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The development of Artificial Intelligence (AI) technology has significantly changed strategy and decision making in marketing management. However, the massive use of AI raises new challenges regarding ethics, transparency and governance. This research aims to analyze the impact of using AI, especially recommender systems and large language models (LLMs), on the effectiveness of marketing decisions, as well as the role of AI governance in controlling emerging ethical issues. The research method uses a quantitative approach with Structural Equation Modeling (SEM) analysis of data collected from 250 marketing professionals in Indonesia. The research results show that the use of AI has a significant positive effect on the effectiveness of marketing decisions (β=0.62, p<0.001), but also raises ethical issues (β=0.48, p<0.01). Ethical issues were proven to reduce the effectiveness of marketing decisions (β=-0.31, p<0.05), while good AI governance was able to moderate the negative impact of ethical issues (β=0.27, p<0.05). These findings underscore the importance of AI governance in building effective and ethical marketing systems.

This study aims to analyze the influence of organizational culture, work environment, and workplace boredom on employee performance through Cyberloafing behavior among employees at PT Geo Dipa Energi (Persero). The research employed a survey method with a quantitative descriptive approach, enabling systematic collection of numerical data to identify relationships among variables. The sample consisted of 339 employees selected purposively to reflect diverse perceptions regarding organizational culture, working conditions, and levels of boredom. Data analysis was conducted using Partial Least Square-Structural Equation Modeling (PLS-SEM), which allows testing both direct and indirect effects among variables. The results indicate that organizational culture, work environment, and workplace boredom significantly affect employee performance, both directly and through Cyberloafing behavior. Cyberloafing was found to mediate the relationship between organizational culture, work environment, and employee boredom with performance, thereby either strengthening or weakening the influence of these variables on work outcomes. These findings highlight the importance of managing an organizational culture that promotes productivity, improving a conducive work environment, and reducing employee boredom levels. Additionally, controlling Cyberloafing behavior is crucial for optimizing employee performance. The study provides practical implications for the management of PT Geo Dipa Energi (Persero) in designing effective policies and programs to enhance work efficiency and employee satisfaction.

Employee performance, which is a reflection of their competence in completing tasks, is very important for achieving organizational goals. Therefore, improving performance is a top priority for the company.This quantitative research aims to analyze the factors that influence employee performance in the Quality Control division of PT. Hwa Seung Indonesia, Jepara. Of the total 174 employees, 121 were used as research samples selected using the Slovin formula. Data collection was carried out through questionnaires with saturated sampling techniques. The collected data was then analyzed using various statistical methods, including multiple linear regression analysis. The research results show that the variables workload, compensation (t-value 2.865), work discipline (t-value 4.707), and motivation (t-value 4.425) together have a positive and significant influence on employee performance.

This study aims to determine the effect of self-efficacy, self-esteem, and self-control on employee performance at the Lubuklinggau City Transportation Agency, and to test the role of self-esteem as a moderating variable. The problem of this study is based on the phenomenon of decreasing employee performance productivity caused by the inability of employees to complete tasks independently, lack of motivation, and suboptimal teamwork. This study uses a quantitative method with an associative design. The sample in this study were 56 State Civil Apparatus (ASN) employees who were selected purposively. Data collection techniques were carried out through observation, questionnaires, interviews, and documentation. Data were analyzed using regression analysis with the help of statistical software. The results of the study showed that self-efficacy, self-esteem, and self-control had a significant effect on employee performance. In addition, self-esteem was proven to be able to moderate the relationship between self-efficacy and self-control on employee performance. These findings indicate that internal psychological factors play a very important role in supporting optimal employee performance in government organizations

This study aims to analyze the influence of leverage (DER), free cash flow (FCF), and operational efficiency using inventory turnover (ITO), and receivables turnover (RTO) on company value, with company size as a control variable, in food and beverage sector companies listed on the Indonesia Stock Exchange for the 2018–2023 period. The method used is panel data regression with the Fixed Effect Model approach. The results of the study show that leverage has a significant negative effect, and inventory turnover has a significant positive effect on the company's value. Meanwhile, FCF and RTO had no significant effect, while company size had a negative effect. Robustness checks with PBV as proxy for alternative values showed relatively consistent results. These findings support the signal theory, that operational efficiency and a well-managed financial structure can strengthen investors' perception of a company's value.

Monopoly is a form of market structure characterized by sole control over certain goods or services. In conventional economics, monopoly is often considered as part of market dynamics that can be tolerated under certain conditions, such as natural monopoly. However, from an Islamic microeconomic perspective, monopoly is viewed more critically because it has the potential to cause injustice in the distribution of wealth and market access. This article aims to analyze the concept of monopoly in Islamic economics and examine its implications for market justice. This study uses a descriptive qualitative approach based on literature studies, with sources from classical Islamic literature, the Qur'an, hadith, and contemporary economic theory. The results of the analysis show that Islam forbids monopolistic practices that are detrimental to society, especially in the form of ihtikar or hoarding, and encourages healthy competition and market supervision (hisbah). Thus, the principle of market justice in Islam is not only normative, but has a strong ethical and practical basis to prevent economic domination by a handful of parties.

Efficient management of aircraft parking stands is a critical element in maintaining flight safety at airports. As air traffic increases, the coordination and performance of the Apron Movement Control (AMC) team play a vital role in assigning parking positions to prevent operational delays and potential hazards. This study aims to evaluate the performance of the AMC team in managing parking stands at Yogyakarta International Airport using a descriptive qualitative approach. The assessment was based on five indicators proposed by Robbins & Judge: work quality, work quantity, timeliness, effectiveness, and independence. Data were collected through direct observation, semi-structured interviews, and documentation analysis. The findings indicate that the AMC team consistently performs its duties in accordance with established procedures, responds effectively to sudden operational changes, and demonstrates independent decision-making capabilities. These results highlight the crucial role of the AMC team in ensuring the safe movement of aircraft on the apron. However, challenges such as limited staffing and unanticipated schedule changes still require attention to improve overall operational efficiency.

This study aims to examine the optimization efforts made by the Apron Movement Control (AMC) unit in supervising and regulating the movement of people and vehicles in the airside area of ​​Komodo International Airport, Labuan Bajo. The AMC unit is responsible for managing the movement of aircraft, people, and vehicles, including plotting parking stands, arranging ground handling, administering flight data, licensing airside vehicles, supervising engine run-up, apron cleanliness, and handling fuel spills. Supervision is carried out based on SOP, but in emergency situations such as aircraft skidding or unloading on the taxiway, the AMC must be able to adapt quickly to relevant safety procedures. This study uses a qualitative method with direct observation techniques, interviews with three AMC personnel, as well as SOP documentation and incident reports. The results show that the implementation of supervision and control has been running according to PM-IK standards. The focus of supervision includes aircraft movement, engine idle, GSE vehicle speed, completeness of worker PPE, and passenger arrangements to the aircraft. However, the main obstacle is the limited personnel which causes a high workload and supervision is not optimal, so that violations by service users or workers still occur and have the potential to endanger flight safety.

This study discusses how corporate governance (Good Corporate Governance/GCG) plays a role in reducing and controlling financial risk in an organization. Financial risk is an inseparable aspect of business activities, especially when companies face unstable and challenging market conditions. Therefore, a governance system is needed that can help companies recognize potential risks early on, as well as set appropriate handling strategies to minimize their impact on business continuity. The method used in this study is a literature study, namely by collecting secondary data from scientific journals and trusted articles that are relevant to the topic. The discussion includes theoretical foundations related to GCG principles, corporate governance structures, and financial risk mitigation steps. In addition, the role of the government in providing regulatory support is also discussed as part of the external factors that affect the effectiveness of corporate governance. From the results of the analysis, it is known that the application of GCG principles such as transparency, accountability, and responsibility has a major influence on the company's resilience in facing financial risks. A clear organizational structure and strong supervision allow companies to manage risks systematically. In other words, GCG makes a real contribution to strengthening a sustainable and adaptive risk management system to changes in the business environment.

The success of operational management at an airport is highly dependent on the performance and discipline of the Apron Movement Control (AMC) officers (Nurifi, 2024). AMC officers are required to be able to carry out high discipline, considering the many safety procedures that must be followed in order to avoid potential risks and incidents, because this affects the effectiveness of work and also the efficiency of airport officers, namely Apron Movement Control (AMC). The purpose of this study was to determine whether there is an influence of work discipline on the effectiveness of the work of Apron Movement Control (AMC) officers at Soekarno-Hatta International Airport and how much influence it has. This study uses a quantitative approach. The location of the research was carried out at Soekarno-Hatta International Airport, Benda District, Tangerang City and Kosambi, Tangerang, Banten. With a research period of August 2024 to February 2025. In this study, all Apron Movement Control (AMC) officers at Terminal 3 of Soekarno-Hatta International Airport, totaling 19 people, will be used as respondents by filling out the questionnaire provided. Based on the results of the research and analysis that have been conducted, it can be concluded that work discipline has a significant influence with a contribution of 75.9%. Meanwhile, the remaining 24.1% is influenced by other factors that were not analyzed in this study. This influence is proven by the coefficient of determination (R²) value of 0.759, which shows that work discipline contributes 75.9% to the effectiveness of the Apron Movement Control (AMC) officers at Soekarno-Hatta International Airport.

This community service activity aims to provide solutions to the challenges faced by PT Citra Marindo in implementing digital marketing. PT Citra Marindo, a company engaged in providing products and services for the maritime industry, encounters obstacles in fully leveraging the potential of digital marketing. This activity focuses on assisting the company in improving and enhancing their digital marketing strategies. A more comprehensive digital marketing implementation was applied through various social media platforms such as Instagram, WhatsApp Business, and e-commerce platforms like Tokopedia. Additionally, business branding development included designing more attractive logos, professional product photos, and packaging that aligns with market preferences. Quality control systems were introduced to ensure high product quality, while effective promotional strategies were implemented to increase brand visibility and awareness among consumers. All steps were tailored to real-world conditions, including cost calculations for marketing elements to ensure they do not burden product prices and can be sustained. It is hoped that this activity will have a positive impact on increasing PT Citra Marindo business profits and serve as a useful reference for other businesses facing similar issues

UD Sadewo Jagat is a company engaged in furniture production, this company provides sales of finished, semi-finished products and maintenance for various types of teak wood furniture. Finished products include tables, chairs, shelves and various other types of displays. However, in this study, we only analyzed defective products for wooden box table products because the production process of wooden box table products because the production process of wooden box tables experienced problems, namely the number of defects exceending 5% of the company’s standard provisions. The aim of this research is to analyze product quality control techniques using the Statistical Process Control method in reducing defective products, and to find out what factors cause defects in products produced by UD Sadewo Jagat. This research uses the Statistical Process Control (SPC) method, which is one of the analytical methods used to analyze the causes of defects that occur, both in terms of product quality and in terms of the quality of the production process. Quality control analysis is carried out using. The results of the check sheet analysis show an average of 9,6% product defects per month. From the results of the Pareto diagram, it can be seen that the highest level of defects is crack defects, with a total of 80 units or 44,94% of total product defects in 2023. Meanwhile, the results of the control chart that has been made can be seen that quality control is uncontrolled and not according to standards. From the results of the fishbone diagram, it is concluced that the factors causing product defects are human factors, materials, environment, and methods.

Sosis Solo Gajahan is a business operating in the food industry, the problem faced by the company is whether the control of raw material inventory for Sosis Solo Gajahan is efficient and whether the application of the Material Requirement Planning (MRP) method can streamline the cost of raw material inventory for Sosis Solo Gajahan. The aim of this research is to consider the company's efficiency in raw material inventory costs and can be used to make decisions related to the efficiency of raw material inventory costs. By using the Material Requirement Planning (MRP) method which consists of the Lot For Lot (LFL), Economic Order Quantity (EOQ) and Period Order Quantity (POQ) methods. Based on the results of the total cost calculation according to company policy of IDR 5,131,580 and based on the Material Requirement Planning (MRP) method, which consists of the Lot For Lot (LFL) technique of IDR 696,000, the Economic Order Quantity (EOQ) technique of IDR 1,290,360, and the Period Order Quantity (POQ) technique of IDR 696,000, the researchers concluded that the most efficient method applied at Sosis Solo Gajahan was the Lot For Lot (LFL) and Period Order Quantity (POQ) methods. The Lot For Lot (LFL) method produces inventory costs of IDR 696,000 and the Period Order Quantity (POQ) method produces inventory costs of IDR 696,000 and it is best to calculate raw material inventory control costs using the Material Requirement Planning (MRP) method with the Lot For Lot technique ( LFL) and Period Order Quantity (POQ) techniques, because they can achieve efficient raw material purchasing costs compared to current company policies.

This research aims to determine the significant influence of work motivation on employee job satisfaction at the women's empowerment, child protection, population control and family planning (DP3AP2KB) office in Wawo sub-district. This research is included in the category of associative population research. This research uses all employees at the women's empowerment, child protection, population control and family planning (DP3AP2KB) office in Wawo sub-district, totaling 55 employees. The research technique used is saturated samples. The instrument in this research is a questionnaire with a liter scale. Observation data collection techniques, questionnaires, literature study. The data analysis technique uses a validity test, a reliability test and then processed using SPSS. The results of the research show that work motivation has a significant effect on employee job satisfaction at the women's empowerment, child protection, population control and family planning (DP3AP2KB) office in Wawo sub-district.

The discharge of ballast water by commercial vessels impacted on the development of non-native species and the spread of heavy metal. In this research, descriptive methodology was applied whose research sample was obtained by random sampling method. Questionnaire and interviews were employed as the data collection method. In order to identify the strategy, the data were then analyzed by using SWOT (Strength, Weakness, Opportunity, and Threat). The research was aimed to formulate the model and strategy in the implementation of BWM (Ballast Water Management). BWM had been analyzed and applied to determine an appropriate model for ballast water treatment. In this case, the Harbour Master and Port Authority Office of Tanjung Emas can possibly apply a defensive strategy. This strategy emphasizes on the improvement of Port State Control (PSC) and penalties. In order to maintain the vessel stability, container vessels, passanger vessels, and ro-ro vessels are recommended to apply freshwater within their ballast tanks. Moreover, a ballast water treatment facility has also been provided by the port administrator, Pelindo III, for bulk carrier vessels and tankers to discharge their ballast water.   

This research aims to determine the role of HR management at PT Freight Express Surabaya Makassar Branch. This research uses qualitative research by looking at the role of human resource management at PT Freight Express Surabaya Makassar Branch. And for data analysis used, namely reviewing the data, reducing the data, compiling the reduced data, presenting the data and checking the validity of the data and drawing conclusions. The results of the research show that the role of HR Management in improving employee performance is to direct and control all employees so that they are effective in carrying out work by evaluating employee performance and ensuring that each employee carries out the duties and responsibilities according to their job and the management carries out job training to improve skills and performance assessment in human resource procurement. The efforts that have had a positive impact on employees that have been carried out by management are fulfilling employee rights by providing compensation and job training to improve skills and increase career paths as well as providing performance targets for each employee.

This research is a type of qualitative descriptive research, because in this research it will describe the condition of the object and the researcher plays the role of being the key instrument that will process the data. This research was carried out naturally, this research chose to focus on the conditions existing at the Dessy Course and Training Institute (LKP), Bergas District. The data collection technique in this research uses 3 data collection techniques, namely semi-structured interviews, documentation and triagulation. The data sources in this research are subject sources who have the information needed to support this research, namely managers, teachers, employees, members and alumni of LKP Dessy. LKP is a form of non-formal education unit organized for people who need knowledge, skills, life skills and attitudes to develop themselves, develop their profession, work, do independent business and/or continue their education to a higher level. In carrying out the LKP, good management is also required, namely in the selection of management strategies by the management. Strategic management is a series of managerial decisions and actions that determine company performance in the long term. Strategic management includes long-term planning, strategy implementation, evaluation and control. This research aims to qualitatively describe strategic management at LKP Dessy, Bergas District. The results of the analysis show that strategic management at LKP Dessy can be described using one of the stages in company development, namely strategic management whose components include environmental observation, strategy formulation by determining the LKP program plan, LKP program planning, strategy implementation, evaluation and control.