Publication Search

In this era of globalization, marketing is more of an information warfare between different parties with the aim of making sales. The marketing environment is rapidly changing, and with these changes, the need for information, latest products, shifts in buyer attitudes and behaviors towards decision-making and product acquisition, as well as the ability to identify opportunities in appropriate marketing, becomes essential. This paper is a literature review using a qualitative descriptive approach, aiming to describe product mix strategies. The methodology employed for data collection is documentation, along with various articles and books, followed by content analysis. The findings of this paper reveal that studying consumers can provide insights for the development of new products, product uniqueness, pricing, distribution channels, advertising messages, and other new marketing elements. A focal point for understanding behavior is the stimulus-response model. Buyer characteristics and decision-making processes lead to specific buyer decisions. The marketing task involves comprehending what occurs in the buyer’s consciousness from external stimuli to the emergence of the buyer's purchasing decision.

The implementation of the ijon system by the community, especially farmers, has become a habit that has been passed down from generation to generation and has become entrenched in a number of areas, including Gorontalo. The 1945 Constitution, especially in Article 18B paragraph two (2) which reads that the State recognizes and respects customary law community units along with their traditional rights as long as they are still alive and in accordance with the development of society and the principles of the Unitary State of the Republic of Indonesia, which is regulated in law. Even so, buying and selling under the debt bondage system, in the eyes of the law, is strictly prohibited because in buying and selling the bonded bond system is very unclear because this is a form of extortion that can harm other people. The sale and purchase of the ijon system has also been confirmed in article 8 paragraph 3 of Law number 2 of 1960 concerning production sharing agreements, which reads: "payments by anyone, including owners and cultivators, to cultivators or owners in whatever form they have elements of ijon, are prohibited". The provisions used as the legal basis for the use of standard contracts in Indonesia are Article 1338 Paragraph (1) of the Civil Code which stipulates: "all agreements made legally apply as laws for those who make them" from the words all can be interpreted that every legal subject can make an agreement with any content, there is freedom of the legal subject to determine the form of the agreement. In other words, through the principle of freedom of contract, legal subjects have the freedom to make agreements, including opening opportunities for legal subjects to make new agreements that have not been regulated in the Civil Code so that they can follow the needs of society due to the times

. School as an organization certainly has a culture of organization which becomes an important role in the realization of the vision and mission of school. The culture of school organizations is the norms adopted and implemented by all components to achieve the vision and mission of the school effectively. This study aims to describe the culture of school organizations in SMK Negeri 1 Medan for preparing superior human resources and programs to support  the culture of school. The approach of this study was quantitative observation, interview and documentation were used as the instruments of eliciting the data. The research subjects included elements of school residents, namely the deputy headmaster, teachers, and students. The results of this observation showed that (1) SMK Negeri 1 Medan has three superior cultures namely the culture of discipline, cooperation, and the culture of industrial work, (2)  there are several programs for students in the application of school culture, (3) there are supporting and inhibiting factors for the realization of an effective school organization culture.  According to observations, the culture of school organizations in SMK Negeri 1 Medan can be said to be effective.

A tourist village is a village that is used as a tourist attraction because of its attractiveness. The potential possessed by the village is a form of integration between attractions, accommodation and supporting facilities which are then presented in a structure of community life. This method by conducting PKM activities in a research-based community service program was carried out on June 18, 2023 in collaboration with UMKM Wonobodro Village, Blado Kab. Batang, which was held at a religious tourism site. This community service activity carries the theme of developing local culinary products to increase regional tourism. Therefore, the tourist village is usually made in one particular area supported by attractions, accommodation, and other facilities which as a whole integrate all elements in a village to promote local uniqueness and wisdom. Culinary tourism is one of the tourism potentials in this tourist village is Opak Singkong. This cassava opak is sold in raw or fried form. Opak is sold from Rp5-10 thousand per pack that can be used as souvenirs for tourists who come.

Coastal areas have various potential resources, both physically, socio-economically and biologically. This situation places enormous physical and social pressure on coastal areas, increasing their vulnerability to various hazards such as storms, flood waves and tsunamis, sea level rise and land subsidence. The coastal area of ​​Semarang City is facing this threat. In a literature review conducted by researchers, apart from the imminent danger, there is also the potential for mangrove ecosystem resources around the Opak River estuary which can be used as a natural embankment to reduce the impact of coastal disasters. The aim of this research is; (1) mapping of existing mangrove ecosystems and their management; and (2) updating the Action Plan for Mangrove Ecosystem Management and updating community and local community perceptions of mangrove ecosystem services as a way to reduce the risk of coastal disasters. Obtain research materials using FGD techniques, in-depth interviews and secondary data documentation; Processing, analysis and presentation of data using qualitative research methods. Participatory mapping of the current condition of the mangrove ecosystem will be carried out to determine the level of public knowledge about the opportunities and problems of the mangrove ecosystem. The results of the participatory mapping are also used as material in focus group discussions that establish a therapeutic action plan with different options such as: B. Restoring damaged mangrove vegetation, developing ecosystem land, empowering communities to manage ecosystems, and using ecosystems as a means of transportation for ecotourism. and representative tourism. The process of developing and implementing an action plan for ecosystem management is a participatory management model which can then be developed with several other elements in research on coastal natural resource management as a means of disaster risk reduction.      

This study aims to find out and analyze the role of the police in tackling illegal drug trafficking and find out what obstacles the police face in dealing with illegal drug trafficking at the Gorontalo City Police, based on the title raised in this study, researchers see the weakness of Indonesia's defense From the invasion of things that endanger society, thousands of illegal drugs have been circulating throughout Indonesia. This study uses empirical methods. The data collection process examined by researchers in this study were primary data and secondary data. Data collection techniques that support and relate to this research are interviews, observation and literature studies..The results of this study indicate that the cause of people becoming perpetrators of illegal drug distribution is because they want to get rich quickly, perpetrators take advantage of the lack of public knowledge about illegal drugs and the correct distribution mechanism according to the rules. There are several factors that support perpetrators involved in illegal drug trafficking. , namely: Economic factors and environmental and social factors. Illegal drug distribution in Indonesia is regulated in Law no. 36 of 2009 concerning health. The free circulation of illegal drugs in Indonesia has turned out to be used by many elements to gain large profits. Some transactions also occur online. The opportunity to buy cheap drugs and sell them at high/profitable prices is the motive of several individuals who have been caught in illegal drug trafficking. This will not happen if people are educated about economics and law. This is a joint responsibility of the government, the community, BPOM and the Indonesian National Police.

 Poetry is the poet's interpretation of life. The interpretation reflects the poet's view of the surrounding reality. Reading poetry is a literary art enjoyment. Poetry is a rich literature that can be used to express oneself from the author, for example in Widji Thukul's poem entitled "Land" which describes love and affection for the motherland, the struggle against injustice, and the spirit of resistance to existing oppression. The purpose of this analysis is to dissect the poem "Tanah" by Wiji Thukul structurally the structural approach in poetry refers to the analysis that is focused on structural elements in a poem. This approach aims to understand how these elements interact and contribute to the overall understanding of the poem.

According to data collected by Bandar Lampung Police, between the beginning of the year and the end of 2022, officers handled 2,898 incidents, including 502 reports of motor vehicle theft, 247 reports of theft with aggravation, and 78 reports of theft with violence. The purpose of this article is to describe the legal policy of violent motorcycle theft. This research is a normative legal research, in this research the elements of the crime of theft with violence as formulated in Article 365 of the Criminal Code are studied. The results showed that a person who commits the crime of motorcycle theft with violence can be caught under Article 356 of the Criminal Code. In this case, the factors that cause a person to commit a violent motorcycle theft are economic factors, social environment, opportunity, and less than optimal law enforcement.

This research aims to examine the problems that occur in the crime of murder and premeditated murder in the charges that will be filed against the perpetrators of these crimes. At the beginning, the background will be about how a criminal law in Indonesia develops and in carrying out its function as a legal rule that contains provisions, prohibitions, and criminal threats for those who commit a criminal case. This research will emphasize the problems that occur with the obstacles experienced by law enforcement in identifying a legal event that occurs in the case of murder with premeditated murder in finding an element of fulfillment, especially against the elements of the offense of premeditated murder. Then after that, the research will continue on legal reconstruction and legal discovery at the court hearing which aims to facilitate the disclosure of a legal event that occurs in order to find the material truth so that the judge can determine the sentence for the perpetrator.

This research is about juridical analysis of the application of article 1348 of the Civil Code to the practice of online arisan with a descending system. The method used in this research is normative. The purpose of this study is to find out the legal consequences caused by the Owner and Member of the Online Arisan Practice System for Decreasing the Non-fulfillment of Elements in Article 1348 of the Civil Code. The results of this study are that if one of the parties defaults or defaults, the provisions for sanctions are regulated in criminal and civil provisions, then the legal consequence is that if a member party does not complete the arisan contribution, the owner will bear the fee. so that members who commit defaults will hold negotiations/mediation efforts up to filing a lawsuit in court or carrying out a criminal law process by the owner as the person in charge of the arisan.

Abstract The purpose of this study is to determine the management of educational financing in improving facilities and infrastructure at Madrasah Aliyah Darussalam Pematang Duku Age, determining strategies using case studies, this research is a qualitative research that focuses on managing educational financing in improving facilities and infrastructure at Madrasah Aliyah Darussalam The source of this data comes from the school principal, treasurer, deputy head of facilities and infrastructure, committees and technical foundations. Data collection using interviews and documentation of data analysis includes data collection, data reduction, data display and drawing conclusions. The results of his research are management of education funding in improving facilities and infrastructure. in the madrasah aliyah daarussalam through three prisoners, namely a) the planning stage. The planning process for education financing in madrasah aliyah daarussalam is good, this is evidenced by holding deliberations in planning education financing once a year and involving all elements of the school, namely the head of the madrasa, data operators, treasurer of the madrasa, representatives of the field madrasah committee and teachers b) Implementation The implementation of financing at the Daarussalam Aliyah Madrasah was not optimal, the implementation was carried out in accordance with the planning that was discussed, but in its implementation there were several sudden needs. so that inevitably the school will reduce or even cut the budget for facilities and infrastructure.

An OTN consists of a set of optical network elements connected by a fiber-optic link. OTN can provide the use of transport, multiplexing, routing, management, supervision and resilience of optical channels. OTN (Optical Transport Network) itself is a technology that can increase network bandwidth and reliability by building network functions into optical networks. . An OTN consists of a set of optical network elements connected by a fiber-optic link.                                

Da’wah is an obligation of every Muslim that must be carried out continuously, which aims ultimately to change human behavior based on the right knowledge and attitude. Starting from the presence of the Prophet Muhammad SAW who was sent to the earth and began his da’wah for the first time.  Da’wah activities are often interpreted in a narrow sense. Along with the times, in the 21st century there has been a globalization syndrome.   A new taklim assembly known for its success in garnering public attention is Sabilu Tawbah. The Taklim Assembly has a congregation of 2875 members and is recorded up until the beginning of 2022. This research uses descriptivequalitative method.This accomplishment cannot be separated from the duties of a da'i and a taklim assembly supervisor. In Karanggayam Village Srengat District, Blitar Regency, he is Agus Muhammad Iqdam, a youthful preacher and NU leader. Gus Iqdam does more than just preach; he also pays attention to certain elements that are necessary for a da'i to succeed, such as the rhetorical elements of ethos (hikmah), pathos (al-mau'idah hasanah), and logos ('al-Jidal billati hiya ahsan). Which of these three has the greatest impact on a person's level of religiosity?

The study was created to analyze the function, role, and syntax category in the sentences in story texts used in the Indonesian language textbook for class VIII junior high school independent curriculum. The data analysis technique used in this study is a billing technique with a theoretical language approach that focuses on each of the grammatical elements in sentence formation. The data on this analysis is the function, role, and syntax category in direct sentences and indirect sentences. The data source is two-story texts entitled "Parki and Egg Allergies" and "Uncle Tom's Magic Box" of the Indonesian language textbook for class VIII junior high school independent curriculum. Research has revealed five syntax functions (subjects, predicates, objects, appendages, and references), revealed a variety of syntax roles that do not always occupy the same function (the perpetrator, activity, target, driver, status, circumstances, time, tools, locative, and result), then found ten syntactic categories (pronouns, nouns, verbs, transitive verbs, intransitive verbs, verbal phrases, nominal phrases, adjective phrases, nominal-adjective phrases, and prepositional phrases). It is hoped that more variations of syntax functions, roles, and categories based on the findings of the research conducted.

Every literary work has a message and meaning contained so that every reader can take lessons from the work, one of which is poetry. The purpose of this research is to analyze the elements or symbols of romance found in the Four Collections of Poetry by WS Rendra. The method used in this research is descriptive qualitative method. The data sources used came from a book entitled Four Collections of Poetry in the Romance section of the Kakawin Kawin chapter by WS Rendra, namely (1) Love Letters; (2) Green Serenada; (3) Blue Serenada; (4) Episodes; (5) Serenade Violet; (6) Under the Moon; (7) White Serenade; (8) Black Serenade; (9) Gray Serenada, (10) Red Serenada; and (11) Letter to Mother: About Her Prospective Son-in-law. While the data sought is a symbol of romance. Data collection was carried out by document analysis using the method of taking notes and literary analysis, while to test the validity of the data using theoretical triangulation techniques. The results of this study found that there are various romantic symbols in the book entitled Four Collections of Poetry in the Kakawin Kawin chapter Romance section by WS Rendra.

This article aims to compile information on the implementation of informatics learning outcomes (CP) in mathematics education at elementary schools. The study utilizes a descriptive analytical research approach, employing library research methods to gather data from journals, news, and books obtained from both internet sources and digital libraries. Data collection techniques involve conducting a literature review, while qualitative analysis is employed to describe the data obtained through document analysis. The results demonstrate that there are three key elements of informatics learning outcomes that are absent during phase A of mathematics education in elementary schools.

This study aims to find out about the perception of street children soap operas on RCTI by the Community in the Koto Baru Village, West Pasaman. The initial problems with television shows, especially the soap opera "Street Children" which is currently so loved by some Indonesian people today, and also people in West Pasaman and its surroundings. it seems that these shows no longer provide positive benefits to society. which often featured scenes of fights between motorbike gangs, then also always presented scenes with arrogant, cunning, and evil characters. This of course can have the effect of changing people's bad behavior as well, due to the habit of watching these shows. By using descriptive research methods to study problems in society, as well as procedures in society and certain situations including relationships, activities, attitudes, views and ongoing processes and the influence of a phenomenon including the street children soap opera. The results of the study found that: in general, street children soap operas are very much liked by Indonesian people, this is because these shows have several important elements that are the center of public attention, namely artists, the characters of the soap opera players and also the big names of RCTI TV stations, as well as broadcast time it's still not late. RCTI's soap operas for street children still don't provide many positive benefits for the development of society, because they still don't highlight elements of education, then they always highlight bad or evil behavior, and also always highlight scenes of fights between motorbike gangs, so that they display more elements of violence in the show. Street children soap operas that focus on elements of entertainment for the community and audience and there are a few religious elements that can be seen in these shows.

The general research objective is to get an overview of the moral values ​​in a film and to find out the implications for drama learning in high school. This study uses a qualitative descriptive analysis approach, in which the researcher records carefully and carefully the data in the form of words, sentences, pictures, and videos. The use of a descriptive qualitative approach in this study aims to describe and understand the moral values ​​in the film My Nerd Girl. The film My Nerd Girl provides many illustrations regarding moral values ​​that can be presented as role models for students at school. Therefore, in learning drama films this can be presented as an alternative teaching material, especially in discussions about examining the characteristics of elements and linguistic rules in drama texts in the form of scripts or stages and presenting plays in the form of stages or scripts. Researchers found 45 data on moral values ​​in the film My Nerd Girl and have described their implications for drama learning in high school. The most common moral values ​​found were the moral values ​​of helping each other, the moral values ​​of being responsible and the moral values ​​of cruelty, while the fewest were the moral values ​​of persecution and the moral values ​​of revenge.  

This study aims to determine the Role of Communication in Resolving Organizational Conflict. This research was conducted on students who served as Student Council at Triguna Vocational School. The research method used is interviews and literature review. The results of this study say that communication plays an important role in resolving conflicts in the organization. The sample shows that without good communication it can lead to miscommunication and misunderstanding among members of the organization. Therefore, the five elements of communication must be maximized properly so that conflicts do not occur in the organization.

Technological developments are increasing rapidly in the world of education, therefore human skills must also go hand in hand with these technological developments.  But besides that, there are also educators or teachers who have not taken advantage of the sophistication of this technology, so that it can also affect student learning interest.  So that it requires a memorable learning process that is interesting and fun which aims to increase student learning interest.  An example of an interesting and fun learning media is the powtoon learning media, which combines interesting audio, visual and animated media elements.  So that in this study the aim was to find out whether there was an influence from the use of powtoon learning media on learning interest in fifth grade students at SDN Socah 1. The type of research used by researchers was a type of qualitative research, with descriptive quantitative and descriptive qualitative data analysis methods, in this study  also used interview techniques, tests, observation, and documentation for data collection.  Then the results will show that the powtoon-based learning media has the effect of increasing students' interest in learning, especially in science subjects, because it is considered interesting and fun so that capturing material is easy to understand.