The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung

Dias Novita Sari ; Ribhan Ribhan
International Journal of Economics and Management... 📅 2025 Vol 2, No 2 🔗 DOI: 10.61132/ijems.v2i2.699
Abstract
This study investigates the impact of knowledge management and creativity on employee performance within the creative industry sector in Bandar Lampung. Employing a quantitative methodology, data were gathered through the distribution of structured questionnaires. The research sample comprised 140 employees representing various subsectors of the creative industry, including application development, architecture, interior design, visual communication design, product design, fashion, film, photography, handicrafts, culinary arts, music, publishing, advertising, performing arts, fine arts, television, and radio. To examine the relationships between the independent variables and the dependent variable, multiple linear regression analysis was utilized. The findings indicate that both knowledge management and creativity exert a positive and statistically significant effect on employee performance. This implies that enhanced knowledge management practices and elevated levels of employee creativity contribute to improved work outcomes. Consequently, organizations are encouraged to enhance their knowledge management frameworks and cultivate a creative work environment to boost employee productivity and support the achievement of organizational objectives.
Keywords
Creativity; Employee Performance; Knowledge Management
How to Cite

Dias Novita Sari & Ribhan Ribhan (2025). The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung. International Journal of Economics and Management Sciences, 2(2). https://doi.org/10.61132/ijems.v2i2.699

Dias Novita Sari; Ribhan Ribhan, "The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung," International Journal of Economics and Management Sciences, vol. 2, no. 2, 2025.

Dias Novita Sari; Ribhan Ribhan. "The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung." International Journal of Economics and Management Sciences, vol. 2, no. 2, 2025.

Dias Novita Sari; Ribhan Ribhan. "The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung." International Journal of Economics and Management Sciences 2, no. 2 (2025).

Dias Novita Sari & Ribhan Ribhan (2025) 'The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung', International Journal of Economics and Management Sciences, 2(2). doi: 10.61132/ijems.v2i2.699.

Dias Novita Sari; Ribhan Ribhan. The Influence of Knowledge Management and Creativity on Employee Performance of Creative Industry in Bandar Lampung. International Journal of Economics and Management Sciences. 2025;2(2).

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