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Optimalisasi Digital Marketing untuk Meningkatkan Brand Awareness pada UMKM IdRink
Jurnal Riset Rumpun Ilmu Ekonomi
Vol 4
, No 2
(2025)
This study aims to analyse the design and optimization of digital marketing to increase the brand awareness of the IdRink MSME through the integration of a website and Instagram. The research employed a Research and Development (R&D) method using the Four-D model (Define, Design, Develop, Disseminate), combined with prototyping techniques and evaluation through blackbox testing. Data were collected through interviews, literature review, observation, Google Analytics, Instagram Insight, and A...
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Implementasi Digital Marketing Melalui Marketplace Pada UMKM Menjes Kyu Di Kelurahan Pakunden Kota Blitar
Jurnal Pengabdian Kepada Masyarakat
Vol 3
, No 3
(2023)
Blitar City is one of the cities in East Java Province which has a fairly large number of MSMEs. One of the potential MSMEs is located in the Pakunden Village. From the survey results it is known that there is one MSME actor producing Menjes Kyu Chips who has never used digital marketing in running his business. Bearing in mind, digital marketing is an urgent thing for MSMEs to do at this time because it has a positive correlation with business continuity in the future. This community service ac...
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Akibat Hukum Penyalahgunaan Pemakaian Kosmetik Perbahan Kimia yang Tidak Mencantumkan Nomor Badan Pengawas Obat dan Makanan (BPOM) Dengan Edar Palsu (Pusat Studi Di Pasar Simpur Bandar Lampung)
JURNAL HUKUM, POLITIK DAN ILMU SOSIAL
Vol 2
, No 2
(2023)
Society's need for cosmetics has led to the emergence of many cosmetic manufacturers. Distribution permits to sell freely on the market currently do not have many cosmetic products. The purpose of this research is to find out the legal consequences of the abuse of chemical-based cosmetics that do not include the number of the Food and Drug Supervisory Agency (BPOM) with counterfeit distribution (study center at Pasar Simpur, Bandar Lampung). The legal consequence of the abuse of the use of chemi...
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