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Menampilkan 1–2 dari 2 artikel
Analysis of Price, Location, and Service Quality on Customer Satisfaction at Kenzie Barbershop in Medan City
Baihaqqi Aqil
; Ocdy Amelia
International Journal of Entrepreneurship and Management
Vol 2
, No 2
(2025)
The purpose of this article is to examine how customer happiness at Kenzie Barbershop in Medan is impacted by pricing, location, and service quality. 96 respondents (customers) made up the sample for the quantitative approval. The findings indicate that customer happiness is significantly positively impacted by service quality, with location and pricing coming in second and third. The results indicate that in order to boost client happiness, Kenzie Barbershop should give priority to enhancing se...
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Analysis of Sustainable Economic Growth through Strengthening Digitalprenuer Community MSME Actors
Tivana Putri Sahira
; Ocdy Amelia
; Halimatun Sa’diah
; Dani Anggiyani
; Oksi Kartini
The International Conference on Education, Social Sciences and Technology
Vol 1
, No 2
(2022)
Sustainable economic growth is one of the national development goals in Indonesia. Micro, Small, and Medium Enterprises (UMKM) play a crucial role in promoting sustainable economic growth; however, UMKM need to adapt to the developments in digital technology to compete and thrive in the market. The digitalpreneur community consists of UMKM practitioners who leverage digital technology to expand their businesses. This community can provide various benefits to its members, such as access to inform...
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