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Empowerment of Micro, Small, and Medium Enterprises (MSMEs) is a crucial strategy for enhancing business capacity and family economic welfare. This community service activity employed a participatory approach and continuous mentoring to actively involve MSME actors in all stages, from planning, training, to evaluation. The results indicate an increase in MSME actors' understanding of proper business management, systematic financial recording, and effective marketing strategies. Additionally, technical skills improved, including the ability to maintain daily cash books, income-expenditure reports, and manage operational costs and business capital. The impact of this activity is reflected in increased income, family economic stability, and enhanced economic independence of MSME actors. These findings highlight that MSME empowerment through a participatory approach and sustained mentoring contributes to family economic improvement, community economic resilience, and inclusive, sustainable local economic development

This study aims to analyze the effectiveness of assistance provided to Small and Medium Enterprises (SMEs) in business licensing and the implementation of modern management practices in Keruak Village. The method used involves a qualitative approach through in-depth interviews and participatory observation. The results indicate that the assistance has improved the understanding and capabilities of SME actors in managing business permits and applying modern management principles. This has had a positive impact on enhancing the competitiveness of SMEs in both local and regional markets. The study recommends the need for a sustainable and integrated assistance program to ensure the continued development of SME capacity.

Social media has become an essential tool in the development of Micro, Small, and Medium Enterprises (MSMEs) in this digital era. This research aims to investigate the role of social media in supporting the growth and success of MSMEs. Through a comprehensive literature review, this study explores the various benefits obtained by MSMEs from the use of social media, including increased visibility and market reach, more intensive customer interactions, and enhanced brand awareness and business image. However, this research also identifies several challenges faced by MSMEs in leveraging social media, including limitations in digital knowledge and skills, as well as managing limited time and resources. Based on these findings, this study concludes that it is important for MSMEs to equip themselves with the necessary digital knowledge and skills, and to develop targeted and sustainable marketing strategies through social media. Additionally, support from government and non-profit organizations in the form of training, resources, and technical assistance can also help MSMEs harness the full potential of social media for their business growth. By overcoming these challenges, MSMEs can maximize the benefits of social media in supporting the growth and success of their businesses in an increasingly digital market.

MSMEs contribute 61.07% of GDP, equivalent to 8.6 trillion. The Surabaya local government is developing MSMEs by encouraging its people through increasing creativity and innovation so that they can create new business ideas. The purpose of this service is to help produce an innovative drink that has many properties, explore the properties possessed by sappan wood and Indonesian spices in the drink, learn to design a creative and innovative business, help develop MSMEs in the region. The service method carried out is Asset Based Community Development (ABCD) because the area already has MSME assets in the form of wedang secang which needs product innovation to further expand the market. The results of this service increase sales of wedang secang MSMEs through new product innovations of secang with added milk.

In a competitive business environment, understanding customer behaviour and improving retention strategies are critical to a company's success. Many companies struggle to identify valuable customers, understand their needs, and develop effective marketing strategies. One method that has proven effective is Recency, Frequency, and Monetary (RFM) analysis, which measures customer value based on three dimensions: when the customer last made a purchase, how often they transact, and how much money they spend. This research focuses on applying the RFM method with Python for customer segmentation in a retail company. By analysing customer transaction data, this research shows how RFM analysis can provide deep insights into customer behaviour and assist in the development of more targeted marketing strategies. The ultimate goal is to improve customer retention and maximise the return on investment (ROI) of marketing activities. This research offers practical solutions to common challenges in customer relationship management and contributes to the development of more efficient data-driven marketing methods.

The rapid growth of social media platforms has generated massive volumes of unstructured textual data containing valuable information about public opinions and sentiments. Extracting meaningful insights from this data has become increasingly important for decision-making in various domains, including business, politics, and social analysis. This study aims to evaluate the effectiveness of deep learning techniques for sentiment analysis of social media data, focusing on Convolutional Neural Networks (CNN), Long Short-Term Memory (LSTM), and a hybrid CNN-LSTM model. A quantitative experimental approach is employed, where datasets are preprocessed through text cleaning, tokenization, and feature representation using word embeddings. The models are trained and evaluated using standard performance metrics, including accuracy, precision, recall, and F1-score. The results indicate that all models perform effectively in sentiment classification tasks, with the hybrid CNN-LSTM model achieving the highest performance due to its ability to capture both local textual features and long-term contextual dependencies. This demonstrates that combining CNN and LSTM architectures enhances classification accuracy compared to individual models. Furthermore, the findings confirm that deep learning approaches are more robust in handling the complexity and noisiness of social media data compared to traditional methods. This study contributes to the development of more adaptive and accurate sentiment analysis models and highlights the potential of hybrid deep learning architectures for real-world applications.

This seminar is an activity carried out to assist students and the wider community in developing theability of human resources to build creative businesses by utilising the Canva application. Increased digitalpromotion is key for Micro, Small and Medium Enterprises (MSMEs) to increase their visibility andcompetitiveness. This workshop aims to develop the capacity of human resources in Bengkalis Regency throughtraining using the Canva platform. Canva is an easy-to-use online graphic design tool, and this workshop isdesigned to provide an in-depth understanding of using Canva in the context of digital promotion. Participantswill be guided to understand the basic concepts of graphic design, digital promotion strategies, and theapplication of skills using Canva. During the training, participants will engage in hands-on practical sessions tocreate attractive and effective digital promotional materials for their MSMEs. Keywords: Workshop, Digital Promotion, Canva Training, MSMEs in Bengkalis.

The rapid development of e-commerce in Indonesia has prompted attention to factors that can maintain business sustainability, especially in terms of customer loyalty. The literature study identified several determining factors, including service quality, customer satisfaction, and brand trust. This research was conducted with the aim of examining the impact of service quality, customer satisfaction, and customer trust on customer loyalty in the Shopee mobile application in Jabodetabek. Using a purposive sampling method, the survey was carried out by distributing questionnaires directly to 120 customers. The results of regression analysis using SPSS refer to a statistical research process where data about the relationship between one or more independent variables (predictors) and one dependent variable (result) is analyzed. SPSS is used as a tool to analyze data and produce regression results. Thus, this research provides important implications that e- commerce mobile applications need to ensure service quality, satisfaction and customer trust to maintain and increase customer loyalty, as well as compete effectively in the online market.    

This study examines the implementation of Qur’anic values in the services of Umrah pilgrims at Safarindo Albarokah Umroh using a Living Qur’an approach based on QS. An-Nahl: 90. The verse emphasizes three core values: ‘adl (justice), ihsan (excellence), and ita’ dzil qurba (social care), which serve as guiding principles in service management. This research employs a qualitative descriptive method using observation, in-depth interviews, and documentation. The findings show that all three values have been systematically implemented in administrative services, religious guidance, accompaniment in the Holy Land, and post-travel services. The value of ‘adl is reflected in transparent pricing and fair treatment of pilgrims, ihsan is demonstrated through excellent, responsive, and continuous service, while ita’ dzil qurba is realized through social programs such as scholarships for underprivileged pilgrims and special services for elderly and disabled pilgrims. This study concludes that Safarindo Albarokah Umroh integrates Qur’anic values into its operational system, contributing to the development of Living Qur’an studies in Islamic business practices.

This study analyses the transformation of economic policy based on the results of the 8th Ijtima Ulama of the Indonesian Fatwa Commission which aims to achieve national economic independence. This policy focuses on strengthening the use of domestic products, empowering UMKM, protecting the national workforce and strengthening the Sharia Economy. A qualitative approach was used to explore the views of economic experts regarding the implementation of the policy. The results show that the use of domestic products, empowerment of UMKM, and protection of national labour are strategic steps to reduce economic inequality and improve people's welfare. This study underlines the importance of synergy between the government, businesses and the community in creating a fairer and more inclusive economic system, based on sharia principles, to achieve sustainable economic independence. The findings provide concrete recommendations for the development of more effective and equitable economic policies.

Entrepreneurship and product design training is a strategic approach to foster creativity, innovation, and independence among vocational students. This community service activity aimed to introduce basic concepts of entrepreneurship, product idea development, and creative thinking to students at SMK Terpadu Husnul Hidayah Gondang Mojokerto. The implementation methods included initial observation, lecture presentations, discussions, and evaluation through pre- and post-training questionnaires. Results indicated that 92% of participants experienced an increase in understanding of entrepreneurship and product design. The training was considered highly beneficial by 84% of participants, while 79% appreciated the interactive learning process. This activity demonstrates that integrating entrepreneurial education into vocational schools can enhance student readiness for the challenges of the business world.

The development of the world of telecommunications continues to improve. Its initial appearance was as first generation technology (1G) which still uses the same system. In 1991, 2G technology began to develop, using a digital system and being able to provide not only voice services but also data services. This technological development was then followed by 3G and 4G. Currently, technological progress has increased very rapidly in almost every field of technology. has created very sophisticated tools to support human work. One of the latest technological advances that plays an important role is the emergence of 5G technology. 5G technology is a wireless technology that is more complex than previous wireless technologies. With greater bandwidth, higher data speeds and lower latency, this technology can provide opportunities and benefits for operators to create new business models. Keywords: 

Women are a valuable resource who can contribute significantly to increased economic development. But the contributions made by women are sometimes less than those of males. Nonetheless, a lot of prosperous female business owners choose to enter the realm of economic entrepreneurship, particularly in the home. Women possess a number of qualities, such as strong drive and the ability to work autonomously to boost productivity via participation in many forms of education and training. Women contribute to the economy by being more inventive and creative in problem-solving and seizing possibilities that present themselves to individuals on a daily basis. Analyzing and identifying a woman entrepreneur's entrepreneurial skills in an urban MSME community is the goal of this study. This research retrieves and manages data through identifying problem topics by conducting searches based on research keywords in various sources such as Google Scholar, Sciencedirect, Sage Journal, and other trusted sources. The data obtained is then analyzed critically by reviewing the ideas, knowledge and findings contained in the literature that has been collected. The research results show that education, experience and attitudes towards risk taking are very important in the entrepreneurial activities of female entrepreneurs

The GPP Maranatha congregation is a congregation that has a majority of farmers. At this time, many congregations are experiencing difficulties in managing congregational businesses, especially in the agricultural sector, many congregations are having difficulty getting fertilizer. According to the author's observations, this is due to the increasing price of fertilizer, in this case the church needs to pay attention to the congregation. The method used by researchers is a qualitative descriptive approach. The research implementation uses procedures that produce descriptive data in the form of written and spoken words from people whose behavior can be observed through interviews or observations using a qualitative approach. This research aims to determine congregation growth efforts through evangelism models and entrepreneurship strategies in holistic services at the Maranatha Fellowship Protestant Church (GPP). From the results of the research, it can be seen that the efforts that must be made by the church to help increase the growth of the congregation both spiritually and physically are: providing assistance to the congregation such as: the church re-holding Communion that was previously held by the congregation at the Maranatha Fellowship Protestant Church (GPP), The church made visits to the congregation and the church provided training in making liquid fertilizer and provided livestock business. With this assistance, the congregation at the Maranatha United Protestant Church (GPP) will experience development

A cooperative is a joint business entity operating in the economic sector, whose members are generally those from a weak economy who join voluntarily and on the basis of equal rights, are obliged to carry out a business aimed at meeting the needs of its members. The problem in this thesis is to find out the development of cooperative regulations in Indonesia based on Law Number 25 of 1992 concerning Cooperatives, the Roles and Responsibilities of Cooperative Management and Members in the Distribution of Remaining Business Results in Thrifty Village Unit Cooperatives. The formulation of the problem that will be discussed in this thesis is: 1) What are the responsibilities of cooperative management both outside and inside the cooperative based on Law No. 25 of 1992? 2) What is the position of members in the cooperative accountability system? 3) What is the legal review of the implementation of loan agreements at the Thrifty Village Unit Cooperative? The type of research in preparing legal writing is normative legal research or library legal research. The purpose of normative legal research is research carried out by examining library materials or secondary data consisting of primary legal materials, secondary legal materials and tertiary legal materials. These materials are then arranged systematically, studied and then conclusions are drawn regarding their relationship to the problems studied. Based on Article 34 of Law Number 25 of 1992 concerning Cooperatives, the responsibility of cooperative administrators as cooperative managers for cooperative losses is responsible both jointly and individually bear the losses suffered by the cooperative if the losses suffered by the cooperative are caused by intention or negligence by the cooperative management. This is closely related to the obligations imposed on cooperative management which must be based on good faith. In this case, the management of the economical village unit cooperative did not provide accountability as regulated in the Law. The role of supervisors in supervising the work of cooperative management is considered less than optimal, because they still lack knowledge and ability regarding the duties and authority for which they are responsible.

This research is entitled Optimizing the Role of Tourism Villages in Community  Economic Development (Study in Sungai Kakap Village, Sungai Kakap Subdistrict,  Kubu Raya Regency) with the aim of knowing how the role of Sungai Kakap Tourism  Village in the economic development of the local community and raised three problems,  first what factors influence in optimizing the development of Sungai Kakap Tourism Village, Sungai Kakap Subdistrict. second, how is the strategy to optimize the  development of Sungai Kakap Tourism Village, Sungai Kakap Subdistrict optimally and  third, how is the impact of the village in improving the economy for the local community.  This type of research is a qualitative approach, the method used is the method of juridical  sociological approach, the population in this study are business actors around the tourist  village of Sungai Kakap sub-district. Data collection techniques through observation, interviews, and documentation techniques. The results of this study indicate that the  tourist village in Sungai Kakap sub-district has received less attention from the government so that it has not been so optimal in improving the economy of the local  community. The strategy to optimize the development of Sungai Kakap Tourism Village  is the involvement of the local government to promote the tourism village, so that it will  have a good impact on the local community in improving the economy.

In today's modern era, humans have a life with all activities that can never be separated from technological developments. One of the technological developments that is currently popular in Indonesia is Financial Technology. Financial Technology (FINTECH) is the latest innovation in the financial service system which is touched by modern technology which can make it easier for Small and Medium Enterprises).to run their businesses with the help of Fintech. The aim of this research is to determine the application of Fintech to Small and Medium Enterprises assisted by Bank NTT in Sabu Raijua and to determine the advantages and disadvantages of implementing Fintech in Small and Medium Enterprises assisted by Bank NTT in Sabu Raijua. This research uses a qualitative research method, which is a research method carried out by means of in-depth interviews in the field, using a phenomenological approach. The data source in this research is primary data obtained directly from Small and Medium Enterprises actors in Sabu Raijua, while secondary data is in the form of interviews, observations and documentation. The research results show that the application of Financial Technology (Fintech) in Small and Medium Enterprises assisted by Bank NTT in Sabu Raijua is experiencing positive developments in line with technological advances and changes in user behavior, ease of access, and transaction security are getting better. However, in its implementation there are several obstacles, namely weak internet connections, elderly Small and Medium Enterprises players find it difficult to understand how to use Financial Technology.

In the literature study related to evaluating the efficiency and profitability of Islamic insurance through financial statement analysis, previous studies highlighted various methods and approaches used to measure the performance of Islamic insurance companies. Financial statement analysis is the main focus in identifying factors that affect the operational efficiency and profitability of Islamic insurance companies. Some studies have used traditional financial ratios such as solvency, liquidity, and profitability ratios to evaluate the performance of Islamic insurance. However, due to the unique characteristics of Islamic insurance, studies have also proposed the development of specific metrics that take into account sharia principles, such as sharia compliance ratios and fairness ratios. In addition, non-financial approaches such as technical efficiency and allocative efficiency analysis have also been used to evaluate the operational efficiency of Islamic insurance. This research shows that factors such as scale of operations, business diversification, and managerial efficiency can contribute to the efficiency performance and profitability of Islamic insurance companies. Although there have been many studies conducted in this domain, there is still a need for more in-depth follow-up research to better understand the factors that influence the efficiency and profitability of Islamic insurance. With a better understanding of the performance of Islamic insurance companies, regulators and practitioners can develop more effective strategies to improve the stability and growth of this industry.

Kodular is a visual application development platform that allows developers to design, create, and publish Android applications without the need for in-depth programming knowledge. It has a number of features that make it an attractive choice for application development projects, especially for beginners and developers who do not have a strong programming background. (www.kodular.com) Airtable is an online database platform that allows users to create databases that are easy to access and manage. It combines the advantages of traditional databases with the freezing and ease of use of spreadsheets. Airtable can be used in a variety of contexts, including business data management, collaborative projects, and application development. (www.airtable.com)    

Telecommunications network planning is a crucial step in building an efficient and reliable communications infrastructure. In an era where connectivity is the backbone for various human activities, both on an individual and business scale, the importance of telecommunications network planning becomes increasingly apparent. In this abstract, we explain why telecommunications network planning is so important. First, careful planning ensures efficient use of resources, from frequency spectrum to hardware. Second, good planning can anticipate demand growth, ensuring that the network can grow in line with needs without sacrificing service quality. Furthermore, careful planning also considers security, privacy and reliability factors, which are crucial in a telecommunications environment that is constantly changing and vulnerable to threats. Thus, this abstract highlights the importance of telecommunications network planning in facing the challenges and opportunities in an increasingly connected world. With proper planning, telecommunications networks can become a strong backbone for social, economic and technological development.