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This study aims to understand how Islamic values are represented in the television program Cahaya Tauhid, broadcast on MNCTV. This program, a religious program, aims to convey moral messages and Islamic teachings through stories related to everyday life. A qualitative approach with a constructivist paradigm was used to explore the representation of Islamic values in this program as a result of social construction influenced by media ideology, the interests involved, and audience responses. Data collected came from non-participant observation of 27 episodes of Cahaya Tauhid broadcast on the MNCTV YouTube Channel. The results show that this program contains Islamic messages that cover five main dimensions: aqidah (faith), worship, morals, social and muamalah (social behavior), and Ramadan spirituality. The most dominant Islamic values in this program are tauhid (monotheism), worship, morals, social and humanitarian, and tazkiyatun nafs (purification of the soul). The values of worship and tauhid, in particular, appear consistently in almost every episode and are the main focus of this program. These messages are delivered in a simple yet meaningful manner, making them easily understood by the audience. This program successfully represents Islamic teachings in the context of everyday life and shapes the audience's perspective on Islam. Thus, Cahaya Tauhid can be considered an example of an effective television da'wah program in building Islamic understanding through mass media, while also serving as a means of education and dissemination of Islamic values. Furthermore, this study also found that Cahaya Tauhid uses a narrative approach that combines Islamic values with real-life stories, making it more relevant and engaging for the audience. Thus, Cahaya Tauhid can be considered an example of an effective television da'wah program in building Islamic understanding through mass media, while also serving as a means of education and dissemination of Islamic values.

Communication as a process of conveying information which contains persuasive messages. In development, communication is used to disseminate ideas, ideas and programs or policies from the government. Community empowerment is part of development communication that aims to improve the quality of life of the community. Communities need to be given space to participate actively in development by understanding what the problems are, finding solutions and making decisions wisely. This research has a role to know the concept of participatory communication in development communication. The method used is qualitative research through literature study, namely with a content approach and carried out by data collection techniques using books, journals and internet browsing.

The digital era has brought significant changes in various aspects of life, including building civic awareness. Islamic preaching as an effort to convey Islamic teachings and values has an important role in shaping characters and increasing public awareness of the rights and obligations of citizens, and also has a strategic role in instilling national values and social responsibility in a society that is increasingly digitally connected. By utilizing digital technology, preaching can be an effective means of spreading moral messages, ethics, and national values that are in line with Islamic teachings. Social media such as digital platforms, podcasts, websites, and so on make it easier for preachers to convey preaching more widely, so that they can reach various communities. This research was conducted through case studies and examining in more depth digital preaching activities through a particular institution or individual such as a YouTube account, digital preaching podcast or digital preaching community and observing public response to preaching content on social media. And analyzing the content by seeing to what extent the message that has been conveyed contains civic values such as tolerance, democracy and the rights and obligations of the state. Therefore, optimizing digital preaching is an urgent need in an effort to build a strong civic awareness based on Islamic values. Through digital communication such as educational content, preaching can increase individual awareness of their rights and obligations as citizens.    

Ahead of the election which will be held in February 2024, television is competing to broadcast various educational talk show programs, especially regarding elections or politics, one of which is TVRI Nasional. Ideally, people choose with their own thoughts and views. However, in reality there are still many people who choose randomly without logical reasons or just go along with it, even worse, they are indifferent to the election. The purpose of this research is to find out what educational messages are contained and how the educational messages contained in "Warung Pengkolan" Episode 03 are viewed from Teun Dijk's discourse analysis. This research uses a qualitative approach with the Van Dijk discourse analysis method, wanting to know messages according to macro structure, superstructure and micro structure. The results obtained are that the messages conveyed in the TVRI "Warung Pengkolan" program are contained in accordance with the macro structure, superstructure and micro structure. In the macro structure, it is to invite, educate and motivate young people or young Indonesian voters who this year have the right to exercise their right to vote and not the white group, because our choice really determines the future of the Indonesian nation. In the superstructure, it is divided into two perspectives, the first perspective is the correct way to choose, namely by looking at the vision and mission and the work program, the second perspective in choosing we have to carry out checks and balances and look at the track record, don't be trapped by the Echo Chamber phenomenon. In the micro structure of delivering education, a speaker or resource person must speak politely and politely and use language that is easy to understand. Because a speaker's words and behavior will determine whether the message can be conveyed clearly to the audience.