Publication Search

MS Glow for Men is sponsoring the Gresini Racing Team in the 2022 MotoGP season. The suitability between MS Glow for Men and Gresini is considered low. Meanwhile, several previous studies have revealed that the suitability between a sponsor and the sponsored party determines the effectiveness. Gresini's best performance occurred 20 years ago, accompanied by lower popularity on Instagram compared to 11 other teams. These two conditions contradict the goal of sponsorship as a marketing communication tool that requires high visibility. The attractiveness of this sponsorship is also due to its timing in the middle of the season. Based on these factors, this research aims to obtain a comprehensive overview of the reasons and strategies behind this sponsorship. Using a qualitative approach and a case study method, data was gathered through interviews, observations, and documentation studies. The research successfully found that the reasons for sponsorship include the impact of top-level effects, consumer research, external discussions, exposure, connections, values, cooperation, and riders. Sponsorship is conducted to enhance brand awareness, maintain brand image, and expand geographical reach. Focusing on men aged 20-35 who are automotive and MotoGP enthusiasts, MS Glow for Men also extends its sponsorship into six derivative programs, not merely relying on logo placement on the Gresini livery.

Radio Communications Media of the Republic of Indonesia (RRI) Aims to: Objectives 1) To find out the role of one of the communication media, in this case Radio Republik Indonesia (RRI) Biak, which is used as a means of information presented by Radio in the form of news events, information and environmental education to the community through non-formal channels. 2) To find out the responses given by the community regarding radio programs/broadcasts related to the environment. Subjective Objectives to fulfill one of the requirements in completing a bachelor's degree at the North Sulawesi University of Technology. To find out the expectations and experiences of the listeners of RRI Biak, the data collection technique in this study was the data triangulation method. Document analysis is carried out before respondents or informants, direct interviews will be conducted with respondents or informants along with direct observations in the field. The data analysis used in this research is using qualitative analysis. Data analysis is a process in which the data is simplified into a form that is easier to read and interpret. This research was also conducted in the Biak Numfor City area of ​​RRI Biak, with the criteria of the respondents being radio broadcast listeners. Based on the results of interviews with several respondents or informants, it can be concluded several things as follows: RRI can be a bridge or link of information to the community regarding an event or events that occur.

Drinking in packaging business still has appeal for entrepreneurs, it is same as in the market, and the selling of drinks is no death business. Drinking business is promising the prat profits, because it has a large market as well, especially for a country with a population of -ccroximately 230 million people as Indonesia. (Kontan, 2nd Week, October 2009). Drinking vcrrket has increased annually, from drinking market shares in overall package of 44 trillion rupiah, isotonic drinks market has its share of USD 2.9 to 3.4 billion in 2009 and continued to rise from previous years. Mizone has ranked first in three of the Top Brand Index began in 2008 to 2010 with Pocari Sweat as the competitors. The purpose of this study is to determine the effect of (I) consumer attitudes to the advertising toward consumer attitudes to the brands, (2) consumer attitudes to the advertising toward brand image, (3) consumer attitudes towards consumer preferences, (4) brand image toward consumer preferences; (5) consumer attitudes on the brand toward brand image. The population in this study is that consumers who buy and consume Mizone, with the characteristics are minimum in high school on education and domiciled in Surabaya. The sampling technique is using accidental sampling. The analysis techniques are using Structural Equation Model (SEM) with support of AMOS 15.0 program, based on the results it was obtained that there are effect of consumer attitudes on advertising toward consumer attitude on advertising toward brands image; there are effect of consumer attitudes on advertising towards brand image; there are effect of brand images towards consumer preferences; there are effect of brand image on consumer preferences; there are effect of consumer attitudes on brand toward brand image.

To create a superior generation, every student must receive character education in order to become an individual who is not only intelligent but also has good character. This research aims to find out whether learning programming algorithms has character values ​​that can be adopted by students. This research uses a qualitative research method with a literature study type of research. From the results of the analysis, it can be seen that learning programming algorithms has character values ​​that students can apply in everyday life, where through this learning, students can be trained to think systematically, logically, creatively and also carefully. And of course, by learning programming algorithms, students are required to be able to solve the problems they face.

World civilization with very rapid changes in various countries is characterized by the unlimited use of information systems based on computing and big data. Information technology utilizes computers and computer software to convert, store, process, protect, transmit and obtain information securely. Designing an administrative service information system to assist students and final assignment coordinators in the registration process, filing requirements and submitting titles for final assignments and obtaining supervisor assignment letters. Therefore, this problem can be solved by building an information system design for final assignment administration services that will be implemented in the Industrial Engineering Study Program, namely SIMENTARI (Industrial Engineering Final Assignment Management Information System). In this research, the SIMENTARI design method used was waterfall. The waterfall method suggests systematic and sequential software development starting from the highest system level and continuing to the analysis, design, coding, testing and maintenance stages. The existence of a SIMENTARI Information System can make it easier for the Final Assignment Coordinator in the Industrial Engineering Study Program to serve students who will submit their Final Assignments more easily and systematically and the data entered by the user can be stored neatly in the system. In this research, the tools used to create a SIMENTARI information system were Xampp and Php MySQL software.

This research explores the intricate relationship between digital citizenship, moral development, and family-based character education, focusing on integrating technology. Employing a library research approach and descriptive analysis method, the study delves into existing literature to investigate the impact of technology-based interventions on parental influences in shaping children's ethical decision-making in the digital age. The research addresses three primary questions: (1) How does incorporating technology in family-oriented character education programs impact children's formation and reinforcement of moral values and digital citizenship skills compared to traditional methods? (2) What are the key challenges and opportunities families face when leveraging technology for character education, and how do these factors influence the effectiveness of moral development within the familial environment? (3) In what ways do parental involvement and modelling of digital behaviours shape children's ethical decision-making and online conduct, and how can technology-based interventions enhance or alter these parental influences on their children's moral development and digital citizenship? Through a comprehensive review of theoretical frameworks, empirical studies, and technology integration models, this research aims to provide valuable insights into the evolving dynamics of character education within the digital landscape.

This study aims to analyze the implementation of public library service management in Bintan Regency Library and Archives Service. This study is a qualitative study. The results of the study show that although the implementation of library service management in Bintan Regency Library and Archives Services has been implemented, there are still barriers to implementation and it is not optimal. The Bintan Regency Library and Archives Service plan was successfully implemented  through the implementation of technical guidance to staff. From an organizational perspective, the availability of facilities and infrastructure resources of Bintan Regency Library and Archives Services generally still does not meet the needs of all strata of society. Although implementation was carried out, it was not  optimal due to lack of human resources, limited funding from Bintan Regency Library Archive Service for program implementation, and  lack of reading book collection of Bintan Regency Library Archive Service. Supervision (control) indicates that supervision has been carried out through regular meetings, gradual supervision and monitoring of staff discipline, but  the government has paid little attention to the development of public library functions.    

Christian idealism has a striking and identical nature in terms of its radicalism when associated with religion, especially Christianity. It can be clearly seen that idealism is one of the ideologies that if associated with religion provides a program or method that is different from the usual in the sense of providing a deep appreciation of religious understanding. Although it is a difficult thing to change in general, idealism seeks to proclaim renewal to find the right solution to the case study factors in human life that will continue progressively, to find the eternity of the real truth of religion itself. The combination of the nature of Christianity with idealism can certainly complement each other if each other balances and harmonizes in the teaching of the living and true truth of the absolute truth of God's word, so that it will have a major positive impact on mankind.

Christian idealism has a striking and identical nature in terms of its radicalism when associated with religion, especially Christianity. It can be clearly seen that idealism is one of the ideologies that if associated with religion provides a program or method that is different from the usual in the sense of providing a deep appreciation of religious understanding. Although it is a difficult thing to change in general, idealism seeks to proclaim renewal to find the right solution to the case study factors in human life that will continue progressively, to find the eternity of the real truth of religion itself. The combination of the nature of Christianity with idealism can certainly complement each other if each other balances and harmonizes in the teaching of the living and true truth of the absolute truth of God's word, so that it will have a major positive impact on mankind.

It is hoped that the growth and development of entrepreneurship can reduce the number of unemployed and increase prosperity. The entrepreneurial spirit of today's students has begun to decline because most students who have the mindset of wanting to work for a company do not want to create jobs. Entrepreneurship is the ability and willingness to develop, manage and running a business, including taking the risks involved in it to achieve profits, therefore an entrepreneurial spirit is very important for students. There are very few MSMEs (Micro, Small and Medium Enterprises) nowadays due to people's interest in entrepreneurship and their lack of knowledge or insight into entrepreneurship.As for problems with MSMEs in Indonesia, such as weak business management capabilities, limited quality of human resources (HR), and weak access to financial institutions, especially banking. These businesses usually do not have a bookkeeping system, have difficulty expanding the business scale, and still have limited capital. Therefore, this independent entrepreneurship program can foster an entrepreneurial spirit and improve the quality of SMEs. The independent entrepreneurship program activities launched by the Ministry of Education and Culture are intended to study as well as exploring students' abilities to improve their entrepreneurial spirit and urging students to improve their entrepreneurial skills and make a positive impact on society.

In Tanjungpinang City, there are several piles of waste from household production located on the roadside. Not only waste from household production, but also waste that is left over from building materials. The accumulation of garbage on the roadside of Tanjungpinang City is increasingly unstoppable and new spots are always appearing wildly (Hanani, 2021). Therefore, this study aims to determine the role of the Tanjungpinang City Environment Agency in overcoming littering and its management. The method used to obtain data is the literature study method. The results showed that to deal with this waste problem, the Tanjungpinang City Government (Pemko) through the Environmental Agency distributed garbage cans and uniforms to the Waste Bank and Climate Village Programme (Proklim) from four sub-districts throughout Tanjungpinang City.

This research discusses the implementation of agrarian law policies regarding the distribution of rights to cultivated land in Sampali Village, Percut Sei Tuan District, Deli Serdang Regency. This study was conducted with the aim of analyzing the impact of policies, the level of community participation, and the factors that influence the implementation of these policies. The research method is descriptive qualitative which involves literature study, field study and interviews. The research results show that the implementation of agrarian law policies has had positive impacts such as changes in land ownership status, but also has negative impacts such as conflict and legal uncertainty. The level of community participation is proven to have a crucial role in the success of policy implementation. Factors such as unequal distribution of land, legal uncertainty, and lack of community involvement are obstacles to policy implementation in Sampali Village. It is recommended to revise agrarian law policies by considering input from the community and increasing their participation in the decision-making process. Strengthening institutions at the local level, participatory conflict resolution, and developing educational programs were also identified as important steps to improve sustainability and fairness in policy implementation. It is hoped that this research can contribute to a better understanding of the dynamics of agrarian law policy implementation at the local level and become a basis for improving policies that are more effective and inclusive.

The implementation of the program in 2013 has brought changes to the learning process. Minister of Education and Culture Regulation no. Decree Number 65 of 2013 concerning Primary and Secondary Education Process Standards points to the need for learning processes to be guided by the principles of a scientific approach. The scientific approach applies to all subjects at all levels. Adopting a scientific approach can certainly cause its own difficulties, especially in exact subjects such as social studies. This research aims to conduct a study of the implementation of the 2013 social studies curriculum in secondary schools that implement the 2013 curriculum. The results of this research show that in general the implementation of the 2013 social studies curriculum in secondary schools uses the mutually adaptive curriculum implementation method, social studies teachers still encounter several obstacles, doubts doubtful and difficult to adapt to real conditions. This is proven by the academic performance of social studies teachers who use scientific methods, but most social studies learning is only carried out in the classroom so it does not provide special training learning experiences for students.

Suriana. 2023. Analysis of Working Capital on Increasing Income at PT Bulungan Tiga Putra Mandiri. STIM-LPI Makassar Management Study Program Thesis (Supervised by Drs. Sabirin Iskandar, M. Si., and Dr. Khairina Rosyadah, S.E., M.M). This research aims to determine whether working capital increases income at PT. Bulungan Tiga Putra Mandiri. The object of this research is PT. Bulungan Tiga Putra Mandiri, a corporation which operates in the trading business of heavy systems and fruit peels. The data used is primary data. The sample in this research is the financial report of PT Bulungan Tiga Putra Mandiri for 3 years.The results of this research show that calculating financial data using activity ratio and profitability ratio analysis shows that the company's working capital at PT. Bulungan Tiga Putra is decreasing from 2020 to 2022, resulting in a decrease in income and even a loss.

BPJS (Social Security Administering Agency) in Law No. 24 of 2011 is a legal entity established to administer social security programs. BPJS aims to realize the provision of guarantees for the fulfillment of the basic needs of a decent life for each participant and/or their family members. The purpose of this research is to find out the role of BPJS Employment in Tanjungpinang City and analyze the influence of the role of BPJS Employment on the workforce, whether it is in accordance with the objectives of BPJS Employment. The method used by the author in this research is literature study, namely data collection techniques by reading, writing and analyzing the data obtained. In this research, it was found that the important role of Tanjungpinang City BPJS Employment was in carrying out programs from the center which were then further developed. Such as the work accident insurance program (JKK) which was developed into a work accident service center (PLKK) in collaboration with the Navy Hospital.

Education is the most important sector in the rise of a nation and state. The pattern of education in Indonesia has undergone many changes from time to time, many changes have been raised or these changes, one of which is the emergence of an independent curriculum and creating a P5 learning program. This P5 learning runs effectively. With this P5 or Pancasila Student Profile is a good influence and reference in developing student competence and character which is the main goal of this independent curriculum. P5 has 5 dimensions, namely; The values of mutual aid, social justice, democracy, the One and Only God, and just and civilized humanity. This study aims to illustrate the importance of the role of P5 in Catholic Religious Education or other learning. The research methods that children use are observational research methods and use literature review research methods, and several other sources such as articles, journals, related books.

PT. Taspen is an Indonesian state-owned institution which operates in the insurance sector, Old Age Savings (THT), and pension funds for civils servants and state officials. Thus, this company has a task, one of which is to provide services in terms of the Old Age Savings (THT) program. There are various procedures that must be provided in providing these services so that participants who administer the program are more coordinated and directed. The reason for carrying out this research is to obtain the goal to be achieved, namely to find out the procedure to submitting a Old Age Savings (THT) claim at PT. Taspen is carried out. This study used descriptive qualitative method. The result of this research is that you must complete the required documents first in order to be able to submit a claim for Old Age Savings (THT).

The purpose of this research is to analyse the liability of farmers who make defaults on savings and loan agreements at KSP Kopdit Pintu Air Lembor branch. The type of research used by the author is Empirical Legal research, the type of data used in this research is qualitative data. The data used in the research based on the relevance of the source data, namely primary and secondary data. The results of this study are that the reasons for the default of farmers on savings and loan agreements at KSP Kopdit Pintu Air Lembor Branch as follows are reduced rice yields and crop failure. The existence of traditional events such as marriage, death and school parties. Income is divided due to financing the education of their children and financing sick families. Farmers borrow from local businesses and communities. Farmers are members of other cooperatives and make loans. Government programmes to improve irrigation have caused farmers not to plant rice. Liability for default by Farmers on savings and loan agreements, namely continuing to pay principal + interest + dues every month and Farmers can repay loans in the form of as much as the member or Farmer can pay or repay the loan and Farmers continue to pay monthly even though only to cover the interest.

Innovation Development (PI) is a program as concrete evidence of the application of knowledge that has been obtained during the lecture period in accordance with the Accounting and Management Study Program. The innovation development process consists of all decisions and activities, and their impacts, that occur from the recognition of a need or a problem, through research, development and commercialization of an innovation, through the diffusion and adoption of ana innovation by users with all consequences. The target of this activity is Micro, Small and Medium Enterprises (MSMes) in Batu Ampar Village. After we conducted interviews with MSMes in Batu Ampar Subdistrict and set targets for the MSMes that we will provide assistance to, namely the development business of Mrs. Nurmawati’s “Disco Bean” MSMEs. Which is located on Jalan LKMD 2 Rt.33 No.37 Batu Ampar Village, North Balikpapan District. The problem faced by MSME players are that they do not have their own innovation or characteristics in packaging development, and there is also a lack of marketing targets and a lack of understanding about social media in this digital era. Apart from that, this business is only done by word of mouth, so that Mrs. Nurmawati’s business is not known to many people

This research aims to analyze the business feasibility and sustainability impact of "Outdoor Plus" stores as an effort to increase MSMEs. The research methods used are qualitative with data collection through documentation, observation, and interviews. In sustainability analysis, this store emphasizes an integrated approach by utilizing open space to support the visibility of MSMEs products. Loyalty programs, creative marketing strategies, and involvement in local communities are key points in achieving marketing success. Research results show that Outdoor Plus stores have achieved operational efficiency through modern cashier systems, computerized stock management, and online payment integration. Holistic marketing strategies have also succeeded in increasing market share and building strong customer relationships. In addition, effective human resource management, strict legal compliance, and commitment to environmental sustainability have established a strong foundation for sustainable growth. This study is expected to contribute to understanding the potential of sustainable business at the MSMEs level, while providing insights for related stakeholders.