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Pengaruh Celebrity Endorse dan Brand Image Terhadap Minat Beli Konsumen Kaloka Café
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the influence of celebrity endorsement and brand image on consumer purchase intention at Kaloka Café in Bima Regency, Indonesia. The research employed a quantitative approach with an associative design. A total of 96 respondents were selected using accidental sampling. Data were collected through questionnaires and analyzed using validity and reliability tests, classical assumption tests, multiple linear regression, t-test, and F-test with SPSS. The findings reveal tha...
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Pengembangan Website Sebagai Sarana Edukasi dan Promosi Tari Topeng Ireng di Desa Ngaru-Aru, Kecamatan Banyudoono, Kabupaten Boyolali: Digitalisasi Kebudayaan
Candrakristawan, Wisnu Aditya
; Noventari, Widya
; Setyaningsih, Nunung
; Utama, Annisa Eka
; Famelia, Alina Azka
; Prayoga, Silas Akwila
; Fiorenza, Danella
; Novitasari, Emilia
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Era digital membawa tantangan sekaligus peluang dalam pelestarian budaya lokal. Desa Ngaru-Aru, yang kaya akan warisan budaya seperti Tari Topeng Ireng, menghadapi kendala dalam promosi budaya akibat kurangnya dokumentasi dan media digital yang representatif. Program pengabdian masyarakat ini bertujuan mengembangkan website bundaru.com sebagai media edukasi dan promosi seni budaya lokal. Metode yang digunakan meliputi observasi partisipatif, wawancara, dokumentasi, dan FGD dengan pihak-pihak yan...
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Pengaruh Marked Value Added (MVA), Price Book Value (PBV), dan Total Asset Turnover (TATO) Terhadap Harga Saham Pada Perusahaan Subsektor Telekomunikasi Yang Terdaftar di BEI
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the effect of Market Value Added (MVA), Price Book Value (PBV), and Total Asset Turnover (TATO) on stock prices of telecommunication subsector companies listed on the Indonesia Stock Exchange (IDX) during the period 2019–2023. The research employed a quantitative approach using multiple linear regression analysis. The sample consisted of three companies, PT Telkom Indonesia Tbk, PT Indosat Tbk, and PT XL Axiata Tbk, selected through purposive sampling. The results show...
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Improving Digital Literacy and Indonesian Language for the Indonesian Community in Malaysia
Enik Rahayu
; Hendrajaya Hendrajaya
; C. Susmono Widagdo
; Henry Yuliamir
; Nicolas Kevin Sulityawardhana
; Anisa Eka Khatarina
An International Journal Tourism and Community Review
Vol 2
, No 3
(2025)
This study focuses on improving digital literacy and formal Indonesian language proficiency among the Indonesian diaspora community in Kampung Baru, Kuala Lumpur, Malaysia. The community faces challenges in adapting to digital technology and maintaining linguistic and cultural identity, which limits their socio-economic participation and engagement in community activities. The objective of this research is to develop and implement a community-based program that enhances digital skills while prom...
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Experimental Evaluation of Various Chaos-based Image Encryption Schemes
Journal of Computing Theories and Applications
Vol 3
, No 1
(2025)
The widespread use of digital images, driven by low-cost, handheld acquisition devices, has increased the need for robust security measures to safeguard privacy. This demand is further underscored by rising identity theft and other image-related crimes. This study presents a chaos-based experimental evaluation of contemporary image encryption algorithms. Owing to intrinsic properties such as sensitivity to initial conditions and pseudo-randomness, chaos theory has become increasingly prominent i...
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Analisis Manfaat Penggunaan Aplikasi MY BEST di Universitas Bina Sarana Informatika (Metode System Usability Scale): (Metode System Usability Scale)
Putie Maharani Basa
; Putie Maharani Basa
; Nurullah Sururi Afif
; Sita Deliana
; Salwa Gunawan
; Anisa Yesi
; Andhika Adriandra
; Raihan Naufal
Jurnal Elektronika dan Komputer
Vol 18
, No 1
(2025)
The advancement of information technology has had a profound impact on education, including at the Universitas Bina Sarana Informatika (UBSI), where My Best, an elearning application, was created. With this program, users may participate in a variety of academic tasks, including online attendance, discussions, assessments, assignments, and course materials. But pupils continue to face usability difficulties. The System Usability Scale (SUS) technique is used in this study to assess the usability...
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Inovatif Rangkaian Bunga Tangan untuk Pengantin Barat
Jurnal Pengembangan IPTeks Seni Kuliner, Tata Rias, dan Desain Mode
Vol 17
, No 1
(2025)
The bridal hand bouquet in Western weddings is an important element symbolizing the sanctity of the marriage. The hand bouquet serves as an accessory that complements the appearance of the bride and portrays her as the queen on her special day. This study aims to explain the innovative process of arranging Hologram Flower Bouquets, Rattan Flower Bouquets, and Coconut Flower Bouquets, as well as to validate the product of the book "Creations of Bouquets for Brides". The methodology used includes...
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Efektivitas Motion graphic sebagai Media Kampanye Sosial untuk Meningkatkan Kesadaran Literasi Digital generasi muda
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 1
(2025)
The development of digital technology has driven substantial transformation in communication patterns and access to information, especially among the younger generation. However, the relatively low level of digital literacy is still a problem that requires strategic handling. This study aims to examine the effectiveness of using motion graphics a social campaign medium in increasing awareness of digital literacy among the younger generation. research methodology applied uses a quantitative appro...
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PENINGKATAN KARAKTER SOPAN SANTUN BERBASIS CIVIC DISPOSITION PADA PESERTA DIDIK KELAS XI MELALUI PEMBELAJARAN PPKN DI SMA NEGERI COLOMADU TAHUN PELAJARAN 2024/2025
Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan
Vol 14
, No 1
(2025)
The purpose of this study is (1) to understand the ways and applications to improve the character of civic disposition-based manners in grade XI students at Colomadu High School, (2) for what are the obstacles when improving the character of civic disposition-based manners in grade XI students through PPKn learning, (3) to find out the efforts to overcome obstacles in improving the character of students' manners.
A qualitative research method with a type of case study that dete...
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Storyboard Design of Motion Graphic Job Readiness on the Development of Artificial Intelligence
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 1
(2025)
The development of AI has fundamentally transformed the professional ecosystem, creating a series of contemporary challenges for Generation Z preparing to enter the work arena. This study focuses on the development of motion graphic storyboards as an educational instrument to enhance Generation Z's employability capabilities for the AI era. Implementing a hybrid research methodology, data collection was conducted through digital surveys and in-depth dialog with experts to explore perceptions on...
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