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This study aims to determine the extent to which motivation and work discipline affect employee productivity at CV. Langgeng Jaya. The study uses a quantitative descriptive approach with data collection techniques through distributing questionnaires. The study population includes all 80 employees of CV. Langgeng Jaya, with a sampling technique using Saturated Sampling. Data analysis was carried out through Multiple Linear Regression Tests and Hypothesis Tests with the help of the SPSS 27 program. The results of the study indicate that motivation has a significant influence on employee productivity partially, while work discipline does not have a significant influence. However, simultaneously, motivation and work discipline have been proven to have a significant influence on employee productivity. Therefore, CV. Langgeng Jaya is expected to prioritize increasing employee motivation through targeted programs and conducting evaluations and coaching on work discipline aspects, so that both factors can support each other in increasing overall productivity. This aims so that both factors can support each other in increasing overall employee productivity, creating a more productive work environment, and improving company performance in the long term.

This study aims to determine the influence of affiliate marketing programs, price, and promotion on purchasing decisions for Mezuca perfume on TikTok Shop. As the digital era advances, social media platforms like TikTok serve not only as entertainment platforms but also as effective channels for marketing products through the TikTok Shop feature and affiliate programs. This strategy allows content creators to act as sales partners, directly influencing consumer decisions. This quantitative study utilizes primary data obtained through questionnaires distributed to 180 respondents who had purchased Mezuca perfume through Mamnun's TikTok Shop account. After a selection process using purposive sampling, 160 respondents met the criteria and were eligible for analysis. Data analysis was performed using SPSS software with various statistical tests, including descriptive statistics, validity and reliability tests, classical assumption tests, multiple linear regression analysis, t-tests, F-tests, and coefficients of determination (R²). The results indicate that affiliate marketing programs, price, and promotion simultaneously have a positive and significant effect on purchasing decisions. Partially, these three variables also show a significant positive influence on consumer decisions. These findings indicate that implementing effective digital marketing strategies, particularly through affiliate marketing, competitive pricing, and engaging promotions, plays a significant role in increasing consumer purchasing interest on social media platforms. This research offers practical implications for businesses in designing optimal and targeted digital marketing strategies.

This study aims to analyze the influence of liquidity, leverage, profitability, and company size on the share prices of companies that are members of the Investor33 index on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. This study uses a quantitative approach with purposive sampling techniques, so that 17 companies out of a total of 46 companies that meet the criteria are obtained. The data used is secondary data in the form of annual financial statements obtained from the IDX's official website. The analysis method used was multiple linear regression with the help of the Statistical Program for Social Science (SPSS) software version 25. The results of the analysis show that the leverage and profitability variables have a significant effect on the stock price, which indicates that the company's capital structure and ability to generate profits are important factors in the investor's assessment. In contrast, the liquidity variables and company size do not show a significant influence on the stock price, which means that the company's ability to meet short-term obligations and operational scale are not the main determinants in the formation of the stock price on the index. These findings provide implications for investors and company management to pay more attention to profitability and leverage aspects in financial strategies and investment decision-making. This research can also be a reference for further studies related to the analysis of financial ratios and capital market dynamics in Indonesia.

This study aims to determine the effect of career development and organizational culture on employee performance at the Bima City Social Service. The research method used is quantitative with an associative approach. The sample in this study was 35 people who were civil servants. Data collection techniques were carried out using questionnaires, and data analysis included validity tests, reliability tests, classical assumption tests, multiple linear regression, t-tests, and f-tests. The results of the study indicate that career development has a positive and significant effect on employee performance. Organizational culture also has a positive and significant effect on employee performance. Simultaneously, career development and organizational culture have a positive and significant effect on employee performance. These findings indicate the importance of training, fair career opportunities, and an open and collaborative work culture in improving employee performance. Therefore, the Bima City Social Service is advised to continue improving career development and strengthening an organizational culture that supports performance. In addition, this study also highlights the importance of management's role in creating an environment that supports career development and a positive organizational culture. Fair and transparent career development not only provides opportunities for employees to improve their skills and knowledge but also motivates them to contribute more to organizational goals. Likewise, an inclusive and collaborative organizational culture can increase mutual trust, effective communication, and cooperation among employees, thus creating a work environment conducive to improved performance. The research concludes that these two factors—career development and organizational culture—interact to optimize employee performance. Therefore, the Bima City Social Service needs to continue developing policies that support both aspects, such as regular training, fair promotion programs, and the development of a work culture that emphasizes collaboration and appreciation for employee performance.

This paper examines the influence of financial education on personal financial management practices of Generation Z. A quantitative method with a survey approach was used, involving 30 Generation Z respondents (aged 17-25 years) through questionnaires and simple linear regression analysis. The results of the study indicate a significant influence of financial education on wise financial management practices. Generation Z with adequate financial education tends to be more able to budget, save, invest, and avoid impulsive debt. Conversely, the lack of financial education makes them vulnerable to unwise financial decisions. This paper highlights the importance of integrating financial education into the curriculum and self-development programs to improve literacy and healthy financial practices among Generation Z. This study also discusses the challenges faced by Generation Z in managing finances in the digital era, such as a consumptive lifestyle influenced by social media and e-commerce.

Service quality, brand image, customer satisfaction, customer loyalty, pawnshop Abstract. This study aims to examine the influence of service quality, brand image and customer satisfaction on customer loyalty at PT. Pemalang branch pawnshop (case study on UPC Ulujami. The population in this study is customers of PT. Ulujami branch pawnshop totaling 1250 people with a research sample of 95 people. Data collection was carried out by means of interviews and questionnaires.the analysis technique used in this researcher is multiple linear regression using the SPSS (Statistical Product and Service Solutions) version 22 program used to analyze the data. Based on the results of this study, it shows that (1) service quality has a significant effect on customer loyalty. (2) Brand image affects customer loyalty. (3) Customer satisfaction has a significant effect on customer loyalty. (4) Service quality, brand image and customer satisfaction

The purpose of this study is to find out and analyze the influence of the work environment and work discipline on the performance of PT Pardasyi Cahaya Abadi employees partially and simultaneously. The research method used in this study is a quantitative method. The population in this study is all employees of PT Pardasyi Cahaya Abadi. The sample in this study uses the entire population as a sample of 38 employees of PT Pardasyi Cahaya Abadi. The data collection techniques in this study use interview, observation, and questionnaire techniques. The data analysis technique in this study uses the Instrument Test, the Classical Assumption Test, the Hypothesis Test using the Multiple Linear Regression Analysis Test and the Determination Coefficient Test (R2). Data processing in this study uses the SPSS software program version 27. The results of this study prove that partially the work environment has a positive and significant effect on employee performance, work discipline has a positive and significant effect on employee performance, and simultaneously the work environment and work discipline have a positive and significant effect on the performance of PT Pardasyi Cahaya Abadi employees

This study aims to determine the effect of Growth Opportunity, Leverage, Firm Size  and Net Working Capital  variables on Cash Holding  in Property and Real Estate Sector Companies. The population used in this study is Property and Real Estate Sector Companies listed on the Indonesia Stock Exchange with a research observation period of 2018 – 2022. Sample selection criteria using  the purposive sampling  method based on predetermined criteria and have been adjusted to the purpose of the research problem, obtained a total of 43 samples from 87 companies. The data analysis technique used in this study Multiple Linear Regression Analysis with SPSS program tool version 21. The results of this study show that Growth Opportunity, Leverage, Firm Size and Net Working Capital have a significant effect on Cash Holding.

This study aims to determine the effect of workload, job burnout and role conflict on work stress. data collection was carried out through distributing questionnaires to 48 respondents. Data collection techniques by distributing questionnaires. The analysis used is the validity test, reliability test, classic assumption test, multiple linear regression analysis test and the coefficient of determination. The analysis technique used is the help of the SPSS analysis program Version 25 for Windows. The results obtained in this study indicate that the variable workload, job burnout and role conflict have a simultaneous effect on work stress. The workload variable has a significant effect on work stress, the job burnout variable has a significant effect on work stress, while the role conflict variable has a significant effect on work stress.

This research is a type of quantitative descriptive research, namely a researcher who describes the research variables using a quantitative approach. The population in this study were all employees totaling 17 employees. The sample in this study used a saturated sample, namely the entire population was used as a sample. Data collection used a questionnaire method. The questionnaire method was carried out to obtain respondents' responses regarding the variables of Employee Competence and Service Quality. Data analysis used to test the hypothesis in this study was using Simple Linear Regression analysis found in the SPSS v. 19 program. The results of this study are that Employee Competence significantly influences Service Quality with a positive coefficient, which explains that there is a directly proportional relationship between the two variables. With the Regression Coefficient of the Employee Competence Variable (X) of 0.321, meaning that if X is increased by 1 then Y will increase by 0.321, this shows that the better the employee's competence, the better the quality of service at the Rakam Lombok Timur Village Office. The sig value of 0.038 illustrates that Employee Competence has a positive and significant influence on Service Quality, meaning that the better the Employee Competence, the Service Quality will increase. Service is said to be of quality or satisfactory if the community is satisfied with the service provided and can meet the expectations of the community.

Archives as a memory center and as a source of written information must be available when needed in order to provide effective service. Therefore, in managing archives, the archiving system must be considered with the state of the organization in achieving its goals. The effectiveness of archiving management is also influenced by employees working in the archiving unit, the facilities used and the funds available for maintaining archives. This study is a type of quantitative descriptive research, namely research that describes research variables using a quantitative approach. The population in this study were all Satpol PP employees 320. The sample in this study used a Nonprobability sampling sample, a sampling technique that does not provide the same opportunity/chance as the accidental sampling technique, namely anyone he meets becomes a sample. The number of samples in this study was 76 respondents. Data collection used a questionnaire method. The questionnaire method was carried out to obtain respondents' responses regarding work facilities and archiving management. Data analysis used to test the hypothesis in this study was using Simple Linear Regression analysis found in the SPSS v. 1.0 program. 19 The results of the study show that work facilities significantly influence archive management with a positive coefficient, which explains that there is a directly proportional relationship between the two variables. With the Regression Coefficient of the Work Facilities Variable (X1) of 0.949 with a sig value of 0.000, it illustrates that Work Facilities have a positive and significant influence on archive management, meaning that the more complete the work facilities owned by the agency, the easier it will be to manage its archives.