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Muhammad Roestian Fahmi Nasution; Nora Anisa Br Sinulingga; Binsar Sihombing; Sofian Hidayat

Nusantara: Jurnal Pengabdian kepada Masyarakat 2025 Pusat Riset dan Inovasi Nasional

Although MSMEs are an essential part of the national economy, many still face challenges in utilizing digital technology to enhance their business competitiveness. As a micro-enterprise based in Medan City, KYTA MSME produces herbal beverages made from natural ingredients. They encounter difficulties in digital marketing, particularly in showcasing their products and disseminating information online. The objective of this community service activity is to enhance the capacity of KYTA MSME through training and mentoring in the creation of digital catalogs, which serve as effective and contemporary promotional tools. The results of the activity indicate that the MSME actors gained a better understanding of digital technology, basic graphic design skills, and knowledge of visual marketing strategies. The outputs of the activity include ready-to-use digital catalogs, instructional modules on using Canva and Google Drive, and documentation of the reporting process. It is expected that this program can serve as a replicable model for the digitalization of other MSMEs and encourage more flexible marketing transformation in the digital economy era.

Felice Mareta Waruwu; Natalia Leli Marni Gulo; Westiani Gulo; Yolanda Sarumaha; Maduma Sari Sagala

Riset Ilmu Manajemen Bisnis dan Akuntansi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the effect of job rotation, career development and motivation on employee performance at PT. Kemuning Group Medan Branch II. The population in this study are employees at PT. Kemuning Group Branch Medan II, amounting to 56 people, while the determination technique using the saturated sampling method. The data sources in this study are primary and secondary data. And the data analysis technique used is quantitative analysis and multiple linear regression. The results of the multiple linear regression analysis are: Y = 21,162 + 0,496X1 + -0,146X2 + 0,543X3+e. The results of the t-test (partial): 1) job rotation, with a tcount value of 7.148 > ttable 1.674, so that compensation (X1) has a significant effect on employee performance (Y) partially. 2) career development with tcount 1.538 < ttable 1.674, so career development (X2) does not have a significant effect on employee performance (Y) partially. 3) motivation with a value of tcount 6.213 > ttable 1.674 so that motivation (X3) has a significant effect on employee performance (Y) partially. F count = 35.706 > F table 2.78. Then the coefficient of determination (R2) is 0.673 (67.3%). So that it can be said that 67.3% of the variation of the independent variables, namely job rotation, career development and motivation in the model can explain the variables of employee performance at PT. Kemuning Group Branch Medan II while the remaining 32.7% is influenced by other variables outside the model.

Rian Federico; Aulia Dini Ayuningtias; Muhammad Arif; Novi Angelica; Naik Parsaulian

Jurnal Praba : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Mutu pelayanan keperawatan menjadi salah satu indikator utama dalam menilai keberhasilanpelayanan kesehatan di rumah sakit, khususnya pada unit rawat inap. Pelayanan keperawatan yang berkualitas tidak hanya mencerminkan profesionalisme tenaga kesehatan, tetapi juga berkontribusi secara langsung terhadap kepuasan dan kenyamanan pasien selama menjalani proses perawatan. Penelitian ini bertujuan untuk mengetahui hubungan antara kualitas mutu pelayanan keperawatan dengan tingkat kepuasan pasien rawat inap di RSU Mitra Sejati Medan tahun 2024. Metode penelitian yang digunakan adalah kuantitatif dengan desain cross-sectional. Sampel dalam penelitian ini berjumlah 100 responden yang dipilih secara purposive sampling. Instrumen pengumpulan data berupa kuesioner yang disusun berdasarkan lima dimensi    SERVQUAL: tangibles, reliability, responsiveness, assurance, dan empathy. Analisis data dilakukan menggunakan uji korelasi Spearman Rank. Hasil penelitian menunjukkan bahwa terdapat hubungan yang positif dan signifikan antara kualitas mutu pelayanan keperawatan dengan kepuasan pasien rawat inap (p < 0,05), di mana dimensi empathy dan responsiveness menunjukkan kontribusi yang paling dominan terhadap tingkat kepuasan. Temuan ini menegaskan bahwa pelayanan keperawatan yang diberikan secara tanggap, penuh empati, dan profesional dapat meningkatkan kepuasan pasien serta citra positif rumah sakit. Oleh karena itu, peningkatan kompetensi dan pendekatan humanistik oleh tenaga keperawatan perlu menjadi prioritas dalam pengelolaan mutu pelayanan rumah sakit.  

Syafrin Ananda Harahap; Rukmini Rukmini; Muhammad Hilman Fikri; Wan Dian Safina; Toni Hidayat +1 more

International Journal of Management Science and Business 2025 International Forum of Researchers and Lecturers

This research aims to determine the influence of Social Media, Price, and Servicescape on Purchase Decisions at Warkop Mie Aceh Hijrah Jaya Medan Amplas. In this research, data collection was conducted using purposive sampling, with a sample of 84 respondents. All analyses in this research were assisted by the SPSS 25.0 software. The data analysis techniques used included classical assumption tests, multiple linear regression analysis, and hypothesis testing. Based on the t-test results, it was found that the significance value (Sig.) of Social Media was 0.000 < 0.05 and the t-count value (3.783) > t-table (1.664). Therefore, it can be concluded that the Social Media variable has a positive and significant influence on the Purchase Decision variable. Furthermore, the significance value for the Price variable was 0.000 < 0.05, and the t-count value (5.435) > t-table (1.664). Thus, it can be concluded that the Price variable significantly influences the Purchase Decision variable. Next, the significance value for the Servicescape variable was 0.000 < 0.05, indicating a significant influence on the Purchase Decision variable. Based on the data, the t-count value was (9.892) > t-table (1.664). Therefore, it can be stated that the Servicescape variable has a positive and significant influence on the Purchase Decision variable.

Eka Ristin Tarigan; Adriana Bangun; Adelina Fitri Tanjung; Siti Khodijah; Revina Untari

Jurnal Praba : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Menurut WHO (Word Health Organization), kembali merencanakan strategi untuk menurunkan angka kematian ibu melalui program Sustainable Development Goals (SDGs) yaitu dimana target ratio kematian ibu secara global diharapkan dapat turun hingga mencapai kurang dari 70 per 100.000 kelahiran hidup (WHO, 2016). Mola hidatidosa adalah kehamilan dimana setelah terjadi fertilisasi tidak berkembang menjadi embrio, tetapi terjadi proliferasi tropoblast, dan ditemukan villi korialis yang mengalami perubahan degenerasi hidropik. Prevelansi Mola hidatidosa lebih tinggi di Asia, Afrika, Amerika, latin di bandingkan dengan Negara – Negara barat insiden Mola hidatidosa sebanyak 15 kali lebih tinggi dari pada Amerika serikat, Jepang telah melaporkan bahwa terjadi 2 kali kejadian kehamilan Mola hidatidosa dari 1000 kehamilan. Penelitian ini bertujuan untuk mengetahui “ bagaimanakah gambaran kasus Mola hidatidosa di RSUP. H. Adam Malik Medan Periode JANUARI 2020 – DESEMBER 2022, penelitian ini bersifat deskriftif dengan menggunakan data sekunder dari Medical Record yang ada di RSUP H. Adam Malik Medan maka di peroleh jumlah populasi sebanyak 75 kasus yang menderita Mola hidatidosa dan yang menjadi sampel adalah seluruh populasi sebanyak 75 kasus. Pada penelitian ini yang menjadi variabel independent yaitu umur, paritas dan riwayat kehamilan sebelumnya, sedangkan yang menjadi variabel dependent yaitu Mola hidatidosa. Dari hasil penelitian di peroleh bahwa Mola hidatidosa berdasarkan umur mayoritas terjadi pada umur 20 – 35 tahun sebanyak 42 kasus (56%), berdasarkan paritas mayoritas terjadi pada multipara sebanyak 42 kasus (56%), berdasarkan riwayat kehamilan sebelumnya terjadi pada tidak pernah mengalami kehamilan mola sebelumnya sebanyak 57 kasus (76%). Berdasarkan penelitian ini di harapkan kepada petugas kessehatan untuk lebih meningkatkan mutu pelayanan kesehatan melalui program kesehatan, khususnya penyuluhan tentang Mola hidatidosa.

Suryani Suryani; Vicky Arfeni Warongan; Aulia Dini Ayuningtias; Alesia Lorenzza Sinaga

Jurnal Riset Rumpun Ilmu Kedokteran 2025 Pusat riset dan Inovasi Nasional

Advances in science and technology have significantly improved and facilitated the work of health professionals. One example is the transition from manual medical records to Electronic Medical Records (EMDR). At Mitra Sejati Hospital, the implementation of EMR still uses manual and electronic methods, so it is not in accordance with the Minister of Health Regulation Number 24 in 2022. This study aims to analyze the implementation of EMR in the mitra sejati hospital on the regulation. The research method used is descriptive qualitative, with observations made using checklist sheets to evaluate the SIMRS application. The research subjects included doctors, nurses, radiology, IT officers, and medical record officers, each represented by one participant. The results of the study showed that the implementation of EMR at Mitra Sejati Hospital was in accordance with the Minister of Health Regulation Number 24 in 2022 about filling in clinical information, inputting financing claim data, and storing EMR. However, the implementation of patient registration, EMR data distribution, information processing, quality assurance, and transfer of EMR contents were not fully in accordance. This discrepancy indicates that the implementation of EMR in the hospital was not fully in accordance with the regulations. To address this gap, special efforts are needed to improve technical systems and staff training, so that it can ensure full compliance with regulations and optimize the function of the EMR.

Adriana Bangun; Sabariana Tarigan; Juni Lestian Prantika Napitupulu; Erinda Pasaribu; Rumata Uli +1 more

Jurnal Praba : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Pil oral kombinasil adalah pil kb yang mengandung kombinasi estrogen dan progesterone dalam dosis kecil, pil kb kombinasi mengandung hormon aktif dan hormon tidak aktif. Penelitian bersifat deskritif dengan menggunakan data primer yaitu data yang diperoleh dari peninjauan langsung lapangan dengan menggunakan kues     ioner yang telah dirancang sebelumnya untuk mengetahui pengetahuan akseptor kb tentang efek samping pil oral kombinasi di Klinik Sehati Medan Periode JUNI-JULI 2023 sebanyak 30 orang di dalam penelitian ini. Hasil penelitian menunjukkan bahwa pengetahuan akseptor kb tentang efek samping pil oral kombinasi berdasarkan umur mayoritas berpengetahuan cukup pada kelompok umur >35 tahun sebanyak 14 orang (47%), pengetahuan akseptor kb tentang efek samping pil oral kombinasi berdasarkan pendidikan mayoritas berpengetahuan cukup pada kelompok SMA sebanyak 16 orang (53,32%), pengetahuan ibu tentang alat kontrasepsi berdasarkan paritas  mayoritas berpengetahuan cukup pada kelompok grandemultipara sebanyak 13 orang  (43,33%), pengetahuan akseptor kb tentang efek samping pil oral kombinasi berdasarkan dukungan tenaga kesehatan mayoritas berpengetahuan cukup sebanyak 8 orang (26,66%). Dari penelitian ini diharapkan kepada akseptor kb agar banyak mencari informasi dan meningkatkan lagi pengetahuan tentang efek samping pil oral kombinasi.

Annisa Miranda; Nurul Tiana Hasri; Miftahul Jannah

Jurnal Cakrawala Pendidikan dan Biologi 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

The purpose of this study was to investigate how Madrasah Aliyah Negeri Preparatory 4 (MAPN 4) Medan implemented curriculum adjustments in preparation for the preservation of the Independent Curriculum. Data were collected through interviews with teacher representatives, activity documentation, and analysis of interview transcript themes and mentoring materials using qualitative descriptive methodology. Based on these findings, MAPN 4 Medan has adopted curriculum modifications progressively and methodically, starting with the School Level Curriculum (KTSP), continuing to the 2013 Curriculum, and ending with the Independent Curriculum. The role of teachers is very central to the successful implementation of this curriculum, both as learning facilitators, developers of open modules, and implementers of formative evaluations. Despite facing various challenges such as understanding learning concepts and time constraints, most teachers showed high enthusiasm and readiness to adapt, supported by internal training and support. Meanwhile, students showed active involvement in project-based and thematic learning, although there were still errors in adaptability. Overall, this study concludes that the implementation of the Independent Curriculum at MAPN 4 Medan reflects the institution's readiness to incorporate 21st-century skills and character values into the educational process, in line with strengthening the Pancasila Student Profile.

Eka Ristin Tarigan; Adriana Bangun; Putri Nadila; Nureliani Amni; Tiara Surena Br Sitepu +1 more

VitaMedica : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Di Indonesia, menurut data Badan Koordinasi Keluarga Berencana Nasional (BBKBN) 2015, menunjukkan 51 % remaja di Jabotabek telah melakukan seks di luar nikah telah dilakukan sejumlah remaja usia sekolah. Dan semua sampel penelitian menunjukkan 85 % remaja melakukan mastrubasi sebagai rutinitas kesehariannya. Hal i i juga menunjukkan bahwa pendidikan seks di sekolah, di terima baik hanya 7 % dan 93 % masih menganggap hal ini tabu untuk membicarakan tentang sex buat anak – anak mereka.Penelitian ini bersifat deskriptif dan menggunakan data primer tujuannya untuk mengetahui tingkat pengetahuan remaja putri terhadap sex education pada 40 remaja putri di SMP Etislandia Medan Periode Maret – April 2020. Dengan menggunakan 20 pertanyaan hasil penelitian didapat 40 responden bahwa responden dengan kategori baik sebanyak 10 orang ( 25 % ), pengetahuan cukup 18 orang ( 45 % ), berpengetahuan kurang 8 orang ( 20 % ) dan berpengetahuan buruk 4 ( 10 % ) .Disarankan pada remaja putri agar mencari informasi mengenai pengetahuan terhadap sex education kepada petugas agar lebih meningkatkan pelayanan kesehatan dan memberikan penyuluhan tentang sex education.  

Fahmi Irsan Nasution; Lely Hartati; Muhammad Natsir Ilvira

Jurnal Riset Rumpun Ilmu Kedokteran 2025 Pusat riset dan Inovasi Nasional

Background: Myxoid liposarcoma is a malignant tumor composed of uniform, partially round to oval cells with lipoblast, in the myxoid stroma with branching capillaries. Very rarely presents as a primary neoplasm of the subcutis or retroperitoneum. Myxoid liposarcoma in the retroperitoneum is the most common metastases. Case description: We reported a case of  Mr M, male, 48 years old, came to the hospital. Private in the city of Medan on April 19 2021 with complaints of upper left abdominal pain, nausea (+), vomiting (-), fever. vital sign, general condition: compos mentis, temperature: 36 ℃, Pulse: 80 x/min. Breathing: 20x/min, Blood pressure: 120/80 mmHg. Previously, a gastric biopsy was performed on suspicion of gastric carcinoma and a histopathological examination was carried out with the results of a gastric adenoma. Subsequently, an exploratory laparotomy was performed with tumor debulking and the tissue was sent to the H. Adam Malik Hospital unit. On macroscopic examination, the tissue was split in a state of 16 cm x 12 cm x 7 cm, yellowish-gray in color, chewy consistency. The of cutting, a solid mass of white, yellow, and brown color appears, the consistency is chewy and brittle. With a tissue-weight of 800 grams then labeled O/1260/21. On microscopic examination of the tumor mass, it appears that the tumor mass is mostly arranged in solid sheets, consisting of round, relatively uniform cells, arranged back to back. Round and oval nuclei with increased N/C ratio, coarse chromatin, eosinophilic cytoplasm. Among them are lipoblast cells with spider web and small signet ring lipoblast. Atypical mitoses are relatively easy to find > 19 mitoses / 10 LPB. Proliferative and congested blood vessels, necrotic masses <50% are also seen. Immunohistochemical examination was carried out with S100 positive staining results on the nuclear membrane and cytoplasm of tumor cells with a proportion of more than 70% moderate to strong intensity. Conclusion: Based on macroscopic and microscopic examination this patient was diagnosed with High grade myxoid round cell liposarcoma grade III with ICD-O 8852/3.

Adriana Bangun; Sabarina Tarigan; Putri Nadila; Etha Tia Dwitha; Febrianty Napitupulu +1 more

VitaMedica : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Menurut  WHO (World Health Organization), 8-9 % wanita akan mengalami kanker payudara. Kanker payudara dapat ditemukan pada tahap awal dengan cara deteksi dini Pemeriksaan payudara sendiri (SADARI). Pemeriksaan ini dilakukan dengan menggunakan cermin dan dilakukan oleh wanita. Cara ini murah, aman, dapat di ulang dan sederhana, namun dalam kenyataaan baru sedikit wanita yang memakai cara ini yaitu 15-30%. Berdasarkan survey awal yang telah Penelitilakukan di SMA Etislandia Medan dari hasil Kuesioner yang diberikan kepada 30 orang Remaja putri dari kelas X dan XI didapatkan RemajaPutri yang mengetahui tentang SADARI (Periksa payudara sendiri) dan yang  sudah melakukan SADARI hanya 16 orang sedangkan yang belum melakukan SADARI sebanyak 14 orang. Hal ini disebabkan karena masih rendahnya kesadarandan rasa peduli wanita terhadap kesehatan payudaranya. Penelitian ini bersifat deskriptif dan menggunakan data primer tujuannya untuk mengetahui Bagaimanakah Tingkat Pengetahuan Remaja Putri tentang SADARI (Periksa payudara sendiri) pada 30 remajaputri di SMA Etislandia Medan PeriodeMaret-Juli 2022.Dengan menggunakan 20 pertanyaan hasil Penelitiandidapatkan 30 Responden bahwa responden dengan kategori baik sebanyak 16 orang (53,3%), pengetahuan cukup 4 orang (13,3%), dan berpengetahuan kurang sebanyak 10 orang (33,3 %).Disarankan pada Remaja Putri agar lebih memperluas pengetahuan tentang SADARI (Periksa payudara sendiri) dengan cara bertanya langsung kepada petugas kesehatan atau pun mencari informasi melalui media cetak, media elektronik baik televisi, radio atau internet.

Adriana Bangun; Sabariana Tarigan; Jeanee Oktaviana Br Sitepu; Putri Nadila; Christin Venolima Lase +1 more

VitaMedica : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Menurut WHO World Health Organization usia bayi pada bebrapa bulan pertama kehidupanya yakni 1 sampai 6 bulan merupakan tahap yang sangat penting bagi bayi, karena pada usia ini bayi memerlukan pijat bayi dalam memenuhi tingkat pertumbuhan dan perkembangan secara optimal, Pijat bayi disebut sebagai Stimulasi Touch atau terapi sentuhan tertua dan terpopuler yang dikenal manusia sejak berabad-abad. Di indonesia tahun 2017 tercatat jumlah anak melakukan pijat bayi sebanyak 300 ribu bayi sedangkan di sumatera utara sebanyak 10,179 bayi. Penelitian ini bersifat deskriptif dengan menggunakan data primer, bertujuan untuk mengetahui gambaran pengetahuan ibu tentang pijat bayi berdasarkan umur, pendidikan, pekerjaan, sumber informasi di Klinik Irma Suskila Medan dimana semua populasi dijadikan sampel dalam penelitian ini berjumlah 30 responden dengan menggunakan kuesioner. Hasil penelitian ditemukan bahwa pengetahuan responden tentang pijat bayi di Klinik Irma Suskila Medan Periode Juni-Juli 2022 mayoritas paling paling banyak tingkat pengetahuan cukup sebanyak 15 orang (50). Berdasarkan umur mayoritas 20-35 tahun sebanyak 21 orang (70%). Berdasarkan pekerjaan mayoritas tidak bekerja sebanyak 16 orang (53,33%). Berdasarkan sumber informasi mayoritas tenaga kesehatan sebanyak 16 orang (53,33%). Dari hasil penelitian disarankan bagi petugas kesehatan khususnya bagi bidan agar dapat memberikan penyuluhan bagi ibu yang memiliki bayi untuk melaksanakan pijat bayi, yang bertujuan untuk meningkatkan pelayanan kesehatan dan manfaat bagi pertumbuhan dan perkembangan bagi khususnya tentang pijat bayi bagi ibu.

Eka Ristin Tarigan; Suryani; Tiara Surena Br Sitepu

VitaMedica : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

Menurut Word Health Organization (WHO) 2017 pijat bayi terbukti memiliki banyak manfaat tak hanya membuat bayi menjadi nyaman, namun proses pijat bayi juga meningkatkan bonding (ikatan emosional) antara ibu dan bayi. Banyaknya ibu yang patuh melalukan pijat bayi di perhitungkan dari banyaknya ibu yang memiliki anak bayi. Dimana pada setia tahunnya diperkirakan sekitar 40% ibu yang patuh melakukan pijat bayi. Namun pada tahun 2018 pemijatan bayi tidak di lakukan sepenuhnya dan digambarkan pemijatan bayi hanya sekitar 20-25% yang di pengaruhi oleh beberapa faktor, seperti pendidikan dan sumber informasi. Jenis penelitian ini bersifat deskriptif dengan menggunakan data primer. Metode pengumpulan data dengan menggunakan kuesioner yang bertujuan untuk mengetahui gambaran pengetahuan ibu tentang pijat bayi di Klinik Sehati Medan Periode MARET-APRIL 2021 sebanyak 30 orang responden dengan menggunakan total sampling. Dari responden di dapat hasil bahwa pengetahuan ibu tentang pijat bayi mayoritas berpengetahuan cukup sebanyak 14 orang (46,67%), berdasarkan pendidikan mayoritas SMP Sebanyak 8 orang (26,67%), berdasarkan pekerjaan mayoritas berpengetahuan baik pada yang bekerja sebanyak 13 orang (43,34%), berdasarkan umur mayoritas berpengetahuan baik dan cukup pada umur 20-30 tahun sebanyak 12 orang (40%), berdasarkan sumber informasi mayoritas berpengetahuan baik pada tenaga kesehatan sebanyak 14 orang (46,67%). Dari penelitian ini disarankan pada peneliti selanjutnya agar dapat memanfaatkan KTI ini sebagai bahan bacaan dan menambah wawasan dalam penelitian selanjutnya dengan variabel yang berbeda.

Rasidah Novita Sari; Nabila Khonsaa Adefia; Siti Musfiroh; Fany Cahyaningsi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This paper examines the influence of financial education on personal financial management practices of Generation Z. A quantitative method with a survey approach was used, involving 30 Generation Z respondents (aged 17-25 years) through questionnaires and simple linear regression analysis. The results of the study indicate a significant influence of financial education on wise financial management practices. Generation Z with adequate financial education tends to be more able to budget, save, invest, and avoid impulsive debt. Conversely, the lack of financial education makes them vulnerable to unwise financial decisions. This paper highlights the importance of integrating financial education into the curriculum and self-development programs to improve literacy and healthy financial practices among Generation Z. This study also discusses the challenges faced by Generation Z in managing finances in the digital era, such as a consumptive lifestyle influenced by social media and e-commerce.

Felice Mareta Waruwu; Natanael Simanjuntak; Yolanda Sarumaha

Jurnal Penelitian Manajemen dan Inovasi Riset 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research was conducted at PT ADAM DANI LESTARI with the formulation of the problem is how the distribution strategy process of Frisian Flag products. The purpose of this study is to determine the distribution strategies of Frisian Flag products. The data used in writing this journal were collected through interviews and analyzed using qualitative description methods. The results of this study concluded that the distribution strategy process of Frisian Flag Milk products carried out by PT ADAM DANI LESTARI uses a direct distribution strategy to dominate the market and face competitors. However, in order to increase the brand and customer value, the company uses wholesalers and retailers so that products can be sold and delivered to consumers properly and maintain the availability of Frisian Flag Milk products in Medan City.  

Annisa Eka Maghfiroh; Rifky Budi Setiawan; Muhammad Dharma Tuah Putra Nasution

International Journal of Economics and Management Sciences 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The degree of customer happiness is impacted by the location and quality of the service. Consumers will always remember favorable memories, and they are more likely to suggest the experience to others. The goal of this research is to further explore and comprehend the Analysis of Service Quality and Location on Customer Satisfaction at J&T Express ED Saqila Medan. The study's sample size was 100 people. Quantitative approaches were used in this study. The data analysis method employed in this study was purposive sampling, and the results were analyzed using a statistical formula, specifically multiple linear regression analysis with the help of the SPSS version 26 program. According to the results of this research, customer satisfaction is significantly and positively impacted by service quality. Similarly, the site also has a substantial and beneficial impact on how happy clients are. With a percentage of 51. 8%, it may be deduced that there is a strong correlation between service quality and location with customer satisfaction, and that the remaining 48. 2% may be attributed to other variables not covered in this research.

Arliansyah Dalimunthe; Putri Mauliza; Aprilda Yanti

Jurnal Manajemen Bisnis Digital Terkini 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Marketing communication is a tool or medium used by a company or business person to increase the number of visitors. The aim of this research is to explain the marketing communication strategies to enhance sales at PT. Bintang Mas Mitra Amanah. This research utilizes qualitative methods. The data obtained comes from three informants. The data sources used in this study are observation, interviews, and documentation. In this research, data analysis is performed using qualitative methods, starting with reviewing all available data from various sources, namely interviews, observations recorded in notes, and personal documentation, including photographs. The stages in the data analysis process include data reduction, data presentation, and conclusions or verification. The results obtained from this study indicate that marketing communication strategies play a crucial role in the business world, especially in the field of social media. PT. Bintang Mas Mitra Amanah has a significant amount of sales derived from social media. In conclusion, social media plays an important role in the business world.

Endah Suharlin Tanjung; Ahmad Ihsan; M.Yoga Attoriq; M.Yogi Attoriq; Vina Arnita

Proceeding of the International Conference on Economics, Accounting, and Taxation 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to examine the strategy of optimizing waste retribution and its impact on increasing Local Original Income (PAD) in Karang Berombak Village, Medan City, using a literature study method. The data used are sourced from various relevant online references, such as scientific articles, research results, and policy publications. Data collection techniques are carried out through literature reviews that include statistical data, policy analysis, and case studies that are in accordance with the focus of the study. The results of the study indicate that optimizing waste retribution in order to increase PAD requires a comprehensive approach. The strategy includes structured planning, consistent supervision, increasing public awareness and participation, and providing adequate facilities and infrastructure. The implementation of this strategy in an integrated manner is expected to encourage the effectiveness of waste retribution management and contribute significantly to increasing PAD in Karang Berombak Village.

Iman Putra Jaya Hulu; Sumarni Kristiani Siregar; Bayu Teta

JUREKSI (Journal of Islamic Economics and Finance) 2025 STIKes Ibnu Sina Ajibarang

This study aims to analyze the influence of mental health and work-life balance on turnover intentions of Generation Z employees in Medan City. The method used in this study is quantitative involving 65 respondents as samples. The data were analyzed using multiple linear regression with SPSS version 26. The results of the validity and reliability tests indicate that the research instrument is valid and reliable. The classical assumption test has been met, including normality, multicollinearity, and heteroscedasticity. Regression analysis shows that mental health and work-life balance have a positive and significant influence, both partially and simultaneously, on turnover intentions. The Adjusted R Square value of 0.604 indicates that the two variables can explain 60.4% of the variation in turnover intentions.

Siti Hasanah; Harum Anisa; Bella Uci Sapitri Br S Meliala; Ariqa Shafa Nurelf; April Novi Kristiani Telaumbanua +1 more

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the effect of work motivation and work discipline on employee performance at PT Tiki Jalur Nugraha Ekakurir (JNE) Kampung Lalang, a logistics and delivery service company. Optimal employee performance is the result of a combination of internal drive (motivation) and compliance with work regulations (discipline). This research uses a quantitative approach with a survey method. Data were collected through questionnaires distributed to respondents who are operational employees at JNE Kampung Lalang. Data were analyzed using multiple linear regression assisted by SPSS software. The results showed that work motivation has a positive and significant effect on employee performance with a coefficient value of 1.000 and a significance of 0.000. Conversely, work discipline has a negative but significant effect on employee performance with a coefficient value of -0.388 and a significance of 0.000. This finding indicates that increasing work motivation can encourage increased employee performance, while negative results from work discipline. This study emphasizes the importance of management in properly understanding the internal factors that influence performance so that the policies implemented do not have a counterproductive impact.