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Sandra Sri Rahayu; Barin Barlian; Arif Arif

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This study aims to determine the simultaneous and partial effect of Work Motivation and Organizational Citizenship Behavior (OCB) on Employee Performance in the State Civil Apparatus of the Tasikmalaya City Health Service. The research method used in this study is to use quantitative research methods with descriptive methods. Respondents in this study were civil servant employees at the Tasikmalaya City Health Office as many as 90 employees. The type of data used in this study is primary data obtained through questionnaires. The data testing technique used in this study uses the validity test, reliability test and classic assumption test. Data analysis in this study used multiple regression analysis using SPSS software version 25. Data collection techniques used library research, interviews, and questionnaires. The results of the study show that work motivation and organizational citizenship behavior (OCB) simultaneously have a significant effect on employee performance. Work motivation partially has a significant effect on employee performance. Organizational Citizenship Behavior (OCB) partially has a significant effect on Employee Performance.

Farra Kharisma Rinta

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Study aims to determine the effect between the variables perspective of treatment rates (X1) health facilities (X2) and service standards (X3) on patient satisfaction (Y) at Gambiran Hospital, Kediri City. Type of research. This is quantitative research. The data collection techniques used are primary data and secondary data. Sample selection using purposive sampling method, the number of samples in the study obtained as many as 91 respondents at Gambiran Hospital, Kediri City. This research data was obtained through questionnaires, interviews, and literature studies. The analysis techniques used are Validity Test, Reliability Test, Classic Assumption Test, Multiple linear regression analysis, t test, Classical Assumption Test, Multiple linear regression analysis, Classical Assumption Test Classical Assumption Test, Multiple linear regression analysis, Test t, Test F and Test the coefficient of determination. Determination. From the results conducted in the study, it shows that the variables perspective of treatment rates, health facilities and service standards on patient satisfaction. patient satisfaction at Gambiran Hospital, Kediri City. The results of the study obtained a multiple linear regression equation Y = 11.078 + 0.233X1 + 0.426X2 + 0.718X3 and the results of the t test of the perspective variable of treatment rates partially significant effect on patient satisfaction. Health facilities partially significant effect on patient satisfaction. Service Standards partially significant effect on patient satisfaction. F test results obtained Fcount results with a significance value of 0.000 <0.05. From the results of the analysis it can be concluded that the perspective of treatment rates, health facilities and service standards simultaneously and significantly affect patient satisfaction at Gambiran Hospital, Kediri City.

Fida Mawaddah; Nurika Khalila Daulay; Hendri Fauza

Al-Tarbiyah: Jurnal Ilmu Pendidikan Islam 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This research aims to determine the non-academic achievements obtained by students, existing extracurricular activities, the strategies implemented by madrasah heads to improve students' non-academic achievements, the constraints of madrasah heads in implementing strategies, and the achievements of extracurricular activities in improving students' non-academic achievements at MTs Negeri 3 Medan. This research uses a qualitative type of research with a case study approach conducted in a natural, holistic and in-depth setting. The research subjects were school principals, teachers/extracurricular activity coaches, students, and extracurricular activity coaches. The data collection techniques used were observation, interviews and documentation techniques. The data analysis technique uses the Interactive Analysis Model from Miles and Huberman, namely data collection, data reduction, data presentation, and drawing conclusions or verification. Research data validity techniques are credibility, transferability, dependability and confirmability.The research results obtained are: 1) Students' non-academic achievements come from extracurricular activities that students participate in, including scouts, paskibra, tahfiz, youth scientific work, mujawwad, dance and futsal. 2) The extracurricular activities at MTs Negeri 3 Medan are futsal, paskibra, scouts, KIR, UKS, dance, mujawwad, PIS, band/music, and tahfiz. 3) The strategy implemented by the madrasa head is: selecting competent trainers, determining a good extracurricular schedule, facilities and infrastructure, funding, motivation for students, and evaluation. 4) The obstacles faced by madrasa heads are from the financial side, in terms of time to take part in events or competitions and in terms of when taking part in events that are far away, they have to add supervisor/teacher personnel. 5) Achievement of extracurricular activities is seen from the achievements obtained by students while participating in extracurricular activities, where the non-academic achievements achieved by MTs Negeri 3 Medan students who take part in extracurricular activities have reached the point of participating in and winning national scale events or competitions. Apart from that, the achievements of extracurricular activities can be seen from the impact on the members who take part in them, namely deepening and expanding students' knowledge regarding the extracurricular activities they participate in and succeeding in building students' personalities with strong and independent characters.Thus, the strategy implemented by the head of the madrasa to improve the non-academic achievements of MTs Negeri 3 Medan students through extracurricular activities has been able to provide various achievements in various events or competitions not only between schools or between districts/cities but on a national scale. There are only a few obstacles that need to be addressed by the school, namely from a financial perspective, in terms of time and in terms of distance to participate in events or competitions.

Fitriyah Fitriyah

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study is entitled to determine the effect of Work Discipline, Work environment and Leadership Models on Work Loyalty. In this research using quantitative methods. The sample in this study were Proseecing employees at PT Syngenta Seed Indonesia PIER, Pasuruan Regency with a sample size of 106 respondents who were taken using a purposive sampling saturated. The analytical method used is multiple linear regression analysis. To obtain the test results in this study, validity and reliability tests were carried out, classical assumption tests were normality and heroscedasticity tests, and then hypothesis testing was carried out. The results of this study show that the results of the Determination Test (R2) for the variable Work Motivation, Work Discipline, Work Environment and Leadership Model have an effect on Work Loyalty of 0.446 or the equivalent percentage value of 46.3%, while the remaining 55.4% is influenced by other variables . For the significant level, namely the the Work Environment variable has a nt significant effect  Work Loyalty, while the Work Discipline variable has significant effect on Work Loyalty, and the Leadership Model variable has significant effect on Work Loyalty,

Lutfi Noor Apriliani; Arga Sutrisna; Ai Kusmiati Asyiah

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The purpose of this study was to determine the effect of workload and work environment on the performance of employees of the Ciamis Spatial Planning and Land Public Works Office. The research method used is a quantitative method of 55 respondents who are employees of the Ciamis Spatial Planning and Land Public Works Office. The type of data used is primary data obtained through distributing questionnaires to respondents and secondary data. Testing the data in this study includes validity test, reliability test, and classical assumption test. The data analysis tool used is multiple linear regression, correlation coefficient, and determination coefficient using IBM SPSS (Statitical Product and Service Solution) Windows version 25 software. Based on the results of the study it can be seen that workload and work environment simultaneously have a positive and significant effect on employee performance Ciamis Spatial Planning and Land Public Works Office. Workload partially has a positive and significant effect on the performance of employees of the Ciamis Spatial Planning and Land Public Works Office. The work environment partially has a positive and significant effect on the performance of employees of the Ciamis Spatial Planning and Land Public Works Office.

Ditha Yulia Azzahra; Arga Sutrisna; Kusuma Agdhi Rahwana

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research was conducted with the aim to determine the simultaneous and partial effect of Workload and Competence on the Work Performance of the Public Housing Office of the Residential and Environmental Areas of Ciamis Regency. The research method used is descriptive method with a quantitative approach. The population in this study were 165 employees and a sample of 55 employees.The sampling technique used is Non-Probability Sampling (Departmental Sampling). Test data in this study include validity tests, reliability tests, and classical assumption tests. The data analysis tool used is multiple regression, correlation coefficient, and determination coefficient. Based on the results of the study it can be seen that Workload and Competence simultaneously have a significant effect on Office Work Performance Public Housing Residential and Environmental Areas of Ciamis Regency. Workload partially has a significant effect on the Work Performance of the Public Housing Office for Residential Areas and the Environment in Ciamis Regency. Competence partially has a significant effect on the Work Performance of the Public Housing Office for Settlement Areas and the Environment in Ciamis Regency.

Kasrianto Kasrianto; Iswantir M; Arifmiboy Arifmiboy; Charles Charles

Al-Tarbiyah: Jurnal Ilmu Pendidikan Islam 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This research is motivated by phenomena or symptoms from the author's observations about teacher creativity in developing students' self-confidence in learning the Koran at Madrasah Diniyah Awaliyah (MDA) Nurul IKhlas Jorong V Meeting, that many students in learning the Koran are not confident and even when reading the Koran many students are nervous and even many make mistakes in reading the Koran, this happens because students' confidence in learning the Koran is still minimal. This research is a field research (field research) which is descriptive qualitative. The data collection used during this research was by using data collection techniques through interviews and observation. This study uses key informants and supporting informants. The key informant in this study was 1 person, namely the teacher learning the Koran while for the supporting informants, namely class IV MDA Al Ikhlas, then the authors conducted a descriptive analysis with data reduction and to test the validity of the data in this study the authors used data triangulation. Based on the results of the study it can be understood that the Al-Quran teacher at MDA Al Ikhlas is already creative when teaching in class so that the self-confidence of the students increases.

Riza Prilia Mayasopa; Annike Resty Putrie

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

The existence of a web check-in system facility provided by Citilink airline is one of the company's efforts to reduce complaints from passengers during the check-in process. Where many passengers have to stand for a long time to queue at the check-in counter. So that passengers feel tired and inefficient in the use of time. The purpose of this study is to obtain information about the effect of the web check-in system on Citilink airline passenger satisfaction at Abdulrachman Saleh Airport Malang in April - July 2023. In this study using quantitative research methods. In this study, primary data were used in the form of questionnaires distributed to Citilink airline passengers at Abdulrachman Saleh Airport, Malang with a total of 100 respondents. Secondary data was obtained from documentation in the form of data related to thesis preparation and literature study in the form of looking at previous guidelines. In analyzing the data, the instruments used are validity test, reliability test, normality test, simple linear regression test, T test and coefficient of determination test (R2). From the data analysis that has been done, it shows that the web check-in system has a positive and significant effect on Citilink airline passenger satisfaction at Abdulrachman Saleh Airport, Malang. Based on the results of the R square (R2) determination test, it can be concluded that the web check-in system has a 70.6% effect on Citilink airline passenger satisfaction at Abdulrachman Saleh Airport, Malang. While 29.4% of passenger satisfaction is influenced by other variables not examined. The simple linear regression test produces a constant value of 9.296 which is the consistency value of the passenger satisfaction variable (Y). Then the t test (partial) produces a significant value of 0.000 > 0.05 with a t count > t table (15.228 > 1.66055). The value obtained from the results of hypothesis testing shows that H0 is rejected and Ha is accepted.

Ratih Novianty; Praesti Sedjo

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

Teacher performance has the most important position in an effort to improve the quality of learning which will later affect the quality of graduates and will affect the achievement of national education goals. Some of the factors that can influence are self-efficacy and technostress. This study aims to determine the effect of partial and simultaneous technostress and self-efficacy on teacher performance.  The study used quantitative research. Data retrieval techniques with questionnaires. The study population of all teachers who teach at Tapos Sub-District State High School is 100 teachers. The number of samples was determined using the Slovin formula and a sample of 80 people was obtained. Instrument test data analysis techniques use validity and reliability tests, linear regression analysis, classical assumption tests, Determination Coefficient Tests, and Hypothesis Tests with t tests and F tests. These findings are consistent with previous research showing that technostress affects teacher performance and self-efficacy also plays a role in improving teacher performance. In the context of the Covid-19 pandemic and distance learning, these factors have an important role to play in overcoming challenges in improving the quality of learning.

Yuriska Wahyu Wijayanti; Ustadus Sholihin; Taufik Akbar

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study to determine the effect of product, proce, and location on customer satisfaction either partially or simultaneously. The location of this research was conducted at UD. Guna Karya Grogol, Kediri Regency. The objects in this research are rice cutomers from UD. Guna Karya Grogol, Kediri Regency. This research is quantitative research. Data cllection was carried out using questionnaires, interviews, observation, documentation and literature, Data analysis was perfomed usuing validity test, realibility test, classic assumption test., multiple linear test, hypothesis test, determination test. From the result of the research that has been done, it shows that the first problem formulation regarding the product partially has a significance level effect on customers satisfaction. This is evidenced by the t count value of 2.850 with a significance level of 0,009. Price partially has a significance effect on consumer satisfaction. This is evidenced by the t count value of 1.948 with a significance level of 0,044. Place partially has a significant effect on customer satisfaction. Product,price and Place on customer satisfaction simultaneously have a significant effect on customer satisfaction. F count is 3.968 with a sig level of 0.021 where the figure is <0.05.

Deli Indah Lestari; Rizka Yunita; Nafolion Nur Rahmat

Jurnal Riset Rumpun Ilmu Kesehatan 2023 Pusat riset dan Inovasi Nasional

Human Immunodeficiency Virus/Acquired Immune Deficiency Syndrome (HIV/AIDS) can attack the human immune system. HIV/AIDS patients experience symptoms both physically, psychologically, socially. This condition is related to the occurrence of self-concept of HIV/AIDS patients who have a negative view of themselves. HIV/AIDS patients have difficulty managing themselves because they lose hope so that it can affect their psychological well-being. The purpose of this study was to analyze the relationship between self-concept and psychological well-being in HIV/AIDS patients This research method uses correlational analytic with cross sectional approach. The population was 50 respondents and the research sample was 50 respondents HIV/AIDS patients at the Cahaya Prolink Institute, Probolinggo regency using total sampling. The research instrument used a Robson Self Concept Questionnaire to measure self-concept, Riff Psychological well Being to measure psychological well-being, both questionnaires have been tested for validity and reliability. Then analyzed using the Spearman Rank test. The results of this study showed that 26 respondents (52.0%) or the majority of HIV/AIDS patients had low self-concept, and 25 respondents (50.0%) of HIV/AIDS patients had low psychological well-being. Based on the results of the Spearman Rank statistical test, it can be said that there is a correlation between self-concept and psychological well-being, pvalue=0.001 with a significant level of 0.05 (p≤0.05). HIV/AIDS patients experience low self-concept problems such as feeling humiliated, worried, having no purpose in life. HIV/AIDS patients experience low psychological well-being such as feeling no future, down, frustrated, worried, disappointed. It can be concluded that there is a relationship between self-concept and psychological well-being in HIV/AIDS patients. It is hoped that HIV/AIDS patients have a good picture so that they can accept themselves, have hope to continue life.    

Parida Meida Fera; Erny Amriani Asmin; Rachmat Gunawan

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

The purpose of this study wasto identify and analyze the role of product image to inform product quality and purchasing decisions for aqua 600ml mineral water in Sukabumi District. The survey wan conducted amon 97 respondents using purposive sampling technique based on the following criteria:1) consumers who purchased at least on aqua 600ml product and 2) product choice. Customers must be at least 17 years old andold enough tocompletethe survey. The questionnaire was tested with validity, realibilty andclassical acceptance tests.the analitysis method used in this research is descritivemethod and validation through quantitative method. Data analysis techniques were carriedout by path analysis and sobeltest using SPSS for windows.thus, product quality has a positive and significant effect on brand image, price has a positive and significant effet on brand image, product quality has no and insignificant effect on purchasing decisions and price has a positive effect and significant on purchasing decisions. Brand image affects product quality on purchasing decisions. Brand image can influence price in purchasing decisions.    

Muhammad Fikri; Rofiqoh Ferawati; Mohammad Orinaldi

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

This research was carried out based on data saying that Elzatta in the period from year to year experienced an increase in percentage as the brand with the best quality, it's just that in 2019 it experienced a slight decrease in numbers, this might have been due to the Covid-19 pandemic that hit the Indonesian nation at that time and of course slightly affected the brand process at Elzatta. Thus, based on the results of the initial observations and analysis above, which found a uniqueness in Elzatta using a sharia marketing strategy for their products, the researcher was compelled to describe this phenomenon, namely related to the Islamic marketing strategy implemented by the Elzatta store so that it continues to exist in the face of real world business competition This research uses a type of qualitative research by using data collection methods in the form of observations, interviews, and documentation. The technique of analyzing the data is by filtering the data, presenting the data, and cross-checking the data. While testing the validity of the data is done using triangulation techniques. The results of this study found that: 1. Elzatta's product sharia marketing strategy was carried out with three main strategies, namely: (1) Market segmentation; (2) Targeting and Positioning; and (3) combination strategy which includes: strategy in maintaining the product; price range strategy; strategy in choosing a point of sale; strategy in the field of product promotion; strategy in HR management; strategy in the easy shopping process; strategy in the marketing process through social media. 2. Supporting factors for the sharia marketing strategy for Elzatta products are due to several factors, namely: Maintaining service quality; Understanding customer needs and company needs through SWOT analysis; Neat employee appearance; Responsiveness in helping customers online/offline; Providing supplies/training to employees/SPG; Sensitivity to the development of global business competition. 3. The inhibiting factors for Elzatta's sharia marketing strategy are internal and external factors. Internal reasons, including: capital, promotion constraints in the field. Meanwhile, these external factors include: price competition and the promotion strategy of Elzatta Jambi's competitors.

Rio Andika Setiawan; Wydha Mustika Maharani; Muhammad Nasyirudin

Birokrasi: JURNAL ILMU HUKUM DAN TATA NEGARA 2023 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

The research conducted has the aim of knowing and seeking an overview of the quality of public services in the field of administration regarding the perspective of good governance in public services at the Rembang Village Office, Blitar City. Research conducted using qualitative methods with a case study research approach (case study). Data collection techniques were carried out using participatory observation methods, conducting interviews with selected informants and conducting literature studies and examining data sources from documents related to research. From all the data that has been collected, the researcher processes it using data collection, data condensation, data presentation (information display), and verification of research or conclusions, then the researcher checks the validity of the data using 1) Credibility test which consists of technical triangulation techniques, data source triangulation, time triangulation, 2) transferability tests in which researchers compile research reports by providing detailed, systematic, and reliable descriptions, 3) reliability tests are carried out through a series of audit processes by supervisors and, 4 ) Objectivity Test (Confirmability) in which the results of this study were tested through a series of examination processes carried out by the supervisor and the team of examiners through the final exam. Based on the results of the study, 1) the quality of public services in the administrative field at the Rembang Kelurahan Office is already good with evidence of the facilities, facilities and infrastructure provided by the Rembang Kelurahan Office being sufficient and supporting public services in public services at the office. In addition, professionalism, timeliness and speed in providing appropriate services are important factors regarding improving the quality of public services; 2) Administrative public services at the Rembang Village Office apply the principles of good governance, namely participation, rule of law, and transparency in public services by involving the community in all service activities, starting from the policy formulation stage to the evaluation level. This can improve the quality of public services and strengthen public trust in the government; 3) Supporting factors in public services in the field of administration at the Rembang Village Office, namely: a) adequate facilities and infrastructure; b) there is professionalism in providing services, as well as being responsive to customers, c) services that are in accordance with operational standards and are not complicated. While the inhibiting factors for public services at the Rembang Village Office are a) the lack of completeness of the requirements brought by the community; b) the public's lack of understanding of the requirements when applying for documents; c) the dissemination of information related to public services is still limited in order to improve public services through quality.

Fauzan Muflih Prakoso; Singgih Purnomo; Esti Dwi Rahmawati

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine whether product quality, price, and service simultaneously have a positive effect on customer satisfaction at Bakso & Mie Ayam Restaurants in the Kartasura Region, whether product quality, price, and service partially have a positive effect on customer satisfaction at Bakso & Mie Ayam Restaurants in the Kartasura Region. The sample in this study were consumers of Bakso & Mie Ayam Restaurants in the Kartasura Region who had made a purchase at least twice. The sampling technique used purposive sampling. The number of samples is 100 respondents. Instrument test using validity test and reliability test. The analysis technique uses multiple linear regression. For data processing, researchers used statistical software SPSS 25. The results showed that product quality, price, and service simultaneously had a positive effect on customer satisfaction at Bakso & Mie Ayam Restaurants in the Kartasura Region, product quality, price, and service partially had a positive effect on customer satisfaction at Bakso & Mie Ayam Restaurants in the Kartasura Region.

Samuel Jolin; Blasius Manggu

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the effect of mobile banking and services on BRI Bank customer satisfaction. The sampling technique used in this study was purposive sampling technique, which was chosen because the researcher used his own judgment in selecting members of the population who were considered to be able to provide information, and the number of samples used was 150 respondents. The research results were collected through a questionnaire which was processed and analyzed using multiple regression analysis. The data quality test in this study is the Person Correlation validity test, the reliability test uses Cronbach Alpha. For the classic assumption test using the normality test,. For the hypothesis test used in this study, namely multiple linear regression, t test and determination coefficient (R2 test). The results of this study indicate that mobile banking and service have a positive and significant effect on BRI Bank customer satisfaction.

Fita Sari; Mukhlis Mukhlis

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to examine the effect of: (1) To determine the Effect of Work Motivation on Employee Performance, (2) To determine the Effect of Career Development on Employee Performance, (3) To determine the Effect of Work Motivation and Career Development on Employee Performance at the Office of the Disaster Management Agency Bima city area. The type of research used in this research is associative. The population in the study were all employees at the Regional Disaster Management Agency Office, Kota Bima, totaling 62 people and a sample of 30 people using a purposive sampling technique. Data collection techniques used are observation, literature study and questionnaires. The data analysis technique used is validity test, reliability test, classic assumption test, multiple linear regression analysis, coefficient of determination, correlation coefficient, t test and f test. The results of the research based on the t test and f test show that: (1) Work Motivation has a positive and significant effect on employee performance (2) Career Development has a positive and insignificant effect on employee performance, (3) Work Motivation and Career Development have a simultaneous effect on employee performance at the Bima City Regional Disaster Management Agency office. x

Maria Angelina Jelita; Yosefina Andia Dekrita; Fransiskus De Romario

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

The purpose of this study was to investigate whether tax incentives impact the compliance of MSME taxpayers. It will employ quantitative research methods with a descriptive verification approachto determine the extent ot the influence of tax incentives on MSME taxpayer compliance. The sample in this study was 64 MSME taxpayers. The technique for collecting data involves administering a questionnaire that has undergone rigorous testing to ensure its validity and reliability. The data analysis technique used to answer the hypothesis was simple linear regression. Based on the coefficient of determination test, it’s evident that tax incentives contribute significantly to the compliance of MSME taxpayers with a contribution of 92,5% observed in the data analysis results. Furthermore, the results of testing the hypothesis can be seen that the t-count value was 2,249 and the t-table value was 1.999. The hypothesis testing revealed that the t-count value was higher than the t-table value (2,249 > 1,999). It can be inferred that tax incentives had a positive and significant influence on MSME taxpayer compliance in East Alok, West Alok, and Alok Sub-districts of Sikka Regency.

Amelia Asma’ul Windasari; Nersiwad Nersiwad; Toto Heru Dwihandoko

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the effect of price, product quality and brand image on purchasing decisions of cassava crackers at UMKM Bintang Anugrah, Mojokerto City. The type of research used is quantitative research, namely to test hypotheses and show the relationship between the variables analyzed. The data sources used in this study are primary and secondary data, in which the primary data is the result of an online questionnaire using a Likert scale, while the secondary data is obtained from analyzing books, information and sources that already exist and are related to research information. The population in this study were consumers who had bought Cassava Crackers at UMKM Bintang Anugrah. The sample in the study consisted of 85 respondents using the Hair at al formula with a sampling technique using a non-probability sampling technique with a purposive sampling method, namely a method where researchers select samples based on research knowledge about the sample to be selected. Processing of this research data includes validity test, reliability test, classic assumption test, multiple linear regression test, coefficient of determination test (R2), T and F test. The results of this study can be concluded that price has a significant and positive effect on purchasing decisions of (2.446 > 1.989), product quality has a significant and positive effect on purchasing decisions (3.020 > 1.989) and brand image has a significant and positive effect on purchasing decisions (4.223 > 1.989). And all independent variables have a significant and positive effect on purchasing decisions of (25.250 > 2.72).

Suprayogi; Awan

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

KM 22 of 2005 describes the application of SNI 03-7094-2005 regarding signs at airport terminals as a mandatory standard which explains that every area within the passenger terminal must be equipped with clear and easy-to-understand warning signs. Obstacles found by researchers when carrying out initial observations were finding deficiencies in installing warning signs at Terminal 1 of Juanda International Airport, Surabaya. The purpose of this study is to find out how to optimize the warning sign facility in improving passenger service at the Juanda International Airport Surabaya terminal, to find out the obstacles faced and the solutions in optimizing the warning sign facility at Juanda International Airport.             This study uses a qualitative method. This research was conducted at Juanda International Airport in Surabaya which was held in June 2023. The data collection techniques used were observation, interviews, and documentation. The validity test of the data used is source triangulation and technique triangulation. Data analysis used is data reduction, data presentation, and conclusions.             The results of research based on service indicators show that: (1) physical evidence (tangibles) includes an imbalance in the placement of signboards; (2) reliability includes the use of available tools and the application of clear service standards; (3) responsiveness, including responsiveness to complaints and input from passengers; (4) guarantee (assurance) includes routine maintenance, as well as providing accurate information; (5) empathy (empathy) includes providing individual and responsive services. The obstacles encountered are that the warning sign is only visible from the west side of the terminal area, but not visible from the east side, the placement of the no smoking sign is not optimal, the no smoking sign is damaged, there are instructions for using a hydrant box that is less strategic .