Publication Search

This study aims to analyze the influence of derivative skills and literacy in economic mathematics on investment decisions of students in the Management Study Program. The study was conducted using a quantitative approach using primary data collected through questionnaires distributed to students. The collected data were then analyzed using multiple regression tests to determine the extent to which the studied variables influence investment decisions. The results of the multiple regression test indicate that derivative skills and economic mathematics literacy simultaneously have a significant influence on students' investment decisions. The coefficient of determination (R²) value is 0.551, which means that 55.1% of the variability in investment decisions can be explained by these two independent variables, while the remaining 44.9% is explained by other factors not examined in this study. This figure indicates that students' ability to understand and use economic mathematics concepts, especially in terms of derivatives, as well as their financial literacy, play an important role in forming rational and informed investment decisions. The results of this study indicate that mastery of economic mathematics concepts, especially derivative skills, has a direct impact on students' ability to make better and more logical investment decisions. On the other hand, financial literacy also influences how students assess and manage investments, resulting in wiser decisions. Therefore, it is important for educational institutions to integrate mathematical economics and financial literacy into their curricula to help students make more rational investment decisions and reduce potential future financial risks. Furthermore, this study also suggests the need to improve students' understanding of basic concepts in mathematical economics and financial literacy. Management study programs can strengthen their curricula by providing more in-depth training in the applications of mathematical economics, such as the use of derivatives in investment analysis.

Low financial literacy is caused by several factors. Research related to financial literacy in the Management Study Program of the Islamic University of North Sumatra is still rarely conducted so it is necessary to discuss and analyze what factors can influence financial literacy in the study program. This study uses a descriptive research method with the research approach used by the author is quantitative research. This approach uses a quantitative approach because it uses numbers, starting from data collection, data interpretation, and presentation of results. Based on the significance value (Sig.) in the F test, it can be concluded that the hypothesis is accepted. This means that Age (X1), and Parental Education Level (X2) simultaneously (together) have a significant effect on the Financial Literacy variable (Y). Based on the magnitude of the determination coefficient (R Square) of 0.902 or equal to 90.2%. This figure means that the variables Age (X1), and Parental Education Level (X2) simultaneously (together) influence the Financial Literacy variable (Y) by 90.2%. Management study program students are expected to be able to better understand Financial Literacy because this will be knowledge in the future and is also very important for the role of parents. The Adjusted R Square level reached 89.9% and the remaining 10.1% was influenced by other variables outside this regression equation or variables that were not studied or significant

A strong entrepreneurial sector plays a crucial role in a country's economic growth. Entrepreneurship not only contributes to creating jobs, but also increases productivity and encourages innovation. Therefore, it is very strategic to foster interest in entrepreneurship, especially among students and the younger generation. There are several factors that influence interest in entrepreneurship among students, one of these factors is business capital and motivation. The aim of this research is to find out whether there is an influence of business capital and motivation on interest in entrepreneurship among students of the Sharia Economics Study Program at Island Sulthan Thaha Saifuddin University, Jambi. The method used in this research is a quantitative method. The research sample consisted of 96 students using a sampling technique, namely Purposive Sampling. The results of this research show that both variables have a positive and significant effect on interest in entrepreneurship among students in the sharia economics study program. Simultaneously, the business capital and motivation variables have a significant influence on the entrepreneurial interest variable. The R Square value is 0.561 or 56.1%, which means that 56.1% of changes in the dependent variable can be explained by the independent variable, while the remaining 43.9% is influenced by other variables not included in this research. The Adjusted R Square value = 0.551 shows that after adjustment, this model still has good abilities in explaining the dependent variable. Apart from that, the R value = 0.749 shows a strong relationship between the independent variable and the dependent variable. The Islamic economic view of entrepreneurship is one of the noble recommendations for humans in working.

This research is motivated because self-confidence in using skincare products recommended by celebrity endorsers is also an important factor in purchasing decisions. The purpose of this study was to analyze the influence of celebrity endorser Tasya Farasya and Instagram social commerce on the purchase decision of the Originote skincare moisturizer on female students of the FPP UNP Makeup and Beauty Education Study Program. This type of research is Ex post Facto with a quantitative research method approach. The population of this study were female students of the 2020, 2021, 2022 and 2023 Makeup and Beauty Education Study Program, namely 365 people. The type of sampling used in this study was non-probability with a purposive sampling technique with a total of 78 people. Data were collected through observation methods and research questionnaires. The preparation of the instrument was carried out by sorting the Likert scale. Data were analyzed by descriptive analysis, normality tests and hypothesis tests. The results of the study obtained 1) Instagram social commerce partially has a significant effect on Moisturizer Purchase Interest in Female Students of the FPP UNP Makeup and Beauty Study Program. 2) Celebrity endorser Tasya Farasya partially has a significant effect on the Moisturizer Purchase Interest of Female Students of the Makeup and Beauty Study Program, FPP UNP. 3) Celebrity Endorser Tasya Farasya and Social Commerce Instagram simultaneously influence the purchase decision of the Originote skincare moisturizer for female students of the Makeup and Beauty Education Study Program, FPP UNP. Suggestions to increase insight into the material in the lesson for students, in increasing knowledge and information about the influence of celebrity endorser Tasya Farasya Instagram social media on the purchase decision of the Originote skincare moisturizer for female students of the Makeup and Beauty Education Study Program, FPP UNP.

This research aims to analyze the level of student satisfaction with academic administration services at the Catholic Religious Education Study Program (PKK) STPKat Santo Fransiskus Assisi Semarang in the 2024/2025 Academic Year. Effective and efficient academic administration services are an important factor in supporting the smooth teaching and learning process and improving the overall quality of education. The research method used is descriptive quantitative with a survey approach. Data was collected through a questionnaire distributed to active students of the PKK Study Program. The variables studied include speed of service, accuracy, attitude of officers, ease of procedures, and supporting facilities. The research results show that in general students feel quite satisfied with the academic administration services provided. Aspects of officer attitude and correct information received the highest satisfaction scores, while aspects of ease of procedures and supporting facilities still require improvement. It is hoped that these findings can provide input for the management of the PKK Study Program to improve the quality of academic administration services, so as to create a more conducive academic environment and support student achievement.

The purpose of this study was to analyze the feasibility of developing digital teaching materials for Introduction to Administrative and Management Science based on Case Study and student responses to the development of digital teaching materials for Introduction to Administrative and Management Science based on Case Study. The development of digital textbooks for Introduction to Administrative and Management Science based on case study was developed using the 4-D development model by Thiagarajan, which includes four stages, namely the definition, design, development, and dissemination stages. However, this dissemination stage was not carried out because this study did not measure the effectiveness of the product or student learning outcomes. The feasibility of the developed textbook was determined based on an assessment by material, language, and graphic validation experts. From the overall assessment of the validation experts, the average result of the textbook's feasibility was 87.33% with a very feasible category. Based on this percentage, it can be stated that the digital textbook for Introduction to Administrative and Management Science based on case study is feasible to be used in the teaching and learning process of the Introduction to Administrative and Management Science course. Student responses were carried out with a limited trial on 20 students of the Office Administration Education Study Program. The student response sheet consists of 6 components of eligibility, namely the format, relevance, attention, satisfaction, understanding of the material, and confidence in learning outcomes, where the overall assessment of students obtained an average eligibility result of 86.66% which can be interpreted that the digital textbook Introduction to Administrative Science and Management based on case studies is feasible and interesting to use in the learning process of the Introduction to Administrative Science and Management course.