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UMKM Terez Collection have experienced a downward sales trend and very drastically after the Covid-19 pandemic. The aim of the research is to determine the Terez Collection's marketing strategy and the obstacles faced in increasing its sales value. This type of qualitative descriptive research uses a purposive sampling method. Data collection methods are observation, interviews and literature study. Data analysis involves data collection, reduction, presentation, drawing conclusions and verification. The market segment being worked on is teenage women aged from teens to adults, lower middle class. Meanwhile positioning has not been carried out and understood well. The research results show that the product in consumer perception has good quality in its class, is varied and meets consumer wants. The pricing strategy is quite good and competitive. The promotional strategy is still conventional so that the distribution channel is still one channel, namely conventional. The location of production and management of UMKM in production centers is an added value. Distribution is carried out through wholesalers and retailers. The obstacle faced is that the owner does not understand digital marketing well, and has not taken advantage of opportunities through product innovation. Suggestions for local governments to facilitate and encourage the return of the Binong Jati knitting center, to help facilitate financing for product innovation and training. Terez Collection is advised to increase knowledge and carry out digital marketing as an effort to expand the market.

The Republic of Indonesia Government Goods and Services Procurement Policy Agency or LKPP RI for short. LKPP has made a big leap in the development of the e-catalog system by starting to involve SOEs. This research focuses on discussing the requirements and steps for business actors to become e-catalog providers. This research uses the literature study method. The results of this study found that the requirements for business qualifications for electronic catalog providers have six qualifications whose final decision is made by the head of LKPP. There are several criteria that must be met by business actors if they want to register their business in the LKPP e-catalog. There are two types of goods and services received, namely, first general goods and services including goods and services needed by K / L, standard or standardizable goods / services, and recurring goods / services needs. The second type of innovation products, namely products determined by the Minister / Head of the Institution in charge of government affairs in the field of research, development, assessment, and application as well as integrated invention and innovation.

In an era of cultural acceleration and rapid advancements in science and technology, this research evaluates the application of the Problem-Based Learning (PBL) model in Informatics at SMA Negeri 8 Maros, focusing on enhancing student creativity. Employing a quantitative method within the Classroom Action Research framework, this study involves cycles of planning, action, observation, and reflection. Data collected through creativity tests, surveys, and class observations reveal that PBL significantly boosts student creativity. These findings are crucial, considering the critical role of education in preparing future generations for digital era challenges. This study highlights how education, especially in Informatics covering programming, artificial intelligence, and computer networking, can adapt to changing times. By integrating technology and innovative approaches into the learning process, students can enhance creativity and other essential skills needed in the digital age. This research offers valuable insights for educators and policymakers in preparing students for a bright, sustainable future.    

Counseling, Mentoring and Empowerment are activities to increase community participation in meeting life's needs to resolve problems experienced by the community. Activities are carried out through the Real Work Lecture (KKN) program, which is a community service-based activity to increase student empathy for the conditions of society and the environment. Science KKN is carried out in Kemlagi District, Mojokerto Regency using service methods such as counseling, training and group mentoring. The results show that there is a positive response from village stakeholders and high active participation from the community, including taking part in an extension program with four activities, namely structuring Village Administration, Legal Awareness, Empowering MSMEs, and Learning Innovation. Apart from that, there are several outputs produced: (1) Strengthening data recording, archiving and reporting Village finances correctly (2) Increasing order, peace, security and justice in Village social life (3) Development of quality, competitiveness and added value of production home and halal certification (4) There has been an increase in discipline and participation in the teaching and learning process in an orderly and structured manner.

This research investigates the impact of training and development on employee performance in the digital era. The initial focus was on the positive effects of training, which has been shown to improve employee performance through improving technological skills, facilitating adaptation to technological change, and stimulating creativity and innovation. On the other hand, the important role of employee development in the digital era is also manifested by continuing to improve skills, empowering personal and professional aspects, and increasing employee engagement and satisfaction. Finally, the integration of training and development creates synergies between skills, addresses skills gaps, and drives increased productivity and innovation. The results of this research provide insight into the urgency of investing in development and training as the main strategy for capturing worker energy amidst the dynamics of the ever-growing digital era.  

Making fake nails using coconut coir is product that can beautify your appearance, reduce the accumulation of coconut coir waste and can be used as an opportunity for entrepreneurship. The purpose of this study is to find out and explain the process of making fake nails, product validation, and public acceptance of the Utilization of Coconut Coir as a Fake Nail Innovation. The methods used are observation, literature, experiments, documentation, interviews, and questionnaires. The process of making coconut coir fake nails goes through 3 stages, namely preparation of tools and materials, the process of making coconut coir fake nails, and attaching accessories to fake nails. There was evidence of product validation by 5 validators with the result that fake nails from coconut coir waste which had a reddish-brown color, smooth texture and very clear fiber motifs were the most chosen by the validators. The public test results in the average color category obtained 2.5 are very fond of (3). In the average texture category, 2.5 is very like (3) and for the pattern category, the average is 2.6, very like (3). A total of 3 average categories obtained, namely 2.545, are included in the very like category so that the product can be accepted by the community and can be used as a business opportunity. The advice given is another, faster technique for attaching coconut coir to fake nails.

Strengthening MSMEs in the face of globalization and intense competition means being able to respond to global challenges such as increasing product and service innovation. Consumers' willingness to buy and interest in products sold by MSMEs is increasing. The aim of this research is to determine the effectiveness of Durian Woke MSME product promotion on Instagram media. The effectiveness of advertising actions is measured using the AIDA concept (Attention, Interest, Desire, Action). The research sample consisted of 53 people with active Instagram accounts who followed the Durian Woke Instagram account in the food sector which advertises on Instagram media. The data collection method uses a questionnaire as respondent data. The research results show that the effectiveness of Instagram social media as an advertising medium is beneficial for Durian Woke MSMEs in stimulating consumer interest in finding out about available products.                    

Strengthening MSMEs in the face of globalization and intense competition means being able to respond to global challenges such as increasing product and service innovation. Consumers' willingness to buy and interest in products sold by MSMEs is increasing. The aim of this research is to determine the effectiveness of Durian Woke MSME product promotion on Instagram media. The effectiveness of advertising actions is measured using the AIDA concept (Attention, Interest, Desire, Action). The research sample consisted of 53 people with active Instagram accounts who followed the Durian Woke Instagram account in the food sector which advertises on Instagram media. The data collection method uses a questionnaire as respondent data. The research results show that the effectiveness of Instagram social media as an advertising medium is beneficial for Durian Woke MSMEs in stimulating consumer interest in finding out about available products.                    

In the current era of globalization and digitalization, business innovation is crucial for organizations to maintain and enhance competitiveness. The utilization of Information Systems and Technology (IT) serves as a foundational element for business innovation. This article explores how organizations can implement business innovation through the utilization of IT to achieve a competitive advantage. It delves into the central issues of IT in the business context, discussing the role of IT in supporting business operations and strategies. The study aims to understand the pivotal role of business innovation in organizational success and examines real-world cases where organizations successfully implemented innovation through IT. The challenges and obstacles faced, including data security and implementation costs, are addressed, and effective strategies to overcome these challenges are proposed. The conclusion highlights the strategic significance of investing in business innovation supported by IT for organizations aiming to stay relevant and sustainable in the ever-evolving global market.

This study examined the effectsl of workload, stress, job appraisal, professionalism, and skills on employee performance among workers at PT Paragon Technology and Innovation. Using the Yamane formula and purposive sampling methods, a total of 75 individuals were found. Workload lhas a strongl favorable impact lon employee performancel, citing SPSS data. lWork stress has al considerable beneficial impact on employee performance, as demonstrated by the computed lt value ofl 3.901 lwith la significance value ofl 0.001 <0.05.l This suggests that lH1 is acceptedl. The calculated t lvalue ofl 3.361 indicates that H2 is rejected. H3 is approved since lthe regression coefficient value of 3.383 (positive)l and the lsignificance value of 0.001l<0.05 show that work appraisals significantly improve employee performance. H4 is rejected, according to lthe regression coefficient value ofl 1.348 l(positive)l and lthe significance value ofl 0.182 > 0.05. The computed F value of 21.812, lwith a significance valuel of 0.000 > 0.05, indicates that lH4 is acceptedl; work evaluation, lprofessionalism, andl talents all positively impact employee performance at the same time. This demonstrates that skills significantly improve worker performance. At 3.343, the regression coefficient is positive and has a significance level lof 0.001 < 0.05l.    

This study analyzes the impact of the merger between three state-owned Islamic banks that formed Bank Syariah Indonesia (BSI) in 2021 on growth and innovation. This merger aimed to create an entity that is stronger and more competitive globally. Using quantitative analysis of BSI’s financial reports before and after the merger along with qualitative insights through interviews with management, this research found significant increases in sales revenue and customer base, from 14 million pre-merger to 19 million post-merger. Although investment income fluctuated, overall financial performance improved. This study highlights the significance of financial report analysis in evaluating merger success and its effects on product and service innovations. With government support and substantial market potential, BSI is expected to contribute significantly to Indonesian Sharia economic development.

In the current development of concrete innovation technology, there are also expensive materials that are cheap as concrete additives for the efficiency of the cost of making concrete. cheap and can be used as concrete innovation. The purpose of adding palm fiber fiber is to improve the quality of concrete, both compressive strength and split tensile strength. The method used in this study was experimentation by adding palm fiber to the SCC concrete mixture with variations of 2%, 4% and 6%. As for the addition of chemical substances, the superplasticizer admixture aims to make it easier for SCC concrete to achieve a slump flow value that meets the requirements. After testing, the highest compressive strength test specimen is BC 1 2% palm fiber worth 19.38 MPa and for the lowest compressive strength test is BC 2 6% palm fiber worth 5.46 MPa. And for the split tensile strength test the highest is BC 4 2% palm fiber worth 9.47 MPa and for the lowest split tensile strength test is BC 3 6% palm fiber worth 5.82 MPa.

Public service is one of the main roles of the government to meet the needs of its people. The implementation of public services will also adapt according to the needs of the community and develop in line with changes in social life. This makes the government always try to foster motivation in creating effective and efficient services so as to provide convenience for the public. The purpose or research of this is to find out and explain how the implementation of One For Eleven Innovation in Solok City and to know and analyze the inhibiting factors that influence the implementation of One For Eleven innovation seen from product innovation, process innovation, research method innovation, strategy or policy innovation and system innovation . This study uses a qualitative method with a descriptive approach. The results of the One For Eleven innovation research in Solok City based on indicators of innovation are included in an innovation. This innovation is included in product innovation because there is a renewal of service media, including in process innovation where there are differences in service flow. This innovation is also included in the innovation of service methods where changes in service delivery. This innovation includes strategy or policy innovation because it has a vision, mission and goal of forming an innovation from the existing reality. In addition, this innovation is also included in system innovation, namely the existence of novelty in the interaction of implementing actors in managing innovation, but the implementation of innovation and its utilization by the community is not optimal because there are still many prospective brides who do not know about this innovation. The lack of socialization of innovation by implementers to the community so that there are still many people who do not know about this innovation. Then the difference in the domicile of the bride and groom as a requirement in obtaining this innovation has caused not all bride and groom to receive the One For Eleven innovation service. Lack of coordination between implementing agencies causes executors not to understand their duties.  

The FishGo application is a navigation-based android application using remote sensing sensor technology that is processed with a certain algorithm so that it can provide information on potential fish areas and the best route for traditional fishermen to catch fish. The Patriot Tool (Detecting Fish Catching Areas Using the Internet of Things System) is a development of an application in the form of a fish finder tool to more accurately detect underwater fish biomass. The research objective is to determine the success of patriot service innovation through the FishGo application as an effort to improve the welfare of fishermen in Badung Regency. The research method is descriptive qualitative with data collection techniques in the form of observation, interviews and documentation. The research analysis uses the theory of innovation success factors put forward by Bugge, et al which consists of 6 indicators: Governance and innovation, Sources of ideas for innovation, Innovation culture, Capabilities and tools, Objective, outcomes, drivers and trouble, and Collecting innovation data for single innovation. The results of this study are that the implementation of innovation has achieved good results on the source of innovation ideas including internal and external, a culture of innovation by showing good changes to fishermen, cooperation in developing innovation and socialization activities that are intensively carried out to fishermen, the results felt by fishermen experience catch increase. However, innovation governance is still not optimal, there are no basic regulations such as regional regulations and SOPs governing innovation, Human Resources capabilities still need to be added to the fields of electronics, IT and mapping, goals that have not been fully achieved from those that have been set. and there are still external and internal obstacles in its implementation.

Improving public services becomes an inevitability for government agencies as public service organizers. No exception for Tirta Moedal Drinking Water Perumda Semarang City, as a Regional Owned Enterprise (BUMD) is also inseparable from the demands of improving the quality of service to customers. Customer service innovation is a response to service problems that do not satisfy the community as customers. Customer dissatisfaction with customer complaints, information services and new connect services is very dominant for customer complaints. The Community Satisfaction Index (IKM) is one of the indicators of accountability for service performance in the public sector that cannot be ignored. The Community Satisfaction Index is an evaluation of the community as a customer for the performance of services provided to the community as customers that should be the basis for each service provider institution to make adjustments to customer expectations and service innovation. The rapid development of information technology also increases public awareness of its right to good service.

This paper examines the transformative impact of e-commerce on traditional retail business models. By analyzing case studies of retailers that have successfully adapted to the digital marketplace, the study identifies key challenges, such as logistics and customer engagement, as well as opportunities for growth and innovation. The findings underscore the necessity for retailers to embrace digital strategies to remain competitive in the evolving market landscape.

Community service based on the development of the target schools at MA Hasyim Asyari Bangsri Jepara is intended as an effort to improve learning management in partner schools. The purpose of this community service program is to build academic cooperation, develop human resource potential and improve the quality of school education through skill program innovation. The training was held in two stages, namely the theory-discussion stage and the field stage. The participants of this training were teachers, assistant teachers, and students. The class training materials are the rules of fish farming, getting to know the tools and functions of the equipment, knowing how to design aquaculture containers, the sequence of cultivation activities, caring for and feeding and monitoring fish health. While the field training includes the design of aquaculture pond containers to fish farming techniques. The result of the activity was the implementation of community service activities for the development of the target schools in the form of training on catfish cultivation techniques for students and teachers of MA Hasyim Asyari Bangsri. The training participants understand cultivation techniques, starting from preparing cultivation media, spreading seeds, managing feed and maintaining water quality so that the fish grow well.

Background: As is known, cervical cancer is a cancer with the 2nd highest incidence rate in Indonesia after breast cancer. With the high cases of cervical cancer in the community, the question arises, how much is the understanding of Village Empowerment and Family Welfare (PKK) cadres in efforts to prevent cervical cancer in their area, especially teenagers about cervical cancer. Objective: To find out how the efforts of PKK cadres, especially Pokja IV TP PKK Desa in providing KIE (Communication, Information and Education) to the people of Karanggetas Village, Bangodua District in preventing cervical cancer by implementing the Kertas Menampik innovation (Karanggetas Preventing Cervical Cancer). PKM (Community Service) is held at the Kuwu Office, Karanggetas Village, Bangodua District, Indramayu Regency from April 18-23 2022 every 10.00 WIB - 14.00 WIB for 6 (six) days. The participants came from the Pokja IV TP PKK Village management and the Posyandu Cadre of Karanggetas Village, Bangodua District, Indramayu Regency as many as 34 people. The materials needed in the meeting with Pokja IV TP PKK cadres, Karanggetas Village, Bangodua Subdistrict, namely: posters, leaflets and a description sheet of the Kertas Menampik innovation. This material was donated to TP PKK Desa, especially Pokja IV TP PKK Desa Karanggetas Subdistrict so that PKK cadres can use it in providing KIE (Communication, Information and Education) about cervical cancer prevention. The results of the activity: PKK cadres are very happy and welcome this innovation and will disseminate information about cervical cancer prevention to the people of Karanggetas Village, Bangodua District. Conclusion: the kertas menampik innovation has been applied to the next PKK cadres, the PKK cadres are planning to socialize this effort to the community, both during posyandu and outside posyandu activities. Suggestion: The implementation of this innovation should involve all components including: academia, business, community, government and media.