Publication Search

This community service activity aims to develop MSMEs in RW 08 Banjarsari Village. In addition, it is also to increase the understanding of business actors about the importance of product branding as a marketing strategy. In this activity, the FKIP 01 UNS KKN Team collaborated with the UPPKA Sehati group which acts as a forum for MSMEs in RW 08 Banjarsari Village. The methods used in this activity are focus group discussions, surveys, interviews, MSME data collection through forms, and design making. The participation and enthusiasm of business actors in this activity is very good, the partner group actively contributes to the implementation of the activity from beginning to end. The result of this activity is in the form of logo branding by making logos for products from business actors who do not yet have their own logos and product catalogs for the UPPKA Sehati group.

The objectives of this community service (PKM) are (1) Increasing the entrepreneurial capacity building of UPPKA Kelut Makmur (Klagen-Wilayut Makmur) cadres in Wilayut Village, (2) UPPKA Kelut Makmur cadres have the provision of soft skills and hard skills to carry out businesses with competitive advantages, (3) Ice Cream Products "Food Healty" can be developed for business. The target is 15 UPPKA Kelut Makmur cadres who are members who manage village businesses. The problems faced are: a. Do not have capacity building as a provision for the ability to do business; b. Limited facilities and infrastructure; d. Lack of product creativity; e. Lack of product creativity. Lack of product creativity; e. Competence of managers who are still conventional; f. Do not have an integrated business model. Not having an integrated business model. The solution to the problem is an entrepreneurship training programme, through the concept of creative business through electronic media based on socio-technopreneurship. The ice cream business will be developed to be distributed to toddler and elderly posyandu and general customers. The programmes carried out are: conducting a business development programme workshop. The results of PkM are improving soft skills and hard skills of UPPKA Kelut Makmur members as novice business people.

UPPKA atau Program Usaha Peningkatan Pendapatan Keluarga Akseptor adalah kelompok kegiatan peningkatan pendapatan keluarga melalui usaha kecil berbasis rumahan yang anggotanya sebagian besar adalah ibu rumah tangga. Dalam kegiatan usaha diperlukan pencatatan keuangan untuk menghasilkan laporan keuangan yang digunakan untuk pengambilan keputusan. Tujuan pengabdian ini adalah untuk memberikan pengetahuan mengenai pembukuan sederhana dan membantu mereka merapikan pencatatan transaksi keuangan agar dalam menjalankan usahanya anggota UPPKA Pandan Sari lebih mudah dalam mengambil keputusan untuk kemajuan usaha mereka. Kegiatan pengabdian ini dilakukan karena UPPKA Pandan Sari tidak memiliki catatan yang rapi dalam transaksi keuangannya.  Terdapat Beberapa tahapan yang dilaksanakan dalam pengabdian ini mulai dari diskusi masalah yang dihadapi, memberikan materi yang mudah dipahami, dan simulasi pencatatan transaksi. Hasil dari pengabdian ini adalah UPPKA Pandan Sari memiliki pencatatan yang memudahkan mereka dalam melihat kondisi keuangan mereka dan mengetahui dengan detail berapa jumlah persediaan, jumlah penjualan, dan biaya yang dikelurkan selama proses produksi.