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Micro, Small, and Medium Enterprises (MSMEs) are an activity that is one of the sources of the country's economic power. The purpose of this observation activity is to determine the 7P marketing mix strategy implemented by PT Bayou Berjaya Indonesia, which started its business in the midst of a pandemic. The pandemic in Indonesia has had many negative impacts on business turnover in Indonesia, especially in the food and beverage sector The research was conducted using descriptive and observative methods by conducting in-depth interviews on the business that is My Kripick. The results of the research (the product becomes a trend maker in the West Java market. (2) Product prices can compete with the market. (3) Offline stores are the main place for increased the turnover. (4) Promotion is carried out through soft selling metode. (5) Manager level consists of two people, chief operational officer and chief marketing officer. (6) Using a ready stock system. (7) Using a unique design product.

Community  Service  Partners  in  this  activity  are  Micro, Smalland  Medium  Enterprises (MSMEs) in  the  business  of  producing  and  selling  culinary in karawang.  This MSME  has  been  in  Karawang city  for  more  than  30  years.  However,  the  marketing system that used is still very minimal and conventional. Forthis reason, MSMEs need to be  given  training  on  the  importance  of  using  digital  marketing  so  that  the  marketing system can be better to achieve the desired targets and can support better sales activities. In  addition,  MSMEs  also  provide  assistance  in  creating  business  accounts  in  digital media  such  as  Google  Business  and Instagram,  and  how  to  manage  this  digital  media optimally Output fromthis ativity is a Google business and InstagramBusiness account, scientific articlepublished in national journals, and activity reports. The method used is by provide training to create accounts in digital media for the MSME and how to manage it optimally. The results showed thatdigital marketing strategy assistance by Community Service Partners can be followed up with periodic guidance that can be done effectively and  optimally  in  supporting  MSME  marketing  activities  to  increase  sales  of  MSME businesses

The strength of branding on a product is something that must be considered by all entrepreneurs, especially UMKM, so that the products marketed have higher competitiveness compared to their competitors. The community service carried out by the East Java UPN Veterans KKNT group of 10 provided assistance in strengthening the branding of one of the MSMEs in Ngrimbi Village, namely Jamu "Mak Diah". Based on the results of observations identified that these MSMEs do not yet have branding that enhances market expansion strategies. The assistance that will be provided will focus on product packaging and logos. After the mentoring was finished, Group 10 monitored and evaluated the effect of strengthening branding on the level of herbal medicine sales after completing it.

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

Food safety and product halalness are important matters and must be fulfilled for both micro industry and macro scale industry producers. One area that has many MSMEs is Besuki Village, Lumbir Banyumas District. The purpose of this community service is to strengthen and increase understanding and knowledge in determining safe and halal food. The method of implementing this activity is the provision of material and discussions which are conducted offline at the Besuki Village Hall. This activity took place on March 18 2023. The evaluation was carried out by giving a pre-test and post-test. The average value between experiencing an increase and after giving the material

Business legality is a standard that must be met by economic entities. Micro, small and medium enterprises (MSMEs) must meet these requirements to compete in the free market era. This requirement is problematic because many business actors do not have business legality. We face various obstacles such as lack of means to ensure legality, difficulty in responding, and lack of knowledge. This paper discusses the results of community service provided, namely assistance and the importance of business legality for MSMEs. The purpose of this service is to raise awareness and provide a framework of thinking about the importance of business legality for MSMEs to compete in the open market. The implementation method used is touse in-depth interviews, observation, and documentation. The result of the implementation is the issuance of a Business Identification Number (NIB) which is the legal umbrella of an official business and recognized by the state through the OSS Institution or known as Online Single Submission.

The purpose of this non-profit activity is to educate and support micro, small and medium enterprises (MSMEs) by providing an understanding of the basic concepts of SME taxation and the use of applications related to MSME tax obligations. The 1implementation 1of 1charity 1activities 1takes 1place 1in 1several 1stages. 1The 1first 1stage 1is 1the 1design 1stage 1through 1observation 1and 1preliminary 1discussions. 1The 1second 1stage 1is 1the 1implementation 1of 1activities 1in 1the 1form 1of 1technical 1advice 1and 1guidance, 1carried 1out 1through 1presentation 1of 1material 1and 1practice 1of 1calculating 1and 1reporting 1taxes, 1discussions. 1The third stage is monitoring which aims to answer the problems of SMEs in fulfilling their tax obligations independently. An evaluation step follows, the 1purpose 1of 1which 1is 1to 1evaluate 1the 1activities 1implemented. 1The 1positive 1development 1of 1MSME 1development 1is 1not 1in 1line 1with 1the 1level 1of 1government 1tax 1revenue 1in 1this 1sector. 1This 1is 1because 1MSME 1taxpayers 1do 1not 1fulfill 1their 1tax 1obligations. 1April 12022. 1Information 1on 1MSME 1taxes 1and 1fees 1is 1still 1limited. 1Therefore 1it 1is 1necessary 1to 1support 1the 1development 1of 1SMEs 1also 1in 1the 1tax 1sector. 1During 1the 1COVID-19 1pandemic, 1MSME 1mentoring 1courses 1were 1conducted 1virtually. 1This 1training 1aims 1to 1make 1SMEs 1more 1aware 1of 1taxes 1and 1more 1aware 1of 1their 1tax 1rights and obligations. That way, MSME actors will avoid tax sanctions in the future.    

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

MSMEs (Micro, Small, and Medium Enterprises) are the most important contributors to the national economy. However, in practice, many MSMEs need to optimize their capabilities because they need further information on implementing accounting in their companies. Therefore, this article aims to study the extent to which Micro, Small, and Medium Enterprises (MSMEs) apply reporting and accounting reporting as a tool for analyzing business performance. The implementation method uses the FGD (Focus Group Discussion) method with MSME actors Wong Djamoe. The results of this study indicate that the obstacle in MSMEs Wong Djamoe is the difficulty distinguishing between own capital and venture capital.

Urinary tract infection (UTI) in women occurs when bacteria or other microorganisms infect parts of the urinary tract, such as the urethra, bladder, ureters, or kidneys. UTIs are more common in women due to the shorter anatomy of the female urethra and closer to the anal area, which allows bacteria to enter the urinary tract more easily. Community education and detection of urinary tract infections in female workers are important activities to increase awareness, prevention and early detection of this condition. Extension activities provide appropriate knowledge about the causes, symptoms, and steps to prevent UTIs. In addition, early detection through urine examination helps in finding UTI cases early and taking appropriate treatment measures. This activity brings long-term benefits, such as reducing work absenteeism and increasing productivity. By raising awareness and providing good understanding, women workers can take effective prevention measures. Community education and detection of UTIs in female workers is important for improving their health and quality of life, as well as reducing the burden that UTIs place on individuals and society as a whole.

High microbial contamination in food is an indicator of hygiene that determines the health of food for consumption. Meatballs are a very popular snack in Majene City. Apart from their delicious taste, meatballs also have a relatively cheap price, so they have always been a popular snack alternative. The high nutritional content in meatballs can be a medium for the growth of bacteria so meatballs can be carriers of disease. The aims of this study were to determine the total number of bacterial contaminants and identify the coliform in meatballs at Majene City. The study used a quantitative descriptive method with a sample of 10 traders. The test carried out was culturing bacteria on NA (Nutrient Agar) media to calculate the total number of microbes in meatballs using the Total Plate Count (TPC) method and EMBA (Eosin Methylene Blue Agar) media to determine the presence of coliform bacteria in the sample then continued with gram staining test. The results of the study showed that 3 samples were found on NA media which had microbial contamination levels exceeding the threshold specified in SNI (Indonesian National Standard) 3818:2014 where the highest amount allowed was 1 × 105 cfu/g. Samples that exceeded the threshold namely sample A was 1.33 × 106 cfu/g; sample C was 1.06 × 105 cfu/g; and sample G was 5.8 × 106 cfu/g. There were 5 samples that tested positive for coliform, namely samples A, B, C, D, and G

Micro, Small Enterprises, dUMKM) play an important role in the community's economy, especially in creating jobs and driving economic growth. However, MSMEs often face challenges in dealing with increasingly fierce competition and changes in market trends. In the digital era that continues to develop, the development of digitalization of MSME businesses has become an urgent need to increase their competitiveness. The development of digitalization of MSME businesses opens up great opportunities for business growth and development. By using digital technology and online platforms, MSMEs can expand their market reach and reach potential consumers in various regions. Through digital marketing, MSMEs can promote their products or services more efficiently than traditional methods. In addition, by leveraging digital data and analytics, MSMEs can better understand consumer behavior and optimize their marketing strategies. However, the development of digitalization of MSME businesses also faces several challenges. One of them is limited access and understanding of digital technology. Many SMEs do not have sufficient knowledge or resources to utilize technology effectively. In addition, data security and privacy are important concerns for MSMEs in adopting digitization. MSMEs also have to face increasing competition from large companies that have greater resources to invest in digital technology.

Micro, Small and Medium Enterprises (MSMEs) are businesses owned by individuals or groups that aim to grow and develop their business. ChaCha Kitchen is one of the MSMEs in Blitar that has been around for a long time. The problem faced by ChaCha Kitchen is the application of branding which is felt to be ineffective so they feel the need to be re-branded. Assistance and development through product re-branding is carried out in several steps, including changing the logo, product design, creating a website, and registering on the marketplace. The purpose of this research is to help develop MSME businesses digitally and help develop products to make them more attractive. The method used in this service is by observing, interviewing, data analysis, re-branding, and evaluation. The results of this study are ChaCha Kitchen MSMEs, namely Instagram feed updates and also websites that can make it easier for MSMEs to market their products and can increase consumer interest so that income will increase rapidly.

The development of information technology is so fast, fast, and accurate. Currently, information technology has become the main facility of activity that makes a significant contribution to all sectors of life, which indirectly contributes to business growth. MSME (Micro, Small and Medium Enterprises) in Indonesia is one of the business sectors that is mostly run by business actors. However, one of the challenges for MSMEs is to face digital competition in the business sector so that they can survive in the midst of competition. This study aims to provide information regarding MSME development strategies in utilizing the digital economy. The method used in this activity is to use a quality approach through outreach, implementation and mentoring. The result of this activity is to help digitize the marketing of MSME Es Coklatone Mamira products. So that this activity can help these MSMEs in expanding market share.

The purpose of this study was to determine the effect of intelligence and financial literacy on the financial resilience of Micro, Small and Medium Enterprises in the Jambangan Culinary Tourism Center, Surabaya. This research was conducted on the type of business, namely in the culinary or trading business sector with a sample size of 30 micro, small and medium enterprises. In this study using a quantitative approach method. This study uses multiple linear regression techniques for hypothesis analysis. The results of the study show that intelligence and financial literacy have a high impact of 57,1% on the financial resilience of Micro, Small and Medium Enterprises in the Jambangan Culinary Tourism Center, Surabaya.

Anemia is a health problem throughout the world, especially in developing countries where an estimated 30% of the world's population suffers from anemia. In Indonesia, one of the problems faced by adolescents is the problem of micronutrient nutrition, namely around 12% of male adolescents and 23% of female adolescents experience anemia, which is mostly due to iron deficiency (iron deficiency anemia. Anemia in adolescents specifically experienced by female adolescents will have a more serious impact, considering they are prospective mothers who will become pregnant and give birth to a baby, thus increasing the risk of maternal death, premature birth and low birth weight babies (LBW).The government has a routine program related to the distribution of iron tablets for women of childbearing age (WUS ), including adolescents and pregnant women. To support this program requires a good understanding for young women regarding anemia and the importance of blood-supplementing tablets, one of which is providing counseling to students at MTs N 1 Sumbawa with the aim of increasing knowledge about the dangers of anemia and the importance of taking tablets added blood. This community service activity was carried out on May 26 with the result that the knowledge and understanding of students about anemia was getting better, students also knew that taking iron tablets was important. Students are also motivated to meet their nutritional needs and increase adherence in taking iron tablets regularly.

Business legality plays a very important role in running a business, because the legality of a business is a form of licensing from the implementation of business activities provided by the authorized party to the business owner. The legality also acts as a benchmark that the business established can be said to be feasible, legal and ongoing. The problem that is often encountered in the surrounding community, especially Micro, Small and Medium Enterprises (MSMEs), is that understanding the importance of having legality and how to make legality for their business causes them not to have business legality. Therefore, this service activity aims to provide understanding to the community in the form of socialization of what business legality is and provide assistance in terms of making business legality, especially for business actors in the Sentul village area. The method carried out in this assistance activity is divided into three stages, in the first stage the group 28 KKN-T UPN "Veteran" East Java conducts surveys and interviews regarding the business legality that has been owned by business actors in Sentul village, the next stage is conducting socialization activities regarding the importance of having business legality and the final stage is providing assistance in making a Business Identification Number (NIB) online through Online Single Submission. The results obtained by this activity are an increase in the understanding of business actors in Sentul village regarding the importance of having business legality.

NIB is an official identity given by the government to UMKMs as a form of recognition and legal protection for the business being run. Therefore, socialization activities were carried out on the importance of Nomor Induk Berusaha (NIB) for Micro, Small and Medium Enterprises (MSMEs) in Gunung Anyar Village. The research method used is door to door, namely by visiting MSME owners directly in Gunung Anyar Village to provide socialization about the importance of NIB. This socialization also provides an opportunity for MSME owners to ask questions and get clarification regarding NIB registration procedures and steps that must be taken to obtain them. It is hoped that the results of this research can increase the understanding and awareness of MSME owners in Gunung Anyar Village about the importance of NIB and encourage them to take care of NIB as a strategic step in developing their business.

Micro, small and medium enterprises (MSMEs) do not understand the importance of accountability, they have not been able to prepare financial reports based on financial accounting standards for micro, small and medium enterprises (SAK EMKM), and the use of digital technology in preparing financial reports has not been properly utilized by business actors. MSMEs. This community service activity aims to increase the perceptions of MSMEs in Cupak Village, Ngusikan District, Jombang Regency, East Java Province regarding the urgency of financial accountability for the business being carried out along with literacy in implementing SAK EMKM using digital, user-friendly accounting media. The method uses lectures, training and mentoring, the objects of community service activities are MSMEs actors in Cupak Village, Ngusikan District, Jombang Regency, East Java Province. The results achieved from this activity are increased understanding of the importance of business accountability and the implementation of financial records in accordance with SAK EMKM with user friendly digital accounting media. The mentoring fund training program makes MSMEs actors in Cupak Jombang understand the importance of accountability, this mentoring program makes MSMEs actors familiar with digital accounting information systems.

Worm infection is a health problem that often occurs throughout the world, especially in Indonesia with a high prevalence. One of the most common helminthic infections in Indonesia is the Soil Transmitted Helminths worm. Children are an age group that is susceptible to this infection. Worm infections can have serious consequences if not treated with deworming medication and a clean and healthy lifestyle for the person. This community service is carried out with the aim of conducting counseling about environmental health, especially in helminthiasis at the Alak Final Disposal Site, Kupang City. This activity conducts counseling and examination of the community on how to deal with helminthiasis in children. Subjects as many as 30 children. The worm examination was carried out using the direct slide method and then observed under a microscope with a magnification of 10x-40x. Based on the results of the examination found Ascaris lumbricoides eggs by 10%. So based on the results of this service it shows that there is a prevalence of worm infection in the Alak Final Disposal Site. Therefore, it is suggested to parents and especially children to further improve the Clean and Healthy Lifestyle (PHBS) to avoid worm infection.