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Menampilkan 1–3 dari 3 artikel
Pengaruh Kualitas Layanan, Promosi, Dan Biaya Pendidikan Terhadap Keputusan Belajar Di Lp3i Tegal
Marketing Journal
Vol 5
, No 1
(2024)
The purpose of this study is to determine the effect of Service Quality, Promotion and Education Costs on Learning Decisions and find out the indicators that influence these variables on the effect of service quality, promotion, and education costs on study decisions at LP3I Tegal. The independent variables in this study are, Service Quality, Promotion and Education Costs. The dependent variable in this study is the Learning Decision using the slovin formula in sample selection. The...
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Pengaruh Flash Sale Dan Gratis Ongkir Terhadap Impulse Buying Pada Marketplace Shopee
Marketing Journal
Vol 5
, No 1
(2024)
The research was conducted on Shopee marketplace users in Banyumas Regency. The purpose of this study was to determine the influence of flash sales and free shipping on impulse buying among Shopee marketplace users in Banyumas Regency, both partially and simultaneously. The sample used consisted of the entire population or residents domiciled in Banyumas Regency, amounting to 97 individuals.
The types of data utilized were primary data collected through distributing questionnaires directly to re...
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Pengaruh Citra Merek, Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Di Persis Store Surakarta
Marketing Journal
Vol 5
, No 1
(2024)
This study aims to determine the Influence of Brand Image, Product Quality, and Promotion on Purchasing Decisions at Persis Store Surakarta. Sampling from the population is determined by purposive sampling method. The sample size obtained was 103 samples who were customers who had made purchases at Persis Store. The method used to analyze the data is multiple linear regression analysis in which previously the data was tested first with validity tests, reliability tests, and classical assumption...
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