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Menampilkan 1–4 dari 4 artikel
Pengaruh Kapabilitas Intelijen Pemasaran terhadap Daya Saing UMKM Kafe di Kecamatan Arcamanik Bandung
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Vol 4
, No 1
(2026)
The café industry has become increasingly competitive, including in the Arcamanik District of Bandung City. This study seeks to investigate the extent to which marketing intelligence capabilities influence the competitiveness of café MSMEs in the region. A descriptive and verificative research approach was employed, utilizing linear regression analysis with the assistance of SPSS version 20 software. The study population consisted of 43 café MSME entrepreneurs, selected through a saturated sampl...
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Pengaruh Kapabilitas Intelijen Pemasaran terhadap Daya Saing UMKM Kafe di Kecamatan Arcamanik Bandung
Vol 4
, No 1
(2026)
The café industry has become increasingly competitive, including in the Arcamanik District of Bandung City. This study seeks to investigate the extent to which marketing intelligence capabilities influence the competitiveness of café MSMEs in the region. A descriptive and verificative research approach was employed, utilizing linear regression analysis with the assistance of SPSS version 20 software. The study population consisted of 43 café MSME entrepreneurs, selected through a saturated sampl...
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Pengaruh Pengetahuan Akuntansi, Modal Usaha, dan Lama Usaha terhadap Keberhasilan Usaha UMKM di Kecamatan Tandes, Kota Surabaya
Akuntansi Pajak dan Kebijakan Ekonomi Digital
Vol 2
, No 3
(2025)
This study aims to analyze the influence of accounting knowledge, business capital, and business length on the success of micro, small, and medium enterprises (MSMEs) in Tandes District, Surabaya City. The background of this research is based on the importance of financial management skills, sufficient capital availability, and business experience in supporting the sustainability and growth of MSMEs. This study uses a quantitative approach with primary data obtained through the distribution of q...
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Sosialisasi dan Edukasi Keuangan Keluarga untuk Warga Desa Kuta Kabupaten Sumba Timur
Renggo, Yuniarti Reny
; Vindya Donna Adindarena
; Karolina Albina Rewa
; Hudang, Adrianus Kabubu
; Ramompas, Yuvensius
; R.L.K.R Nugrohowardhani
Jurnal Pengabdian kepada Masyarakat
Vol 5
, No 3
(2025)
Effective household financial management is a crucial pillar for the economic well-being of every family, particularly in the face of an uncertain economy and the challenges of modern life. Women hold a strategic position in improving household management because they have a greater ability to carry out household activities compared to men. The purpose of this activity is to highlight the role of women in enhancing household financial management, thereby supporting the sustainability of their fa...
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