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The rapid development of the internet greatly affects business changes. Many business activities have changed with the availability of the internet today. One of the significant changes in business activity is marketing or marketing. Marketing is a social and managerial process by which individuals and groups obtain what they want and need through creating and exchanging products and value with others. Marketing is also the process of designing and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational goals. E-marketing describes company efforts to inform, communicate, promote and market products and services via the internet. Electronic marketing utilizes network technology to coordinate market share research, assist product development, develop strategies and tactics to attract customers, provide online distribution. This web-based marketing system with SMS Gateway facilities can assist companies in capturing new customers and providing optimal service to existing customers. This web-based marketing system with SMS Gateway facilities will later be integrated with a database that will store the required data. Packaging is an important marketing tool, not only as a wrapper but also as a differentiator between the company's products and similar products from competitors. Packaging (packaging) is a process related to the design and manufacture of a container (container) or wrapper (wrapper) for a product. Each product should have an attractive packaging design, containing information on the product name, company name, net weight, expiration date, composition, nutritional content, Indonesian National Standard or SNI, Hazard Analytical Critical Control Point (HACCP) and halal marking. 2. In making the packaging design there are aesthetic and identity factors, there should be the words and the Bananation logo, and use a combination of several colors, and add various images to make the packaging more colorful and catchy so that it is easier for everyone to remember. Security and distribution factors must also be a concern of the company without compromising aesthetic value by using corrugated paper type cardboard on the outside and food grade plastic material on the inside so that it is guaranteed durability in shipping and is also environmentally friendly

The importance of learning motivation is very influential on student learning achievement, both intrinsic and extrinsic motivation. This research was conducted at SMK Azzainiyyah Sukabumi Regency. The purpose of this study was to determine the role of learning motivation to participate in improving student achievement at SMK Azzainiyyah Sukabumi Regency. The research approach uses descriptive qualitative with field studies. Data collection techniques with interviews, observation, and documentation. The results of the study stated that the motivation to study at SMK Azzainiyyah had two factors; intrinsic and extrinsic motivation. Many achievements were achieved thanks to the motivation to learn, both cognitive, affective, and psychomotor achievements. Participatory learning motivation plays a role in improving student achievement, including: increasing student involvement, increasing conceptual understanding, increasing intrinsic motivation, encouraging creativity and initiative and building social skills.  

One of the industries that has been badly impacted by the COVID-19 outbreak is tourism. According to BPS statistics from 2021, there has been a dramatic drop in both domestic and international tourism. Diverse initiatives are made to keep Indonesian tourism alive. Kemenparekraf/Baparekraf is in charge of the "rescue" phase's emergency response, recovery, and normalization. According to Kaspar, wellness tourism is a type of tourism service that can be produced or enhanced in response to a destination's social and environmental circumstances. In terms of the tourist industry, wellness tourism is a subset of health tourism that is comparable to other tourism industries. Here are some motivational ideas that were examined based on the push and pull variables used in this study However, push factors do not considerably increase the desire to travel for wellness in Indonesia. Push factors might be said to cause the urge to return to traveling for wellbeing. According to reports, pull factors significantly influence foreign tourists' interest in visiting Indonesia for wellness tourism. Enhancing mental wellbeing is the indicator that best explains the push factors for tourists to engage in wellness tourism in Indonesia, whilst heritage and culture are the indicator that best describes the draw factors. However, out of the two, pull factors have a greater impact on tourists' interest in visiting.

McDonald's is one of the largest franchises that has rapidly expanded in Indonesia and internationally, becoming one of the fast-food restaurants that is still favored by people both from Indonesia and abroad. Despite the emergence of numerous competitors, McDonald's continues to thrive and excel with various strategies and innovations. One of them is the BTS Meal project, which resulted in a 57% increase in net sales. The research method used is a quantitative type with a descriptive nature, involving the distribution of questionnaires to 96 respondents who have purchased McDonald's products in Jakarta at least once. The sample for this research was determined using the Lemeshow Formula. This study utilizes multiple linear regression analysis and has fulfilled tests for instruments and classical assumptions, processed using the Statistical Package for Social Science (SPSS) version 25 software. The results of the regression analysis show that the variables of product innovation and sales promotion have significance values of <0.001. Product innovation and sales promotion together have a significance value of 0.000, contributing 62.9% to competitive advantage, while the remaining 37.1% is influenced by other factors. The conclusion drawn from the research is that product innovation significantly affects competitive advantage. Meanwhile, sales promotion significantly influences purchasing decisions. Product innovation and sales promotion, when considered together, significantly impact competitive advantage.

This research discusses the development of sustainable business models for MSMEs, Shrimp Crackers & Payus Mak Sah in the digital era. Qualitative methods are used with in-depth interviews and content analysis. The findings show that digital marketing strategies through Instagram (IG) and product catalogs have a positive impact on the development of this MSME business. Internal factors, such as knowledge and skills in digital marketing, as well as environmental support, play an important role in the development of this business. In addition, this research reveals the positive social influence of developing this sustainable business model in increasing the income and welfare of business owners, as well as expanding public awareness of local products. This research provides valuable insights for similar MSMEs in developing sustainable business models in the digital era.)

This research is made for; (1) to understand the factors that can underlie the occurrence of psychological violence perpetrated by wives in the household sphere and to find out (2) what forms of legal protection are provided for victims of psychological violence perpetrated by wives in the household sphere. The research used by the researchers namely using the type of empirical legal research. Through a statutory approach and a case approach that is actually based on the source of case analysis obtained through interviews, while the legal materials used are primary legal materials and secondary legal materials. Underlying the occurrence of psychological violence perpetrated by the wife within the scope of the household are internal factors as well as external factors. Internal factors consist of: Family factors that discriminate, in the form of physical humiliation and the victim's job so as to generate income that is only sufficient for the needs of the family but not with the wishes of the perpetrator, can encourage the perpetrator to commit the psychological violence. Whereas external factors consist of: Economic factors and social environment as for excessive acts of using social media. The form of legal protection for victims of psychological violence perpetrated by wives in the household sphere, namely the form of protection has been explained in Law Number 23 of 2004 concerning the Elimination of Domestic Violence, which has been explained in Article 7 regarding psychological violence which has been considered as According to research materials by the researchers, this article explains what is meant in Article 5 letter b, namely behavior that results in fear, loss of self-confidence, loss of ability to act, feeling of helplessness, and/or severe psychological suffering to a person.

The low quality of public services is still a classic problem in Indonesia. Therefore, it is time for the government to implement e-government as an effort to improve services to the community. This research aims to determine the effectiveness of making online SKCK at MPP Pandeglang Regency as an implementation of e-government and to determine the factors that support and hinder e-government at MPP Pandeglang Regency. The research uses a qualitative method with a descriptive approach, a case study of making online SKCK at the Pandeglang Regency MPP. This research found that the effectiveness of e-government as seen from the indicators of productivity, adaptability, job satisfaction and general development is good. The supporting factor is the availability of adequate facilities and infrastructure. Meanwhile, the inhibiting factors are the lack of human resources and inappropriate placement of officers. This research has the implication that the e-government services provided should be socialized first so that they can be implemented optimally in society.

Online games are a type of video game that can only be run if a device used to play games is connected to an internet network. So, if someone wants to play online games, the device he uses must be connected to the internet network. If not, then it is very likely that online games cannot be played. Online game addiction is a type of addiction caused by internet technology. The internet can cause addiction, one of which is Computer Game Addiction (playing games excessively). Online games are part of the internet that are frequently visited and are very popular and can cause addiction that has a very high intensity. The research objective of the problems to be achieved through this research is to find out the factors that cause teenagers to be addicted to playing online games in Orong Bawa Village. The research used in this research is descriptive qualitative, namely describing data as it is and explaining data or events with qualitative explanations, expressed through qualitative methods. From the results the researchers analyzed that in this study there were also the author can draw the conclusion that there are several young informants in Deisa Orong Bawa Utan District who can be an illustration based on the theory used by researchers as a reference, namely where to use intrapersonal communication, interpersonal communication and group communication. The addiction factor for playing online games is influenced by 2 factors as already explained that these factors are internal factors including self-will, feeling bored, unable to set priorities and lack of self-control and external factors include unfavorable environment, not having social relationships with people old.

Sumenep Regency has cultural diversity, which is supported by a culture of social life that is different from other districts in Madura.  In accordance with government policy in developing tourism, especially in Sumenep Regency, it is necessary to have a guideline for a directed and integrated development plan. Tourist objects that are interesting to visit besides being good attractions also need an orderly and neat arrangement, especially from a physical point of view.  In addition, the need for tour packages that are supported by travel agencies, travel agent services, and tour guides. In this study "Strategy for Development of the Lombang Beach Tourism Area, Sumenep Regency" uses SWOT ( Strength , Weakness, Opportunity and Threat )  analysis as an effort to solve problems using a quantitative approach with the type of research in the form of case studies. The Lombang Beach tourism development strategy is seen from the internal factors which are still dominant in having weaknesses in Lombang beach tourism objects, so the stability strategy is the current choice, namely reducing the weak factors gradually according to the existing priority criteria so that the weaknesses disappear and turn into  strength.  While the internal factors that become strengths must be maintained.

Research on Community-Based  Disaster Risk Reduction in Widarapayung Wetan Village is motivated by the geographical location of Widarapayung Wetan Village which is directly adjacent to the Indian Ocean in the south which contains the Indo-Australian plate. . The method used in this research is qualitative with descriptive method. Data collection techniques used are in-depth interviews and documentation studies. Aspects examined in this study are efforts to identify threats, efforts to reduce vulnerabilities and efforts to increase capacity. The results of the study indicate that disaster risk reduction efforts have been carried out by the people of Widarapayung Wetan Village. However, the efforts made have not been maximized due to several factors, especially the lack of active disaster organizations in the village of Widarapayung Wetan, namely the Community-Based Disaster Preparedness (CBAT) in disaster risk reduction efforts. Aspects of threat recognition carried out by the Widarapayung Wetan village community include socialization, disaster risk analysis. Aspects of reducing vulnerability are carried out through planting hard trunked trees, installing sirens, installing evacuation signs, and mapping. Aspects of capacity building, namely through socialization, simulations, disaster training, the establishment of the FPRB, the establishment of a Disaster Resilient Village, and the existence of institutions at the village level.

Kawin Lari or Kaweng Heka is a marriage carried out by a boy and a girl with the aim of living together. The reason they eloped because their love relationship was not approved by the male's parents. In this study, a qualitative approach was used with an analytic descriptive method, meaning that the data obtained was in the form of words, descriptions, behavior, not in the form of numbers or statistics, but in a qualitative form, which has a richer meaning than just a number or frequency. The research location is located in Wamkana Village, Namrole District, South Buru Regency. So, kaweng heka is really an act that is not in line with the principles of God's Word contained in the Bible and apart from that, this is also an act that is not in accordance with the norms prevailing in society. It will be more beautiful and happier if the marriage is carried out in a good and proper way, so that it does not cause disgrace and also problems in the community and also in the families of both parties or the couple who elopes (Heka). Based on the results of the research and discussion, it can be concluded that basically eloping (kaweng Heka) that occurred in Wamkana village was for two people who both liked and wanted to get married but were hindered by several factors such as not getting the blessing of their parents. , because the dowry is too expensive, social status and so on. Although in the past there were cases of eloping (kaweng heka) because they violated religious values, this rarely happened, it is different from now, then the loss of religious values ​​and customary norms has become one of the factors in the large number of elopeds occurring because of violating values. religion. The thing that causes heka marriage (elope) is because it has violated religious values, besides that it is also because of the child's rather free association and lack of parental control.

The aim of this research is to assess the impact of capital, working hours, business location, and technology on the income of traders in Pasar Sindu, Sanur Village. The research employed stratified random sampling, involving a sample of 142 traders. The data analysis technique used was multiple linear regression. The results of the data processing indicate that collectively, capital, working hours, business location, and technology have a significant influence on the income of traders in Pasar Sindu. Individually, the variables of capital, working hours, business location, and technology also have a positive and significant impact on the income of traders in Pasar Sindu, Sanur Village. This research contributes theoretically to the field of microeconomics, particularly in the theory of supply and the theory of production factors. Practically, the findings of this research have implications for traders to utilize capital, working hours, business location, and technology to enhance their income. Furthermore, the government can utilize the results of this research as a basis for formulating policies that support the increase in traders' income. The government can also provide socialization to traders regarding the latest technological developments that can assist them in their businesses.

The FishGo application is a navigation-based android application using remote sensing sensor technology that is processed with a certain algorithm so that it can provide information on potential fish areas and the best route for traditional fishermen to catch fish. The Patriot Tool (Detecting Fish Catching Areas Using the Internet of Things System) is a development of an application in the form of a fish finder tool to more accurately detect underwater fish biomass. The research objective is to determine the success of patriot service innovation through the FishGo application as an effort to improve the welfare of fishermen in Badung Regency. The research method is descriptive qualitative with data collection techniques in the form of observation, interviews and documentation. The research analysis uses the theory of innovation success factors put forward by Bugge, et al which consists of 6 indicators: Governance and innovation, Sources of ideas for innovation, Innovation culture, Capabilities and tools, Objective, outcomes, drivers and trouble, and Collecting innovation data for single innovation. The results of this study are that the implementation of innovation has achieved good results on the source of innovation ideas including internal and external, a culture of innovation by showing good changes to fishermen, cooperation in developing innovation and socialization activities that are intensively carried out to fishermen, the results felt by fishermen experience catch increase. However, innovation governance is still not optimal, there are no basic regulations such as regional regulations and SOPs governing innovation, Human Resources capabilities still need to be added to the fields of electronics, IT and mapping, goals that have not been fully achieved from those that have been set. and there are still external and internal obstacles in its implementation.

The purpose of this study was to identify the impact of social media tiktok on youth X at Muhammadiyah High School Makassar City. There are many factors that can influence juvenile delinquency, including family, peer, environmental, and individual factors such as the inability to cope with stress and emotions. It is important to note that not all youth commit delinquency, and some youth may engage in some of these acts without realizing the negative impact. Therefore, it is important for parents and educators to provide good education and positive instruction about good and bad behavior, and help youth develop good social and emotional skills to deal with pressures and problems in life. Juvenile delinquency can be influenced by social media, which is a very popular place for teenagers to communicate, share information, and interact with others. This type of research uses qualitative methods with interview data collection techniques. The informant of this study was one of the X students who used the social media application, Tiktok. The results of this study indicate that the tiktok social media application can have a negative influence on female students if they are not wise in creating content.  

Introduction: Mother's Milk is the best life liquid that is needed by babies which contains various substances that are important for the growth and development of babies and in accordance with their needs. The importance of exclusive breastfeeding for babies is like nutrition in general, breast milk contains components of macro and micro nutrients. Macronutrients are carbohydrates, protein and fat, while micronutrients are vitamins and minerals. Each component of breast milk has its own benefits for the baby's growth. The lack of exclusive breastfeeding can be caused by various conditions, demographic, socioeconomic, and clinical factors greatly determine the continuity of breastfeeding. Objective: To determine the factors that influence mothers in giving exclusive breastfeeding. Methods: The method used in this study is the narrative review method with literature sourced from the Google Scholar and PubMed databases. Results: Of the 7 articles, there are 5 articles that discuss internal factors that influence mothers in giving exclusive breastfeeding. Internal factors that influence mothers in giving exclusive breastfeeding according to the 5 articles reviewed are knowledge, education, occupation, age, attitude and parity. And from 7 articles there are 4 articles that discuss external factors that influence mothers in giving exclusive breastfeeding. External factors that influence mothers in giving exclusive breastfeeding according to the 4 reviewed journals are social culture, family support and support from health workers. Conclusion: Based on the 7 articles presented, it indicates that there are so many factors that trigger mothers not to give exclusive breastfeeding, both internal factors that come from the mother herself and external factors that come from outside the mother herself.

In economic activities, welfare is the main thing for the community. This welfare can be seen by the ability of the community to fulfill their daily needs. Micro, Small and Medium Enterprises are productive businesses that are owned and managed by individuals or business entities that have met the criteria as micro-enterprises. With the existence of MSMEs, fulfilling these needs becomes more easily accessible to people throughout Indonesia. This study aims to analyze the role of Micro, Small and Medium Enterprises (MSMEs) in the economy. MSMEs have an important role in creating economic growth, employment, and reducing social inequality. In this journal, we present a comprehensive literature review on the contribution of MSMEs to the economy and the factors that influence the success of MSMEs. We also discuss policy initiatives that support the development of MSMEs and provide recommendations for increasing the role of MSMEs in the economy.   Keywords: The Role of MSMEs, State Economic Welfare, Community Welfare  

This writing discusses social competence. The purpose of this writing is to understand the meaning of social competence, the aspects of social competence, the elements of social competence, the characteristics and indicators of social competence, the factors that influence social competence, as well as the characteristics of teachers who possess social competence and the role of teachers' social competence in creating effective learning. In this article, there is data and information obtained during the data collection phase, which are then processed using a literature analysis method conducted in libraries, with documents, archives, and other types of documents as research materials. Additionally, this research can build and enhance an individual's social competence. There are many benefits that can be gained from having social competence, which not only affect oneself but also influence others and the surrounding environment.

Children who grow up in orphanages have the same rights as children who are in a family environment. Communication carried out by caregivers to provide motivation to foster children in terms of self-confidence. Based on this, orphanage caregivers need to carry out good communication patterns in increasing the confidence of foster children. The theory used in this study is the theory of social penetration popularized by Irwin Altman and Dalmas Taylor. This theory discusses the development of relationships through 4 stages, namely the orientation stage, the exploratory exchange stage, the affective exchange stage, and the stable exchange stage. This research uses a qualitative approach. Researchers use the constructivist paradigm, where knowledge is the result of human construction. Data collection techniques in this study through direct observation, in-depth interviews and documentation. The results showed that the pattern of communication of caregivers to foster children in increasing self-confidence in the Asyiyah orphanage was a wheel pattern, and a star pattern. The relationship between caregivers and foster children goes through 4 stages, namely the orientation stage, the exploratory exchange stage, the affective exchange stage, and the stable exchange stage. Factors that influence the increase in self-confidence in foster children are environmental factors and educational factors.

The development of information and communication technology has significantly influenced people’s lives, particularly in the use of digital media and social media. However, this development has also led to various forms of cybercrime, such as online fraud, personal data theft, the spread of hoaxes, and social media account hacking. The low level of digital literacy and public legal awareness has become one of the factors increasing the risk of cybercrime. This community service activity aimed to improve public awareness and legal understanding regarding the dangers of cybercrime through legal socialization activities. The method used in this activity was a socialization method with educational and participatory approaches through lectures, interactive discussions, question-and-answer sessions, and case simulations. The results of the activity showed an improvement in public understanding of the forms of cybercrime, legal consequences, and preventive measures for safe and responsible digital media use. In addition, this activity encouraged the emergence of public awareness to use social media wisely and protect personal data security. Therefore, legal socialization regarding cybercrime can serve as a preventive effort in building a law-aware society with good digital literacy.

This study aims to determine the development of the Mangupa oral tradition among the people of North Sumatra. The method used in this research is descriptive method with a qualitative approach. Data was collected through interviews, observation, and documentation studies. The results of the study show that the Mangupa oral tradition is still being preserved by the people of North Sumatra even though it has undergone several changes. Several factors that influence the development of this tradition include social, economic, and cultural factors. In addition, the support from the government and educational institutions also plays a very important role in maintaining the continuity of the Mangupa oral tradition.