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This study aims to examine the role of ecotourism in mangrove conservation and its appeal to tourists at Mangrove Beach Paluh Getah, Deli Serdang Regency. A qualitative approach was used, with data collected through direct observation and interviews with local communities and visitors. The findings indicate that ecotourism plays a significant role in rehabilitating mangrove ecosystems by engaging both residents and tourists in regular mangrove planting activities. Moreover, ecotourism positively impacts local livelihoods by promoting sustainable businesses such as tour guiding services and mangrove-based products. The natural beauty, biodiversity, and educational tourism programs serve as key attractions for visitors. Local communities actively manage the area through tourism awareness groups and cooperatives, enhancing both social and economic sustainability. However, challenges remain, including limited facilities and insufficient promotion. Therefore, sustainable development strategies involving collaboration between communities, the government, and the private sector are essential. Ecotourism at Paluh Getah Mangrove Beach holds great potential as a model for coastal area management that integrates conservation and community empowerment.  

Mangrove ecosystems play a vital role in maintaining coastal environmental balance, providing habitats for various species, and supporting local livelihoods. In Gorontalo Province, the utilization of mangrove ecosystems faces significant challenges between conservation and sustainable exploitation. This study aims to review scientific literature discussing the use, degradation, and conservation efforts of mangroves in the region. The research method employed is a literature review analyzing 10 primary sources, including journals and books published within the last decade. The findings indicate that mangrove degradation in Gorontalo is caused by land conversion, overexploitation of resources, and weak local governance and regulations. On the other hand, there are promising initiatives such as ecotourism development and community-based management approaches that show potential for ensuring ecosystem sustainability. This study concludes that mangrove management strategies in Gorontalo must strengthen community participation, cross-sector integration, and adaptive policy approaches based on local conditions. Recommendations include improving institutional capacity and developing holistic policies that balance ecological and economic aspects.

Sei Naga Lawan is a coastal village that has natural tourism potential and is included in an ecotourism conservation area that can revive the economy, especially on the mangroves coast of Kampung Nipah, Serdang Bedagai Regency, North Sumatra. To increase the participation of the Kampung Nipah Village community, the researchers initiated a mini community service program that is directly related to the empowerment of natural tourism potential in Sei Naga Lawan Village, especially the development of the beach area in Village Nipa palm. In connection with the above, researchers conducted socialization and strategies for conservation and management of mangrove forest using lecture and discussion methods followed by mangrove planting activities. The results of the activity show that the implementation of the Community Service Program in Kampung Nipah, Sei Naga Lawan District has been successfully carried out well. This can be seen from the enthusiasm of community members during lectures and discussions. During the seedling planting stage, they also worked together to plant according to what the service team directed. It is hoped that this service can provide knowledge and provide understanding and skills to the local community that Kampung Nipah, Sei Naga Lawan District has an important role as an economist buffer in the future.

The community service program in Kartikajaya Village aims to develop local economic potential through mangrove planting as a tourist attraction. Kartikajaya Village has geographical conditions that support the development of ecotourism, but the lack of public awareness and understanding of the benefits of mangroves is a major obstacle. This activity involves local communities in the process of planting and maintaining mangroves, as well as providing education about the importance of mangroves in maintaining the balance of coastal ecosystems and increasing village tourism attractiveness. The results of this program showed an increase in community awareness of environmental conservation as well as an increase in tourist visits to the village. Thus, mangrove planting not only serves as an environmental conservation effort, but also as a driver of economic growth through the tourism sector in Kartikajaya Village.

Mangrove ecotourism offers various interesting tourist activities for visitors, such as nature tourism, environmental education and cultural tourism. The aim of this research is to determine the role and efforts of the community in participating in improving mangrove ecotourism management in Denai Kuala Village, Pantai Labu District, Deli Serdang Regency. The method used in this research is qualitative with a descriptive approach. The results of this research show that Monkey Beach is managed with an approach that harmonizes environmental protection, animal welfare, education and economic sustainability. The management of mangrove ecotourism on Putra Deli beach is managed by one party where the management of the beach income is used properly and part of it goes into the treasury as funds for further beach management. Muara Indah Beach Mangrove management is carried out by community groups who live around the beach. Not all people, only a few are included in the Muara Indah Beach management group.