Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang

Abstract
The advancement of digital technology has revolutionized the way companies manage their business operations. Operational management is no longer limited to process efficiency, but has evolved into an adaptive, data-driven system supported by advanced technologies such as artificial intelligence, the Internet of Things (IoT), big data analytics, and cloud computing. This article aims to explore the evolution of operational management in the digital era by identifying major challenges such as the digital skill gap, technological infrastructure limitations, and organizational resistance to change, while also examining strategic opportunities such as automation, enhanced efficiency, and data-based decision making. Using a qualitative approach through literature review, this study provides both theoretical and empirical perspectives on the importance of operational innovation in building competitive advantage amid ongoing digital disruption.
Keywords
How to Cite

Berkat Jaya Zalukhu, et al. (2025). Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang. Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis, 3(3). https://doi.org/10.61132/manuhara.v3i3.2012

Berkat Jaya Zalukhu; Omi Nilai Murni Waruwu; Siti Nur Aisya, "Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang," Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis, vol. 3, no. 3, 2025.

Berkat Jaya Zalukhu; Omi Nilai Murni Waruwu; Siti Nur Aisya. "Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang." Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis, vol. 3, no. 3, 2025.

Berkat Jaya Zalukhu; Omi Nilai Murni Waruwu; Siti Nur Aisya. "Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang." Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 3, no. 3 (2025).

Berkat Jaya Zalukhu, et al. (2025) 'Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang', Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis, 3(3). doi: 10.61132/manuhara.v3i3.2012.

Berkat Jaya Zalukhu; Omi Nilai Murni Waruwu; Siti Nur Aisya. Evolusi Manajemen Operasional di Era Digital: Tantangan dan Peluang. Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis. 2025;3(3).

Artikel Terkait
Tren Sitasi Jurnal