Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine

Ni Gusti Ayu Lintang Maha Dewi ; I Wayan Ana ; Kuntayuni Kuntayuni ; Mas Trisnamayuni
Jurnal Riset Rumpun Ilmu Bahasa 📅 2026 Vol 5, No 1 🔗 DOI: 10.55606/jurribah.v5i1.8378
Abstract
This research focusses on translators working with languages that have diverse promotional language systems and cultures. The study is based on the modulation theory given by Vinay and Darbelnet (1995). This research intends to highlight the changes in point of view produced by translators in translating texts from English into Indonesian. The data source of this study is Garuda Indonesia magazine, which is presented in English as well as its Indonesian translation. The research indicates that translators change their perspective based on various factors to produce a target language that is equivalent to the source language while retaining the original meaning. The changes include a) abstract for concrete, b) explicative modulation, c) the part for the whole, d) one part for another, e) reversal of terms, f) negation of opposite, g) active to passive, h) exchange of intervals for limits. The change in perspective creates a cultural bridge in translation involving different languages and cultures.
Keywords
Active to Passive; Modulation; Reversal of Terms; Translation; Type
How to Cite

Ni Gusti Ayu Lintang Maha Dewi, et al. (2026). Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine. Jurnal Riset Rumpun Ilmu Bahasa, 5(1). https://doi.org/10.55606/jurribah.v5i1.8378

Ni Gusti Ayu Lintang Maha Dewi; I Wayan Ana; Kuntayuni Kuntayuni; Mas Trisnamayuni, "Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine," Jurnal Riset Rumpun Ilmu Bahasa, vol. 5, no. 1, 2026.

Ni Gusti Ayu Lintang Maha Dewi; I Wayan Ana; Kuntayuni Kuntayuni; Mas Trisnamayuni. "Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine." Jurnal Riset Rumpun Ilmu Bahasa, vol. 5, no. 1, 2026.

Ni Gusti Ayu Lintang Maha Dewi; I Wayan Ana; Kuntayuni Kuntayuni; Mas Trisnamayuni. "Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine." Jurnal Riset Rumpun Ilmu Bahasa 5, no. 1 (2026).

Ni Gusti Ayu Lintang Maha Dewi, et al. (2026) 'Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine', Jurnal Riset Rumpun Ilmu Bahasa, 5(1). doi: 10.55606/jurribah.v5i1.8378.

Ni Gusti Ayu Lintang Maha Dewi; I Wayan Ana; Kuntayuni Kuntayuni; Mas Trisnamayuni. Modulation in “Lifestyle” and “Travel” Rubrics from Garuda Indonesia Magazine. Jurnal Riset Rumpun Ilmu Bahasa. 2026;5(1).

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