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This research aims to analyze the governance forms implemented by the village government in the breakfast culinary tourism program to empower Micro, Small, and Medium Enterprises (MSMEs) in Punden Rejo Village, Tanjung Morawa District, Deli Serdang Regency. It explores the application of good governance principles in local economic development based on culinary tourism. Using a descriptive qualitative approach, the study collected data through in-depth interviews, observations, and documentation from village officials, MSME actors, and tourists. The study is guided by Sedarmayanti's principles of good governance, particularly participation and accountability, linked to MSME empowerment. The results reveal that the breakfast culinary tourism management has not been optimal. Accountability is weak, as the village government has not registered or mentored MSMEs in the tourism sector to obtain a Business Identification Number (NIB) from the local Cooperative and MSME Office. Additionally, there is a lack of reporting on tax deductions and minimal support for business capital and training, causing many MSMEs to cease operations. From a participatory perspective, the village government has not actively involved community institutions like Pokdarwis, PKK, and Karang Taruna in planning and implementing activities, resulting in weak social support for MSMEs. Overall, the management of breakfast culinary tourism in Punden Rejo Village has not optimally empowered MSMEs due to weak implementation of accountability and participation principles. The success of sustainable tourism depends on cooperation between the village government, MSMEs, and local institutions to build a participatory and accountable tourism management system.

Village history is an important identity that needs to be preserved to prevent it from being lost over time. Pangadegan Village in Pagelaran District, South Cianjur, has a historical legacy that has not been scientifically documented and is at risk of being forgotten by the younger generation. This community service activity aims to explore and document the local history of Pangadegan Village by involving active community participation as a form of empowerment. The approach used is the Asset-Based Community Development method, which focuses on exploring historical assets and local potential through the stages of identification, deliberation, design, agreement, and sustainable development. The activity was implemented through in-depth interviews with village elders, observations of historical sites, focus group discussions, and documentation training for youth. The results of the activity indicate increased community awareness of the importance of village history, the establishment of an initiative to form a village archives team, and the creation of documentation products in the form of small books and digital publications. This activity also opens up opportunities for the development of history-based cultural and educational tourism as a form of sustainability. Thus, this community service activity confirms that preserving local history through an asset-based approach can strengthen identity, empower communities, and provide sustainable social, cultural, and economic benefits.

The culinary sector continues to grow through product innovation and creative marketing strategies, supported by culinary tourism that increases tourists’ interest in tasting regional specialties. Indonesia has many potential local food resources, one of which is young jackfruit, which can be utilized as an innovative plant-based ingredient, although its use is still limited. This study aims to develop dim sum filled with young jackfruit as an innovative, healthy, and value-added product. A quantitative experimental method was used to objectively and measurably assess the quality and consumer acceptance of the dim sum. The formulation of the dim sum involved young jackfruit, eggs, tapioca flour, and wheat flour, through processes such as washing, boiling, chopping, and steaming. Sensory analysis results showed that sample B excelled in aroma, taste, and overall evaluation, while sample A had the best color, and sample C had the best texture. Some challenges identified included color changes due to oxidation, sap affecting taste, and high air content affecting texture if not properly drained. The final dim sum product had a light brown color, chewy texture, and was sensorially accepted as a high-quality dim sum with potential for further development as an innovative culinary product. These findings indicate that utilizing young jackfruit as a filling ingredient can be an attractive alternative in developing traditional processed foods with high nutritional value and consumer appeal.

This study aims to develop an informative website to promote Kampung Ulos Hutaraja as a tourist destination. The background of this study is the lack of comprehensive information about Kampung Ulos Hutaraja on tourism websites, especially in German. The method used is the Richey and Klein development model, which consists of three stages: planning, production, and evaluation. The planning stage was carried out through observation of similar websites and direct visits to Kampung Ulos Hutaraja. In addition, interviews were also conducted with the management of Kampung Ulos Hutaraja, which emphasised the importance of digital information media to support foreign tourists. In the production stage, the website was developed using WordPress and provided in Indonesian and German. The results of the evaluation through material validation and media validation showed that the website scored 95 in the ‘very good’ category for material, while in terms of media it scored 94, which is also in the ‘very good’ category. Thus, the Kampung Ulos Hutaraja website is categorised as a suitable information medium for tourism purposes.

The phenomenon of TikTok content aesthetics has emerged as a new strategy in tourism promotion, including in Labuan Bajo. However, not all content produced has appealing aesthetic quality. Many videos still appear monotonous, lack creativity, or fail to highlight local uniqueness. As a result, some content falls short in building a strong destination image and instead gets lost in the increasingly saturated digital content competition. This research aims to examine in depth how the aesthetics of TikTok content contribute to increasing tourist interest in visiting Labuan Bajo, one of Indonesia’s super-priority destinations. Labuan Bajo was chosen as a case study not only because of its world-class tourism appeal but also because it is currently being actively promoted through digital branding strategies. The study employs a qualitative approach with a case study design. Data were collected through TikTok content observation, in-depth interviews with content creators and local tourism stakeholders, as well as literature analysis on smart tourism and destination branding. This approach was selected to uncover the underlying meaning behind aesthetic content strategies while also highlighting the challenges faced in their implementation. The findings reveal that the aesthetics of TikTok content play a significant role in building a positive image of Labuan Bajo, enhancing its visual appeal, and creating emotional connections between prospective tourists and the destination. Nevertheless, the research also identifies challenges such as limited digital literacy, uneven content quality, and the risk of narrative homogenization that may reduce local uniqueness. Based on these findings, the study recommends the development of destination branding strategies that are more adaptive to social media trends, including the creation of aesthetic guidelines rooted in local culture, digital literacy training for tourism stakeholders, and close collaboration between government, industry, and content creators. Through these efforts, Labuan Bajo has the potential to strengthen its position as a leading world-class destination.

Tourism plays a crucial role in increasing community participation while providing positive impacts on the economy, culture, and environment. This study aims to analyze the tourism development potential of Situ Cilangla in Raksasari Village, Taraju District, Tasikmalaya Regency. The qualitative method used was a SWOT analysis approach through interviews with managers, visitors, and the surrounding community. The results of the study indicate strengths in the form of scarcity of tourist attractions and free entry. Weaknesses include low visitor interest, suboptimal digital marketing, and limited land. Opportunities lie in the availability of good accommodation and services, while threats include the lack of tourist attractions and the existence of certain myths or beliefs. These findings can be used as a reference in formulating development strategies to increase the interest and awareness of Situ Cilangla among the public.

This study aims to identify the causes of the conflict, analyze its impacts on natural resource management, and examine it through Karl Marx’s conflict theory. This research employed a qualitative method with a case study approach. Primary data were obtained through in-depth interviews with landowners, the village government,and community leaders. Secondary data were collected from official documents and related literature. Data analysis was conducted descriptively and qualitatively, referring to Karl Marx’s key concepts such as class conflict, control over the means of production, and alienation. The findings reveal that the conflict is caused by unclear land ownership status, the village government’s economic interests, lack of communication and transparency, and overlapping regulations. The impacts include hampered natural resource management and conservation, uncontrolled exploitation of resources, decreased community participation in sustainable tourism development, and potential environmental damage due to uncoordinated land use. Based on Karl Marx’s analysis, the conflict reflects class struggle between landowners as the dominant class and the village government as the managing class seeking to take over the resources. This study suggests the need for clear regulations, transparent decision-making processes, and active participation from all parties to achieve fair and sustainable natural resource management.

Urban riverbank areas are strategic spaces that hold ecological, social, cultural, and economic significance. In Pematang Siantar City, the Bah Bolon River has the potential to be developed as a sustainable urban ecotourism corridor. However, its current condition is marked by environmental degradation, infrastructure limitations, and poor spatial utilization. This study aims to identify development strategies that integrate environmental conservation, community-based tourism, and urban revitalization through placemaking and sustainable planning. This research adopts a qualitative descriptive approach focusing on the Bah Bolon River area in Pematang Siantar City. Data were collected through field observations, in-depth interviews with stakeholders, documentation review, and literature studies. The analysis involved descriptive mapping, SWOT analysis, community preference surveys, and land suitability assessments. Findings revealed that three key river segments—RINDAM I/BB area, Jalan Diponegoro–Jalan Jenderal Sudirman corridor, and the Quan Im Temple zone—exhibit varying levels of potential for ecotourism, cultural heritage, and public green space development. Key issues include pollution, informal land use, weak coordination, and insufficient infrastructure. Development opportunities include white-water rafting, thematic parks, spiritual reflection gardens, and creative economic zones. The study proposes an integrated riverbank development strategy, encompassing spatial zoning, ecological restoration, tourism infrastructure, community empowerment, and regional branding. It recommends the establishment of a multi-sector management agency, master planning, and cross-stakeholder collaboration to transform Bah Bolon River into a sustainable, inclusive, and resilient urban corridor.

The need for environmentally friendly marine transportation continues to increase, especially in tourist areas such as Penyengat Island, Tanjungpinang, Riau Islands. In the local context, the design of electric boats has not been widely developed for small islands in Indonesia, even though the potential and urgency for its application is very high. Geographical constraints, limited charging infrastructure, and a lack of technical data are the main obstacles. This research focuses on the design and construction of an electric-powered tourist boat prototype with an asymmetrical catamaran hull type as an effort to support a sustainable transportation system. The boat design applies an asymmetrical catamaran hull configuration to improve sailing stability and energy efficiency. The propulsion system is controlled via a wireless PS2 joystick integrated with an ESP32 microcontroller, supported by a 24V DC motor powered by lithium-ion batteries and solar panels as a supplement. Test results show that the boat can operate stably with remote control, good energy efficiency, and zero emissions during operation. Some technical challenges encountered include limited operational duration due to battery capacity and high sensitivity of electronic components to water exposure. Overall, this prototype has great potential for further development as an environmentally friendly alternative for maritime transportation system. The stable catamaran hull design provides advantages in terms of comfort and safety, especially in calm or shallow waters. The electric propulsion system used has proven to be efficient and responsive, supported by a remote control mechanism that is easy to operate via a wireless joystick

This study aims to analyze the effect of service quality on customer satisfaction in the retail sector. The background of this study stems from the importance of service quality in improving customer satisfaction, which ultimately influences loyalty and purchasing decisions. In an increasingly competitive retail environment, customer satisfaction plays a pivotal role in shaping consumer behavior. The method used in this study is a survey with a quantitative approach, where data is collected through questionnaires distributed to 150 customer respondents across several retail stores. The collected data were analyzed using regression analysis techniques to test the relationship between service quality and customer satisfaction variables. The findings of this study indicate that service quality significantly influences customer satisfaction, with service speed and staff friendliness identified as the most dominant factors. These results highlight the essential role of service quality in driving customer satisfaction and suggest that retail businesses should prioritize enhancing these aspects of service to meet customer expectations. The implication of these findings is the importance for retail companies to continually improve service quality as a strategic approach to retain customers and increase their satisfaction. This study contributes to the development of service theory, providing insights into the dynamics between service quality and customer satisfaction. Additionally, it offers practical recommendations for managers in the retail sector, emphasizing the need for a customer-focused approach to enhance competitive advantage in the market.

Kotagede, one of the historic districts in Yogyakarta, boasts a rich cultural and architectural heritage that makes it a prominent destination for walking tours. Walking along its historic alleys, traditional buildings, bustling markets, and local life offers visitors an authentic cultural tourism experience. However, the current design of walking tours in Kotagede still tends to emphasize historical narratives and architectural visualization, leaving the multisensory potential of the area underutilized. This study aims to analyze how tourists perceive sensory experiences (visual, auditory, olfactory, gustatory, and tactile) during walking tours in Kotagede and to identify the most dominant elements that shape such experiences. The research employed a descriptive, qualitative approach, utilizing in-depth interviews, participatory observation, and documentation. The participants consisted of 32 tourists who had just completed a walking tour, selected through purposive sampling. The findings reveal that visual experience is the most dominant sensory element, particularly through traditional architecture and historic buildings. Auditory elements, such as birdsong and market activities, enrich the atmosphere, while tactile experiences with building materials provide authenticity and strengthen tourists' emotional connection with local history.Meanwhile, olfactory elements, such as the aroma of spices, incense, and aged wood, contribute to the overall ambiance, though occasionally disrupted by unpleasant odors from waste. Gustatory experiences are often encountered during tours of local culinary products, demonstrating strong potential as markers of cultural identity, although they are not yet fully integrated into the tour itinerary. These findings highlight a gap between Kotagede's multisensory potential and the existing design of the walking tour. Therefore, the development of more holistic sensory-based walking tours is necessary to enhance visitor satisfaction while reinforcing Kotagede’s cultural identity as a meaningful heritage destination.

Development study of the planning strategy of the Lumpue Beach tourism area located in Parepare City, South Sulawesi. The main focus of the study is to identify existing attractions, infrastructure conditions, and apply development planning strategies with a SWOT approach. Lumpue Beach is a coastal area that has interesting ecological and aesthetic values, but has not been exploited as a tourist destination. The approach used in this study is qualitative descriptive, which is complemented by quantitative data obtained through surveys, interviews, secondary as well as primary data from the concerned institutions. The analysis shows that Lumpue Beach has great potential with its ecological, natural beauty, local culture, and easy access. Its notable weaknesses include: lack of supporting facilities, environmental cleanliness, and absence of government and private sector coordination to plan the development of the area. As for the opportunity for increased interest in marine tourism, as a strategic area of Parepare City, there is also the support of local tourism agencies, such as Pokdarwis. Then the threats that must be addressed, including: environmental pollution and exploitation of areas there is no coordination of government and private parties. of this study include the sustainable and integrated development of Pipda and the urban spatial plan of Parepare, the improvement of facilities and infrastructure, the involvement of local communities, as well as the promotion of Panatai Tourism destination through digital platforms. The findings of this study are expected to serve as a reference for the City government and stakeholders in planning sustainable Lumpue Beach tourism area development strategies integrated with Parepare municipal regulations.

This study aims to analyze the main challenges in managing Community-Based Tourism (CBT) and develop a sustainable management model for Cemagi Tourism Village, Badung, Bali. This study uses a qualitative approach by combining primary and secondary data. Primary data were obtained through field observations, in-depth interviews, and Focus Group Discussions (FGDs), while secondary data were obtained from literature studies and related documents. The analysis was conducted using the SWOT method and qualitative descriptive methods to describe the actual conditions and opportunities for tourism village development. The results show that tourism village management still faces several challenges, particularly in the aspects of promotion and preservation. Collaboration with various stakeholders is necessary, particularly in utilizing social media as an effective promotional tool. In addition, the preservation of local nature and culture is key to sustainable tourism. The proposed management model places the village government and traditional villages as mentors, Village-Owned Enterprises (BUMDes) and Tourism Awareness Groups (Pokdarwis) as managers, and the community as active actors in every stage of development. The model refers to the POAC (Planning, Organizing, Actuating, Controlling) management theory, taking into account three aspects of sustainability. First, the economic aspect, through increasing village income, creating jobs, and equitable profit sharing through the Village-Owned Enterprise (BUMDes). Second, the socio-cultural aspect, realized through preserving cultural heritage, improving the quality of human resources through tourism training, and strengthening the role of traditional arts. Third, the environmental aspect, with a focus on preserving subak (village-owned enterprises) and green spaces, managing waste using the 3Rs (reduce, reuse, recycle), and nature conservation. Thus, sustainable tourism management requires strong collaboration, cultural preservation, and environmental awareness to ensure long-term benefits for local communities.  

The tourism sector is one of the strategic sectors in Indonesia's development, as mandated by Law Number 10 of 2009. Pangkalpinang City, the capital of Bangka Belitung Islands Province, holds significant potential for developing marine tourism, such as Pasir Padi Beach. This area is designated as a Provincial Tourism Strategic Area (KSPP) based on Regional Regulation Number 7 of 2016. Despite its attractions and strategic location, the development of this area must prioritize environmental sustainability and optimize factors influencing tourist satisfaction, such as facilities, pricing, and tourist attractions. This study aims to analyze the relationship between tourist satisfaction and revisit intention to Pasir Padi Beach. Using a quantitative approach, data were collected through surveys using questionnaires and then analyzed with SPSS software. The measured variables include tourism facilities consisting of accommodation, restaurants, and information centers; pricing, which includes affordability, appropriateness, and price competitiveness; as well as tourist attractions, which consist of natural beauty, activities, and cleanliness. The findings reveal that natural beauty, ticket price affordability, cleanliness at the tourist site, the quality of homestays, and the quality of restaurants and street vendors significantly influence tourist satisfaction. By identifying the factors that influence tourist visits, the government can develop appropriate strategies and formulate policies to increase tourist arrivals, based on the key factors that significantly affect tourist satisfaction through their intention to revisit.

This community service program focuses on enhancing digital literacy, documenting cultural traditions, and developing integrated promotional media through the EthnoGring platform in Tlemang Cultural Tourism Village, Lamongan. The activities were conducted in collaboration with the local tourism group, Pokdarwis “Bukit Inggil,” through stages of needs assessment, digital literacy training, cultural content production and curation, platform development, and monitoring and evaluation. The results indicate that digitalization strengthens community capacity to manage tourism promotion while simultaneously safeguarding cultural heritage in the face of modernization. Cultural outputs such as documentaries, photographs of traditional rituals, interview transcripts with cultural figures, and an e-book on the Nyanggring tradition serve not only as promotional tools but also as efforts to conserve collective community knowledge. The integration of these outputs into the EthnoGring platform, equipped with public service and tourism information features, highlights the strategic role of digital innovation in supporting sustainable tourism village development. Early impacts include broader exposure of Tlemang’s cultural heritage, the emergence of local economic initiatives, and the establishment of a more adaptive community organization. Although challenges remain, particularly in digital infrastructure, collective engagement and institutional support serve as key foundations for sustainability. Therefore, EthnoGring contributes not only to cultural preservation but also to strengthening the social, economic, and institutional dimensions of sustainable tourism.

The development of tourism villages is an effective strategy to improve community welfare and support the realization of sustainable development at the local level. This study aims to analyze strategies for developing a tourism village through the Community Service Program (Kuliah Kerja Nyata/KKN), with a particular focus on creating a healthy, clean, and educational village in Ambarawa, Pringsewu Regency. The research employed a descriptive qualitative approach, with data collected through field observations, in-depth interviews with village officials, community leaders, and local entrepreneurs, as well as documentation of program activities. The findings reveal that the implementation of the KKN program involved three main strategies. First, environmental hygiene and health education were carried out through socialization, mentoring, and community-based clean-up initiatives. Second, digital-based tourism promotion was developed using social media and online platforms, which increased destination visibility and enhanced tourist appeal. Third, local economic empowerment was strengthened by providing training and mentoring for Micro, Small, and Medium Enterprises (MSMEs), along with the introduction of non-cash transactions using QRIS to facilitate modern and efficient payments. These efforts successfully fostered community participation, raised environmental awareness, and stimulated innovative approaches to tourism promotion. Nevertheless, several challenges were identified, such as limited program duration, low levels of digital literacy among some residents, and the absence of comprehensive regulations governing tourism management. Recommendations include establishing a formal tourism management institution (Pokdarwis), enhancing capacity through digital literacy training, and fostering sustainable collaboration among government, academia, and the community to ensure that tourism village development can progress consistently, innovatively, and sustainably.

Panglipuran Traditional Village in Bali has gained international recognition as one of the cleanest tourist villages in the world and serves as a model for culture-based sustainable tourism. The economic foundation of the village relies heavily on the development of Micro, Small, and Medium Enterprises (MSMEs) rooted in local wisdom, which simultaneously function as drivers of economic growth and instruments of cultural preservation. This study seeks to examine the management practices, marketing strategies, and challenges faced by MSMEs in Panglipuran Village. The research applied qualitative methods, including field observation, in-depth interviews with key stakeholders, documentation review, and descriptive analysis. The findings reveal a strong synergy between customary values and economic activities, reflected in flagship products such as bamboo handicrafts, traditional cuisine, and signature beverages. Success factors include an effective organizational structure, the support of customary institutions, and the ability to adopt adaptive marketing approaches. Nonetheless, several challenges were identified, including limited utilization of digital marketing platforms, constraints in production capacity, and insufficient product innovation to meet the demands of broader markets. Recommendations highlight the importance of strengthening online marketing, diversifying product variations, and expanding cooperative networks both within and beyond the village. Overall, the study underscores the significant potential of culture-based MSMEs to enhance community welfare, increase competitiveness, and ensure the sustainability of local traditions within the dynamics of modern tourism.

This study examines the social, economic, and tourism impacts on the lives of the community in Penglipuran Tourism Village. The research highlights that the growth of tourism significantly increases local income by approximately 150–300%, fosters the creation of new business opportunities, and contributes to the preservation of Balinese culture and traditions. Tourism development not only strengthens the village’s cultural identity but also enhances social cohesion through community-based tourism initiatives. In addition, the adoption of digital technologies, such as cashless payment systems and electronic ticketing, has improved transaction efficiency, transparency, and market expansion, while also providing better services for visitors. Despite these benefits, several challenges have emerged, including growing environmental pressures, waste management issues, and the potential widening of economic inequality between residents directly involved in tourism and those who are not. These challenges indicate that tourism development can also create socio-economic gaps and place strains on the village’s natural resources if not managed carefully. Therefore, sustainable tourism management becomes crucial in balancing cultural preservation, economic equity, and environmental protection. This study suggests that policies integrating community participation, equitable economic distribution, and environmental sustainability are essential to ensure long-term positive impacts. Ultimately, Penglipuran Tourism Village can serve as a model for sustainable rural tourism development in Indonesia and beyond.

Sibolga City, located along the seashore and endowed with abundant natural beauty, holds significant potential for development as a marine tourism destination. Beyond its coastal appeal, the city offers opportunities for diverse recreational areas such as camping grounds, botanical gardens, culinary centers, and Mancakrida zones. To support these initiatives, this research investigates the sources of activities and spatial programs that can be realized through the construction of cottages and integrated recreational facilities. Given Sibolga’s hot tropical climate, the application of Tropical Architecture is essential to address environmental challenges including solar exposure, rainfall intensity, air humidity, and wind orientation. This study aims to harness Sibolga’s environmental assets by proposing sustainable cottage designs and recreational spaces that align with the principles of Tropical Architecture. The research contributes to the development of commercial residential models that are harmoniously integrated with nature, promoting economic sustainability and ecological balance. Methodologically, the study involves interviews, site surveys, and comparative analyses to derive contextual design solutions. The final output is a conceptual design for cottages and recreational areas that reflect climate-responsive architecture and support Sibolga’s tourism growth. This research not only enhances architectural knowledge in tropical settings but also offers practical insights for urban planners and stakeholders seeking to revitalize Sibolga City as a vibrant, nature-integrated tourism hub.

Capacity-building training for housekeeping staff in hotels and restaurants is a crucial aspect of maintaining service quality and enhancing customer satisfaction. Competent housekeeping personnel not only ensure physical cleanliness but also directly impact the reputation, image, and competitiveness of businesses in the hospitality and restaurant sectors. This community service program aims to develop the capacity of housekeeping staff through focused training on mastering cleaning techniques, effective waste management, and the proper and safe use of cleaning tools and materials. The training methodology is conducted directly using a participatory approach, allowing participants to actively engage in practical simulations, discussions, and case studies related to cleaning procedures, operational standards, and waste handling. Evaluation is conducted using pre-test and post-test assessments to measure improvements in participants’ knowledge, skills, and understanding of good cleaning practices. Results demonstrate significant improvements in mastering cleaning techniques, understanding waste management, and the ability to use cleaning tools and materials correctly. Additionally, participants reported increased awareness of the importance of consistently maintaining cleanliness standards, which is expected to be applied in daily workplace activities. The contribution of this community service provides tangible benefits in enhancing human resource quality in the hotel and restaurant sectors while supporting the achievement of professional, hygienic, and environmentally friendly service standards. This training is expected to serve as a sustainable model for the continuous development of housekeeping staff competencies in the broader hospitality and tourism industry.