography and videography service providers, as well as the community of users of these services. The digital platform developed by researchers is named the “Lensa Buana” marketplace application. The development of the Lensa Buana marketplace application uses the prototype system development method. With this application, it is hoped that photography and videography service providers can reach more consumers, while the community as consumers can easily get photography and videography services according to their needs and desired quality.

Political communication through television plays an important role in shaping public opinion. One of the political programs that attracts attention is Meet Nite Live on Metro TV, which presents discussions in a relaxed but sharp style. This study aims to identify the form of illocutionary speech acts in the program and analyze its function in conveying political messages. The method used in this study is descriptive qualitative with a descriptive methodological approach to explain the speech acts contained in the Meet Nite Live Metro TV broadcast. The data sources used in this study were all utterances contained in the Meet Nite Live Metro TV broadcast in a certain edition, while the data were in the form of excerpts of pragmatic discourse contained in the video broadcast which were suspected of being illocutionary speech acts. The data collection technique used was the listening and recording technique. The data obtained were analyzed using the matching and distribution methods. Furthermore, data presentation was carried out formally and informally. Based on the results of the analysis of this study, utterances were found to be illocutionary speech acts. There were four categories that appeared in the video, namely assertive, directive, commissive, and expressive. The most dominant category in this study is assertive speech acts with 6 utterances, followed by expressive with 4 utterances, commissive with 3 utterances, and directive with 2 utterances. 

Social media has become one of the main channels for disseminating information, including local news relevant to people’s daily lives. This study aims to analyze the reception of followers of the Instagram account @radarbogor.id in consuming local news. The research used a qualitative approach with a reception analysis method based on Stuart Hall’s theory, which classifies audience responses into dominant-hegemonic, negotiated, and oppositional positions. Data collection was conducted through in-depth interviews with three informants who actively follow the account. The results show that the followers tend to interpret the content from dominant-hegemonic and negotiated positions. They consider the @radarbogor.id account to be a reliable and up-to-date news source, though some still independently verify the information. Factors that influence positive reception include the informative nature of the content, visually appealing design, and simple language. However, criticism was noted regarding the poor audio quality in video uploads, which can affect audience engagement. This study concludes that social media followers are not passive consumers but active interpreters of media messages who critically evaluate the information they receive.

The low level of Islamic financial literacy in Indonesia is a serious challenge in realizing a financial system that is inclusive and in accordance with Islamic values. Islamic financial literacy reflects an individual's understanding of financial concepts and products based on sharia principles such as the prohibition of riba, gharar, and maysir, as well as the importance of fairness and social responsibility. This article aims to evaluate strategies to improve Islamic financial literacy by emphasizing on two main approaches: education and public campaigns. The method used is a literature study by reviewing various academic literatures, financial institution reports, as well as practices in other countries that have successfully implemented Islamic financial literacy widely. The results of the study show that formal education such as the integration of Islamic finance materials in the school curriculum, as well as non-formal education in the form of training and counseling, contribute significantly to improving public understanding. On the other hand, public campaigns through social media, educational videos, and collaboration with religious leaders have proven effective in reaching various segments of society, especially the younger generation. This study concludes that improving Islamic financial literacy requires a holistic and synergistic approach between education, campaigns, and regulatory support from the government and financial institutions. Recommendations include thematic curriculum development, training for educators, and sustained digital-based campaigns. The findings of this article are expected to make practical and theoretical contributions to the development of Islamic financial literacy strategies in Indonesia.

Career planning is an important thing that students need to prepare early on to face the increasingly competitive world of work. Guidance and Counseling (BK) teachers have an important role in helping students design and prepare their careers. This study uses the Systematic Literature Review (SLR) method by reviewing six relevant journals regarding BK teacher strategies in helping high school (SMA) students plan their careers. The purpose of this study is to describe effective strategies in career guidance services in schools. The results of the study indicate that various strategies, such as mapping students' career interests, using animated video media, career information services through digital media, and career skills training, can help students understand their potential, increase motivation, and determine the right career choices. By implementing appropriate and innovative strategies, BK teachers can be more optimal in assisting students in their career planning.

Musculosceletal trauma is one of the common injuries that occur among adolescents, particularly in the school environment. Knowledge about splint bandaging is crucial to prevent further complications. The use of video-based education media is considered effective in improving adolescents understanding of splint bandaging. This study aimed to assess the effectiviness of video-based education in increasing adolescents knowledge about splint bandaging. This research employed a pre-experimental design with a one-group pretest-posttest approach. The research sample consisted is students, totaling 34 respondents selected using accidental sampling. The research instrument was a knowledge questionnaire. Data were analyzed using the wilcoxon signed Rank Test Results showed that before intervention, most respondents had a low level of knowledge, with 26 respondents (76.5%) categorized as poor. After the intervension, a significant improvement was observed, with all respondents (100%) classified as having good knowledge . The Wilcoxon Signed Rank Test showed a P-Value = 0,000 < α 0,05. It can be concluded that video-based education is effective in improving adolescents knowledge regarding splint bandaging.  

Skincare Distributor Sr12 is a Distributor that provides herbal beauty products from PT. SR12 Herbal Perkasa. PT. SR12 Herbal Perkasa is a company engaged in the field of herbal & skin care which was established in 2015 by Toni Firmansyah, S. Farm., Apt as the main director, Asrianty Salam, S.Farm as a pharmacist who is responsible for Plant Operational. The Sr12 Distributor Store requires more active and wider marketing to increase sales. To improve marketing, an information system is needed that can make it easier for consumers to find information about product information and marketing of sr12 products. One of the media that is widely used in marketing is a website. A website is a collection of addresses that display interrelated information in the form of text, images, videos, animations, sounds or a combination of all of them that can be accessed using the internet. To build a website, a method is needed. Personal Extreme Programing (PXP) is a software development method that tries to simplify the various stages in the development process so that it becomes more addictive and flexible. Keywords: Information systems, single level, Personal Extreme Programming (PXP)

This project aims to implement the AIDA and StoryBrand models in writing the script for the Educourse company profile video, with the aim of increasing the effectiveness of business communication. This project uses a practice-based approach by compiling a structured script through the integration of the AIDA (Attention, Interest, Desire, Action) model to create a persuasive message and the StoryBrand framework to strengthen narrative coherence. The writing process includes identifying core messages, compiling an outline, and creating a final draft based on the principles of strategic communication and storytelling. The result of this project is a final script ready for production, containing the latest information about the company, user testimonials, and visual directions optimized for the YouTube digital platform. The application of both models allows for clearer, more engaging messages that are in line with Educourse's mission and audience. This project emphasizes the importance of implementing a structured communication model in media production and can be a reference in writing scripts that focus on branding strategies in the future. In addition, this project also contributes to the development of academic discourse in the field of digital content writing through the application of relevant theoretical approaches.

As one of the leading beauty influencers in Indonesia, Tasya Farasya has a big influence on her followers' purchasing decisions. This study discusses the communication strategies used by Tasya Farasya in building consumer trust through beauty product reviews on TikTok. Consumer trust in her reviews is a major factor in the effectiveness of marketing strategies involving her. Therefore, this study aims to understand how Tasya Farasya constructs convincing communication and builds credibility in the eyes of her audience. This study uses a qualitative approach with a phenomenological method. Data were collected through observation of product review content on TikTok and analysis of interactions in the comments column. In addition, interviews with several of her followers were conducted to determine their perceptions of communication style and the level of trust in the reviews given. The results of the study show that the communication strategies used include relaxed and easy-to-understand language, enthusiastic expressions and honesty in providing product reviews, both in the form of recommendations and criticism. In addition, the use of attractive visual elements and active interaction with followers through comments and response videos, Tasya Farasya has succeeded in building trust among her followers.

The main health issue faced by Indonesian society today is Dengue Hemorrhagic Fever (DHF).This disease is caused by the bites of Aedes aegypti and Aedes albopictus mosquitoes. The objective of this study is to determine the effect of health education using leaflets and videos on the preventive behavior of dengue fever in Melonguane Village.The research uses a pre-experimental design with the Two Group Pre-test – Post-test Design method.The sample in this study consisted of 32 respondents.Data collection on preventive behavior was conducted using a questionnaire and analyzed using the Wilcoxon statistical test.The research results obtained in the leaflet intervention group showed that before the intervention, the most common behavior was poor, with 7 respondents (43.8%), while after the intervention, the most common behavior was good, with 8 respondents (50.0%).The research results for the video intervention group showed that the most common behavior before the intervention was poor and fair, with 7 respondents (43.8%), whereas after the intervention, the most common behavior was fair, with 10 respondents (50.0%). The Wilcoxon test results for the intervention group with the leaflet showed a p-value of 0.007, which is < α 0.05.Meanwhile, in the video intervention group, a p-value of 0.008 was obtained, which is < α 0.05.Conclusion: There is an influence of health education using leaflet and video media on the preventive behavior of DBD disease in Melonguane Village.Suggestion: Respondents are expected to apply the information obtained from this health education in their daily lives and to disseminate knowledge to family members and the surrounding community

This study aims to improve students' Malay language learning outcomes at An Nikmah Al Islamiyah PhnomPenh Institute, Cambodia, through the application of interactive learning media. The method used is Classroom Action Research (PTK), which consists of four cycles: planning, implementation, observation, and reflection. The study was participated by 30 students who had difficulties in learning Malay Language. In each cycle, interactive media such as educational apps, learning videos, and language games were applied to increase student engagement and understanding of the material. Data collection was conducted through observation, interviews with students and teachers, and document analysis of learning outcomes. The results showed a significant increase in student engagement, where students' active participation increased from 31% in the first cycle to 51% in the second cycle and increased again to 83% in the third cycle. In addition, students' average test scores increased by 20% and 32% after the implementation of interactive media. The application of interesting and diverse learning media is proven to increase students' learning motivation and facilitate understanding of the material. The conclusion of this study confirms that the use of interactive learning media can effectively improve the quality of Malay language learning.

In the learning process, students often encounter various obstacles. One common challenge is their difficulty in understanding the material presented by teachers, especially when the explanations are too abstract. To address this issue, appropriate instructional media are needed to help achieve learning objectives. The use of such media can support teachers in delivering content more effectively. As science and technology continue to evolve, instructional media must also adapt to create a learning environment that aligns with current developments. One form of media that can be utilized is educational video. This study aims to explore the use of video media in delivering instructional content. The method used is a literature review of previous research findings. The results indicate that video-based learning media can serve as an effective tool for teachers to present learning materials in a more engaging and comprehensible way.

Improving the quality of education in Indonesia requires continuous efforts to develop teachers' competencies, especially in soft skills related to pedagogical abilities and the use of technology in learning. This community service aims to enhance the soft skills of teachers in the Majelis Dikdasmen PNF PDM of Sorong City through the application of the microteaching method with simple interactive visual media. The microteaching method provides teachers with the opportunity to practice teaching in short sessions, which are then evaluated by peers and facilitators. Additionally, simple visual media such as PowerPoint, learning videos, and infographics are used to enrich the teaching and learning experience. This community service is conducted in the form of theory and practice sessions, followed by group discussions and reflections to strengthen participants' understanding. The results of the service show an improvement in teachers' ability to effectively use visual media, as well as an enhancement in their skills in managing classrooms interactively. This service is expected to significantly contribute to the professionalism of teachers in Sorong City, particularly in improving the quality of the teaching-learning process in non-formal education levels.

Community-based tourism is a form of tourism development managed by local communities with the aim of providing direct benefits to the local population. Lubuk Mande Rubiah Subdistrict in Padang City has promising natural tourism potential, yet youth involvement in its development remains limited. This study aims to examine the socialization of the role of Karang Taruna (youth organization) in supporting tourism development in the area. The research employed a descriptive qualitative approach through field observation and interviews with local youths involved in Karang Taruna. The results indicate that Karang Taruna contributes to managing ticketing, maintaining the cleanliness of the site, and initiating promotional efforts through social media. However, the lack of training and supporting facilities poses significant challenges to fully realizing this potential. The socialization efforts focused on strengthening youth capacity, increasing awareness of tourism promotion, and providing a sample digital product in the form of a promotional video. These findings imply that, with the right approach, Karang Taruna can serve as a driving force in building a sustainable tourism ecosystem rooted in local community participation.   Keywords: , , 

The training on optimizing Instagram and TikTok social media content and video editing using the CapCut application was part of a community service program aimed at enhancing digital literacy and visual content production skills. This activity took place during the Education Exhibition commemorating the 63rd Anniversary of Universitas Negeri Makassar, involving participants from various backgrounds, including students and small business owners. Using a participatory method combining theoretical sessions, demonstrations, and hands-on practice, the training resulted in significant improvements in participants’ understanding of social media strategies, personal branding, and video editing skills. Evaluation results showed a 41% increase from pre-test to post-test scores, and 85% of participants grasped the basic concepts of reach and engagement in social media algorithms. This program successfully equipped participants with relevant digital competencies and contributed to social transformation through the strategic and creative use of social media.

This study aims to identify the teaching approach and methods used by teachers at TK Pembina 1 Medan in developing the social skills of children with Autistic Spectrum Disorder (ASD), specifically in the B Inovatif class. This research employed a qualitative approach with data collection techniques including interviews, observations, and documentation. The subjects of the study consisted of two teachers and one child with ASD, identified as Z. The results show that the teacher applies a student-centered learning approach, allowing children the freedom to choose activities that align with their interests and comfort. This approach is intended to facilitate the social development of the child by providing a more enjoyable and meaningful learning experience. Additionally, six teaching methods were employed, namely role-playing, cooperative learning, singing with movement, social activities based on real-life experiences, the use of media such as videos, and storytelling. Although some methods, such as role-playing, are still difficult for children with ASD to follow, the teacher adapts these methods to suit the child's needs and abilities. This study reveals that structured and flexible teaching approaches and methods are crucial in helping children with ASD gradually develop their social skills.

TikTok has become one of the most popular social media platforms with more than 2 billion monthly active users. This makes TikTok a very potential digital marketing tool for various brands and products. One of those TikTok accounts is @hedonestate, an account from a culinary brand that is currently a hit among generation Z with more than 40 thousand followers. This research aims to formulate the right content and engagement management strategy on the @hedonestate TikTok account in order to increase brand awareness and sales of promoted products. The research method used is a qualitative approach with a case study on the @hedonestate account. Data collection is carried out through in-depth interviews with the @hedonestate account manager and a number of his followers, as well as content analysis of the 50 latest TikTok videos uploaded to the account. The data obtained is then analyzed qualitatively to produce content strategy recommendations that are in accordance with the Elaboration Likelihood Model theory, as well as engagement strategies to increase user engagement such as the number of likes, comments, and shares so that it has the potential to encourage product purchase decisions. The results of this research are expected to provide recommendations for effective social media marketing management strategies on the TikTok account @hedonestate, so that it can increase brand awareness and sales of promoted products.

This study aims to determine the role of digitalization in increasing the effectiveness of motor vehicle tax payments in Binjai City. This study uses a descriptive qualitative approach with data collection including observation, interviews, and documentation. The informants in this study consisted of 1 key informant and 3 supporting informants. The results of this study show that there are still many taxpayers who have difficulties in understanding the registration flow, payment methods, and printing documents such as SKPD. The lack of clear guidance in the application as well as delays in the submission of physical documents are the main obstacles. Therefore, the tax office in Binjai City has made various efforts to increase the effectiveness of Motor Vehicle Tax (PKB) payments. One way is to develop digital services that allow taxpayers to pay taxes online, so that it is faster and more efficient. In addition, officers also provide information media such as banners, video tutorials, and conduct direct counseling to the village office to increase public understanding of the digital payment mechanism.