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Pengaruh Transformational Leadership dan Transactional Leadership Terhadap Komitmen Kerja Serta Dampaknya Terhadap Kinerja Karyawan
Ummi Wahyuni
; Fathorrahman Fathorrahman
; Zainurrafiqi Zainurrafiqi
; Runik Puji Rahayu
; Devi Lestari Pramita Putri
; Nurul Hidayati
JUMBIWIRA: Jurnal Ilmiah Manajemen Bisnis Dan Kewirausahaan
Vol 3
, No 2
(2024)
Employee performance is a critical factor in enhancing the competitiveness of tourism MSMEs (Micro, Small, and Medium Enterprises) in Madura, particularly amid the evolving demands for service quality. Leadership plays a strategic role in shaping employee behavior and work commitment, where both transformational and transactional leadership styles significantly influence employee motivation and organizational loyalty. This study aims to examine and analyze the effect of transformational and tran...
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Pengaruh Kapabilitas Branding dan Tanggung Jawab Sosial Perusahaan terhadap Loyalitas Pelanggan yang dimediasi oleh Kepuasan Pelanggan
Fathorrahman Fathorrahman
; Ummi Wahyuni
; Zainurrafiqi Zainurrafiqi
; Runik Puji Rahayu
; Devi Lestari Pramita Putri
; Nurul Hidayati
JUMBIWIRA: Jurnal Ilmiah Manajemen Bisnis Dan Kewirausahaan
Vol 3
, No 1
(2024)
This study aims to analyze the effect of branding capability and corporate social responsibility on customer loyalty, with customer satisfaction as a mediating variable, among religious tourism visitors in Madura. The background of this study is based on the importance of strong branding strategies and the implementation of corporate social responsibility in creating positive customer experiences, particularly in the context of value-based religious tourism. This study uses a quantitative approa...
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Pengelolaan Sampah Sebagai Implementasi Ekonomi Kreatif Melalui Program Clean And Cash Upaya Menjaga Pencemaran Lingkungan
Rohmaniyah Rohmaniyah
; Nurul Alfian
; Devi Lestari Pramita Putri
; Subhan Subhan
Jurnal Ekonomi dan Keuangan
Vol 2
, No 1
(2023)
Waste is a problem of the environment and urban communities that until now has no solution. Waste Bank is an alternative to reduce waste production because it directly involves the community. Through this Waste Bank program not only involves the community in the implementation process but can improve the community's perspective on waste management. The implementation of this service begins with providing teaching material to the community so that they are motivated to be able to sort household w...
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Inovasi Pengembangan Produk Herbal Clitoria Ternatea Sebagai Optimalisasi Pemanfaatan Potensi Lokal
Runik Puji Rahayu
; Rani Nur Fitrianti
; Devi Lestari Pramita Putri
; Rohmaniyah Rohmaniyah
; Nurul Alfian
Jurnal Ekonomi dan Keuangan
Vol 2
, No 1
(2023)
This service activity aims to add innovation to Clitoria Ternatea herbal products in the ASMANTOGA PKK group, Ceguk village, Pamekasan district. These wild plants are very often found in the environment around people's lives, one of which is currently very popular is the telang flower which we know by the Latin name Clitoria Ternatea. This activity provides product innovation made from butterfly pea flowers. The methods used are demonstration methods, socialization methods, and training methods....
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