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MSMEs play an important role in economic growth, but still face challenges in branding and digital marketing. Kiringan Hamlet, as one of the traditional herbal medicine production centers, is experiencing obstacles in marketing their products due to the lack of attractive visual identity and minimal utilization of digital technology. This service program aims to assist MSMEs in Kiringan Hamlet in improving their branding and competitiveness through logo and packaging redesign and website design as a digital marketing medium. The methods used include observation, interviews, solution design, and digital-based design implementation. The results of this program show that the new logo design and packaging stickers increase product attractiveness and strengthen MSME brand identity. In addition, the website design provided a digital solution to expand market reach. The evaluation showed that MSME players responded positively to this contribution and began to realize the importance of digital branding in marketing. With this program, it is expected that MSMEs in Kiringan Hamlet can be more developed and able to compete in a wider market with more effective digital branding and marketing strategies.

MSMEs play an important role in economic growth, but still face challenges in branding and digital marketing. Kiringan Hamlet, as one of the traditional herbal medicine production centers, is experiencing obstacles in marketing their products due to the lack of attractive visual identity and minimal utilization of digital technology. This service program aims to assist MSMEs in Kiringan Hamlet in improving their branding and competitiveness through logo and packaging redesign and website design as a digital marketing medium. The methods used include observation, interviews, solution design, and digital-based design implementation. The results of this program show that the new logo design and packaging stickers increase product attractiveness and strengthen MSME brand identity. In addition, the website design provided a digital solution to expand market reach. The evaluation showed that MSME players responded positively to this contribution and began to realize the importance of digital branding in marketing. With this program, it is expected that MSMEs in Kiringan Hamlet can be more developed and able to compete in a wider market with more effective digital branding and marketing strategies.

This study aims to evaluate the implementation of Good Governance principles in the development management of Silawan Village, Tasifeto Timur Subdistrict, Belu Regency, located on the Indonesia–Timor-Leste border. The research focuses on aspects of participation, transparency, accountability, and effectiveness, as well as the supporting and inhibiting factors in their implementation. Using a qualitative approach, data were collected through observation, interviews, and document analysis. The results indicate that Good Governance principles have begun to be applied through community deliberations, budget transparency, and public oversight of village programs. Although governance has been relatively effective due to the support of community leaders and local infrastructure, challenges such as low citizen participation and slow response from the regency government remain significant obstacles.

In educational units, curriculum is a learning program used by educational institutions to be applied to students, curriculum and education is an educational unit, of course, has a learning design. This study aims to find out about the development of learning curriculum designs as educational institutions for Tahfidzul Qur'an. This research was conducted at RA Bunayya ICBB Yogyakarta. This type of research uses aqualitative method approach in understanding a phenomenon experienced by the subject or research object and describes how the implementation of the Tahfidzul Qur'an curriculum design at RA Bunayya ICBB Yogyakarta. The technique of collecting and collecting data was carried out by interviewing the head of the RA school and one of the teaching staff, as well as through observation and field documentation. Furthermore, from the results of the research, it was found that RA Bunayya ICBB Yogyakarta has implemented the Tahfidzul Qur'an, Tahsin MBB, Hadith, and Arabic curricula which are characteristic of the curriculum design of the At-Turost Al-Islamiy Foundation since the 2005 school year. The target of implementation The design of the Tahfidzul Qur'an curriculum is that all graduates of RA Bin Baz Putri Yogyakarta have the provision of memorizing at least juz 30 and 29 to Surah Al Jinn.  

The rapid transformation toward a digital economy has led to the emergence of the gig economy as a new form of employment relationship. This shift demands the development of new competencies among the workforce, particularly in digital economic literacy, which encompasses the ability to manage flexible income, understand platform-related risks, and optimize digital work opportunities. This study aims to explore the experiences of gig workers in building digital economic competencies and to analyze the challenges faced by educational institutions and human resource development (HRD) programs in preparing an adaptive workforce for this flexible work model. Employing a qualitative phenomenological approach, this study investigates the subjective experiences of gig workers in Indonesia. The findings reveal a significant gap between the digital economic competencies demanded by the new work ecosystem and the preparedness provided by formal education and vocational training systems. Based on these findings, the study recommends the development of HRD strategies centered on digital economic literacy, the adaptation of vocational education curricula, and the design of lifelong learning programs to strengthen workforce resilience in the era of the gig economy.

This study aims to analyze human resource development (HRD) in improving employee performance at PT. Weelim Indo Perkasa. Effective HRD development is considered an important factor in improving employee productivity and work quality, which in turn has an impact on the success of the company. The research method used is a quantitative approach with descriptive analysis to describe the relationship between HRD development programs and employee performance. The results of the study indicate that structured training, ongoing performance evaluation, and employee empowerment can improve employee competence and motivation, which have a positive impact on their performance. In addition, the implementation of a fair reward system and improvement of work infrastructure have also been shown to contribute significantly to improving performance. This study suggests that companies continue to develop more integrated HRD development policies and programs, and pay attention to employee retention aspects to achieve more optimal long-term goals. Thus, ongoing HRD development is the key to improving employee performance and company progress.

Tourism development must be able to provide benefits for local communities and tourists One of the benefits for local communities who participate in tourism, is to obtain income from tourism, and the protection of tourism assets in their villages. Tourism development in Magelang Regency refers to the decision of the Ministry of Tourism with the Ministry of SOEs which designates Borobudur Temple as one of the priority destinations developed in Indonesia. The government has a program to develop villages around Borobudur Temple with the aim of the community benefiting from tourism. Every state-owned company participates in developing tourism in the Borobudur area through the Village Economic Center (Balkondes) program. The development of Balkondes in the Borobudur Temple Area uses a community based tourism (CBT) model. Balkondes are managed by the surrounding community in each village to support the village economy and the welfare of the community itself through nature conservation, development of village attractions, preservation of traditions, customs and culture held by the community. Broadly speaking, community involvement and participation are key factors in the success of the implementation of community-based tourism. Community participation is a process in which the community becomes aware of supporting the situation they are facing and trying to find solutions to overcome the problems they face.

Suzuki Finance faces challenges in maintaining competitiveness in an increasingly competitive market. One of the key factors in gaining a competitive edge is effective Human Resource (HR) planning and development. This research aims to analyze the HR planning and development strategies implemented at Suzuki Finance to enhance the company’s competitiveness. Using a qualitative approach, this study identifies the policies and training programs implemented and their impact on improving employee skills and productivity. The results of the study indicate that HR planning strategies, based on market needs and continuous employee competency development, play a significant role in improving the company’s competitiveness in the financing industry.

The teaching of Professional Ethics in the Culinary Arts Study Program is often delivered in a theoretical manner, make lack of contextual and reflective learning experiences for students. This study aims to develop and evaluate an interactive pocket book as a learning medium to support students' understanding of ethical values in real culinary work settings. The research employed the 4-D development model (Define, Design, Develop, Disseminate), with data collected through observation, interviews, expert validation, practicality questionnaires, and pretest–posttest design. The study was conducted over three months at Universitas Negeri Medan. Validation results indicated that the media was highly feasible in terms of content, layout, and language. Practicality testing showed that students found the media very practical, while the effectiveness test revealed an improvement in learning outcomes with a gain score of 0.60 (moderate to high category). These findings demonstrate that the interactive pocket book is effective in promoting ethical learning that is contextual, reflective, and applicable. The media is recommended for integration into learning strategies focused on values and professional attitudes and is suggested for further development into digital formats to enhance flexibility and wider accessibility.

BBPVP Semarang is a leading center for Fashion Technology and includes a subunit dedicated to Instructor Development for both government and private sectors, particularly in the field of Fashion Technology with a focus on Fashion Design Programs. It is the only work unit that offers an Upgrading Program in Fashion Design. The purpose of the upgrading program is to enhance knowledge in Fashion Design, which evolves annually based on trend forecasting and aligns with the needs of the business and industrial sectors. This study aims to describe and analyze the management of the upgrading program implemented by the Balai Besar Pengembangan Vokasi dan Produktivitas (BBPVP) Semarang, focusing on the planning, implementation, and evaluation phases. This research employs a qualitative approach using a case study method. Data collection techniques include interviews, observations, and documentation. The research uses source triangulation, involving 2 echelon 3 and 4 officials, 2 administrative staff members from Intala, 2 instructors, and 20 upgrading participants. Data were analyzed using an interactive analysis model, which includes data collection, data presentation, and drawing conclusions. The results show that the planning of the upgrading program at BBPVP Semarang involves identifying training needs, determining the training program, system, location, schedule, and methods, participant recruitment and selection, preparing human resources, training facilities, training schedule, and organization. The implementation of the upgrading program includes preparation, execution, assessment, responsibilities, and the issuance of training and competency certificates. The evaluation of the upgrading program includes aspects such as training materials, instructors, facilities and infrastructure, training materials, job readiness, meals, and boarding. In conclusion, the program management is running effectively and involves all elements, receiving positive appreciation from the participants.

The implementation of the Rice Field Expansion Program as an effort to develop new agricultural land and achieve food sovereignty in Tanah Laut Regency, South Kalimantan, aims to optimize the use of agricultural land to support food security. This program was carried out as a response to the need for increased food production, particularly rice, to reduce dependency on imports and strengthen the national food system. This study analyzes various factors influencing the success of the rice field expansion program in Tanah Laut Regency, including planning, implementation, and challenges faced in developing new agricultural land. A case study method with a qualitative approach was used through in-depth interviews with relevant stakeholders, such as local government, farmers, and other related agencies. The results show that the program has a positive impact on increasing the area of productive agricultural land, but still faces challenges related to water availability, market access, and farmers' awareness in adopting new agricultural technologies. Therefore, improvements in coordination among stakeholders and the enhancement of supporting facilities are needed for the program to achieve its main goal, which is food sovereignty at the regional level.

This study analyzes the influence of Employee Training and Employee Development on Work Productivity at Sinar Maju Indonesia Company. Using a quantitative approach with a survey design, data was collected through a questionnaire distributed to 30 employees. Data analysis using simple linear regression showed a regression coefficient of 0.75. These results indicate that there is a positive and significant influence between Employee Training and Employee Development on Work Productivity at Sinar Maju Indonesia Company. An increase in training intensity is associated with an increase in work productivity. These findings support the importance of investing in Employee Training and Employee Development to improve performance and efficiency in companies. Therefore, it is recommended that the management of Sinar Maju Indonesia Company continue and even improve its Employee Training and Employee Development programs to maximize their potential and achieve the company's goals. This research contributes to the development of human resources in the industrial sector and can be a reference for future research.

The transformation of Human Resource Development (HRD) through a data-driven decision-making system has become a strategic necessity for organizations aiming to improve performance and competitiveness. This study employs a qualitative descriptive approach by reviewing several relevant journals that discuss the integration of data analytics into HRD functions. The findings indicate that data-driven decision systems enable organizations to accurately identify training needs, predict employee performance, and design development programs that align with evolving organizational demands. Furthermore, the use of data reduces subjective bias in evaluation processes and enhances the objectivity of performance assessments. This transformation also strengthens the strategic role of HRD by providing timely and evidence-based recommendations that support organizational goals. However, successful implementation requires technological readiness, digital competencies among HR personnel, and an organizational culture that encourages data utilization. Overall, the literature review shows that adopting data-driven decision approaches significantly contributes to improving HRD effectiveness and organizational performance.

The competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia often faces obstacles due to limited product packaging that fails to adequately reflect product quality, uniqueness, and brand identity. Packaging is not merely a protective container but also a strategic communication tool that influences consumer perceptions, shapes brand image, and supports market expansion. This community service program was carried out at the Banana Chips MSME “Bu Tini” in Semarang, which previously relied on simple plastic packaging without graphic design, brand logo, or product information. The main objective of this program was to assist the MSME in developing both the design and functional aspects of packaging as a strategic effort to strengthen branding, enhance product value, and improve competitiveness. The methodology applied was community-based and participatory, consisting of field observation, focus group discussions, collaborative design with the business owner, and prototype testing of new packaging. The results demonstrate that the redesigned packaging highlights a stronger visual identity through logos, colors, and slogans, while also ensuring practicality, durability, and compliance with food safety standards. Furthermore, the new packaging improved information clarity regarding composition, expiration date, and producer details, which significantly increased consumer trust in hygiene and quality. From a broader perspective, the activity fostered social transformation by raising awareness among the owner and workers about the importance of branding and professional packaging, developing new skills, and positioning the MSME as a role model for similar businesses in the community. This program implies that packaging development is not solely a visual improvement but a strategic branding instrument that can support MSMEs in achieving sustainability and greater competitiveness in local, regional, and potentially digital markets.

Pasar Seni, also known as Central Market or Pasar Besar, is now one of the main tourist destinations in Kuala Lumpur and has made a significant contribution to Malaysia's creative economy sector. widely used as a reference in various countries. The purpose of this study was to determine the strategy for developing human resources. Data came from 38 traders and 2 managers of Pasar Seni. The research method used a qualitative approach with an exploratory case study design to understand the dynamics of Human Resource Development. The results of the study showed two main programs implemented: 1) a dynamic and integrated Training and Education Program, and 2) a Lifelong Learning Approach. The implementation of the learning approach faced several significant challenges, namely skepticism about the benefits of learning, low digital literacy among senior artists Based on the analysis of current conditions, the community service team proposed a comprehensive and integrative sustainable human resource development model "ARISE Model" as a framework for sustainable human resource development

This literature review discusses the application of Agile methodology in modern software development. Agile offers a flexible, iterative approach that contrasts with traditional waterfall models. The objective of this study is to provide insights into how Agile frameworks such as Scrum, Kanban, and Extreme Programming have influenced development speed, software quality, and team collaboration. Methodologically, the study synthesizes findings from recent academic and industrial literature from the last five years. The results show that Agile enhances adaptability and customer satisfaction, although challenges remain in large-scale implementations.  

Penelitian ini mengeksplorasi implementasi ajaran Buddha dalam pengembangan budi pekerti di kalangan siswa beragama Buddha di sekolah-sekolah menengah di Jawa Tengah. Dengan menggunakan pendekatan metode campuran melalui survei (n=135) dan wawancara (n=12), penelitian ini meneliti bagaimana prinsip-prinsip Buddha diintegrasikan ke dalam pendidikan formal untuk mengembangkan nilai-nilai etika dan karakter moral pada siswa Buddha. Temuan menunjukkan bahwa sekolah yang menerapkan program pendidikan karakter berbasis ajaran Buddha secara terstruktur menunjukkan peningkatan signifikan dalam perilaku etis siswa, perhatian penuh (mindfulness), dan tanggung jawab sosial dibandingkan dengan pendekatan konvensional. Strategi yang paling efektif meliputi praktik meditasi harian, integrasi etika Buddha ke dalam kurikulum reguler, proyek pembelajaran layanan, dan resolusi konflik secara mindful. Penelitian ini mendemonstrasikan bagaimana ajaran Buddha dapat diadaptasi secara efektif untuk lingkungan pendidikan kontemporer sambil mengatasi tantangan remaja modern. Studi ini memberikan kerangka kerja untuk mengembangkan program pendidikan karakter yang berakar pada kebijaksanaan Buddha yang relevan dengan kebutuhan pendidikan saat ini.

This study aims to examine the role of teachers in improving students' potential, with a focus on aspects of learning and character development. The role of teachers is very important in supporting the development of various student potentials, both in terms of academics and character, both of which contribute to students' readiness to face future challenges. This study uses a qualitative literature method. Data were collected through document analysis related to learning programs and extracurricular activities. The results of the study indicate that teachers play a role in identifying and exploring students' potential through creative and adaptive learning methods. The conclusion in this study shows that developing students' character by instilling moral values, discipline, and responsibility has an impact through direct role models, effective communication, and positive interactions between teachers and students. This study suggests the need for ongoing training for teachers so that they can be more optimal in developing students' academic and character potential.

Community empowerment based on groups is an effective strategy to achieve food security in Lumban Gurning Village. This study aims to identify the potential and challenges in increasing food availability. With a participatory approach, community groups were formed to manage local resources sustainably. Data were collected through in-depth interviews, focus group discussions, field observations, and surveys. The analysis was conducted using the SWOT method and descriptive analysis. The results showed that empowerment groups were able to increase food production, diversify crops, and reduce dependence on external food. This initiative also raised awareness of the importance of a healthy diet and balanced nutrition, and facilitated the use of information technology for marketing local products. However, challenges such as access to capital, unmet weather, and infrastructure still need to be overcome. Collaboration between the government, non-governmental organizations, and the private sector is needed to support the absence of this program. By strengthening the capacity of community groups, it is hoped that Lumban Gurning Village can achieve better food security and encourage sustainable development.

The pottery artisan community in Bumijaya Village faces several major challenges, such as the lack of modern marketing strategies, limited innovation in product design and functionality, and the suboptimal management of education-based tourism development. This study employs the Participatory Action Research (PAR) method, which emphasizes active community involvement in every stage of research and action. Observations indicate that Bumijaya Village has tourism potential that can be developed into an educational tourism attraction. Furthermore, based on observations and program implementation, there has been an increase in community awareness regarding the importance of innovation in pottery production and its utilization in the educational tourism industry.