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Saefulrahman, Iyep; Nuryanto, Yayan; Rudiana, Rudiana

Adi Widya: Jurnal Pengabdian Masyarakat 2023 Lembaga Penelitian dan Pengabdian Masyarakat

Community Reading Center (TBM) as a means for children to learn is one of the programs formulated by the government to build a learning community by increasing children's interest in reading. However, it isn’t all TBM are able to support this purpose due to existence of conditiions facing it, as experienced by TBM Al Bayun in Bandasari Village. Therefore, in the Unpad’s PKM (Integrated KKN-PPM) activity, it is generally intended to assist the village government in carrying out one of its tasks, while specifically intended to help the management of Al Bayun TBM to become a child learning facilities. The Model chosen for the implementation of its activities is the quadruple helix collaboration. While the method of activity is in the form of assistance, counseling to the community related to literacy, and technical guidance in managing TBM. PKM can be held as planned and generally, the set of activities in TBM management can be carried out properly. This is inseparable from the collaboration between the government, universities, publishing business actors, and civil society.  The four collaborating parties can play their respective roles so that the aims and objectives of PKM activities can be achieved. This success also shows that with collaboration, the problems faced are more likely to be handled and all limitations can be completed

Hasbiyadi Hasbiyadi; Andi Sulfati; Edy Jumadi; Ruslan Ahmad; Marwah Yusuf +2 more

Jurnal Nusantara Berbakti 2023 Universitas Kristen Indonesia Toraja

The aim of this training activity is to increase the knowledge and abilities of MSME business actors in the field of digital marketing. This digital marketing socialization activity was carried out in Sanrobone village, Takalar district, which was the result of collaboration between the Sanroboe village government and STIEM Bongaya Makassar. This community service uses a participatory approach. Method of delivering material in the form of lectures. The speaker uses the lecture form to deliver the activity material, then continues with a discussion. This activity was attended by 15 MSME players. The observation results are that most MSME entrepreneurs have not done digital marketing well. There are several obstacles in managing MSMEs, namely human resource capabilities are still low, the market share of goods/services produced by MSMEs is still limited, lack of capital, and not having a good bookkeeping system. as well as a lack of understanding by the perpetrators. Follow-up activities are expected to be more technical in the form of training and technical guidance related to Digital Marketing for MSME development, both manually and application-based.

Adelya Putri Mahardhika; Shelly Muharrafa Hendine; Virginia Mandasari; Daisy Marthina Rosyanti

Nusantara: Jurnal Pengabdian kepada Masyarakat 2023 Pusat Riset dan Inovasi Nasional

Blitar City is one of the cities in East Java Province which has a fairly large number of MSMEs. One of the potential MSMEs is located in the Pakunden Village. From the survey results it is known that there is one MSME actor producing Menjes Kyu Chips who has never used digital marketing in running his business. Bearing in mind, digital marketing is an urgent thing for MSMEs to do at this time because it has a positive correlation with business continuity in the future. This community service activity was a collaboration between UPN East Java students and the Blitar City Office of Cooperatives and Micro Small Enterprises. The purpose of this community service activity is to help solve problems as well as provide assistance to MSME actors related to the closeness of digital marketing in the form of making the Shopee marketplace as one of the marketplaces that is widely used by the community at large. The method of implementing this activity is divided into 3 stages, namely conducting socialization, training, and mentoring to the UMKM concerned. The results of this activity are expected that MSME actors can understand the importance of the role of digital marketing and be able to implement it into their business.  

Achmad Tarmizi; Solihin, Agung

JURNAL PENGABDIAN MASYARAKAT AKADEMISI (JPMA), 2023 CV. ALIM'SPUBLISHING

This study aims to optimize the marketing of tourism products on Tidung Island, Thousand Islands, DKI Jakarta Province with the aim of increasing the local economy and public awareness. Tidung Island has great tourism potential, but there are still obstacles in marketing and active community participation in developing the local economy. The research methods used were surveys, interviews, and direct observation. The data collected includes information about tourist profiles, marketing strategies that have been implemented, as well as inhibiting factors in local economic development. In order to optimize the marketing of tourism products, the recommended strategic steps include developing attractive tour packages, skills training for local communities, and establishing a tourist information center. In addition, collaboration between local governments, local business actors and the community is key in achieving the goal of strengthening the local economy and community awareness. This research is expected to provide input and recommendations for local governments, businesses, and the community in increasing the marketing of tourism products on Tidung Island, so that it can have a positive impact on the local economy and local community awareness.

Hendri Kroniko

JUREKSI (Journal of Islamic Economics and Finance) 2023 STIKes Ibnu Sina Ajibarang

This article discusses the important role of Islamic economics in halal financial management and its impact on the modern business world. Through a qualitative approach, this study explores how the application of Islamic principles not only improves the welfare of the people but also creates an ethical and sustainable business environment. It is found that Islamic financial institutions play a central role in providing products and services that are in accordance with Islamic values, although challenges in terms of reputation and public trust remain obstacles. This study also highlights the importance of supportive promotion and effective education to improve public understanding of Islamic finance. With the increasing awareness and demand for halal financial products, this article shows the great potential of Islamic economics in contributing to global economic growth. The conclusion of this study emphasizes the need for collaboration between business actors, financial institutions, and the government to create a conducive ecosystem for economic development.

Mohamad Pano; Burhan Niode; Franky R. D. Rengkung

Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora 2023 Pusat Riset dan Inovasi Nasional

Illegal fishing still occurs in Indonesian waters, although various efforts have been made to deal with it. This illegal activity is not only a problem for Indonesia, but also a cross-country problem because the actors and activities are cross-country, and because of that, the handling of this problem must be carried out cross-country, especially through bilateral cooperation. This study aims to determine the Indonesian Government's Efforts to Handle Illegal Fishing on the Border of Indonesia and the Philippines. The lack of a defense and security system in Indonesian waters has led to the emergence of threats such as illegal exploitation and exploration of fishery products that are not reported and are not in accordance with predetermined rules carried out by foreign parties. This act of fishing activity is commonly referred to as Illegal. This research uses a descriptive-analytic research method.With data collection techniques through interviews, observation and documentation. The results of the research show that cooperation between Indonesia and the Philippines can run well if the Philippines itself is quick in responding to ideas and agreements that have been mutually agreed upon, the slow response from the Philippines itself makes the second agreement slow to process, therefore the strategy that can be carried out by Indonesia in encouraging a quick response from the Philippines itself is by discussing every collaboration that is ongoing or has expired intensively and continuously. Bilateral talks can accelerate cooperation between the two countries in a better and more advanced direction.    

Tivana Putri Sahira; Ocdy Amelia; Halimatun Sa’diah; Dani Anggiyani; Oksi Kartini

The International Conference on Education, Social Sciences and Technology 2022 International Forum of Researchers and Lecturers

Sustainable economic growth is one of the national development goals in Indonesia. Micro, Small, and Medium Enterprises (UMKM) play a crucial role in promoting sustainable economic growth; however, UMKM need to adapt to the developments in digital technology to compete and thrive in the market. The digitalpreneur community consists of UMKM practitioners who leverage digital technology to expand their businesses. This community can provide various benefits to its members, such as access to information and knowledge, business networks, and support for business development. This research employs a qualitative method with a case study approach. Data is gathered through in-depth interviews with informants. Based on the research findings, it is observed that the digitalpreneur community can contribute to sustainable economic growth in several ways, namely: 1) Enhancing the capacity and competitiveness of UMKM. 2) Improving market access. 3) Facilitating collaboration among UMKM.

Umar Yeni Suyanto; Rina Sulistyowati; Siti Nur Hayati

Jurnal DIKMAS 2020 Biro Pengelolaan Penelitian dan Pengabdian Kepada Masyarat SETIA Ngabang

This Community Service Activity (PKM) aims to provide training for MSME actors by providing an understanding of the requirements, calculations and procedures for reporting income tax, especially SPT. The partner problem that will be resolved in this activity is that some MSMEs in the Lamongan city area and its surroundings do not understand filling out SPT to report their tax obligations. The method applied to overcome this problem is to provide training through online seminars which are organized in collaboration with several lecturers from the Tax Study Program of the Ahmad Dahlan Business and Technology Institute. This activity was divided into 3 stages: planning, implementation and evaluation sessions. The results of the activity show an increase in understanding and knowledge after participating in training activities. This means that the objectives of this PKM have been achieved.