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Processing coconut into copra is an important strategy to increase value added and farmers’ income in rural areas. However, traditional copra processing businesses often face problems such as price fluctuations, high production costs, and limited understanding of business feasibility analysis. This study aims to analyze the value added and business feasibility of copra processing in Bone Regency, specifically in Tellusiattinge District, Ulo Village. The study was conducted from September to October 2025 using a descriptive method with qualitative and quantitative approaches. The research population consisted of 15 copra processing entrepreneurs, all of whom were selected as respondents using a census technique. Data were collected through interviews, observation, and documentation. Data analysis included production cost analysis, income analysis, value added analysis using the Hayami method, and business feasibility analysis using the Revenue Cost Ratio. The results showed that the average value added from processing coconut into copra was Rp2,100 per kilogram with a value added ratio of 37.5 percent, which falls into the medium category. The average Revenue Cost Ratio of 1.35 indicates that the copra processing business is feasible and profitable to operate. The findings imply that copra processing has the potential to increase farmers’ income and rural economic development, therefore requiring support in improving production efficiency and adopting better processing technologies to enhance value added.

This study aims to assess the feasibility of the Lontong Tuyuhan MSME business which has a location in Tuyuhan Village, Rembang Regency in Pancur District. The data analysis methods used are revenue analysis, profit analysis, cost analysis, and also business feasibility analysis using the Revenue Cost Ratio (R/C Ratio), Return On Investment (ROI), and Benefit Cost Ratio (B/C Ratio) analysis tools. ). This study uses qualitative research methods with primary data collection tools in the form of observation, questionnaires, interviews, and documentation. Data was obtained through 6 informants, namely the owner of the Lontong Tuyuhan MSME business which has a location in Tuyuhan Village, Rembang Regency in Pancur District. The Lontong Tuyuhan MSME business that has been researched can be said to be adequate to run with an average R/C Ratio of 2.11 B/C Ratio of 1.11 and ROI of 171.30%. The Lontong Tuyuhan MSME business that was observed had an estimated average revenue of IDR 31,322,500/month. With an average monthly capital excluding initial capital with a nominal value of IDR 14,893,425/month and an average profit of IDR 16,429,075/month.