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Analisis Penerapan Strategi Customer Relationship Marketing Blibli
Lidya Melia Sari
; Esis Melisa
; Diratu Agnes Fitria
; Tata Sutabri
Jurnal Riset dan Inovasi Manajemen
Vol 2
, No 1
(2023)
increasingly fierce business competition in the realm of e-commerce causes business people to implement the right strategy, improve service quality, and manage good relationships with consumers. Technology has changed the way businesses operate in recent decades. Rapid technological innovation has provided new opportunities for businesses to grow and develop. This needs to be done by a company as an effort to maintain loyalty customers as well as acquiring new customers. Good product quality is...
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Meningkatkan Budaya Kuliner Lemang Di Era Society 5.0
Esis Melisa
; Lidya Melia Sari
; Diratu Agnes Fitria
; Tata Sutabri
Jurnal Penelitian Manajemen dan Inovasi Riset
Vol 2
, No 1
(2023)
The Society 5.0 era reflects the world's transition towards a society that integrates digital technology with everyday life. In this context, traditional culinary delights, such as lemang, have the potential to evolve and maintain their relevance amidst changing times. Lemang, a traditional rice-based food prepared by steaming it in bamboo sticks, has become an inseparable part of the culinary heritage of people in several Southeast Asian countries. However, with technological developments and s...
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