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Menampilkan 1–3 dari 3 artikel
Pengaruh Brand Image, Brand Trust dan Kualitas Produk terhadap Keputusan Pembelian pada Sanjai Nita di Bukittinngi (Studi Kasus pada Pengguna dan Pelanggan Sanjai Nita)
Yuli Angraini
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This research is titled The Influence of Brand Image, Brand Trust and Product Quality on the Purchase Decision of NITA Sanjai Crackers in Bukittinggi. The purpose of this study is to determine the influence of brand image, brand trust and product quality on purchasing decisions in NITA sanjai crackers in Bukittinggi. The sample taken was 60 respondents using Ferdinand's formula. The data analysis methods used by the author in this study are validity test, reliability test, classical test, normal...
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Pengaruh Kepemilikan Manajerial, Modal intelektual, Struktur Modal Terhadap Nilai Perusahaan dengan Profitabilitas sebagai Variabel Intervening
Yuli Angraini
; Fasridon Fasridon
Jurnal Ilmiah Komputerisasi Akuntansi
Vol 14
, No 1
(2021)
This study aims to determine the effect of managerial ownership, intellectual capital, capital structure on firm value with profitability as an intervening variable. The population used in this study are manufacturing companies in the consumer goods industry sector listed on the Indonesia Stock Exchange (IDX) 2018-2022. The sampling technique used is purposive sampling and data management using SPSS 16. This type of research is a research with a quantitative approach. The analytical method used...
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3 Sitasi
PENGARUH STRUKTUR KEPEMILIKAN, PROFITABILITAS, DAN STRUKTUR MODAL TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN PROPERTY AND REAL ESTATE YANG TERDAFTAR DI BURSA EFEK INDONESIA
Fasridon Fasridon
; Yuli Angraini
Jurnal Ilmiah Komputerisasi Akuntansi
Vol 14
, No 1
(2021)
This study aims to examine the effect of structure on ownership, profitability, and capital structure of firm value on property and real estate listed on the Indonesia Stock Exchange in 2016-2020. The sample selection technique used porpusive sampling and obtained as many as 30 Property and Real Estate Companies. The data analysis technique used panel data regression analysis using Eviews 10.0. Based on the results of partial hypothesis testing, it was found that the ownership structure had no s...
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1 Sitasi