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Pengaruh Lokasi, Store Atmosphere, dan Content Marketing Terhadap Keputusan Pembelian Konsumen Generasi Z Pada Hakui Kopi 0 KM Tulungagung
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 4
(2025)
This study aims to determine the effect of location, store atmosphere, and content marketing on Generation Z consumer purchasing decisions at Hakui Kopi 0 KM Tulungagung. This type of research uses quantitative research with associative methods. Sampling was carried out using purposive sampling method, the population in this study were generation z consumers at Hakui Kopi 0 KM Tulungagung. The data used in this study are primary data using a questionnaire and get a sample size of 144 which can b...
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Faktor Pengaruh Kinerja Karyawan UD. Nur Amalina Kabupaten Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 4
(2025)
This study aims to analyze the influence of leadership style, motivation, and work environment on employee performance at UD. Nur Amalina, Kediri Regency. The research employed a quantitative descriptive approach involving 38 employees as the total population, using a census sampling technique. Data were collected through a five-point Likert scale questionnaire and analyzed using multiple linear regression analysis with IBM SPSS version 25.0. The results reveal that leadership style, motivation,...
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Pengaruh Price, Promotion Dan Location Terhadap Customer Satisfaction Pada Laundry The Daily Wash Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 4
(2025)
This study aims to analyze the effect of price, promotion, and location on customer satisfaction at The Daily Wash Laundry Kediri. This research employs a quantitative associative approach to examine the causal relationship among variables. The sample consists of 170 respondents selected through purposive sampling. Data were collected using a five-point Likert scale questionnaire and analyzed through validity and reliability testing, classical assumption tests, and multiple linear regression ana...
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Pengaruh Emotional Intelligence, Disiplin Kerja, dan Job Commitment Terhadap Produktivitas Kerja Pegawai DP3AP2KB Kota Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 4
(2025)
This study aims to analyze the influence of emotional intelligence, work discipline, and job commitment on employee productivity at DP3AP2KB Kota Kediri. The research employed a quantitative approach with a population of 45 employees, all of whom were included as the sample using a saturated sampling technique. The research instrument was a five-point Likert-scale questionnaire tested for validity and reliability. Data were analyzed using multiple linear regression with the aid of SPSS version 2...
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Perbandingan Kinerja Keuangan Menggunakan Rasio Likuiditas, Solvabilitas, Aktivitas, dan Profitabilitas Pada Perusahaan Sub Sektor Rokok di BEI Tahun 2016-2023
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze and determine whether or not there are differences in financial performance between cigarette sub-sector companies listed on the Indonesia Stock Exchange in 2016 - 2023. This type of research uses quantitative research with a comparative method. Sampling was carried out using the purposive sampling method and four companies were obtained. The data used in this study are secondary data using the company's annual financial reports. Hypothesis testing was carried out usin...
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PENINGKATAN PENGETAHUAN MENGENAI BENCANA GEMPABUMI MELALUI PERMAINAN SOS DAN PUZZLE DI SMP NEGERI 1 POLANHARJO KABUPATEN KLATEN
Dewi, Ratih Puspita
; Musiyam, Muhammad
; Wibowo, Yunus Aris
; Pambudi, Wulansari Dwi
; Santoso, Dimas
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 8
, No 2
(2024)
An earthquake is a type of natural disaster which occurs due to the movement of tectonic plates. The time and location of an earthquake cannot be predicted, so people living in earthquake-prone areas should have good knowledge of earthquake disasters as capital in anticipating earthquake disasters. Various efforts need to be made to increase knowledge about earthquake disasters, one of which is through education. In the education sector, efforts to increase knowledge about earthquake disasters c...
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Hubungan Praktik Pemberian ASI Eksklusif dan Pemberian MP ASI terhadap Kejadian Diare di Wilayah Kerja Puskesmas Gondang
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 1
(2024)
Diarrheal disease is the second leading cause of death in toddlers worldwide with the death of around 525,000 children under five each year. Diarrhoea can last several days and can result in dehydration or lack of fluids necessary for survival. Diarrhoeal diseases still often cause extraordinary events with a large number of sufferers in a short time. The purpose of this study was to determine the relationship of exclusive breastfeeding and weaning food practices to the incidence of diarrhoea in...
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Optimalitasi Digital Marketing pada UMKM Amadonathi melalui Sosial Media dan Website
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 7
, No 2
(2023)
The online presence of MSMEs on various digital platforms is now a necessity. Two of them are social media and websites as digital marketing media. However, many MSMEs have limited understanding and capabilities regarding digital marketing. This community service activity occurred at UMKM Amadonathi, a donut culinary business in Salatiga City. These activities include training and assistance in designing content plans using Google Spreadsheets, creating content design using Canva, and developing...
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Pengaruh Word Of Mouth, Harga, dan Kualitas Produk Terhadap Keputusan Pembelian Produk di Abadi Digital Printing Kota Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
This research aims to analyze the influence of word of mouth, price and product quality on product purchasing decisions at Abadi Digital Printing, Kediri City. This type of research is quantitative research. The sampling technique in this research was using the Accidental Sampling method. This research uses analytical techniques of validity test, reliability test, correlation coefficient test (R), multiple linear regression test, T test, and F test. The results of the research show that there is...
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Perbandingan Naïve Bayes dan KNN Dalam Klasifikasi Tweet BBM Subsidi
Jurnal Elektronika dan Komputer
Vol 16
, No 1
(2023)
The government that is running at this time is also not spared from public comments on Twitter, especially regarding the increase in subsidized fuel. There are at least 4 impacts felt by the community when subsidized fuel prices increase, namely a decrease in people's purchasing power, an increase in basic prices, an increase in the unemployment rate and an increase in the poverty rate. This study aims to implement the Naïve Bayes Classifier and KNN algorithms in classifying a tweet of an increa...
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