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Menampilkan 1–10 dari 67 artikel
Strategi Pemasaran UMKM Berbasis Marketing Mix dan Analisis SWOT: Studi Kasus Es Teh Kampung Solo
Jurnal Manajemen dan Ekonomi Bisnis
Vol 6
, No 2
(2026)
The results of the study show that pricing strategy contributes dominantly to increasing sales, but the lack of digital promotion causes limited market reach. Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in driving national economic development and providing employment. However, in facing an increasingly competitive market, MSMEs need to implement efficient marketing strategies to ensure sustainability and sustainable growth. This community service activity aims to provide kn...
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Sociopreneurship sebagai Strategi Inovasi dalam Pengembangan Kuliner Tradisional Ingkung Djawa Waroeng Ndesso
Jurnal Manajemen dan Ekonomi Bisnis
Vol 6
, No 2
(2026)
The development of Indonesia’s traditional cuisine faces significant hurdles as shifting consumer preferences increasingly favor modern food options. This trend necessitates innovative approaches to ensure local culinary heritage remains competitive. This study examines the role of sociopreneurship as an innovation strategy at Ingkung Djawa Waroeng Ndesso. Utilizing a descriptive qualitative design, the research gathered insights from the business owner and employees selected via purposive sampl...
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Strategi Pengambilan Keputusan pada Individu dengan Kepribadian Pragmatis
Jurnal Publikasi Ilmu Psikologi.
Vol 4
, No 2
(2026)
This study aims to know the decision-making strategies in individuals with pragmatic personality. The approach used was qualitative with a case study method. The subjects of the study consisted of three individuals who were selected using purposive sampling techniques based on pragmatic personality characteristics, i.e. oriented to results, efficiency, and practical considerations in decision making. Data were collected through semi-structured interviews and observations, then analyzed using the...
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Transformasi Digital dan Perlindungan Hak Asasi Manusia Rekrontruksi Kesadaran Hukum melalui Pendekatan HAM dan Islamic Sociological Jurisprudence Theory
Jurnal Pendidikan Pancasila dan Kewarganegaraan
Vol 2
, No 2
(2026)
Digital transformation has brought significant changes to human life, including in the realms of law and the protection of human rights. The rapid development of information technology has introduced new challenges in the form of human rights violations in the digital space, such as privacy breaches, the spread of misinformation, hate speech, and the increasing prevalence of cybercrime. This phenomenon indicates that the digital sphere not only offers benefits but also poses serious risks to the...
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Pengaruh Keterampilan Membaca Teks Bahasa Arab terhadap Keterampilan Berbicara Bahasa Arab pada Siswa Kelas V-A KMI Pondok Pesantren Baitul Hidayah Bandung Tahun Ajaran 2024/2025
Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Vol 4
, No 2
(2026)
This study is motivated by the importance of the relationship between reading and speaking skills in Arabic language learning. Reading, as a receptive skill, plays a significant role in enriching vocabulary, understanding language structures, and constructing meaning, which in turn affects speaking ability as a productive skill. At Baitul Hidayah Islamic Boarding School in Bandung, variations were observed in students’ abilities in reading Arabic texts and speaking Arabic, raising questions abou...
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Pengaruh Keterampilan Membaca Teks Bahasa Arab terhadap Keterampilan Berbicara Bahasa Arab pada Siswa Kelas V-A KMI Pondok Pesantren Baitul Hidayah Bandung Tahun Ajaran 2024/2025
Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Vol 4
, No 2
(2026)
This study is motivated by the importance of the relationship between reading and speaking skills in Arabic language learning. Reading, as a receptive skill, plays a significant role in enriching vocabulary, understanding language structures, and constructing meaning, which in turn affects speaking ability as a productive skill. At Baitul Hidayah Islamic Boarding School in Bandung, variations were observed in students’ abilities in reading Arabic texts and speaking Arabic, raising questions abou...
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Implementasi Etika Politik Islam dalam Menghadapi Fenomena Post-Truth dan Disinformasi di Media Sosial: Sebuah Studi Literatur
Arsyan Radifan
; Aulia Rahmawati
; Farhat Aji Furqon
; Muhammad Fauzaan Adji Lesmana
; Nurul A'ini
; Regina Ramadhania
; Edi Suresman
Jurnal Kajian Ilmu Sosial, Politik dan Hukum
Vol 3
, No 1
(2026)
The era of digital disruption has given birth to the phenomenon of post-truth and massive disinformation, which triggers sharp political polarization on social media, thereby threatening democratic stability and social integration in Indonesia. This study aims to analyze the effectiveness of implementing Islamic political ethics (Siyasah Syar’iyah) and the transformation of Tabayyun values as instruments for mitigating information disorder in the digital public sphere. The rationale for this res...
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Analisis Efektivitas Fasilitas Kemiitraan dalam Mendorong Penanaman Modal di DPMPTSP Kota Serang
ARDHI : Jurnal Pengabdian Dalam Negri
Vol 4
, No 1
(2026)
The Work Practice Program (KKP) is an academic activity aimed at providing students with real work experience while connecting the theories learned in campus with practical application in the field. This study was conducted at the Investment and One-Stop Integrated Service Office of Serang City, focusing on analyzing the implementation of partnership facilitation, investment achievements, encountered challenges, and efforts to enhance the effectiveness of investment activities. The method used i...
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Analisis Penggunaan Media Digital Dalam Bentuk Gambar Infografik Untuk Meningkatkan Hasil Belajar Siswa Dalam Pembelajaran Sejarah Tentang Peristiwa Pergerakan Kebangsaan Di Kelas XI SMA Muhammadiyah 07 Serbelawan T.A 2024/2025
Satria Chandra
; Andres M. Ginting
; Asnewastri Asnewastri
; Ahmad Fakhri Hutauruk
; Jalatua H. Hasugian
; Khairunnisa Damanik
; Dwi Nadifa
; Pasha Nugroho
; Pematang Siantar
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 4
(2026)
This study aims to analyze the use of digital media in the form of infographics to improve student learning outcomes in history lessons, specifically regarding the events of the national movement in the 11th grade students of SMA Muhammadiyah 07 Serbelawan in the 2024/2025 academic year. Along with technological advancements, the use of digital media is becoming increasingly popular in education as an alternative to improve student understanding and learning interest. One form of digital media u...
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Analisis Optimalisasi Penjualan Produk Cireng Menggunakan Metode Grafik Linier Programming pada UMKM Serang
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Vol 4
, No 1
(2026)
MSMEs Traditional culinary MSMEs play a vital role in the Indonesian economy through job creation, income equality, and preservation of local culture. However, limited capital, raw materials, and labor, as well as unsystematic production planning, mean that MSME production decisions are still intuitive, leading to inefficiencies and suboptimal profits. A case study of MSME Sostang Tijang Bruno, a Sundanese cireng producer, shows that cireng production is still based on experience without clear c...
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