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This study aims to identify risk management processes and analyze management strategies that can be implemented by Pineapple Chips MSMEs in Kualu Nenas Village. The approach refers to the ISO 31000 framework, which includes risk identification, analysis, evaluation, and management. The results show that the most significant risks are in the high category, especially financial and operational risks, such as fluctuations in raw material prices, product damage due to improper storage, and limited human resources in marketing and production management. To minimize the impact of risks, a thorough analysis and appropriate mitigation strategies are required. The implementation of systematic risk management is considered capable of reducing potential losses, increasing business resilience, and strengthening the position of MSMEs in facing market dynamics. This approach is also crucial in maintaining business continuity, increasing consumer trust, and maintaining business reputation.  

This study aims to analyze the impact of shipping costs and prices on the behavior of consumers using Grab services in Medan City. The research employs a quantitative approach through a survey by distributing questionnaires to 99 respondents who have utilized Grab services (GrabFood or GrabExpress) in the last six months. Data analysis is conducted using validity, reliability, normality, multicollinearity, heteroscedasticity tests, multiple linear regression, t-tests, F-tests, and the coefficient of determination (R²) with the assistance of SPSS version 25 software. The results indicate that shipping costs have a positive but insignificant effect on consumer behavior (sig. 0.172 > 0.05), while price has a positive and significant effect on consumer behavior (sig. 0.000 < 0.05). Simultaneously, both variables significantly influence consumer behavior with a significance value of 0.000 < 0.05. The coefficient of determination shows that 50.8% of consumer behavior is influenced by shipping costs and prices, while the remaining percentage is affected by other variables outside the model. Based on these findings, it is recommended that Grab maintain competitive pricing and continue to innovate its services to attract more consumers.    

This study aims to examine the influence of price and store atmosphere on repurchase decisions, with customer satisfaction as a moderating variable among Beocca Coffee consumers in Malang Regency. A quantitative explanatory approach was employed, involving 130 respondents selected through purposive sampling. Data were collected via an online questionnaire and analyzed using Partial Least Square–Structural Equation Modeling (PLS-SEM). The results show that price, store atmosphere, and customer satisfaction have a positive and significant effect on repurchase decisions. However, customer satisfaction was not proven to moderate the relationship between price and repurchase decisions, nor between store atmosphere and repurchase decisions. These findings indicate that price and store atmosphere influence repurchase decisions directly, regardless of customer satisfaction levels. The practical implication is that coffee shop managers should focus on offering competitive prices and creating a pleasant store atmosphere. Although customer satisfaction does not act as a moderator, it remains a crucial direct factor affecting loyalty. Future studies are encouraged to expand the research scope geographically and include additional variables such as customer loyalty, perceived quality, or digital marketing strategies to deepen the understanding of repurchase behavior in the local coffee shop industry.

This study aims to analyze market sentiment towards Gold Financing Products (PKE) in Islamic banking before and after the Trump Effect phenomenon using the text mining method. This technique involves extracting information from unstructured text data to then be visualized and analyzed using the Natural Language Processing (NLP) approach and a RoBERTa-based classification model. Data was collected through web scraping from the X application with the help of API and processed using Google Colab. From a total of 4,074 tweets analyzed, it was found that the majority of public sentiment was neutral (59%), followed by negative (24%) and positive (17%). This reflects the public's tendency to discuss informatively rather than emotionally, although there was a spike in negative sentiment in certain periods indicating sensitivity to global dynamics, especially the impact of the Trump Effect on gold prices. The resulting wordcloud reveals key topics such as gold prices, buying and selling activities, and institutions such as Pegadaian Syariah and BSI. Terms such as "sharia", "riba", and "principles" emphasize the importance of Islamic financial values ​​in public perception. The results of this study indicate that text mining-based sentiment analysis is effective in capturing the dynamics of public opinion in real-time and can be a strategic tool for Islamic financial institutions in responding to market changes.

This study aims to understand the considerations of female consumers in making decisions to purchase skincare products with the main focus on the price aspect. The background of this research is based on the increasing competition in the skincare market and the shift in consumer preferences for products that are not only judged by quality, but also by affordability. This study uses a qualitative approach with a case study method. The data was collected through in-depth interviews with six female informants who actively use skincare products and are domiciled in South Jakarta. The results show that perceptions of price are very diverse. Some consumers consider price as an indicator of quality, while others consider the economic value and effectiveness of the product more. Additionally, purchasing decisions are influenced by various factors such as income, skin needs, promotional strategies, and social media influence. In responding to prices, they also vary, ranging from waiting for promos to trying alternative brands that are more affordable. These findings reinforce Kotler and Keller's (2016) theory of personal and psychological factors in purchasing decisions, as well as being relevant to Monroe's theory of price perception. This research provides important implications for skincare business people in designing pricing and marketing strategies that are more adaptive to consumer behavior.

Global economic issues have significantly impacted national economic progress in recent decades, especially for developing countries such as Indonesia.  Currency exchange rates are one of the main variables that influence this economic process.  The performance of a country's external sector is largely determined by the exchange rate, which also affects a number of other macroeconomic factors.  The purpose of this study is to see how much Indonesia's economic growth is affected by the exchange rate between 1980 and 2023. Data from government agencies including the Central Bureau of Statistics and Bank Indonesia are used in this quantitative approach using a literature study approach.  The findings show that changes in the value of the rupiah, especially when depreciation occurs, have a significant influence on a number of economic factors, such as imports, exports, inflation, domestic investment, and consumption.  The competitiveness of Indonesian export goods in the global market increases with the depreciation of the exchange rate. At the same time, however, it also leads to higher prices for imported goods, increases the burden of foreign debt, and depresses people's purchasing power and domestic investment activity. The last five years of data reflect the fluctuating pattern of Indonesia's international trade, which is closely related to exchange rate conditions and global economic dynamics. Exchange rate instability creates economic uncertainty, which can hamper long-term growth. Therefore, stabilizing the exchange rate and strengthening the export sector are important strategies, supported by monetary and fiscal policies that are adaptive to global changes.

This study examines and analyzes the effect of Shopping Lifestyle, Fashion Involvement, and Discount Prices simultaneously and partially on Impulse Buying in the Zalora Marketplace. And knowing which variables are most dominant in influencing impulse buying. The research approach used in this research is quantitative research. The criteria for selecting the sample in this study were those aged 17 and over who had used and made purchases through the Zalora Marketplace, and had routinely purchased products for the last 6 months through the Zalora Marketplace and were located in the Jabodetabek area. Questionnaires collected as many as 150 respondents, the data is then processed using multiple linear regression method. Based on the results of the analysis, it is known that the variables Shopping Lifestyle, Fashion Involvement and Discount Price simultaneously have a positive effect on Impulse Buying on the Zalora Marketplace. Partially, the Shopping Lifestyle and Fashion Involvement variables have a positive effect on Impulse Buying. But the Discount Price variable has no effect on impulse buying. Furthermore, the results show that the Shopping Lifestyle variable is the most dominant variable affecting Impulse Buying.

This research aims to find out what factors can influence the level of demand other than price in the North Sangatta main market. This type of research is field research, with a qualitative descriptive approach. The data collection techniques used in this research are interviews, observation and documentation. The data analysis used in this research is qualitative descriptive, through several stages, the first stage is data reduction, the second stage is data presentation, and the final stage is drawing conclusions. The results of this research show that there are several factors that influence the level of demand from the consumer's point of view and the producer's point of view in the main market of North Sumatra. From the consumer's point of view, factors that influence the level of demand include the size and shape of goods or services, promotions and discounts, and income. monthly, from the producer's point of view, including consumer behavior (consumer tastes), quality of goods, certain seasons or weather, and prices of other goods.

This community service activity aims to provide solutions to the challenges faced by PT Citra Marindo in implementing digital marketing. PT Citra Marindo, a company engaged in providing products and services for the maritime industry, encounters obstacles in fully leveraging the potential of digital marketing. This activity focuses on assisting the company in improving and enhancing their digital marketing strategies. A more comprehensive digital marketing implementation was applied through various social media platforms such as Instagram, WhatsApp Business, and e-commerce platforms like Tokopedia. Additionally, business branding development included designing more attractive logos, professional product photos, and packaging that aligns with market preferences. Quality control systems were introduced to ensure high product quality, while effective promotional strategies were implemented to increase brand visibility and awareness among consumers. All steps were tailored to real-world conditions, including cost calculations for marketing elements to ensure they do not burden product prices and can be sustained. It is hoped that this activity will have a positive impact on increasing PT Citra Marindo business profits and serve as a useful reference for other businesses facing similar issues

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in the economy by creating jobs and fostering local economic growth. However, MSMEs, especially in the culinary sector, often face challenges in managing finances, including accurately calculating the Cost of Goods Manufactured (COGM). COGM, which includes raw materials, labor, and overhead costs, is essential for setting appropriate prices and maintaining profitability. Miscalculations can lead to inaccurate pricing, impacting competitiveness and profit margins. This study analyzes COGM calculations at U&Mie, a culinary MSME known for its chili oil chicken noodles, to understand its pricing strategy. Findings from this research and prior studies by Harefa and Purwanto reveal that the full-costing method provides consistent results, highlighting the need for comprehensive COGM calculations to avoid overlooking variables that could affect pricing. This study aims to offer guidance for MSMEs in managing production costs and setting prices effectively, enhancing their market competitiveness.

This research aims to determine the influence of the Current Ratio, Debt to Equity Ratio, Return on Assets, and Total Asset Turnover on Stock Prices. This research method uses a quantitative research design. The population in this study was 44 companies and the sample used was 20 companies selected using a purposive sampling technique in the Food and Beverage sub-sector listed on the Indonesia Stock Exchange for the 2019 - 2023 period. This research used multiple linear statistical analysis tools assisted by the SPSS program version 27. The research results show that partially and simultaneously the Current Ratio, Debt to Equity Ratio, Return On Assets and Total Asset Turnover have a positive and simultaneous effect on Stock Prices.

This research aims to determine the influence of stock prices, stock returns, and capital market training on interest in investing in shares in the capital market among students at the Faculty of Economics, Slamet Riyadi Surakarta University. The population of this research were students from the Faculty of Economics, Slamet Riyadi Surakarta University, from whom a sample of 95 respondents was taken using a purposive sampling method with the criteria being that students had/are currently taking capital markets courses. The analytical methods for this research are descriptive analysis, multiple linear regression analysis, t test, F test (model accuracy test), and coefficient of determination test. The results of the research prove that stock prices, stock returns and capital market training partially have a positive and significant effect on interest in investing in shares in the capital market among students at the Faculty of Economics, Slamet Riyadi Surakarta University.

This study discusses the business feasibility analysis of MSMEs in basic food businesses in Keramean Village by considering legal, marketing, and financial aspects. Researchers use a quantitative approach with the least square method. Collection of data on the sale of basic food prices through interviews with business owners. This study aims to identify the potential success of basic food businesses and provide input for business owners in understanding the challenges and opportunities faced. The evaluation results show that April sales are more relevant than the previous month, this can happen because there is an increase in profit every month. This basic food business has great profit potential if managed properly, so it can be considered a promising business opportunity for MSMEs.      

Photography is one of the new avenues of service and business, some have made a hobby of photography a lucrative profession. They should be prepared to compete with other companies of the same kind by creating a good image of the consumer, providing quality of service and increasing innovation and creativity in order to create different photo concepts and attract consumers. The strategy became the main idea of Hero Photography to develop a business in photographic services. Hero Photography tried to adapt and compensate by coming up with a strategy that would attract consumers.These research methods use descriptive qualitative, with the aim of providing an idea and an explanation as to how startegi services Hero Photography in the interest of consumers. The study uses primary data sources as data obtained from informers and secondary data from archive or documents, journals, and various archival files of Hero Photography. Data collection techniques through observation, interview and documentary. At verifying data data using triangulation of methods and source triangulation using data analysis techniques of reposing data, presenting data, and summarizing data.Research has shown that the concept of sustainable excellence is influenced by the quality of the product, in this case, a superior photograph of adequate human resources capable with an obvious market target. The performance of the sale of Hero Photography was influenced by a marketing strategy with a concept of 4P (Price, Place. Product, Product), among other things is photographic quality, aesthetic quality good photo quality in terms of aesthetically pleasing clients who are less likely to use hero photography services. Strategic places like the old city become the attraction of visitors to capture the moment. Promotion became a strategy by using social media asa tool for promotion and offering online photo services by viewing affordable prices as one of the preferred customers to use the Hero Photography photo service.      

The purpose of this research is: (1) to find out what Dimsum Uma Yumcha is in the popular dimsum market in Solo. (2) to find out the affordable prices offered which influence customer loyalty. (3) to find out the product provided has an effect on customer loyalty. In research it is known that Brand Image, Price and Product influence customer loyalty. This research method is quantitative. The data collection technique used in this research is Probability Sampling. The population in this study were all people who consumed Uma Yumcha Dimsum products in Solo Raya City. The research sample consisted of 100 respondents from the Solo Raya community who had consumed ddimsum. Data processing in this research uses SPPS version 25. The research results show that brand image influences customer loyalty. Price affects customer loyalty. products influence customer loyalty.

This research aims to determine the influence of price, promotion and rating on purchasing decisions in the Shopee marketplace. The approach used in this research is a quantitative approach with an explanatory research type. The sampling technique in this research was a purposive sampling technique with the sample used amounting to 100 respondents. The data collection technique uses online questionnaire distribution with the help of Google forms. Data analysis techniques in this research are validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression test, coefficient of determination test, f test and t test. Based on the data research analysis, the results showed that there was an influence of price on purchasing decisions, there was an influence of promotion on purchasing decisions, there was no influence of ratings on purchasing decisions and the f test showed that there was a simultaneous influence of price, promotion and rating on purchasing decisions. The results of the coefficient of determination test show an r square value of 0.472, which means that the influence of the price (x1), promotion (x2) and rating (x3) variables simultaneously on the purchasing decision variable (y) is 47.2%.

One of Indonesia's best coffee-producing regions is located in Sumatra. Sidikalang coffee is one of the best types of coffee produced in the region, which is important information for coffee enthusiasts. Sidikalang is located in Dairi Regency, North Sumatra, where this coffee is grown. The purpose of this research is to describe so that people understand how to maintain and improve the quality of their products. The research method used is a qualitative method by analyzing through journals, books, and scientific sources and also descriptive discourse directly through whatsApp video calls with Mrs. Nurhaini Pasaribu as a robusta coffee farmer in Gurutuha village, Sidikalang, Lae Parira sub-district, Dairi district.. Information regarding the recent increase in Sidikalang coffee prices was obtained from a legitimate source, namely the Regional Executive Board of the Indonesian Coffee Exporters Association (BPD AEKI) as of July 7, 2023, data shows that the price of robusta coffee beans reached around Rp35,000/kg, an increase from the previous price of around Rp30,000/kg two months ago. This price includes coffee both in bean form and after being ground into powder. So, the increase in the selling price of Sidikalang Robusta Coffee is due to its increasingly good quality. Moreover, today's millennial farmers are more painstaking in the selection of seeds, fertilizers, soil and so on. Indeed, before the increase in the price of Robusta Sidikalang coffee, there was a problem with the quality of the coffee.

In managing family management, the one who acts as the manager is usually the housewife. To be able to manage family finances professionally. Research with the title: "Family Economic Management After the Increase in Prices of Basic Materials (Case Study of Housewives in Betung Bedarah Timur Village, Tebo Ilir District). This research uses qualitative research methods. The types and sources of data needed are primary data and secondary data. With 9 informants who were interviewed, namely housewives. The research results show that housewives' understanding of family economic management is very simple. The absence of a housewife regulates the family economy after the increase in prices of basic commodities. There are no income posts and expenditure posts, and expenses often exceed income. There is no influence of internalization on family financial management. And the impact of rising prices of basic commodities has a big impact on housewives' purchasing power.  

The purpose of this study was to determine the effect of ROA, ROE, and DER on profit growth in insurance sub-sector companies listed on the Indonesia Stock Exchange (BEI) in 2018-2022. The technique used for sampling is purposive sampling method with data from 7 insurance companies. This research is quantitative, which is research presented in the form of numbers and statistics. In determining the accuracy of the model that needs to be done is analyzing financial data, then testing several classical assumptions underlying the regression model. The analysis technique used is multiple linear regression analysis.Data analysis and hypothesis testing in this study using Eviews software version 12.0. The results of this study indicate that ROA has a simultaneous positive effect on earnings growth, while ROE and DER have no significant effect simultaneously on earnings growth. The suggestion in this study is that there is a need to improve the company's financial performance in order to increase company profits so that company prices can increase.