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Dampak Kesiapan Teknologi dan Motivasi Kewirausahaan terhadap Dukungan Manajemen dan Kesuksesan Pemasaran Digital UMKM Alas Kaki di Jawa Timur
Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Vol 2
, No 2
(2025)
The purpose of the research is to analyze the influence of technology readiness and entrepreneurial motivation on the success of digital marketing through management support in MSMEs (Micro, Small, and Medium Enterprises) of footwear craftsmen in East Java. The research method uses a quantitative approach with a survey method. The population includes all MSME footwear craftsmen in East Java. A sample of 69 MSME footwear craftsmen in East Java was obtained through accidental sampling. Data were p...
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Pengaruh Budaya Organisasi dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Vol 2
, No 4
(2024)
Employee satisfaction is an important factor that can influence organizational productivity and performance. This research aims to analyze the influence of organizational culture and work environment on employee satisfaction. The research method uses a quantitative approach with data collection techniques using questionnaires. The research sample was 50 employees of PT. XYZ. The data analysis technique uses multiple regression analysis and classical assumption tests consisting of normality tests...
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Pengaruh Budaya Organisasi dan Kompetensi Terhadap Efektifitas Kerja Karyawan Perusahaan Plastik di Surabaya
Dendi Apriliyanto Handika Putra
; Budi Pratama, Rico
; Yafie, Ach. Ali
; Fitrih N, Latiefatul
; Febrita Sarie, Rena
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Vol 2
, No 5
(2024)
The aim of this research is to determine the partial and simultaneous influence of organizational culture and competence on employee performance. This research uses quantitative research methods with data collection techniques through distributing questionnaires and supported by secondary data. The data analysis technique used uses SPSS software. The sample in this research were all production employees of plastic companies in Surabaya. The total sample was 94 respondents from plastic company em...
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