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This study aims to determine the production process and the level of consumer acceptance of Bandung nagasari cake utilizing stevia as a natural sweetener and butterfly pea flower extract (Clitoria ternatea) as a natural coloring agent. The research employed a quantitative approach with an experimental method through organoleptic testing involving 20 panelists. Data collection techniques consisted of literature review, questionnaires, and organoleptic evaluation covering taste, texture, aroma, and appearance. The obtained data were analyzed using descriptive quantitative analysis with percentage calculations. The findings indicated that the Bandung nagasari formulation containing stevia and butterfly pea flower extract was more preferred than the formulation using granulated sugar. Approximately 90% of panelists preferred the taste attribute due to its healthier perception, while 80% of panelists favored the texture, aroma, and appearance attributes because of the softer texture and the attractive natural coloration produced by the butterfly pea flower extract. Furthermore, the product demonstrated a shelf life of 12 hours at room temperature and up to 3 days under refrigerated storage conditions. The study concludes that the incorporation of stevia and butterfly pea flower extract may serve as an innovative development of traditional Bandung nagasari cake without eliminating its traditional characteristics and shows favorable consumer acceptance.

This study aims to explore the phenomenon of using a second Instagram account among Generation Z as a strategy for impression management and privacy protection. Amidst the dominance of a culture of show-off and hegemonic aesthetic standards on primary accounts, Generation Z tends to experience aesthetic fatigue and social pressure due to scrutiny from diverse audiences (context collapse). Using Erving Goffman's Dramaturgy theory, this study examines how individuals construct distinct identities on the front stage and back stage. The research method used is descriptive qualitative. Data were collected through in-depth interviews with five Generation Z informants who have multiple accounts, as well as passive participant observation of their digital activities. The sampling technique used was purposive sampling, while data analysis followed the Miles and Huberman model, which includes data reduction, data presentation, and drawing conclusions. The results show that the primary account functions as a highly curated front stage to maintain professional and social reputations. Conversely, the second account functions as a back stage that allows Generation Z to engage in emotional catharsis, honest self-disclosure, and identity experimentation through unique names (pseudonyms). The use of a second account is a strategic response to reclaim personal authority over their life narratives from the pressure of algorithms and public judgment. The study concludes that second accounts are not just a technological trend, but rather a self-defense mechanism for Generation Z to maintain authentic space and maintain mental health amidst massive digital transparency.

This study aims to analyze the process of internalizing legal values in the formation of a culture of law-abidingness by emphasizing the perspective of civic responsibility and the Islamic Sociological Jurisprudence Theory approach. The main problem studied is how legal values are not only understood normatively, but also internalized in the individual and collective consciousness of society, thus giving rise to sustainable law-abiding behavior. The research method used is a normative juridical approach with strengthening conceptual and sociological analysis of legal dynamics in society. The results show that the internalization of legal values is a multidimensional process involving cognitive, affective, and spiritual aspects, which are influenced by education, the social environment, role models, and the consistency of law enforcement. In the context of civic responsibility, a culture of law-abidingness is not only formal compliance with regulations, but also reflects moral awareness and active participation of citizens in maintaining social order. Meanwhile, Islamic Sociological Jurisprudence Theory offers an integrative paradigm that combines the normative dimensions of sharia with social reality, through a comparative approach of schools of thought, maqāṣid al-syarī‘ah, and an orientation toward the welfare of the people. This research emphasizes that the formation of an effective culture of law-abidingness requires a holistic and contextual approach, in which law is understood as a living and adaptive social instrument. Thus, the internalization of legal values based on civic responsibility and an Islamic sociological jurisprudence approach can encourage the realization of substantive justice, high legal awareness, and a civilized and sustainable social order.    

 This study aims to analyze the use of Google Translate in the process of learning English, highlighting its benefits, limitations, and impact on students’ learning quality. This research employs a qualitative approach using a library research method, where data are obtained from various literature sources such as books, scholarly articles, and relevant online publications. The findings indicate that Google Translate is widely used by students as a tool to quickly and practically understand English texts. However, this high level of usage also leads to several issues, including the inaccuracy of translations in certain contexts, increased dependency on technology, and a limited understanding of language structure. Nevertheless, Google Translate still provides advantages in improving learning efficiency and access to global knowledge resources. Therefore, the use of this technology needs to be guided wisely so that it supports the learning process without reducing students’ cognitive engagement. This study is expected to contribute to a better understanding of the role of technology in language learning in the digital era and to serve as a reference for educators and students in utilizing technology more effectively.  

This study aims to analyze the influence of copywriting, visual marketing promotion, and community management on the success of local brand campaigns in Bandar Lampung through the Facebook Pro platform. The research is based on the increasing use of social media as a digital marketing tool by local brands in the fashion and culinary sectors; however, campaign outcomes remain inconsistent. This study employs a quantitative approach using a survey method by distributing questionnaires to business owners and administrators of Facebook Pro accounts of local brands in Bandar Lampung. Multiple linear regression analysis is used to examine both partial and simultaneous effects among variables. The findings indicate that copywriting, visual marketing promotion, and community management have significant partial and simultaneous effects on the success of local brand campaigns. These results confirm that the integration of persuasive messaging, high-quality visual content, and active community engagement plays a crucial role in enhancing engagement, visibility, and overall digital campaign effectiveness. This study provides practical implications for SMEs in optimizing marketing strategies through Facebook Pro and contributes academically to the development of integrated marketing communication studies in social media contexts.

This study aims to examine the effect of HR Analytics, competency development, and leadership support on employee performance with organizational agility as a moderating variable among employees of the Department of Industry and Trade of Lampung Province. This research employed a quantitative approach by distributing questionnaires and analyzing the data using SEM-PLS. The results show that competency development and leadership support have a positive and significant effect on employee performance, while HR Analytics has no significant effect. Organizational agility does not moderate the relationship between HR Analytics, competency development, leadership support, and employee performance. These findings suggest that while HR Analytics may not directly influence performance, the development of competencies and strong leadership support remain critical to enhancing employee outcomes. Furthermore, the lack of a moderating effect from organizational agility indicates that factors beyond agility, such as employee training programs and leadership practices, play a more crucial role in driving performance. This study highlights the importance of strengthening employee competencies and leadership support to improve employee performance in government institutions. Further research could explore other potential moderating factors in this context.

Pumpkin seeds (Cucurbita spp.) are a byproduct of pumpkin that has great potential to be developed as a functional food ingredient due to their high nutritional content and bioactive compounds. This article aims to examine the valorization (utilization) of pumpkin seeds in various food products and their potential as a functional food. The method used was a narrative literature review through a search of the Google Scholar, ScienceDirect, PubMed, and MDPI databases for the period 2016–2026. The results of the study indicate that pumpkin seeds have been applied in various food products such as cookies, crackers, bread, biscuits, cakes, muffins, and snack bars. The addition of pumpkin seeds generally increases the content of protein, fiber, unsaturated fatty acids, minerals, and bioactive compounds that contribute to antioxidant activity. However, increasing the proportion of pumpkin seeds also affects the physical and sensory characteristics of the product, such as darker color, decreased volume, and changes in texture due to reduced gluten content in the dough. Therefore, formulation optimization is needed to achieve a balance between increasing nutritional value and consumer acceptance. Overall, pumpkin seeds have the potential to be used as an ingredient in the development of functional foods.

Science learning in elementary schools requires evaluation strategies that are able to measure conceptual understanding while enhancing students’ motivation and engagement. One of the contextual science topics in Grade VI that requires visualization is the adaptation of living organisms. However, science learning evaluation is still dominated by conventional assessment instruments that are less varied and have not optimally utilized digital technology. This study aims to examine the development of an interactive question bank based on Quizlet as an alternative assessment tool for science learning on the topic of adaptation of living organisms in Grade VI elementary schools. This study employs a qualitative approach using a literature review method by analyzing relevant scientific articles, books, and educational policy documents. The results of the review indicate that a Quizlet-based interactive question bank has the potential to improve the quality of learning evaluation through the use of varied and interactive questions accompanied by immediate feedback. The use of Quizlet also supports student-centered learning and aligns with the principles of meaningful assessment promoted in the Merdeka Curriculum.

The rapid growth of short-video-based social media platforms, particularly TikTok, has significantly influenced students learning behavior and productivity. This study aims to analyze the relationship between TikTok usage and students learning productivity. A qualitative literature review method was employed by examining relevant national and international scholarly articles published between 2021 and 2026. The data were analyzed using thematic synthesis to identify consistent patterns and key factors shaping learning productivity in the context of TikTok usage. The findings reveal a consistent pattern indicating that TikTok usage exerts an ambivalent impact on students learning productivity. Excessive and entertainment oriented use is associated with decreased concentration, increased academic procrastination, and poor time management. In contrast, purposeful use of TikTok through educational content and microlearning formats contributes to higher learning motivation, academic engagement, and creativity. These effects are strongly influenced by usage objectives, duration of consumption, and students self regulation abilities. This study concludes that TikTok is not a single determinant of learning productivity but functions as an amplifier of students learning behaviors. The findings contribute to the literature on social media and education by providing a conceptual foundation for developing digital literacy and time management strategies in higher education.

The international competitiveness of Indonesian fashion SMEs still faces challenges, despite the sector having a large business base, strong export opportunities, and increasingly widespread access to digital technology. In this context, product innovation and digital capabilities are viewed as strategic resources that can strengthen SMEs’ ability to adapt and compete in broader markets. This study aims to analyse the influence of product innovation and digital capabilities on the international competitiveness of Indonesian fashion SMEs. The research employs an explanatory quantitative approach with a cross-sectional survey design. The sample consists of 200 owners or key managers of SMEs in East Java, selected via purposive sampling. Data were collected using a structured questionnaire and analysed using SEM-PLS. The results indicate that product innovation and digital capabilities have a positive and significant effect on international competitiveness, with digital capabilities acting as the dominant predictor. The implication is that efforts to strengthen the international competitiveness of fashion SMEs should be directed towards the integration of market-based innovation and strategic digital transformation.

The development of digital technology has transformed interpersonal interaction patterns through online dating applications such as Tinder. Even though the use of Tinder in Indonesia has increased significantly, there are striking differences in communication styles between male and female users in managing these digital relationships. This study aims to analyze in depth the communication style of men as Tinder users in the digital dating search process. Using the framework of four main communication styles: emotive, director, reflective, and supportive style traits, this research explores how men navigate interactions that lack verbal cues and are asynchronous. The research method used is phenomenology by collecting data through participatory observation in the application and in-depth interviews with five male informants who are active Tinder users. The results of the study show that each informant applies different communication styles to build comfort and a positive self-image (selective self-presentation) to achieve their romantic goals. These findings identify that variations in men's communication styles are influenced by risk perception, privacy management, and self-presentation strategies in digital spaces. This research contributes to the literature on computer-mediated communication (CMC) in the context of online dating dynamics in Indonesia.

The restructuring of Indonesian state-owned enterprises (SOEs) and their subsidiaries following the establishment of Danantara has generated new organizational demands, particularly regarding employees’ psychological preparedness for change. This article develops a quantitative research framework to examine the effects of change communication, transformational leadership, job insecurity, and organizational culture on employees’ readiness for change, with perceived organizational support serving as a moderating variable. The study is designed as an explanatory survey targeting employees of PT Krakatau Steel subsidiaries affected by restructuring. Data are intended to be collected using a five-point Likert-scale questionnaire and analyzed through partial least squares structural equation modeling (PLS-SEM). The article proposes that change communication, transformational leadership, and organizational culture positively influence readiness for change, whereas job insecurity exerts a negative effect. In addition, perceived organizational support is expected to strengthen the positive effects of change communication, transformational leadership, and organizational culture while attenuating the negative effect of job insecurity. The article contributes to the organizational behavior literature by offering a contextually grounded framework for understanding employee responses to restructuring in SOE subsidiaries. It further highlights the strategic importance of organizational support in sustaining employees’ readiness to navigate changes in governance, work systems, and organizational direction.

Good governance has become a crucial framework for improving public sector effectiveness, accountability, and responsiveness to citizens’ needs. In Indonesia, decentralization policies since 1999 have devolved significant authority and resources to local governments, creating both opportunities and challenges in implementing good governance principles. This study examines administrative reform efforts in Indonesian local governments, focusing on progress, challenges, and key success factors. Using a multiple case study design, the research analyzed reform initiatives in six district/city governments with diverse contexts. Data were collected through document analysis, semi-structured interviews with government officials, civil society representatives, and citizens, as well as direct observation of administrative processes conducted between March and November 2024. The study assessed six core principles of good governance: participation, transparency, accountability, effectiveness and efficiency, equity and inclusiveness, and rule of law. The findings reveal variations in implementation across regions, with high-performing governments demonstrating strong leadership commitment, systematic planning, active citizen engagement, and effective monitoring mechanisms. However, challenges persist, including limited capacity, bureaucratic resistance, weak accountability enforcement, and low public participation. Key success factors include visionary leadership, capacity development, strategic partnerships, and institutional strengthening. Policy recommendations emphasize enhancing local capacity, accountability systems, citizen participation, and performance evaluation. Good governance has become a crucial framework for improving public sector effectiveness, accountability, and responsiveness to citizens’ needs. In Indonesia, decentralization policies since 1999 have devolved significant authority and resources to local governments, creating both opportunities and challenges in implementing good governance principles. This study examines administrative reform efforts in Indonesian local governments, focusing on progress, challenges, and key success factors. Using a multiple case study design, the research analyzed reform initiatives in six district/city governments with diverse contexts. Data were collected through document analysis, semi-structured interviews with government officials, civil society representatives, and citizens, as well as direct observation of administrative processes conducted between March and November 2024. The study assessed six core principles of good governance: participation, transparency, accountability, effectiveness and efficiency, equity and inclusiveness, and rule of law. The findings reveal variations in implementation across regions, with high-performing governments demonstrating strong leadership commitment, systematic planning, active citizen engagement, and effective monitoring mechanisms. However, challenges persist, including limited capacity, bureaucratic resistance, weak accountability enforcement, and low public participation. Key success factors include visionary leadership, capacity development, strategic partnerships, and institutional strengthening. Policy recommendations emphasize enhancing local capacity, accountability systems, citizen participation, and performance evaluation.

Instagram has evolved into a digital public sphere that enables collective interaction and the expression of social identity, particularly within the context of sports fandom. This study aims to analyze the representation of social identity among supporters of the Indonesian National Football Team in digital interactions found in the comment section of the "Round 4" post on the official Instagram account @timnasindonesia. This research employs a qualitative approach using netnography to examine communication practices, symbols, language, and emotional expressions manifested in online interactions among supporters. The analytical framework is grounded in Social Identity Theory proposed by Tajfel and Turner, which emphasizes three core processes: social categorization, social identification, and social comparison. The findings reveal that Instagram comment sections function as arenas for constructing collective identity among Indonesian national team supporters. Social categorization is reflected in the symbolic boundaries formed between "us" as supporters and "others" as outsiders or opponents. Social identification is expressed through displays of national pride, emotional loyalty, the use of national symbols, and narratives of digital solidarity. Meanwhile, social comparison emerges through evaluations of rival teams, criticism of dissenting voices, and efforts to maintain a positive in-group image. These results indicate that digital fanaticism toward the Indonesian National Team extends beyond sports support, representing a form of digital nationalism and social identity construction in the new media environment. This study contributes to digital communication scholarship by deepening the understanding of how social identity and nationalism are negotiated through symbolic interaction on social media platforms.

The development of digital media has encouraged various forms of identity representation on video-sharing platforms such as YouTube. In this context, mukbang content functions not only as entertainment but also as a medium for constructing creators’ personal branding. This study aims to analyze how personal branding is constructed in food vlogging and mukbang content produced by Tanboy Kun on YouTube. This research employs a qualitative approach using qualitative content analysis to identify communication patterns, visual representations, and thematic consistency within the videos. The analysis is based on six indicators of personal branding by Montoya and Vandehey (2002): specialization, personality, distinctiveness, visibility, persistence, and goodwill, reinforced by Roland Barthes’ semiotic approach at the levels of denotation, connotation, and myth. The findings indicate that personal branding is constructed through the consistent concept of extreme and spicy food as specialization, expressive communication style as personality, content differentiation as distinctiveness, upload intensity as visibility, format continuity as persistence, and positive image formation through attitudes and interaction as goodwill. These results demonstrate that personal branding in mukbang content is strategically formed through consistent and structured representation. This study contributes to digital communication research, particularly in understanding personal identity construction in video-based media.

This study aims to analyze the manifestation of Indonesian unity values within the local wisdom of Kresnayana in Blitar Regency, particularly through the “Hasta Brata” performance. As a multicultural nation, Indonesia possesses diversity that represents both potential and challenge; therefore, strengthening unity values through various media, including local wisdom, is essential. This research adopts a qualitative approach with a phenomenological design to explore the experiences and involvement of cultural actors in the Kresnayana performance. Data were collected through in-depth interviews, documentation, and literature review using snowball sampling techniques, and were analyzed inductively through data reduction, triangulation, data display, and conclusion drawing. The findings indicate that Kresnayana, which originates from the reliefs of Penataran Temple, functions not only as a medium for cultural preservation but also as a means of educating unity values. In the “Hasta Brata” performance, the value of unity is reflected in the complementary relationship between Arjuna and Kresna; the value of togetherness is demonstrated through the cooperation between Anoman and Arjuna; the value of patriotism is evident in efforts to maintain world peace; and the value of Bhinneka Tunggal Ika is illustrated through the unity of characters from diverse backgrounds. Furthermore, the festival serves as a contextual learning medium in Pancasila and Civic Education (PPKn) and supports the strengthening of the Pancasila Student Profile. Thus, Kresnayana represents a concrete manifestation of the implementation of unity values in community life through a local cultural approach.

The increasing competition in the healthcare industry requires hospitals to establish effective relationship strategies to enhance patient loyalty. This study aims to examine the effect of Customer Relationship Management (CRM) on patient loyalty, with brand salience and customer engagement behavior (CEB) as mediating variables. The research adopts a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected from 155 outpatients at Cengkareng General Hospital (RSAR) who had experienced CRM-related services, using a structured questionnaire measured on a four-point Likert scale. The findings reveal that CRM has a significant positive effect on brand salience, customer engagement behavior, and patient loyalty. Among these relationships, CRM demonstrates the strongest influence on customer engagement behavior, indicating that relationship-based strategies effectively encourage active patient involvement. Furthermore, customer engagement behavior significantly affects patient loyalty, suggesting that patients who are more engaged—through feedback, recommendations, and participation—are more likely to develop stronger loyalty toward healthcare providers. In contrast, brand salience does not have a significant effect on patient loyalty, indicating that brand awareness alone is insufficient to drive loyalty in the healthcare context. Mediation analysis shows that customer engagement behavior partially mediates the relationship between CRM and patient loyalty, whereas brand salience does not act as a mediator. These results suggest that CRM enhances patient loyalty not only directly but also indirectly through strengthening engagement behavior. This study contributes to healthcare marketing literature by integrating relationship marketing and customer engagement perspectives, highlighting engagement as a more critical mechanism than brand salience in fostering sustainable patient loyalty.

Digital spirituality is a way of living and expressing spiritual life within the context of the digital world, where technology serves as a medium to strengthen one’s relationship with God, oneself, and the community. It is therefore a conscious effort to maintain and nurture faith amid the overwhelming flow of information on social media. The concept of From Scroll to Soul encourages believers not merely to be passive recipients of information but to engage spiritually by using technology as a tool for faith formation. Practices such as using spiritual apps, participating in online communities, selecting constructive content, and conducting digital detoxes are important steps to maintain focus on God. Theologically, digital spirituality affirms that God is present in every aspect of life, including virtual spaces. Technology can become a tool of grace that deepens one’s relationship with God and serves as a space for witnessing faith when used wisely. Thus, digital spirituality is not a rejection of technology but rather its use as a medium for growth, testimony, and bringing Christ’s values into the modern information culture.

Gluten-free flour-based cookie products face a major challenge in producing physicochemical and sensory characteristics equivalent to wheat-based products due to the absence of gluten as a structural component. One common approach to address this issue is the addition of hydrocolloids, such as glucomannan and xanthan gum. This study aims to systematically examine the effect of the ratio of glucomannan and xanthan gum on the texture characteristics, spreadability, and sensory properties of gluten-free flour-based chocolate cookies using the Systematic Literature Review (SLR) method. The literature search process was carried out on several scientific databases using keywords related to gluten-free cookies, glucomannan, xanthan gum, texture, spreadability, and sensory properties. Selected articles were selected based on inclusion and exclusion criteria, then analyzed and synthesized narratively with reference to the PRISMA guidelines. The results of the study indicate that xanthan gum tends to increase the hardness and structural stability of cookies, but can decrease spreadability and crispiness at high concentrations. Conversely, glucomannan plays a role in enhancing softness and mouthfeel through its high water-binding capacity, although it can potentially limit spreadability if used excessively. The combination of glucomannan and xanthan gum exhibits a synergistic effect in balancing textural characteristics and enhancing sensory acceptability. In conclusion, optimizing the ratio of glucomannan to xanthan gum is a key factor in developing gluten-free chocolate cookies with optimal physicochemical and sensory characteristics.

This research investigates transparency and accountability in the management of state-owned assets (BMN) at the East Java Regional Police's Logistics Bureau as a step toward enhancing effective, adaptive, and integrity-focused governance in police logistics. The research context arises from the growing public call for transparency and accountability in managing state assets, in line with policies for bureaucratic reform and digitalization in the police logistics framework. This study utilized a qualitative descriptive approach involving in-depth interviews, observations in the field, and analysis of documents. The results show that adopting a unified digital system has enhanced the efficiency of asset management, sped up inventory operations, and reduced the risks of asset misuse. Nonetheless, obstacles persist, such as restricted human resource capacity, data alignment problems, and inadequate performance-based assessments. The conversation emphasizes that effective asset management relies on the implementation of adaptive governance, motivation for public service, and precise performance assessment systems. The research indicates that the integration of digital innovation, professional skills, and a robust commitment to public accountability is crucial for creating transparent and sustainable governance in police logistics