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Ade Alifah; Ilah Holilah

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2025 International Forum of Researchers and Lecturers

As one of the leading beauty influencers in Indonesia, Tasya Farasya has a big influence on her followers' purchasing decisions. This study discusses the communication strategies used by Tasya Farasya in building consumer trust through beauty product reviews on TikTok. Consumer trust in her reviews is a major factor in the effectiveness of marketing strategies involving her. Therefore, this study aims to understand how Tasya Farasya constructs convincing communication and builds credibility in the eyes of her audience. This study uses a qualitative approach with a phenomenological method. Data were collected through observation of product review content on TikTok and analysis of interactions in the comments column. In addition, interviews with several of her followers were conducted to determine their perceptions of communication style and the level of trust in the reviews given. The results of the study show that the communication strategies used include relaxed and easy-to-understand language, enthusiastic expressions and honesty in providing product reviews, both in the form of recommendations and criticism. In addition, the use of attractive visual elements and active interaction with followers through comments and response videos, Tasya Farasya has succeeded in building trust among her followers.

Cici Parida; Nadila Wijayanti Putri; Sopa Namira

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2025 Asosiasi Periset Bahasa Sastra Indonesia

This study aims to analyze the listening skills of students of the Indonesian Language Education (PBI) study program at Siliwangi University in understanding folk tales delivered through audiovisual media which is considered capable of increasing student involvement and understanding in the listening process because it combines visual and audio elements simultaneously. The method used in this study is descriptive qualitative, with data collection techniques through listening tests. The results of the study indicate that the use of audiovisual media significantly helps students understand the content of the story, characters, and cultural values ​​contained in folk tales. In addition, this media also motivates students to be more active and focused in listening activities. This study recommends the use of audiovisual media as an alternative to effective listening learning in language teaching, especially in the context of folk tales.

Liana Hutapea; Siti Auliza Fatma Nasution; Muhammad Fikri Alif Ghani; Nursiah Nursiah; Hanif Maulana Pratama +3 more

Filosofi : Publikasi Ilmu Komunikasi, Desain, Seni Budaya 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

This study aims to analyze the logo of the State Islamic University of North Sumatra (UINSU) using Charles Sanders Peirce's semiotic approach. Peirce's theory divides signs into icons, indexes, and symbols, and views meaning through a triadic process: representamen, object, and interpretant. With a qualitative approach, this study identifies visual elements in the UINSU logo and interprets their meaning based on the context of Islam, science, and nationalism. The results of the analysis show that each visual component, whether shape, color, or typography, contains deep philosophical and ideological meanings and represents the identity and institutional vision of UINSU.

Yulia Rachman; Vaniza Revina Zahra; Siti Fatimah Azzahra

Jurnal Arjuna : Publikasi Ilmu Pendidikan, Bahasa dan Matematika 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This research aims to analyze the physical and mental elements in the poems "Aku Kangen 1", "Aku Kangen 2", "Aku Kangen 3" and "Waiting for Flowers" by Heri Isnaini which are contained in the anthology Montase: Serpihan Srêm published by Pustaka Humaniora. The physical elements of poetry include diction, rhythm, imagery, and grammar, while the inner elements include themes, tone, atmosphere, and mandates. This study applies a structural approach with a qualitative descriptive method, which focuses on text analysis as the main focus. The results of the analysis show that these poems use simple but highly emotionally charged language, as well as visual imagery and deep feelings in describing longing and waiting. Certain typography and repetition structures reinforce the dramatic effect and musicality of the poem. From the inner side, the main themes that emerge are longing, loneliness, and hope for encounters, which are conveyed in a melancholy tone and a calm, reflective atmosphere. The implied message encourages the reader to reflect on the meaning of presence, loss, and hope in everyday life. This research confirms Heri Isnaini's ability to unite form and meaning poetically, as well as his contribution to contemporary Indonesian poetry.

Wisnu Samodro

Jurnal Riset Rumpun Seni, Desain dan Media 2025 Pusat Riset dan Inovasi Nasional

Ketoprak as a form of traditional Javanese theater has the characteristics of historical storytelling or legend supported by artistic elements such as music, dialogue, clothing, and stage settings. In its development towards a modern form of ketoprak, the use of multimedia technology has become one of the significant innovations, especially in the creation of performance settings. This article examines in depth the function of multimedia in supporting the creation of modern ketoprak settings, both from aesthetic, dramatic, and production efficiency aspects. This study uses a qualitative descriptive method with data collection through observation of ketoprak performances that integrate multimedia, in-depth interviews with directors, artistic stylists, and multimedia technicians, and literature studies that discuss contemporary performing arts. The results of the study show that multimedia plays an important role in building richer imaginative atmospheres and spaces and allows for the depiction of complex settings such as palaces, forests, or battlefields quickly and effectively. In addition, multimedia expands visual possibilities through projection of images, videos, and dynamic light effects that cannot be achieved with traditional physical properties alone. The multimedia function has also been proven to enhance the viewer experience by presenting a more modern visual sensation without losing the traditional identity of ketoprak. These findings indicate that multimedia serves not only as a complement, but also as an integral element that influences the overall aesthetic, reinforces dramatic messages, and facilitates transitions between scenes.

Dyvia Saumi Putri; Siti Nurhalimah; Shintia Ananda

Jurnal Rumpun Ilmu Bahasa dan Pendidikan 2025 Asosiasi Periset Bahasa Sastra Indonesia

The development of digital technology has given birth to a new form of presentation of literary works, one of which is cyber literature. The short story “Sepotong Senja untuk Pacarku”by Seno Gumira Ajidarma, published on the medium.com site, is an example of how literary works are transformed in digital space, combining visual elements, interactivity, and hypertextuality. This study aims to analyze the short story “Sepotong Senja untuk Pacarku” by Seno Gumira Ajidarma through a structural approach. The method used is a qualitative method with a literature study technique. The results of the analysis show that this short story has a romance theme, uses a forward plot, first-person point of view, a poetic language style using various figures of speech, and a story message about love that encourages actions beyond logic. The main character is depicted as a romantic and unyielding figure. In addition, the presentation in digital media enriches the reader's experience through supporting images, comment features, and intertextual relationships with other short stories. This short story shows the typical characteristics of cyber literature, namely interactivity and intertextuality that allow for the expansion of meaning in the story.

R.A. Sunia Widiaswara; Jonathan Hans Yoas Sihotang; Indri Astrina Wirakusumah

Jurnal Riset Rumpun Ilmu Teknik 2025 Pusat riset dan Inovasi Nasional

This study discusses the architectural transformation of Pasar Johar Semarang before and after the major fire incident in 2015. Designed by architect Thomas Karsten, Pasar Johar holds significant historical and architectural values. The fire prompted a comprehensive revitalization of the market’s environment, site, and building while maintaining its original character. This research employs an architectural anatomy approach covering three main scopes: environment, site, and building, and uses a qualitative descriptive-analytical method through four stages: (1) documenting conditions before and after the fire, (2) classifying architectural elements, (3) comparing visual and structural transformations, and (4) drawing conclusions based on the analysis to evaluate the extent of the transformation. The results show that the revitalization made the area more organized, functional, and sustainable. Distinctive structures such as mushroom columns and drainage systems were preserved, while zoning and public spaces were reorganized to improve efficiency and comfort. This restoration not only improved physical aspects but also strengthened the market’s social function as a community interaction space. Pasar Johar now serves as an example of a traditional market that can adapt to modern urban challenges without losing its architectural identity and its potential as a sustainable economic and social hub.

Nova Ritonga; Mey Waty Aulia; Intan Mumtazah Assaa’idah

Jurnal Pendidikan dan Kewarganegara Indonesia 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to analyze the representation of Pancasila values ​​in the painting Laskar Rakyat setting Siasat by Affandi. This painting is considered to have a strong philosophical meaning related to the struggle of the Indonesian people in maintaining independence. This study uses a qualitative method with a literature study approach (library research), where data is obtained from various written sources such as books, scientific journals, articles, and related documents. The data collection technique is carried out through the documentation method, while the data obtained is analyzed using content analysis techniques to identify symbols, colors, and visual elements that reflect the values ​​of Pancasila. The results of the study show that the painting Laskar Rakyat setting Siasat represents the five values ​​of Pancasila. The value of Belief in the One Almighty God is seen in the slogan "Once Independent, Always Independent" which reflects the belief that independence is a gift from God. The value of Just and Civilized Humanity is seen in the solidarity of the fighters without distinguishing backgrounds. The value of Indonesian Unity is realized through the togetherness of the fighters who develop a joint strategy. The value of Democracy Led by the Wisdom of Deliberation and Representation is depicted in the discussion scene among the fighters. Finally, the value of Social Justice for All Indonesian People is reflected through the painting of simple war equipment that shows the struggle of the common people in maintaining independence. This study confirms that works of art, especially Affandi's paintings, are able to be an effective medium in conveying moral messages, values ​​of friendship, and the spirit of struggle.

Jauzaa Maylia Suhendro; Ni Wayan Nanik Suaryani Taro Putri

Nusantara: Jurnal Pengabdian kepada Masyarakat 2025 Pusat Riset dan Inovasi Nasional

The era of digital transformation demands that the younger generation acquire technology-based entrepreneurship skills, or technopreneurship. However, in the context of Vocational High Schools (SMK), many students still lack understanding and skills in developing structured and applicable business models. This Community Service Program (PKM) was carried out to address this challenge, particularly at SMK Negeri 1 Mengwi, Badung, Bali, by leveraging local potential such as tourism and traditional culinary products. The training program focused on the use of the Business Model Canvas (BMC) as a visual tool for business planning, alongside the introduction of trending technologies such as digital marketing. The activities were implemented in four stages: pre-test, socialization, intensive training, business idea presentation, and post-test evaluation and reflection. A total of 36 students participated in this program. The results of the pre-test and post-test showed an increase in understanding of 53.85% in the aspect of technopreneurship and 58.33% in understanding the elements of the BMC. These findings indicate that practical and visual-based approaches are effective in fostering students’ strategic thinking, collaboration, and creativity in developing business ideas based on local potential and technology. This program also made a measurable and impactful contribution to strengthening vocational students' technopreneurship competencies

Arni Yuniar Prastika; Muhitotun Nadhifah; Rafika Dini; Nuril Ahmad

Jurnal Riset Rumpun Ilmu Bahasa 2025 Pusat riset dan Inovasi Nasional

The use of digital media as a medium to communicate social messages is increasingly widespread, including in environmental conservation campaigns. One of the platforms used is YouTube, which allows messages to be delivered through a visual and narrative approach. However, not all content produced is able to present emotional impacts and environmental awareness effectively. The strategy for delivering messages is an important factor, especially through literary and visual expressions that can build emotional closeness with the audience. The Rekam Nusantara YouTube channel is an interesting example to study because it combines literary and visual elements in conveying the message of an environmental cleanliness campaign. This study aims to analyze the forms of literary and visual expressions used in the channel and how effective they are in building audience awareness. This study uses a qualitative approach with a descriptive method, which systematically describes the characteristics of the content based on the data analyzed. Data were obtained through literature studies and analysis of video content published by the Rekam Nusantara channel. The results of the study show that this channel utilizes literary elements in the form of poetic narratives and a cinematic visual approach to move the emotions of the audience. However, the effectiveness of the campaign can still be improved by adjusting the theme to the local context and a more specific audience profile. These findings underscore the importance of a relevant and touching narrative-based content strategy to optimize the role of digital media in social and environmental campai.

Deni Apriyanto; Suhadi Parman; Linda Norhan

Filosofi : Publikasi Ilmu Komunikasi, Desain, Seni Budaya 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Regian Music is a music service provider company established in 2021 and has been operating in the regions of Cirebon, Indramayu, Majalengka, and Kuningan, contributing to various events including parties. The Regian Music band has the potential to emphasize professionalism, but it faces challenges with its visual logo element. The current logo of Regian Music does not yet represent the band's vision and mission. In the old logo, there is inconsistency in the use of elements, typography, and colors. There is also a "Canva" watermark in the center of the logo, which detracts from its professionalism in a visual context. Therefore, a logo redesign is necessary to better reflect the characteristics of the Regian Music band. The logo redesign process follows the Brand Identity design method (Alina Wheeler, 2013). The new logo is created with a music theme and minimalist design style, using a combination of red, black, and white colors, as well as incorporating Japanese element concepts.

Revalina Hidayat; Irma Apriani; Lisa Putri; Ilham Muarif; Melsi Prima Dola +1 more

Jurnal Bintang Pendidikan Indonesia 2025 Pusat Riset dan Inovasi Nasional

This study aims to review in depth various literature related to the development of interactive PowerPoint (PPT)-based learning media in order to improve students' understanding of Civic Education (PKn) subjects at the elementary school level. Innovative and interesting learning media are considered to have an important role in creating a more enjoyable, active, and meaningful learning atmosphere for students. In the literature reviewed, interactive PPT media has been proven to be able to present material visually, audibly, and interactively, thus helping students understand abstract concepts in PKn more concretely. The method used in this study is a literature review of various national and international journals, scientific articles, and relevant research reports in the last five years. The results of the study show that the use of interactive PPT not only increases the attractiveness of learning, but is also able to encourage active student participation, strengthen memory, and build a deeper understanding of national values, democracy, and social responsibility. In addition, the development of this media requires careful planning, starting from the design of the display, the preparation of content that is in accordance with the curriculum, to the integration of interactive elements such as quizzes, animations, and multimedia links. Based on findings from various literature, it can be concluded that interactive PPT media is an effective alternative that can be used by teachers to significantly improve the quality of civics learning in elementary schools.

Tabdilah Marjan Wafda

This study analyzes the use of symbols in the animated film Wall-E, directed by Andrew Stanton, which conveys environmental and social issues through a semiotic lens. The research applies a descriptive qualitative method, focusing on the interpretation of signs and meanings embedded within the film’s visual elements and narrative structure. The aim is to explore how symbolic representations contribute to the film’s critique of human behavior and modern lifestyles. The findings identify several key symbols used throughout the film. The barren, deserted Earth serves as a metaphor for environmental destruction caused by human greed and overconsumption. Wall-E, the main character, symbolizes resilience and hope amidst ecological collapse. A small green plant becomes a central symbol of renewal and the possibility of life returning to Earth. The spaceship Axiom represents a society dominated by extreme consumerism, where humans have become passive, dependent, and physically detached from nature. Additionally, the depiction of human interactions—or the lack thereof—illustrates the theme of social alienation driven by overreliance on technology. These symbols collectively function as a powerful critique of unsustainable living patterns, warning audiences of the consequences of neglecting environmental responsibility. Furthermore, the film emphasizes the need for balance between technological advancement and ecological awareness. In conclusion, this research highlights the effectiveness of animated films like Wall-E in delivering social and environmental messages. It suggests that cinema can be a potent medium for raising awareness, fostering critical thinking, and educating audiences about the importance of sustainability and human connection in the face of modern challenges.

Ilham Amri; Immanuel Tobing; Khairani Liza; Syareefa Reihan Maryam; Osberth Sinaga

Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

In the era of globalization, fashion accessories are no longer limited to functional purposes but have evolved into instruments of personal and cultural expression. Wallets, as one of the most widely used accessories, are now experiencing a shift in design orientation toward cultural values. This study aims to analyze the phenomenon of culturally designed wallets as an emerging modern trend through a comprehensive literature review. The research explores various academic and industry sources published between 2018 and 2024 to understand how cultural elements are integrated into wallet designs and how these influence consumer preferences.The study identifies three primary factors that drive consumer interest in culturally themed wallets: aesthetic value, sustainability, and innovation. Aesthetic value refers to the visual and symbolic appeal of cultural motifs, which resonate with consumers seeking uniqueness and identity. Sustainability reflects the growing awareness among younger generations—especially Millennials and Gen Z—regarding ethical consumption and the use of eco-friendly materials. Innovation in design, such as the fusion of traditional patterns with modern functionality, also plays a crucial role in maintaining market relevance.The findings suggest that culturally inspired wallets have a distinctive market niche, appealing to consumers who value both cultural heritage and modern fashion sensibilities. Moreover, these products support the preservation and promotion of local culture in the context of global commerce. This study contributes to the growing body of literature on culture-based product development and provides insights for stakeholders in the creative industry to enhance product innovation, cultural storytelling, and market competitiveness in the global fashion landscape.

Nisa Fitria; Risa Anggraeni; Melysa Kurnia Sari

Jurnal Pendidikan Bahasa dan Anak Usia Dini 2025 Asosiasi Periset Bahasa Sastra Indonesia

Several titles of poems related to meditation by Heri Isnaini are exciting works to study, especially on the physical and inner elements of the poem. The inner elements are interrelated with the intrinsic elements contained in the poem, such as theme, feeling, tone, atmosphere, and the message to be conveyed. In contrast, the physical elements refer to the visual and auditory aspects of the poem, such as word choice, imagery, language style, typography, concrete language, and rhyme. This paper uses the literature study research method, namely by collecting data by reviewing books, as well as various reports related to the problem to be solved. This research aims to describe and examine the physical and mental elements, as well as understand the relationship between the two elements in building overall meaning in the poems “Meditation 1”, “Meditation 2”, “Time Meditation”, and “Rain Meditation” by Heri Isnaini. The results of this study show that the physical and mental elements in poetry have a complementary relationship in expressing a deep message, thus producing a complete meaning and touching emotionally and intellectually.

Tintin Rohaeni; Elsa Mayori

Jurnal Pendidikan Bahasa dan Anak Usia Dini 2025 Asosiasi Periset Bahasa Sastra Indonesia

This study aims to reveal the physical and spiritual elements in Heri Isnaini's poems, namely "Kita", "Aku Menunggu Bunga", "Kita Jalan Berdua", and "Mengetuk Ketukan". In terms of physical elements, the analysis includes diction, imagery, concrete words, figures of speech, rhyme, and typography used by the poet to build the beauty and meaning of the poem. Spiritual elements include themes, feelings, tones, and messages that reflect the poet's attitude towards life, love, and human existence. The results of the analysis show that Heri Isnaini uses a lot of simple but meaningful diction, as well as metaphors and personifications that strengthen the emotional nuances. Visual imagery and feelings are dominant in creating a deep poetic atmosphere. Themes such as waiting, togetherness, love, and the search for the meaning of life are the common thread of the entire poem. With a stylistic and hermeneutic approach, it can be concluded that these poems not only reveal the poet's personal expression, but also reflect universal human experiences.

Fitro Nur Hakim

Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

This study aims to analyze the design of Indonesian horror film posters through Pierre Bourdieu's sociological lens. The main focus of the study is to understand how the visual elements in the poster reflect the social dynamics, culture, and structure of the film industry. By using the concepts of habitus, capital (cultural, symbolic, economic), field, doxa, and social reproduction, this study reveals that the design of horror film posters not only functions as a promotional tool, but also as a medium that reproduces local cultural values ​​and community beliefs about the supernatural world. Elements such as traditional ghosts such as genderuwo, kuntilanak and mystical symbols such as keris, offerings, then there are dark colors, and a scary atmosphere reflect the habits of audiences who are familiar with local myths. This study also shows that horror film posters reproduce stereotypes about the relationship between humans and the supernatural world, and strengthen the hierarchy of spiritual power through visual symbols. These findings confirm the relevance of Bourdieu's theory in understanding cultural phenomena through visual media. This study is expected to provide new insights for filmmakers, graphic designers, and students in understanding the interaction between culture, aesthetics, and the film industry.

Nabilla Zalfa; Sri Wiratma; Raden Burhan S, N, D

Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

The creation of batik outerwear combines three techniques: hand-drawn batik (batik tulis), shibori, and ecoprint, to produce designs that are both functional and aesthetically rich, while promoting local cultural identity. The process follows the Art Creation Methodology, consisting of four stages: exploration, experimentation, realization, and evaluation. In the exploration phase, the techniques used are studied, and how their combination can create unique motifs. This phase also includes an in-depth understanding of the history and philosophy of each technique, ensuring a strong foundation for their application in the design of the outerwear.In the experimentation phase, various patterns, colors, and compositions are tested to determine the best combination of the three techniques. This stage involves creating several design samples to test the harmony between hand-drawn batik, the visually appealing folds of shibori, and the natural impressions left by ecoprint leaves. Then, in the realization stage, the batik outerwear is completed by integrating these elements into a cohesive design. The techniques of batik tulis, shibori, and ecoprint work together to create rich textures and motifs.In the evaluation phase, the aesthetic and functional quality of the final product is assessed. The final result demonstrates that combining these techniques not only creates unique designs but also adds value in terms of beauty and sustainability, while supporting the preservation of local culture through innovation in batik art.

Esaruna Esaruna; Rani Safitri

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2025 International Forum of Researchers and Lecturers

Because breast milk contains a wide range of chemicals and protective elements that are essential for the growth and development of newborns and reduce infant morbidity and mortality, breast milk is the healthiest nutrient for babies. With hundreds of bioactive chemicals that can protect babies from disease and aid in the development of the ideal immune sistem, its composition is very comprehensive and complex. The purpose of this study is to find out how much motivation postpartum mothers at pujon Health Center, Central Kalimantan are to breastfeed after receiving information about exclusive breastfeeding. Quantitative research with a quasi experimental design using pretest and posttest with uneven control groups is the research methodology used. Both pretest and posttest are given before and after the intervention. WHO or UNICEF nursing observation sheets, lactation method films, and questionnaires are the tools used. Data analysis was carried out using the Mann Whitney bivariate test and the univariate test for education, parity, and knowledge. 

Rahma Ibtida Saumi; Syafina Annazah; Widya Wulandari; Zaitun Qamariah

Publikasi Para ahli Bahasa dan Sastra Inggris 2025 Asosiasi Periset Bahasa Sastra Indonesia

This study aims to analyze the effectiveness of using Canva-based flashcards in learning, especially at the elementary school level. This study uses library research method by collecting and analyzing data from various relevant literatures, including journals, books, and previous research articles. The literature review shows that Canva-based flashcards have the potential to improve students' vocabulary acquisition, engagement in learning, and learning outcomes. The advantages of Canva-based flashcards lie in the flexibility of design, integration of attractive visual elements and ease of access. This media allows teachers to create learning materials that are interactive, innovative and in line with curriculum needs. The analysis shows that Canva as a design tool provides added value in creating effective learning media, with various studies showing increased student motivation and understanding of the material. However, challenges such as limited teacher competence in using Canva and the need for internet connectivity are also major concerns. This study concludes that Canva-based flashcards are a relevant and effective learning medium, but its implementation requires training support and adequate infrastructure.