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Menampilkan 1–2 dari 2 artikel
The Influence of Business Ethics, Service Quality and Brand Image on Customer Loyalty: Case Study at PT. Gojek Indonesia
Tesya Anggraeni Firdaus
; Zandra Dwanita Widodo
; Syahri Alhusin
International Journal of Entrepreneurship and Management
Vol 1
, No 3
(2024)
In giving an image to a brand , people also assess business ethics and quality a company's services . People who have high taste in assessing business ethics will prioritize the quality of services provided by the company . If a business ethic that is considered good enough is accompanied by a company's social responsibility, then society will be more interested in providing a good attitude towards the company. The objectives of this research are as follows: 1) To determine the influence of busi...
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The Influence of Service Quality and Business Location on Word of Mouth Through Consumer Satisfaction as a Mediating Variable: Study of Wedangan "Ginastel" Customers in Pemalang City
April Liyan Trio Saputro
; Achmad Choerudin
; Syahri Alhusin
International Journal of Management
Vol 1
, No 4
(2024)
The objectives of this research are: 1) Test and measure the influence of service quality and business location on consumer satisfaction. (2) Testing and measuring the influence of service quality and business location on consumer Word of Mouth (3) Testing and measuring the influence of service quality and business location through customer satisfaction as a mediating variable.
This research was conducted on Wedangan "Ginastel" consumers on Jalan Sulawesi, Mulyoharjo sub-district, Pemalang sub-d...
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