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Pengembangan Usaha UMKM Kota Blitar melalui Pelatihan Digital Marketing dan Etika Bisnis
Engelien Yusniar Permanasari
; Soebiantoro Soebiantoro
SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Vol 6
, No 1
(2025)
Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in strengthening regional economic development, including in Blitar City. However, the rapid growth of digital technology has not been fully utilized by many MSME actors, particularly in the areas of marketing and ethical business management. This study aims to analyze the effectiveness of MSME development programs through digital marketing training and the strengthening of business ethics. A descriptive qualitative approach was em...
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The Influence of Motivation, Ethics, and Work Environment on Employee Performance at CV. Surya Food Indonesia Blitar
Engelien Yusniar Permanasari
; Soebiantoro Soebiantoro
Jurnal Manajemen Bisnis Era Digital
Vol 2
, No 3
(2025)
The role of human resources in a company is crucial and must be utilized as effectively as possible. To achieve this, it is necessary to implement strategies that motivate employees to work willingly and apply their skills and competencies to achieve optimal performance. Employee performance is influenced by several factors, including motivation, ethics, and the work environment. This study employed a saturated sampling technique, meaning that the entire population of 93 employees at CV. Surya F...
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