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Promotional activities via social media such as Instagram are a form of marketing communication mix that is directly related to the level of consumer exposure until consumers make the decision to buy this syar'i gamis product. The demographic diversity of consumer characteristics also greatly influences the effectiveness of promotions via social media. The aim of this research is firstly to analyze the effectiveness of promotion of Islamic gamis via Instagram, secondly to find out how big the relationship is between follower characteristics and effectiveness of promotion via Instagram of Islamic gamis products and thirdly to find out consumer responses regarding the use of promotional syar'i gamis products. 'i via social media Instagram.The results of this research are that promotions carried out via Instagram are quite good. Promotion of syar'i gamis through social media Instagram is very effective in stimulating attention, increasing respondents' knowledge of the products being marketed, generating interest in followers, generating desire and ultimately making followers buy syar'i gamis products and then recommending them to other people.

The rapid development of technology and increasingly complex global challenges have a significant impact on the mindset and behavior of today's youth. Pondok pesantren, as a traditional Islamic educational institution, plays a crucial role in shaping the character of young people, fostering good morals, discipline, and responsibility. This study aims to explore the role of pondok pesantren in character building among youth in the modern era. The research adopts a qualitative approach, using data collection techniques such as in-depth interviews, observations, and document analysis with pesantren leaders, teachers, and students. The findings indicate that pondok pesantren play a vital role in shaping students' character through religious education, the application of daily routines that instill discipline, and social activities that promote a sense of responsibility. Pondok pesantren also adapt to modern times by incorporating technology into the learning process while maintaining traditional values. In conclusion, pondok pesantren are effective in shaping a generation of youth who are not only intellectually capable but also possess strong character, discipline, and high moral standards.

The COVID-19 pandemic accelerated the adoption of flexible work arrangements (FWAs), prompting a paradigm shift in the traditional work model. This study aims to systematically review the literature on the impact of FWAs and organizational culture on work productivity. A systematic literature review was conducted using a rigorous methodology, including database searches, screening, data extraction, and thematic analysis. The search focused on peer-reviewed articles published in reputable academic journals. The findings from the literature review indicate that FWAs and organizational culture have a significant impact on work productivity. FWAs can enhance work-life balance, job satisfaction, and employee motivation, leading to increased productivity. However, challenges such as social isolation, decreased collaboration, and difficulty in maintaining work-life boundaries may arise. Organizational culture plays a crucial role in shaping employee behaviour and performance. A positive organizational culture characterized by trust, respect, and open communication can foster employee engagement and productivity. However, negative organizational cultures can hinder employee performance and job satisfaction. This systematic literature review highlights the complex interplay between FWAs and organizational culture in influencing work productivity. Organizations should strive to create a positive organizational culture that supports employee well-being, provides opportunities for professional development, and facilitates effective collaboration. By carefully designing and implementing FWAs, organizations can harness the benefits of flexibility while mitigating potential challenges. Further research is needed to explore the long-term impact of FWAs and organizational culture on employee productivity and organizational performance.

Character education is a key element in the formation of morals and ethics in adolescents. In the midst of the challenges of globalization and increasingly rapid technological developments, teenagers are often faced with various negative influences, including promiscuity which can lead to deviant behavior. Strengthening character education for teenagers in Rejosari village and the family environment is very important to equip teenagers with moral values, independence and social responsibility. This research aims to examine the role of character education in preventing promiscuity among teenagers. This activity was carried out in Rejosari Village, Ngampel District, Kendal Regency with 30 participants. The research method used is descriptive qualitative. The data collection techniques used were observation, interviews and documentation. The results of the research show that teenagers who receive strong character education are better able to avoid negative influences and have resistance to promiscuity. Effective implementation of character education requires collaboration between schools, families and communities to create an environment that supports positive character development in adolescents.

Madrasah Ibtidaiyah plays an important role in shaping the character of the younger generation, especially facing the challenges of generation Z who have grown up in the digital era. This generation has characteristics such as visual orientation, high technology involvement, and learning patterns that demand interactivity. Social studies education at Madrasah Ibtidaiyah is a strategic forum for instilling Islamic character values ​​such as integrity, cooperation and social responsibility. The development of an integrated and innovative curriculum, involving a thematic approach that is relevant to the needs of the times, is needed to eliminate barriers between scientific disciplines, thereby providing holistic learning. Learning strategies based on moral values, technology and collaboration can increase the effectiveness of character education. Teachers as curriculum developers play a vital role in compiling, implementing and evaluating teaching methods that suit the needs of generation Z, whether through Student-Centered Learning, Visual-Based Learning, or Flipped Classroom approaches.This research emphasizes the importance of collaboration between teachers, students, and technology in realizing social studies education that is able to create a generation that is critical, moral, and ready to face global challenges without losing its Islamic identity. With this approach, madrasahs are able to produce the nation's next generation who are superior in character and competence. 

Corruption remains a major challenge in Indonesia. Education plays a crucial role in instilling anti-corruption values from an early age to shape individuals with integrity. One of the core values in anti-corruption education is hard work, which contributes to developing children’s character, fostering independence, discipline, and perseverance. This study aims to analyze how instilling anti-corruption values through hard work can shape children's character in elementary schools. This socialization activities employs a direct socialization method involving students at SDN 023 Samarinda Utara through various activities, such as counseling, simulations, and educational games. The findings indicate that students experience an increased understanding of the importance of integrity and hard work in daily life. Participants demonstrated positive changes in attitude and behavior, such as increased motivation to complete school assignments honestly and responsibly. Thus, instilling anti-corruption values through hard work proves effective in shaping children’s character with integrity. Therefore, the continuation of anti-corruption education programs in schools is essential, involving teachers, parents, and the educational community to create a corruption-free generation.

This study aims to evaluate the effectiveness of tilawah training in increasing students' love for the Qur'an at the Nurul Furqon An-Nuriyah Surabaya Al-Qur'an Education Park (TPQ). The method used is a qualitative approach with data collection through interviews, observations, and document analysis. The results of the study indicate that tilawah training carried out in a structured and systematic manner not only improves the ability to read the Qur'an, but also strengthens students' love and closeness to the Qur'an. Students showed increased interest and motivation in learning, and better understood the values ​​contained in the holy book. This study concludes that tilawah training is an effective strategy to build love for the Qur'an, and recommends the implementation of this program on an ongoing basis to achieve optimal results.

Catholicism plays an important role in shaping children's faith character, which aims to regulate children's identity and morals in accordance with Christian teachings. This research takes the example of daily prayer practices at the St. Mikhael Ohoilim Station, where the researcher directly saw the lack of teaching and training in daily prayers at the station and its influence on the formation of children's faith character. The research method used is qualitative where data is collected through observation. This research was carried out while carrying out an internship or KKN for approximately six months starting from January to June at the Station in accordance with the rules made by a particular institution or campus. The research results show that daily prayers not only function as a means of communication with God, but also as an effective educational tool in forming religious values, discipline and a sense of responsibility in children.

Pancasila and Citizenship Education (PPKn) has a strategic role in building democratic character among the younger generation as an important capital in the life of society, nation and state. This research aims to analyze how the implementation of PPKn education in schools can be an effective means of internalizing democratic values, such as tolerance, justice, respect for human rights, and deliberation. Civics learning requires good preparation, especially through preparing material that not only provides knowledge but is also able to bring about changes in the character of students. This research uses a qualitative approach with a literature review method, which includes critical analysis of various sources, such as national and international journal articles, books, e-books, dissertations, theses, as well as print and online media which can provide a comprehensive picture of the role of PPKn in form students' democratic character. The research results show that PPKn education based on Pancasila values ​​has proven to be effective in developing individuals who have strong character and are able to face the challenges of the era of globalization. By combining the values ​​of Pancasila and democratic principles, this education plays a role in forming a highly civilized, competitive and globally superior nation.

Education plays an important role in shaping a child's character and personality. Schools as formal educational institutions are not only tasked with imparting knowledge, but are also a place for the formation of social values, morals and behavior. (Cahyani et al., 2021) However, the reality shows that schools are often places where negative behavior emerges, one of which is bullying. The method used in this community service activity uses a participatory method by involving the school in the continuity of socialization activities. The approach taken is to direct and explain efforts to deal with the implications of bullying through the elementary school environment. The place of service was carried out at SDN Penikenek, Nagawutung District, Lembata Regency involving research subjects consisting of the Principal, teachers, students, grades 1-6. Community service activities with the title "educational services in overcoming the implications of bullying at SDN Penikenek in Penikenek Village, Nagawutung District, Lembata Regency". Penikenek Elementary School is an elementary school with 39 students and 11 teachers. This service activity takes place by providing material through outreach and donating wall magazines in the form of magazines related to bullying prevention. Implementation of the outreach program at SDN Penikenek is a strategic step designed to increase students' awareness and understanding regarding the dangers of bullying. In this activity, material about the definition, impact and ways to prevent bullying is delivered using a participatory method involving all elements of the school. This method has proven effective in creating open dialogue, building empathy, and increasing collective commitment to overcoming bullying.

The role of educational leadership is very important in developing entrepreneurial skills in students, especially in the era of globalization that requires graduates to have independent and innovative abilities. Educational leadership acts as a catalyst in creating a conducive learning environment, facilitating an entrepreneurship-based curriculum, and integrating entrepreneurship programs into the learning process. This study aims to explore the role of educational leadership in developing entrepreneurial skills in students. Educational leadership has an important role in shaping students' character and skills, including entrepreneurial skills. The research method used is a literature study to collect data and information relevant to the research topic. The results of the study indicate that effective educational leadership can provide encouragement and motivation to students to develop their entrepreneurial skills. The implication of this study is the need for an active role of educational leadership in creating a learning environment that supports the development of entrepreneurial skills in students.

Digital learning design has great potential in shaping students' Islamic character in this digital era. However, its implementation faces several challenges, such as limited access to technology, difficulties in internalizing Islamic values through digital media, and a reduction in the essential social interaction required for character development. Additionally, distractions from technology, the limited availability of relevant Islamic content, and the lack of technological skills among teachers also pose significant barriers. To overcome these challenges, solutions are needed, including the improvement of technology infrastructure, the development of more relevant Islamic learning content, and teacher training in effective technology usage. Approaches that involve social interaction, digital skills development, and holistic character evaluation can enhance the effectiveness of digital learning in building Islamic character. Therefore, digital learning can serve as an effective tool for educating students with Islamic values, provided it is balanced with the right approach.

This study aims to analyze the efficiency of the curriculum of Islamic universities in Indonesia in ensuring the readiness of students to enter the workforce, by reviewing the role of Islamic religious education in improving intellectual competence. Through a literature study approach, this study identifies the challenges and opportunities faced by Islamic universities in integrating religious values ​​with the intellectual and professional needs of students. The main focus of this study is the effectiveness of the curriculum in balancing theoretical aspects of religion and practical skills needed in the workplace. This study found that the curriculum of Islamic universities in Indonesia has attempted to adopt an integrative approach that combines religious education with the development of soft skills and hard skills that are relevant to professional careers. However, there are still some weaknesses in the implementation, such as the lack of curriculum adjustment to the dynamics of the labor market, as well as the imbalance between religious education and practical skills. The results of this study indicate that Islamic religious education has an important role in shaping the character and professional ethics of students, which are the main capital in entering the workforce. Therefore, increasing the efficiency of the curriculum through collaboration between academics, industry practitioners, and policy makers is needed to ensure that students' intellectuality is in accordance with the demands of the workplace. This study contributes to the academic discussion on the reform of Islamic higher education curriculum and emphasizes the importance of Islamic religious education in producing graduates who are not only intellectually competent, but also have strong ethical values ​​to face professional challenges. The implication of this study is the need for a more flexible and adaptive curriculum strategy to improve the competitiveness of Islamic higher education graduates in the global job market.

The research aims to shed light on the role of accounting theory as one of the main subjects that have an active role in the intellectual skills and abilities of the students of the Department of Accounting and to provide a theoretical framework linking the subject of accounting theory and the intellectual skills and abilities of the students of the Department of Accounting and to indicate the relationship of correlation and influence between the subject of accounting theory and the intellectual skills and abilities of students of the Department of Accounting, and to provide recommendations and proposals to the organisation of the research sample regarding the subject of teaching accounting theory and its active role in the intellectual skills and abilities of students of the Department Accounting, the deductive and inductive approach was adopted in dealing with the research problem and proving its hypotheses in the theoretical aspect to achieve the objectives of the research and relying on the descriptive approach in the practical aspect, The research sample was represented by the students of the Department of Accounting at the College of Administration and Economics - University of Al-Qadisiyah for the year 2024, a questionnaire form was designed and distributed to the research sample and then collected and analysed statistically for the purpose of proving the research hypotheses and achieving the results The research reached a set of conclusions, the most important of which is the information that there is a statistically significant correlation between accounting theory and the intellectual skills and abilities of students of the accounting department The strength of the correlation is characterised by being very strong and its value is (.636**), which is at a lower moral level From (0.01), which confirms the positive correlation of this research, the existence of a significant effect between the variables of the research and the value of the regression coefficient was (β) (.636), which confirms the positive impact of this research, and therefore the study recommends a set of recommendations, the most important of which is the development of the accounting theory approach adopted in the accounting department so that it is able to keep pace with the continuous development known by the reality of the profession, which enables the accountant to perform his tasks better and understand how to teach accounting theory in decision-making processes.

Teachers are the pillars of the development of society's building blocks, i.e., the students; therefore, for the effective and constructive nourishment of the students, the performance of the teachers must be excellent with the support of external elements. To empirically analyse teachers' performance, this study employed a quantitative research technique, elucidating the influence of school environment, character development, and school administration on teachers' performance levels through the mediation of the efficacy component of individual personality. The study targeted high school teachers in Indonesia, collected data purposefully using a survey instrument, and used a total of 227 legitimate and effective responses to compile the results. The research found substantial results for all direct interactions, and mediation was recommended for the school climate and teacher performance. The study added a fresh piece of evidence to the literature by shedding light on the impact of external environmental elements at the school level on teachers' performance.

The new era of digitalization created by humans has touched various aspects including transaction payment methods. With digital payments, humans make payments with just one scan. Bank Indonesia, in collaboration with ASPI, launched digital payment Qris in 2020. Qris was initially a payment solution during the pandemic that was accepted by the public and is still widely used today. Including the younger generation, they often use Qris to make payments. This research aims to identify the influence of the availability, effectiveness and ease of use of Qris on purchasing decisions and its impact on the character of the younger generation. Using the quantitative SAM PLS method and qualitative literature study, the research took samples of student members of the GMNI organization who met the criteria. The results of data processing showed that the variables of availability, effectiveness and ease of use of Qris had a positive and significant effect on purchasing decisions. The impact of using Qris for the younger generation is a shift in disciplined, independent and responsible character due to the ease of payment facilities which gives rise to consumer behavior. This can be handled with supervision and character education starting at the family, school, community and government levels. By synergizing together, a strong character can be built in the younger generation, able to answer problems and be of benefit to the wider community.

This study analyzed the influence of five large personality dimensions—extraversion, friendliness, openness, caution, and emotional stability—on creativity and its implications on the performance of members of the amphibian and reptile-loving community in Surabaya. Using the quantitative approach and Likert questionnaire, the study found that openness and extraversion had a significant positive effect on creativity, which had an impact on improving the performance of community members. High creativity supports innovation in preservation, care, and education. These results suggest the importance of personality character management to encourage creativity and community effectiveness.

The lack of facilities and supporting resources for teaching and learning activities in educational institutions and places of worship in Tewang Kadamba Village is a major factor hindering the development of students' literacy skills. In fact, literacy skills are one of the most fundamental aspects that every student must possess to support their continuity as individuals who are expected to live intelligently and with character. One of the breakthroughs offered by the researchers to solve the question as intended is by organizing a reading corner facilitation and facilitation to support the literacy skills of students in the Tewang Kadamba village. Therefore, this research is aimed at evaluating the effectiveness of the reading corn facilitation as a means of education and literacy improvement for students in Tewang kadamba village, central Kalimantan. The qualitative descriptive method was chosen to gain a deep understanding of the social, cultural, and historical context of a phenomenon. The research results show that reading corners can be an effective strategy to increase students' reading interest. Through three stages, namely planning, implementation, and evaluation, the provision of reading corner facilities has proven to enhance the love of reading and change students' positive attitudes towards literacy culture, both at school and in places of worship.

Education at Islamic boarding schools has a vital role in shaping the character and spirituality of the younger generation in Indonesia. However, the success of santri education does not only depend on educational institutions, but also on the active involvement of santri guardians through effective parenting practices. This article discusses the importance of synergy between parenting of santri guardians and Islamic boarding schools in an effort to create a superior generation based on Islamic values. With a structured parenting program and close communication between the santri guardians and the Islamic boarding school, a consistent educational environment can be created that supports children's holistic development. It is hoped that the result of this synergy will be the creation of a generation that is intelligent, has character, and is ready to face future challenges while remaining firm in the teachings of Islam.

This study investigates the pragmatic strategies employed in digital communication, specifically within social media platforms. As the use of social media continues to rise, understanding how users navigate language and meaning in these contexts becomes increasingly vital. Utilizing a qualitative approach, the research analyzes user interactions on platforms such as Twitter, Instagram, and Facebook to identify key pragmatic strategies, including politeness, implicature, and contextual cues. The findings reveal that social media users employ diverse strategies to convey messages effectively in an environment characterized by brevity and immediacy. Additionally, the research highlights significant cultural influences on language use, showcasing variations in communication styles, humour, and politeness norms across different cultural backgrounds. These insights underscore the importance of cultural awareness in fostering effective cross-cultural communication. Ultimately, this research contributes to the field of pragmatics by enhancing our understanding of the interplay between language, culture, and digital communication. The study also offers practical recommendations for social media users to improve their communication effectiveness, facilitating more respectful and meaningful interactions in the digital space. As digital communication evolves, further exploration of emerging trends and challenges in this area is essential for adapting to the dynamic landscape of human interaction.