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Joko Supono; Puji Rahayu

Jurnal Pengabdian dan Pembangunan Lokal 2024 Lembaga Pengembangan Kinerja Dosen

Starting a home bakery and donut business is an attractive option for many individuals who have skills in cooking or baking, as well as an interest in the food industry. By taking advantage of time flexibility and lower initial costs than opening a physical store, this business offers the potential to generate additional income or even become a main source of income. Supporting quality and innovative food products on the menu can win the hearts of local customers and support the community economy. Although there are challenges in terms of licensing, operational management, and adapting to market changes, strategic steps in market research, business planning, product development, marketing, and inventory management can help build a successful and sustainable business in this sector. In conclusion, starting a bakery and donut business at home is not only about cooking skills, but also about creativity, effective business management, and commitment to providing added value to customers and the community as a whole.

Muhammad Farras Nasrida; Lily Zahra Firdausya; Leli Astuti Gulo

Journal of Management and Social Sciences (JIMAS) 2023 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Bakery store business analysis is an attempt to understand the factors that affect the performance of a bakery store in a competitive market. In this analysis, several key factors such as the external environment, the internal environment, as well as social and cultural factors need to be taken into account. In bakery store business analysis, several analysis methods can be used such as SWOT analysis, Five Forces analysis, and market analysis. These methods can help the bakery store identify existing opportunities and challenges and find the right business strategy to optimize the performance and growth of the bakery store. By conducting proper business analysis, the bakery store can optimize its performance and increase profits. In addition, business analysis can also help the bakery store to stay competitive in an increasingly competitive market and adapt to changes.