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This study aims to examine the extent to which social media is utilized in agribusiness learning among students at Universitas Adzkia. A quantitative descriptive approach was employed, using a Likert scale-based questionnaire as the research instrument. The collected data were tabulated and classified into score percentages to determine the category of social media utilization. The research was conducted from June to July 2024 using a census method, involving all 38 students enrolled in the Agribusiness Study Program at Universitas Adzkia. The findings indicate that overall, the use of social media in agribusiness learning falls into the moderate category, with a score percentage of 55.76%. When broken down into agribusiness sub-systems, the results show that the use of social media in the agricultural input supply sub-system was 55.76%, in farming activities 56.14%, agricultural product processing 49.67%, marketing 44.08%, and agribusiness support services 47.20%. These results suggest that although social media has been used in the learning process, its utilization is still at a moderate level and not yet evenly distributed across all agribusiness sub-systems. This presents both opportunities and challenges for lecturers and educational institutions to develop more innovative, technology-based learning strategies. To enhance the effectiveness of agribusiness learning, it is recommended that lecturers actively encourage students to use social media in a productive manner. This could be implemented through the assignment of structured tasks that require the use of social media platforms for academic discussions, information searches, and the creation or sharing of relevant agribusiness content. Such efforts are expected to make social media not only a tool that enriches students' learning experiences but also a means to deepen their understanding of the dynamic and ever-evolving field of agribusiness. Ultimately, integrating social media into learning can support the development of digital competencies and practical insights among agribusiness students in higher education.

Sumenep Regency has a wealth of agribusiness superior commodities such as rice, corn, chili, onions, tobacco, coconut, and the livestock sector in the form of cattle and goats. This research aims to explore this potential and formulate an adaptive and sustainable agribusiness development strategy. The approach used involves field studies, primary and secondary data collection, and SWOT analysis. The results of the study show that obstacles such as low access to technology, inadequate infrastructure, and weak farmer institutions need to be answered with strategies to strengthen institutions, modernize technology, develop derivative products, and digitize the market. The implementation of this strategy is projected to be able to increase the productivity and welfare of farmers, as well as encourage sustainable regional economic growth.

The agribusiness sector plays a crucial role in the economy, especially in developing countries like Indonesia. However, traditional challenges such as limited land, climate change, and conventional farming practices often hamper productivity. Integration of technology in agribusiness offers innovative solutions to overcome these constraints and improve efficiency and yields. This study uses a descriptive qualitative approach with a literature study research design that focuses and aims to identify and analyze effective technology-based agribusiness development strategies to increase productivity sustainably. By exploring various technologies such as precision agriculture, Internet of Things (IoT), artificial intelligence (AI), and biotechnology, and their implementation in increasing productivity in various agribusiness subsectors. This study discusses the challenges and opportunities in technology adoption in the agribusiness sector, and recommends policies and strategies to encourage digital transformation in agriculture.

The sustainability of the agribusiness sector is very dependent on the certainty of land rights, which is the main asset for business actors in this sector. Land registration is an important instrument in providing legal certainty for land ownership, which can ultimately encourage stable and sustainable agribusiness development. This article discusses the role of land registration in protecting ownership rights for agribusiness actors in Indonesia and analyzes the role of government policies, such as the Complete Systematic Land Registration Program (PTSL), in speeding up the land certification process. With legal certainty obtained through land certificates, agribusiness actors can avoid agrarian conflicts, gain access to financing, and run businesses more safely and in a planned manner. Apart from that, land registration policies also have the potential to support regional economic development, reduce agrarian conflicts, and encourage sustainable management of land resources. However, implementing this policy still faces challenges, including bureaucratic obstacles and low public understanding. Therefore, the government's role in improving policies and overcoming existing obstacles is very necessary to create an inclusive, competitive and sustainable agribusiness sector in Indonesia.  

This research aims to analyze the palm oil agribusiness partnership pattern implemented by PT. Bengkulu Sustainable Palm Oil in Kedurang Ilir District, South Bengkulu, along with its impact on farmer partners. The research method was carried out descriptively with a qualitative approach, using primary data through in-depth interviews and secondary data from related documents. Respondents consisted of 440 partner farmers and 2 companies selected purposively. The research results show that the partnership pattern implemented is the Plasma Core Pattern (IP), where PT. Bengkulu Sawit Lestari acts as the core that guides and purchases the results of plasma farmers. The conflicts that occurred were relatively low, with the majority of partner farmers stating that there were no physical or significant conflicts. From an economic aspect, partner farmers produce an average of 4,038 kg of FFB per month, with a selling price of Rp. 1,948 per kilogram, resulting in net income of Rp. 5,512,443 per month after deducting costs. In conclusion, this agribusiness partnership succeeded in increasing farmer productivity and income, despite deficiencies in training and financial reporting by the company. It is recommended that companies and farmers jointly write written sanctions in agreements, increase training, and provide monthly financial reports to strengthen partnership relations.

Abstract. This research focuses on knowing the income and feasibility of the R/C ratio of the main tempe business in Temayang Village, Bojonegoro Regency purposively. This research analyzes the total costs incurred in one month of the tempe business to determine income, revenue and R/C ratio. The method in this analysis uses a descriptive quantitative method which shows a number scale and the respondents taken are tempe business owners. The results of the analysis show that the total costs incurred were Rp. 2,738,000, with income of Rp. 2,662,000, and the revenue obtained was Rp. 5,400,000. In the R/C ratio, there is an R/C ratio. It can be seen that the calculation results obtained are an R/C ratio of 1.97. With the guiding provisions that every R/C ratio issued is IDR. 1.00 costs incurred will get a profit of Rp. 1.97 and if the R/C is more than 1, it can be concluded that this business can be said to be worth continuing.   Keywords: Income, Eligibility, and Tempe

Human Resource Management (HRM) in agribusiness has an important role in increasing the efficiency and productivity of agribusiness businesses. Agribusiness as an important sector in the Indonesian economy requires qualified and competent human resources to improve the quality of the products and services produced. Therefore, agribusiness human resource management must be able to improve the quality and quantity of agricultural production, as well as increase the ability of farmers and breeders to face market changes and environmental changes. In this paper, we will discuss the development of agribusiness human resource management in Indonesia, including strategies that can be used to improve the performance and success of agribusiness businesses.  

Digital transformation has brought significant impact to the agriculture sector in Indonesia by improving operational efficiency, opening new market opportunities, and introducing the concept of digital farming and agriculture 4.0. Although the government has encouraged agricultural digitalization through policies and programs, farmers still face challenges such as land limitations, climate change, and limited market access. Collaboration between the government, private sector, and non-profit organizations is needed to support farmers' adoption of digital technologies to improve their efficiency, productivity, and welfare. Challenges such as lack of internet access, low digital literacy, and high technology implementation costs also need to be addressed through cross-sector collaboration. This research highlights the importance of synergy in capitalizing on digital opportunities and overcoming barriers in the digital transformation of Indonesia's agriculture sector.

Urban farming in Makassar City is one of the government programs called Lorong Garden where the people who carry out this activity are called alley farmers and they do chili cultivation to fulfill their daily needs and also as additional income. This study aims to identify the response of alley farmers to the implementation of chilli urban farming. This research was conducted in Makassar City, South Sulawesi Province. The selection of this location uses a purposive sampling technique based on the consideration that all districts in Makassar are the executors of this urban farming program. Respondents in this study are urban farming actors, namely the aisle farmers. To find out the description of the implementation of urban farming in Makassar, a qualitative descriptive analysis was used to see the activities of the executors of urban farming starting from land preparation, planting, maintenance, harvesting to marketing. Data collection was carried out through semi-structured interviews with respondents in the field in order to provide the information needed. It was concluded that the response given by the urban farming aisle farmers was very good at this activity, it was seen that the community was active in training, increasing household income, killing healthy and nutritious community food, improving the environment and the potential for chili agribusiness development.    

This study aims to analyze the corn agribusiness supply chain in Sigi Regency, precisely in Sidondo Village. The paradigm in this study is the constructivism paradigm. A qualitative descriptive approach is used in this study. This research requires 15 informants consisting of Farmers, Fertilizer Providers, Seed Providers, Collectors, Wholesalers, Small Traders, Consumers. The data collection process was carried out by direct field interviews with informants. The data analysis method used is the Nvivo 12 Plus software. The results of this study indicate that the sweet corn agribusiness supply chain in Sidondo Village is included in the Upstream Supply Chain, Internal Supply Chain, and Downstream Supply Chain routes. The results of this study indicate that the upstream supply chain is related to the activity of providing corn seeds and the provision of corn fertilizer to corn farmers, the internal supply chain is related to the corn production process from planting to post-harvest, and the downstream supply chain is related to the distribution of crops up to the end consumers. The effectiveness and efficiency of the sweet corn agribusiness supply chain in Sidondo Village has been running well and smoothly. There is already coordination, information sharing, communication, and flexibility in corn agribusiness in Sigi District, Sidondo Village.

Kalirungkut Village is one of the urban areas located in Rungkut Sub-district, Surabaya. The area of Kelurahan Kalirungkut is 2.58 km2, divided into 15 RWs (neighborhood units) and 86 RTs (community units) (Statistics Indonesia, Surabaya 2016). The population of this neighborhood is approximately 22,949 people, consisting of 11,345 males and 11,604 females (Kalirungkut Village, 2022). Within the neighborhood, there are 11 active industrial companies, including 7 large-scale industries and 4 small-scale industries (Statistics Indonesia, Surabaya 2019). The significant population and industrial activities in the area require a large amount of land, resulting in a reduction of agricultural land. Therefore, the objective of the community service activity is to create a sustainable farming strategy through the design and implementation of aquaponics. The community service method consists of three stages: survey and preparation, implementation of activities, and maintenance and monitoring of results. The outcome of the community service activity is the establishment of an aquaponics farming system located in the yard of one of the residents in Kalirungkut, namely Mrs. Ismudji Rahayuningsih.

Indonesia is one of the countries known for its abundant agricultural products, agricultural products in Indonesia are very diverse, ranging from horticultural crops, spices, fruits and plantation crops. These agricultural products are spread throughout Indonesia. Kepahiang is located in the highlands of Bukit Barisan which is one of the districts in Bengkulu Province. The area of ​​Kepahiang Regency reaches approximately 710,110 hectares or 710.11 square kilometers (Kepahiang Regency Statistics Center, 2021), geographically Kepahiang Regency is located in the highlands with a cool climate. The agricultural sector plays an important role in the economy of Kepahiang Regency because it is the main sector that provides the largest role in the formation of the Gross Regional Domestic Product (GRDP). This research was conducted with the aim of knowing whether there is a positive and significant influence of agribusiness management on the productivity of red-picked coffee farmers in Bandung Jaya Village, Kabawetan District, Kepahiang Regency. There are two variables in this study, namely the independent variable is agribusiness management and the dependent variable is farmer productivity. The research population was red-picked coffee farmers in the village of Bandung Jaya who were members of a black civet farmer group, totaling 12 people. Data collection techniques used questionnaires and documentation. Data analysis techniques used simple linear regression questionnaires and tested the validity and reliability of the data. Based on the research that has been carried out, the results obtained are simple linear regression with the equation Y = 14.538 + 0.646 X and based on the validity test all statement items are said to be valid because (X) r count > r table (0.5760) and all statement items are said to be reliable because the value con'bach alpha > 0.60. Based on the calculations obtained, it is known that the agribusiness management variable has a significant positive effect on increasing the productivity of potato farmers and the results of the hypothesis can be accepted.  

Research on Strategy Development of Rejang Lebong Agribusiness Sub Terminal, aims to analyze internal and external factors of Agribusiness Sub Terminal in Rejang Lebong Regency in order to keep growing and formulate alternative strategies for Agribusiness Sub Terminal development in Rejang Lebong Regency. This research was conducted in March 2022 in Simpang Nangka Village, Selupu Rejang District, Rejang Lebong Regency. The data analysis method used in this research is strategy formulation analysis consisting of internal and external factor analysis, internal external matrix analysis, Strength, Weakness, Opportunity, And Threat (SWOT) analysis, and analytic hierarchy process (AHP). The results of this study indicate that the internal factors consisting of strengths and weaknesses that have the highest value are relatively large agricultural/plantation lands. External factors consisting of opportunities and threats that have the highest score are the availability of superior and potential commodities (vegetables, fruit, coffee, grain/rice, and corn) which are very large both nationally, regionally and internationally. This can be strengthened by the AHP decision-making method where the level of the factor that becomes the main priority in achieving the strategic focus of developing the Rejang Lebong agribusiness sub-terminal is the HR factor.

Program Pengabdian masyarakat yang dilakukan tahun ini berfokus mengenai industri sektor pertanian maupun perkebunan seringkali diarahkan untuk mendorong sektor industri lainnya untuk menyediakan bahan baku. Dan hal ini menjadi kelemahan dalam meningkatkan lapangan usaha industri yang seharusnya dapat lebih menguntungkan banyak pihak. Selain itu, penggunaan internet menjadi salah satu media yang tidak tertinggal dalam meningkatkan produktivitas dan interaktif dengan target pasar dalam lapangan usaha sebuah industri. Kami berfokus pada usaha dalam mengoptimalkan hubungan antara sektor perkebunan dengan sektor industri agar bahan baku mentah hasil perkebunan dapat memiliki nilai tambah produk dan dapat menciptakan sumber daya manusia yang produktif. Berjalannya program ini, hasil yang telah tercapai sampai dengan 12 Juni 2021 yaitu, produksi 3 varian sambal (Sambal Bawang, Sambal Bajak, dan Chili Oil) yang di-packing dengan botol 150ml. Proses program ini dalam memproduksi sambal ‘Nyambel Neh’ sudah hampir mencapai tahap penjualan yang diharapkan mampu memberikan dampak dari segi ekonomi Padepokan Siti Dhumillah, Bogor.