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Eri Kusnanto; Ngadi Permana; Benardi Benardi

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This qualitative research aims to explore the role of Strategic Financial Fluency (SFF) as a catalyst for growth in Micro, Small, and Medium Enterprises (MSMEs). The study employs a multi-method approach integrating literature review, case studies, and expert interviews to construct a comprehensive understanding of SFF and its impact on MSMEs' growth trajectories. Sampling techniques involve purposive sampling of MSMEs representing diverse industries and geographical locations to ensure comprehensive data collection. Data analysis employs thematic analysis, focusing on identifying patterns and themes related to SFF adoption, utilization, and its influence on business growth. The findings reveal that MSMEs equipped with Strategic Financial Fluency demonstrate higher adaptability, resilience, and growth potential. Moreover, SFF facilitates informed decision-making, efficient resource allocation, and strategic planning, thus fostering sustainable growth in MSMEs. This research contributes to the existing literature by highlighting the pivotal role of financial literacy and strategic financial management in enhancing the competitiveness and growth prospects of MSMEs in a dynamic business environment.

Antony Sentoso; Nicholas Nicholas; Tan Phey Lien; Jesslyn Larissa; Selvia Eka Marliana +2 more

CiDEA Journal 2023 Universitas 17 Agustus 1945 Semarang

The plastic manufacturing industry in Indonesia has become a much needed industry because consumption power continues to rise. One company in Batam that produces plastic is PT Batam Plastik. As a plastic factory, PT Batam Plastik will add plastic waste that cannot be broken down in Batam City. This article was created to analyze the Corporate Social Responsibility (CSR) program and green human resource management at PT Batam Plastik. This type of qualitative research uses data collection techniques using interview and observation techniques. Based on the results of the analysis that has been carried out, PT Plastik Batam has implemented the Corporate Social Responsibility (CSR) program and environmentally friendly human resource management correctly. This is based on data from interviews conducted where PT Plastik Batam recycles plastic waste into recycled products and has trained its employees on how to recycle plastic and reuse plastic.

Riki Gana Suyatna; Surya Alam; Nurmala Vinata Putri

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Primagraha University, like other private educational institutions, is faced with the task of attracting the attention of prospective new students amidst increasingly fierce competition. The use of social media as an educational marketing tool provides a unique opportunity to interact directly with prospective students, build brand awareness, and promote university excellence. Education marketing is a strategic approach in managing information and image of educational institutions to attract new students. This research aims to describe an overview of the management of educational marketing strategies using social media at Primagraha University. This type of research uses Field Research. The research uses qualitative methods with data collection techniques carried out through interviews, documentation and social media content analysis. The most effective social media used in the educational marketing process include 3, namely: Instagram, YouTube, and websites. The content presented is in the form of academic activities, promotions, information regarding new student admissions, campus activities, and student achievements. The research results show that implementing marketing strategies using social media has a very good impact on the interest of new students.

Riki Gana Suyatna; Surya Alam; Nurmala Vinata Putri

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Primagraha University, like other private educational institutions, is faced with the task of attracting the attention of prospective new students amidst increasingly fierce competition. The use of social media as an educational marketing tool provides a unique opportunity to interact directly with prospective students, build brand awareness, and promote university excellence. Education marketing is a strategic approach in managing information and image of educational institutions to attract new students. This research aims to describe an overview of the management of educational marketing strategies using social media at Primagraha University. This type of research uses Field Research. The research uses qualitative methods with data collection techniques carried out through interviews, documentation and social media content analysis. The most effective social media used in the educational marketing process include 3, namely: Instagram, YouTube, and websites. The content presented is in the form of academic activities, promotions, information regarding new student admissions, campus activities, and student achievements. The research results show that implementing marketing strategies using social media has a very good impact on the interest of new students.

Annisa Nurfadilla; Mita Rosita; Nanda Trisna Dewi; Riki Gana Suyatna

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research was conducted at UMKM Cireng Tijang, the purpose of this study was to find out the Management Strategy in Facing Business Competition. The research used is a descriptive qualitative approach, namely an explanatory data analysis and information related to the theories that will be analyzed in qualitative research and provides conclusions from this research. The subject of this research is UMKM Cireng Tijang. Data collection techniques used were library research, observation, interviews and documentation, the data sources used were primary data and secondary data, and data analysis consisted of inductive techniques, deductive techniques and conclusion drawing. The research results obtained regarding Strategic Management Analysis in Facing Business Competition using a Cost Advantage Strategy, where a cost advantage strategy can be carried out by providing high quality products to customers or innovating the products offered to optimally retain customers.                    

Annisa Nurfadilla; Mita Rosita; Nanda Trisna Dewi; Riki Gana Suyatna

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research was conducted at UMKM Cireng Tijang, the purpose of this study was to find out the Management Strategy in Facing Business Competition. The research used is a descriptive qualitative approach, namely an explanatory data analysis and information related to the theories that will be analyzed in qualitative research and provides conclusions from this research. The subject of this research is UMKM Cireng Tijang. Data collection techniques used were library research, observation, interviews and documentation, the data sources used were primary data and secondary data, and data analysis consisted of inductive techniques, deductive techniques and conclusion drawing. The research results obtained regarding Strategic Management Analysis in Facing Business Competition using a Cost Advantage Strategy, where a cost advantage strategy can be carried out by providing high quality products to customers or innovating the products offered to optimally retain customers.                    

Sinta Sukma Ayu; Zuhrinal M. Nawawi

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

This research aims to determine the application of Planning, Organizing, Actuating, and Controlling (POAC) in Islamic Business Management. This research uses a qualitative research method with a Systematic Literature Review (SLR) approach. The existing data sources come from indexed journal literature that has an ISSN (International Standard Serial Number) electronically which has been published via the internet with the code E-ISSN. Data collection was carried out via internet surfing from Google Scholar. The research data population is journals and books that focus on POAC (Planning, Organizing, Actuating, and Controlling). The results of this research state that the implementation of planning in Islamic business management must be in line with sharia values, ensuring that business objectives not only benefit the company, but also create social and economic benefits for society as a whole. The application of organizing in Islamic business management involves the creation of a fair and sustainable organizational structure. The separation of duties and responsibilities must reflect fairness, and strategic decisions must take into account their impact on society. Synergy between business interests and general welfare is the main key in the organizing process. The application of actuating in Islamic business management is the implementation of Islamic values in every company action such as work ethics, transparency and honesty and creating fair economic opportunities. The application of controlling in Islamic business management includes continuous monitoring of compliance with sharia principles. This includes ongoing evaluation of business sustainability and fair distribution of profits. Controls also ensure that the business operates in accordance with Islamic objectives and does not involve practices that are inconsistent with sharia law.

Chintya Pradilla Putri; Zuhrinal M Nawawi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The aim of entrepreneurship education is to develop attitudes, enthusiasm and the ability to create something of value for oneself and others. Creative, innovative, independent, leadership, good money management and never giving up are entrepreneurial attitudes that must be instilled in children from an early age. As followers of the Prophet Muhammad SAW we need to learn from his figure as an entrepreneur. Where in his journey as an entrepreneur, Rasulullah successfully proved that to start a business one does not have to have money first, there are other elements that are more important than that, namely that one must have the right entrepreneurial mentality. The purpose of this article is to analyze the importance of entrepreneurship education instilled from elementary school age in an Islamic perspective. This research uses a qualitative method with a literature-based approach. Qualitative research relies on the collection and analysis of non-numerical data (such as text, video, or audio) to understand concepts, opinions, or results. Entrepreneurship education taught at elementary school level is believed to be able to reduce children's consumption habits, train them to create something of value and give birth to the next generation to create jobs in the future.

Jesika Palengka; Yustin Toding Silambi; Dwibin Kannapadang; Ellyn Pata’dungan

Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Information and digital technology has become an important part of an organization to grow and develop in an era of change. This will show how tourist villages use information and digital technology to provide new information, services and value to a wide audience. One of the tourist attractions in Lembanga Randanan is the Painted Rice Fields. The fertile rice fields provide beautiful landscapes and a deep impression. Students from the Management study program at the UKI Toraja Faculty of Economics with the theme Tourism Village are collaborating with the Lembang community and parties in the development and promotion of the Painted Rice Fields tourism in Lembang Randanan so that it can be touched by a wide audience, especially the commercialization of tourism. From the results of observations, it was found that the basic problems that hinder tourism promotion are the lack of public awareness to promote painted rice field tourism and the ineffective use of information and digital technology. The aims and objectives of organizing community service are to introduce painted rice field tourism to the general public and to help the Lembang Randanan community in using information and digital technology for promotion. This research was conducted using a qualitative descriptive research method with primary data collection techniques in the form of observation, interviews and documentation, while secondary data collection was obtained from searching various references such as books, journals and articles. The results of the service activities that have been carried out are helping tourist villages with promotion, marketing and management of tourist villages. This includes creating Instagram and YouTube social media accounts which aim to promote tourist villages, especially painted rice field tourism in Lembang Randanan. From this research, it is hoped that potential-based tourism village promotion can be carried out.

Hafizh Wahyu Wijaya Marpaung; Afrillia Afrillia; Aprillina Putri; Cut Dila Sari  ; Nurbaiti Nurbaiti

Jurnal Penelitian Manajemen dan Inovasi Riset 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This scientific article discusses the implementation of 5 key aspects to meet e-fullfillment standards in a company. Consumer Management, Catalog Management, Order Management, Delivery Management, and Inventory Management. These five things are key processes to meet the "e-fulfillment" standard, which starts from ordering the product until the product is received by the consumer. This article aims to examine the theoretical basis, research methods, and findings related to the application of these five aspects in the printing company, namely Akai Print, which is also the case study object of this article. In this article, the type of research method used is qualitative, using an inductive approach. The unit of analysis in this research is the Akai Print printing company, where the data sources in this research are documents and direct information. The data collection technique used in this research is direct observation and literature study, then the method used is descriptive analysis. The results of our research found that these 5 key aspects really are the most important aspects in a company, especially companies that are oriented towards customer satisfaction, such as the printing company Akai Print. Then from that, Akai Print has also fully implemented these five key aspects in its business so that the e-fullfillment standard is achieved and can improve the quality of the company.              

Dina Sarah Syahreza; Agung Khairul Tazri; Thasya Salsabila Berutu; Indah Febiola Fransiska Panggabean; Zefaninya Stephani Sinuraya

Jurnal Manajemen dan Ekonomi Bisnis 2023 Pusat Riset dan Inovasi Nasional

Human resource management supports companies to gain competitive advantage through business strategy. The aim of this research is to provide an overview of the role of human resource management (HRM) in establishing competitive advantage in companies and to find out which employee recruitment and training are best used to increase competitive advantage. The research method used is descriptive qualitative with literature review data collection techniques. Based on the results of the review, it is known that competitive advantage is achieved through the company's internal environment, namely human resources. Therefore, it is necessary to strengthen the company's internal environment through employee recruitment as well as employee training and development.

Hana Setiyaningsih; Dila Resti Kamila; Erinda Ayu Permatasari

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This research aims to determine foreign currency transactions that occur at PT. Ramayana Lestari Sentosa Tbk in its financial reports is because countries have different currency values. Foreign currency transactions at this company involve the sale and purchase of currency to support business needs and control company risks. The data collection technique used in this research is a qualitative descriptive method. The results of the discussion stated that, PT. Ramayana Lestari Sentosa Tbk noted that foreign currency transactions occur due to import-export, foreign funding and foreign investment. Foreign currency transactions are important in company risk management as a source of good financial strategy.

Indri Febrianti; M. Padeli Wibowo; Ahmad Rifai; Aisyah Oktaviana; Nanjah Fachira Ayundari +2 more

Jurnal Ilmu Sosial, Bahasa dan Pendidikan 2023 Pusat Riset dan Inovasi Nasional

This research discusses the role of character education management in shaping the morals of students at MIS Cendikia Insani Al-Washliyah Sukamandi Hulu. The research background highlights the urgent need for character formation amidst the complexity of global challenges. The aim of the research is to analyze the influence of character education management on the moral development of students. The research method uses a qualitative approach and library research involving researchers as key instruments. Data was collected through interviews and content analysis, with research carried out at MIS Cendikia Insani Al-Washliyah Sukamandi Hulu. It is hoped that the research findings will provide in-depth insight into the implementation of character education management in the school. The implications of this research include recommendations for expanding data collection methods, involving the perspectives of parents and students, and detailing the steps of the character education management model. It is hoped that the research results can provide a concrete basis for developing a more effective character education program at MIS Cendikia Insani Al-Washliyah Sukamandi Hulu.

Cindy Tifani; Dina Indriani

Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa 2023 Universitas Maritim AMNI Semarang

The purpose of this research is to describe the efforts to prevent White Collar Crime. The method of writing this article is done by library research. Library research is a series of activities related to library data collection, reading and recording, and research data management methods. The results of this study are efforts to prevent white collar crime can be done by cooperation between the community, government and law enforcement officials.

Winarni, Diyah Ayu Febri; Muniroh, Lailatul; Kurniawan, Eva Dwi

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

The novel The Last Shoe tells the story of the life of a father named Pak Marwan. The character Pak Marwan in the novel The Last Shoe is the main character of the story. Mr, Marwan is a shoe craftsman whose name is known as the “father of shoes”. Pak Marwan opened a shoe business and made the name of his village known to many people. This type of research is qualitative research which aims to understand social phenomena, including the phenomenon being studied. The descriptive method of analysis is to describe the facts followed by content analysis. The data in this research is in the form of discourse related to the object of research is the novel The Last Shoe by Toni Tegar Sahidi. The primary data source in this research is the next of the novel The Last Shoe. Data collection techniques use heuristic and hermeneutic reading methods. The results of this research are to find out the characterizations contained in the novel The Last Shoes by Toni Tegar Sahidi, namely responsible, hardworking, business style, and teaching employees to be independent.

Chusnul Hamidiah; Agus Qowiduddin; Imamah Imamah

Populer: Jurnal Penelitian Mahasiswa 2023 Universitas Maritim AMNI Semarang

The implementation of character education in madrasah institutions has a strategic role in shaping the character of students, because these institutions not only aim to transfer knowledge, but also train students' soft skills through subjects related to Aswaja or NU at school. This study describes the implementation of Aswaja-based character education at SMK NU Lekok. This research is a type of descriptive qualitative research using the literature study method. The research was conducted on November 11, 2023 at SMK NU Lekok District, Pasuruan Regency, with the research subjects being 23 students of class XI Multimedia Department. Data collection was conducted through observation, interviews, and documentation. Data analysis used data reduction, data presentation, and conclusion drawing or data verification. The results of research related to the implementation of Aswaja-based character education in grade XI students at SMK NU Lekok show that the management of ASWAJA character education has been thoroughly integrated. In the implementation of ASWAJA character education at SMK NU Lekok Pasuruan, each teacher has full responsibility in providing character learning and being a role model. The implementation of ASWAJA character education in this school is designed to shape the character of students in accordance with the teachings of Ahlussunnah Wal Jama'ah, with the hope that they have good morals by developing and implementing as a form of routine every day.

Saryono Saryono; Amelia Anwar

Jurnal Manajemen Riset Inovasi 2023 Pusat Riset dan Inovasi Nasional

Pamsimas is a program implemented by the government to help the community in providing drinking water and overcoming difficulties in getting clean water. This research aims to determine the influence of Pamsimas Management on Customer Satisfaction of Community-Based Drinking Water (PAMSIMAS). The Pamsimas program is one of the programs implemented by the Indonesian Government. The aim of this research is to find out about the "Influence of Pamsimas Management on Customer Satisfaction in Gempolrejo Village, Sumberjo Hamlet, Tunjungan District, Blora Regency" to see how the Pamsimas program is in terms of its management, researchers want to know what strategies management uses to overcome water problems during the dry season. and the level of community satisfaction. Researchers use data collection techniques with techniques; interviews, observation, documentation and using qualitative data analysis techniques. Indicators of the success of the Pamsimas program are: Fulfillment of clean water needs every day and a good level of community satisfaction. Research results related to the success and strategy of providing community-based drinking water in Gempolrejo village, Sumberjo hamlet. The program is said to be successful because Porgam's objectives have been achieved, but there are still obstacles in several aspects, such as a lack of water during long dry periods and a lack of community satisfaction. In this case, support from the government and society is really needed.

Domi Domi

Jurnal Manajemen Riset Inovasi 2023 Pusat Riset dan Inovasi Nasional

This research was conducted at the Regional Drinking Water Company (PDAM) in Kapuas Hulu Regency. The aim of this research is to determine Service Management at the Kapuas Hulu Regency Drinking Water Company (PDAM). This research is a type of descriptive research with a qualitative approach, namely the author conducted interviews with informants who were directly involved. In this research, the informants were the heads and staff of PDAM employees who were directly involved in service activities. The author uses data collection techniques, observation, interviews and documentation. The results of this research are the services provided by the Drinking Water Company (PDAM) of Kapuas Hulu Regency, Dihalralpkaln kepaldal petugals Perusalhalaln Daleralh Alir Drinking (PDAlM) Kalbupalten Kalpuals Hulu Dalpalt, which has resulted in reversing the performance of public services in algalr permalsallalhaln permals. allalhaln recognizes turbid flow and the water does not flow and the installation is immediately resolved and the process of carrying out routine internal and external internal checking results in a process of recurrent quality problems.

Aprinawati Aprinawati; Sandriana Aisya Putri; Farhan Abdullah; Ryan Alfandi; Putri Elma

Jurnal Penelitian Manajemen dan Inovasi Riset 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Human resource management helps organizations achieve their short-term and long-term goals by aligning with overall business strategy. For this reason, the aim of writing this paper is to understand the relationship between Human Resource Management (HRM) and business strategy and provide an overview of good employee training and development to increase productivity in companies. The research method is qualitative with library study data collection techniques. Based on the study, it is known that the assumption of a close relationship between business strategy and HRM methods is based on contingency theory. This theory underlines that human resource management methods are chosen according to the type of competitive strategy adopted by the business. A well-crafted business strategy aligns with the core mission and vision and acts as a roadmap for profitability, competitiveness and sustainable growth. Training and development that influences employee productivity has increased the welfare of the company and also helped the company's prosperity by considering the planning and implementation of workforce training and development at the public level.

Nurlia Eka Damayanti; Alvaro Jordan Zwageri; Emilya Sahara Putri; Husna Putri Amalinda; Ivana Angelita +2 more

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This research aims to analyze the business feasibility and sustainability impact of "Outdoor Plus" stores as an effort to increase MSMEs. The research methods used are qualitative with data collection through documentation, observation, and interviews. In sustainability analysis, this store emphasizes an integrated approach by utilizing open space to support the visibility of MSMEs products. Loyalty programs, creative marketing strategies, and involvement in local communities are key points in achieving marketing success. Research results show that Outdoor Plus stores have achieved operational efficiency through modern cashier systems, computerized stock management, and online payment integration. Holistic marketing strategies have also succeeded in increasing market share and building strong customer relationships. In addition, effective human resource management, strict legal compliance, and commitment to environmental sustainability have established a strong foundation for sustainable growth. This study is expected to contribute to understanding the potential of sustainable business at the MSMEs level, while providing insights for related stakeholders.