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Menampilkan 1–5 dari 5 artikel
Enhancing the Competitiveness of Indonesian MSME Products in Malaysia Through Simple Supply Chain Management Strategies
Sapto Supriyanto
; Bambang Guritno
; Samtono Samtono
; Anna Srilestari M
; Putria Sri Handayani
An International Journal Tourism and Community Review
Vol 2
, No 3
(2025)
This study investigates the implementation of a simple supply chain strengthening program to enhance the competitiveness of Indonesian micro, small, and medium enterprises (MSMEs) in the Malaysian market. Indonesian MSMEs face challenges in market entry, including limited knowledge of export procedures, high distribution costs, and low product acceptance due to labeling and packaging issues. The research aims to evaluate whether targeted, low-cost interventions can improve MSME readiness and per...
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Analysis of Factors Influencing Consumer Behavior in Choosing Services : A Case Study of Ivan Gunawan's Mandjha Hijab Company in Central Java
sapto supriyanto
; Bambang Guritno
; Samtono
LITERACY : International Scientific Journals of Social, Education, Humanities
Vol 4
, No 3
(2025)
This study analyzes consumer behavior in purchasing hijab products from the Mandjha by Ivan Gunawan brand by examining the influence of product quality, price, promotion, and store location. The background of this research lies in the rapid development of the Muslim fashion industry in Indonesia, which has led to increasing competition among local hijab brands. The key issue explored is what factors most significantly influence consumer decisions to purchase Mandjha products. A qualitative descr...
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Barriers and Challenges in Implementing Green Management Practices: A Study of Corporate Implementation
Sapto Supriyanto
; Thomas Chrityanto Matantu
Proceeding of the International Conference on Management, Entrepreneurship, and Business
Vol 1
, No 2
(2025)
This study explores the barriers and challenges organizations face when implementing green management practices. Through a qualitative approach involving in-depth interviews with 15 key informants and document analysis, the research reveals complex interconnections between organizational, resource-related, and external barriers that impede successful implementation. The findings highlight a "green management commitment paradox" where surface-level support for environmental initiatives, without c...
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Penguatan Kelembagaan Dalam Rangka Penyelengaraan Event Rintisan Desa Wisata Doplang
Bambang Guritno
; Sapto Supriyanto
; Hartoyo Hartoyo
SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Vol 3
, No 2
(2023)
This study aims to describe efforts to strengthen village institutions in supporting development programs in Doplang Tourism Village. With the formulation of the problem in this study is how to model village institutional strengthening in supporting development programs in Doplang Tourism Village. This research is a descriptive qualitative research. Data collection methods in this study were literature studies, interviews, field observations, and taking photos/documentation with the data sources...
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Kolaborasi Kelembagaan Dalam Mendukung Event Merti Desa Doplang
Bambang Guritno
; Sapto Supriyanto
; Hartoyo Hartoyo
; Mudrik Abdullah
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 2
, No 2
(2023)
The concept of Collaborative Government as an alternative basis is considered capable of realizing the acceleration and implementation of Tourism Areas. Collaborative Governance as a new paradigm that is used to deal with various issues in a complex society, the paradigm that is meant is the basic principle of equal relations between stakeholders in the public, private and community sectors. It is also a process that involves various stakeholders who are related to the interests or achieve a goa...
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