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Pengaruh Diferensiasi Produk dan Inovasi Produk terhadap Keunggulan Bersaing Motor Honda Beat Street di Kota Medan
Alvin Pratama Wahyu
; Feronica Simanjorang
; Onan Marakali Siregar
Jurnal Manajemen Kreatif dan Inovasi
Vol 4
, No 1
(2026)
This study aims to analyze the effect of product differentiation and product innovation on the competitive advantage of the Honda Beat Street motorcycle in Medan City. The research employed a quantitative method with an associative approach, involving 97 respondents who are users of Honda Beat Street. Data were collected through questionnaires and analyzed using validity tests, reliability tests, multiple linear regression, t-tests, and F-tests. The results show that product differentiation has...
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Pengaruh Knowledge terhadap Talent Management bagi Calon Pekerja
Aulika Dwi Priscilla
; Zahra Amelia Anwar Nst
; Dara Nursusana Padang
; Feronica Simanjorang
Jurnal Pendidikan, Bahasa dan Budaya
Vol 3
, No 1
(2023)
This research aims to investigate the impact of students' knowledge levels in the Library and Information Science program on their talent management as future job seekers. In an increasingly information-driven era, students' knowledge and competencies play a pivotal role in preparing them for success in the job market. The research methodology employed is a case study involving students in the Library and Information Science program as the sample. Data was collected through questionnaires and in...
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Bagaimana Manajamen Talenta Mempengaruhi Retensi Karyawan: Studi Literatur
Olivia Olivia
; Valerie Tanza
; Viona Debataraja
; Feronica Simanjorang
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Vol 2
, No 1
(2023)
This research aims to explore how talent management impacts employee retention. This research uses quantitative and qualitative approach with literature review as the data collection method, so the data obtained is secondary data. Based on the 10 research articles that have been collected, talent management strategy influences employee retention, which is also related to employee satisfaction and engagement in an organization. The results showed that employee satisfaction and employee engagement...
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Dampak Globalisasi Terhadap Bisnis Internasional
Feronica Simanjorang
; Glenesia Angelica
; Nazlina Dwi Putri
; Leoni Avista Dewi
; Alwi Amanda
; Muhammad Musthafa Haykal
Jurnal Manajemen Riset Inovasi
Vol 1
, No 3
(2023)
The development of international business activities coincides with the widespread phenomenon of market globalization (Cavusgil, Knight, & Riesenberger, 2008). Market globalization refers to the growing economic integration and growing interdependence of countries around the world. The purpose of writing this article is to analyze the implications of globalization for international business. The study population consists of four empirical cases: strategies of ICT producers to cope with globa...
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Analisis Efek Globalisasi Terhadap Perdagangan Internasional Negara Indonesia
Feronica Simanjorang
; Kristianti Putri
; Chairul azmi puteh
; Elsya Vidara Sirait
; Jeslyn Lie
; Dio Rabintar
Jurnal Kendali Akuntansi
Vol 1
, No 3
(2023)
At this time, international trade has become an important part of business development. This is demonstrated by the development of multinational companies. International trade is the exchange of products between countries. This entails buying and selling of products between other countries, as well as transactions between people from different countries. This research data collection approach is a secondary data collection technique. Data collection in research research was carried out by means...
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