Lilis Wahyuni; Dewi Jannah; Alfatiha Alfatiha; Satria Ramadhan
Youth entrepreneurship plays a strategic role in strengthening local economic development; however, limited knowledge, skills, and business mentoring remain major challenges for rural youth. This community service program focuses on developing youth entrepreneurship through a village business incubator based on the 8P principles: Place, People, Process, Partnership, Profit, Promotion, Product, and Price. The program aims to improve access to entrepreneurial knowledge, skills, and resources for youth in RT 013, Lubuk Gaung Subdistrict, Sungai Sembilan District. The approach employed socialization, entrepreneurship training, participatory discussions, and business mentoring tailored to local potential. The results show increased understanding of business planning, market identification, partnership development, and the use of information technology in business activities. The implementation of the 8P-based incubator model successfully strengthened entrepreneurial mindset, motivation, and youth readiness to develop sustainable local businesses. Furthermore, this program also opens up opportunities for more structured, collaborative business development, which is crucial for long-term sustainability at the village level. Overall, this program contributes to increasing the capacity of youth as agents of change in the local economy.