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Soursop fruit contains vitamin C and polyphenolic compounds that have the potential as a source of antioxidants. It is hoped that by consuming a lot of soursop fruit it will provide an increase in memory and to maintain cell damage due to free radicals. Making soursop candy preparations will allow use which is relatively easy to use and gives a good taste so that not only adults consume it but also for children. Service activities are divided into several stages starting from surveys and observations, followed by training in the form of tutorials then mentoring from the service team and ending with activity evaluation. Making soursop candy preparations is easy, simple and uses simple tools. We often encounter soursop fruit in the yard and for additional materials for making soursop preparations, it is easy to find on the market and the price is cheap. The principle of making it is all the ingredients are boiled until it becomes a semi-solid dough. Then wait until it cools down. Once cool, cut according to taste and wrapped in an attractive wrapper. Service activities carried out in RT 1/RW 1, Laweyan District, Surakarta went well while still implementing health protocols. In addition to providing training on making soursop candy preparations for PKK cadres in Kerten Laweyan Surakarta, training was also held related to opportunities to be developed as community independent businesses. The conclusion of the activity and evaluation of the preparation of soursop candy is considered to have the potential to be developed so that it can be used as an independent business product that is marketed commercially.

The obstruction of several business activities caused by the pandemic has led to the need for institutions that can manage and develop MSMEs in the midst of this outbreak. One of the institutions that is being developed is Sharia fintech. This research uses a literature study method where in this method the researcher uses several sources that present topics related to the research. This research also uses secondary sources where the source presents data related to Sharia fintech and MSMEs. The research technique used in this study is descriptive statistics by examining patterns to develop MSMEs using Sharia-based fintech. The results of this study revealed that currently the total assets of Sharia fintech reached 50 billion in IDR with a growth 8.32 %, which shows a significant figure compared to February 2020. Since the development of Sharia fintech, there have been 13 Sharia financial technology and there’re six companies engaged in financing 65 to develop MSMEs. The pattern used in developing MSEs that have a Sharia basis can use the role of fintech institutions not only providing financial assistance in the form of money but also providing assistance in the form of companions in developing their businesses related to MSME marketing..

Retail business is a form of business that is increasingly popular among the public. Traditional retail business began to develop into a retail business that is processed with a more modern system. One of the retail businesses in Indonesia is Lotte Mart. Retail business in Indonesia continues to grow so that market competition emerges to increase customer loyalty. This study was conducted to determine the effect of lifestyle, physical environment, and price perception on customer loyalty. The population determined in this study are Lotte Mart customers who are in Surabaya City and Sidoarjo Regency. Researchers get 100 respondents obtained by purposive sampling technique. The data obtained through the questionnaire responses will be analyzed using multiple linear regression. The results of the study show that lifestyle has an influence on the formation of customer loyalty. In addition, customer loyalty is also influenced by the physical environment. Price perception has been shown to have a significant effect on customer loyalty.  

The COVID-19 pandemic has impacted all sectors of the Indonesian economy. Many MSME actors close their businesses because of the declining interest in buying people. This activity aims to provide helpful information so that MSME actors receive stimulus funds to re-run existing businesses. They conducted this activity online through a zoom meeting attended by MSME actors from various sectors. Therefore, providing recommendations for MSMEs to sell their products through e-commerce and promote them through digital marketing as a marketing strategy to survive the pandemic. In addition, MSMEs also need to optimize marketing relationships with customers through customer relationship marketing to create loyal customers. Loyal customers have the potential to make repeat purchases and recommend products to other potential customers. By implementing this strategy, it is hoped that MSME businesses can continue to survive and have a positive impact on society and the economy Empowerment of Waqf through the Agricultural Sector as an Effort for Family Economic Resilience

In order to address a number of issues, this study attempts to determine the most effective marketing techniques for Lazisnu items, particularly when it comes to social media marketing. Field observation techniques and a qualitative approach with a scientific foundation were used in this study to interpret the occurrences that were observed. The study's findings indicate that the internal and external variables of the research object have an impact on marketing strategy efforts. The existence of Lazisnu, the degree of rivalry among rivals, people's enthusiasm in starting their own businesses, and people's limited saving capacity are examples of external variables. Internal issue factors, on the other hand, prevent marketing strategies from being successful. These include subpar human resource quality, less creative promotional efforts, a lack of infrastructure and funding, and a failure to keep up with digitalization trends in the marketing industry.

Productive-age unemployment is one of the main challenges in economic development in Baubau City. The lack of access to skills training, limited job market information, and low motivation for entrepreneurship are key factors contributing to the high unemployment rate among the productive-age population. This study aims to map the unemployment conditions in Baubau and implement a counseling and training program to enhance employment readiness and entrepreneurship skills. This study uses a qualitative descriptive approach through surveys, interviews, and Focus Group Discussions (FGD). The counseling program involves multiple stakeholders, including government agencies, businesses, and educational institutions. The results indicate that the program effectively increased participants' understanding of job search strategies, industry-based skills, and entrepreneurial interest. Evaluations show that employment readiness and entrepreneurship skills improved from 40% to 80% after training. With this program, the productive-age population in Baubau is expected to be better prepared for employment challenges and have alternative solutions for economic self-sufficiency. Strengthening collaboration among stakeholders is essential to ensure the sustainability and broader impact of similar programs. 

This study aims to find empirical evidence about the effect of accounting knowledge, owner's perception, entrepreneurship orientation, market orientation, performance of micro, small and medium enterprises. This research is a quantitative research using primary data obtained from questionnaires that have been distributed and measured using a likert scale. The population in this study were all owners of micro, small and medium enterprises in North Semarang sub-district with a total of 1683 businesses. The sampling method used in this research is probability sampling. Based on probability sampling method, obtained 95 respondents. Test results from the instrument in this study is valid and reliable. Data analysis techniques used is multiple linear regression analysis using SPSS version 21. The results in this study indicate that accounting knowledge and owner's perception affect the performance of micro, small and medium enterprises, while entrepreneurship orientation and market orientation have no effect on the performance of micro, small and medium enterprises.

The state is an organization that has a purpose. The purpose of this study is to enforce the law regarding permits for waste water disposal in motor vehicle washing businesses and the sanctions imposed by the government on motorized vehicle washing businesses that do not have a waste water disposal permit. Normative juridical research, namely research originating from laws and regulations that present actual facts with the topic of study. Law enforcement of waste water disposal permits in motorized vehicle washing businesses through administrative instruments aims to prevent acts or omissions that violate the law or do not meet the requirements, stop or return to their original state (before the violation). So the focus of administrative sanctions is the actions of violators of the rules. In the Surabaya City Regional Regulation Number 12 of 2016 concerning Water Quality Management and Wastewater Control Article 34 explains the administrative sanctions referred to in the form of: written warning, Government coercion, Freezing of waste water disposal permits, Revocation of waste water disposal permits. In addition to administrative sanctions, there are also criminal sanctions in the form of violations. The local government should socialize the Regional Regulation on Water Quality Management and Wastewater Control to the general public and the organizers of motor vehicle washing wastewater management (motor vehicle washing entrepreneurs) in order to increase legal awareness embedded in the community and it is hoped that the government will issue implementing regulations, namely Regulation Mayor.

Financial records are the main problem faced by business actors, especially micro, small and medium enterprises. So that the service team of the Faculty of Economics and Business, University of Technology, Sumbawa, provides training and financial records for micro, small and medium business actors for mothers who already have businesses who join the Patra Pertamina Fuel Terminal Badas Sumbawa Women's Union. The method applied to this service is to provide training and assistance related to financial recording and provide assistance in the use of the Si Apik application (Financial information recording application system). The result of this service is that the training participants have obtained basic knowledge of financial records in accordance with standards that have never been done so far. Mentoring is carried out to train data input to prepare financial reports. This service has achieved the expected results and this program continues to be carried out with a mentoring pattern.

Productive-age unemployment is one of the main challenges in economic development in Baubau City. The lack of access to skills training, limited job market information, and low motivation for entrepreneurship are key factors contributing to the high unemployment rate among the productive-age population. This study aims to map the unemployment conditions in Baubau and implement a counseling and training program to enhance employment readiness and entrepreneurship skills.  This study uses a qualitative descriptive approach through surveys, interviews, and Focus Group Discussions (FGD). The counseling program involves multiple stakeholders, including government agencies, businesses, and educational institutions. The results indicate that the program effectively increased participants' understanding of job search strategies, industry-based skills, and entrepreneurial interest. Evaluations show that employment readiness and entrepreneurship skills improved from 40% to 80% after training.  With this program, the productive-age population in Baubau is expected to be better prepared for employment challenges and have alternative solutions for economic self-sufficiency. Strengthening collaboration among stakeholders is essential to ensure the sustainability and broader impact of similar programs. 

This study aims to describe the improvement of elderly health that has been carried out at the Jawa Jawa Kramas Christian Church, Semarang City. Most of the elderly in the church are elderly women who are still active in domestic activities and micro/small economic businesses. Based on the action plan to improve the health of the elderly, it is carried out with integrated data on the elderly, the establishment of elderly institutions, capacity building for health cadres and the implementation of health checks as a promotive step and basic services to the Tembalang Community Health Center. In its development, efforts have brought results and have received appreciation from the church and the surrounding community.

The increased garbage creation in Maros may motivate businesses to become more concerned with environmental sustainability. Armour Coffee's green marketing strategy begins with the brand logo and extends to the firm's vision and objective. According to statistics from the top brand index, Armour Coffee remains the least popular local coffee shop in Indonesia, which is both a phenomena and a problem in this study. Based on the findings, the study concludes that Green Product and Green Place have a favourable influence on Interest in Purchasing Armour Coffee in Maros. Meanwhile, Green Price and Green Promotion had little influence on Interest in Purchasing Armour Coffee in Maros. Simultaneously, green product, green pricing, green location, and green promotion (green marketing mix) impact interest in purchasing Armour Coffee in Maros.

The field of video shooting services in the Semarang area is currently spread in almost every area of ​​the city. Ranging from small businesses to large companies. This service is generally needed to capture important moments in the form of video documentation. Studio Atlantis is a line of business that provides video shooting and editing services. This company was founded in 2010, having its address at jl. Pete Raya, Now. In addition to video shooting, Studio Atlantis also provides photography services. Marketing in this studio still uses simple media, .using a list of products in the form of digital images on a computer in explaining products to consumers. This method is less effective when showing product samples because you have to open a different application in another file location. The solution to this problem requires a media to help promote the products at Studio Atlantis to consumers in a more practical way. A company profile that summarizes company information along with product samples in the form of video clips then packaged into an interactive form.

Social media is a new phenomenon that has changed the way the business environment operates. Through social media, businesses gain access to resources that are otherwise unavailable to the business owner. This research is a causality research, which aims to analyze the causal relationship and influence of two or more phenomena, through hypothesis testing. The population and sample in this study are SMEs who open e-commerce businesses on social media. The number of samples used in this study amounted to 154 respondents. Based on the analysis and discussion, it is concluded that the Marketing operation advantages variable has no significant effect on Marketing Performance, the Cost-effectiveness variable has a significant effect on Marketing Performance, the Customer Communication Channel variable has a significant effect on Cost-effectiveness, the Customer Communication Channel variable has a significant effect on Increased customer satisfaction, Customer The Communication Channel has a significant effect on Marketing operation advantages, the Customer relationship performance variable has a significant effect on Marketing Performance, the Increased customer satisfaction variable has a significant effect on Marketing Performance and the Social media marketing implementation capabilities variable has a significant effect on Customer relationship performance.

Wonorejo Village, which is located in the Polokarto District, Sukoharjo Regency, is one of the central villages for convection products, almost 75% of the population is entrepreneurs in the convection business, the decline in turnover has been very significant since the Covid 19 pandemic in mid-2020, the most affected is in the product marketing process. company results. Initial efforts to restore the economy and increase the bargaining power of the Village have been carried out by initiating development into a Convection Tourism Village. The steps that have been taken are to carry out an inventory of convection throughout the village and develop a marketplace, the results obtained are that 80 convection businesses have been recorded and an e-commerce web has been created whose address is wisatakonveksi.com, as a follow-up to this effort is to conduct sales process training and socialize the existence of this marketplace.

Pandemi covid-19 yang berlangsung sejak awal 2020, telah berdampak pada Kesehatan, social dan ekonomi masyarakat. Pelaku usaha mikro kecil dan menengah yang biasanya menjadi roda kehidupan keonomi masyarakat tidak mampu bertahan. Berbagai kebijakan yang diuluncurkan pemerintah suka tidak suka harus diterima demi Kesehatan sekaligus uasaha yang tidak berhenti. Deregulasi dan debirokratisasi menjadi tempat untuk menguatkan dan mengembangkan perekonomian masyarakat. Tujuan penelitian ini adalah menganalisis bagaimana deregulasi dan debirokratisasi mampu memberikan peluang bagi UMKM untuk tumbuh dan berkembang. Fokus penelitian ini meliputi respon kebijakan pemerintah dalam menyelesaikan masalah UMKM, dan kemampuan UMKM dalam meningkatkan kemampuan bertahan menghadapai pandemic covid-19. Lokus penelitian di Kota Surakarta. Hasil penelitian menunjukan deregulasi dan debirokratisasi mampu untuk mendorong usaha mikro kecil dan menengah menghadapi pandemic covid-19. Meskipun poeningkatannya masih cenderung melambat namun berbagai upaya telah membantu bangkit dan bekerja.

This Community Service program aims to instill the values of entrepreneurship and creative economy in order to foster an entrepreneurial mindset among students of the Faculty of Economics and Business, University of Baturaja. Through counseling, training, and entrepreneurship bazaar activities, students received both theoretical knowledge and practical experience in developing creativity-based business potential. The results of the program showed an increase in students’ motivation, understanding, and enthusiasm in running independent businesses. The activity also demonstrated that participatory and applicative approaches in entrepreneurship education can bring about changes in attitude and encourage the development of an entrepreneurial mindset focused on innovation and economic empowerment. Therefore, this program positively contributes to strengthening students' entrepreneurial capacity through community service activities.

One of the businesses that is growing rapidly in Indonesia today is the multi-level marketing (MLM) business. MLM is a method of marketing goods or services from a system of selling goods directly through a marketing program in the form of more than one level, where business partners get sales commissions and sales bonuses from the sale of goods or services carried out by themselves and network members in their group. In general, this thesis discusses the multi-level marketing (MLM) business at PT.Melia Sehat Sejahtera in Jember district, with problems namely (1) how is the bonus system at PT.Melia Sehat Sejahtera in Jember district, (2) how is the review of Sharia Economic Law against the bonus system at PT. Melia Sehat Sejahtera in Jember district. This study uses a field research method with a descriptive approach which is useful for providing information, facts and data regarding the network bonus system at PT.Melia Sehat Sejahtera in Jember district. Then the data was analyzed using qualitative methods to uncover events, phenomena, facts and circumstances that actually occurred in the field. From this study it can be concluded that the bonus system at PT. Melia Sehat Sejahtera in Jember district has five types of bonuses, namely: sponsor bonuses, leadership bonuses, retail bonuses, retail group bonuses and unilevel bonuses. Meanwhile, according to Sharia Economic Law, the bonus system at PT. Melia Sehat Sejahtera in Jember district isThis can be done because it is in accordance with Islamic law.    

The impact of Covid-19 Virus is very significant for Indonesia economic, especially for small traders or generally called Small and Medium Enterprises (SMEs).  In connection with the situation of the Covid-19 pandemic which is more better, the tourism in Cisarua Bogor has also begun to be visited by visitors so that the SMEs have also begun to actively trade again. Along with this, the community service is carried out with the aim of providing socialization and training to SMEs regarding the financial transaction recording system in their businesses.  The methods used are socialization, counseling, discussion, interviews and training to SMEs around Cibereum Village RT.001 / RW.006, Cisarua District, Bogor Regency. This activity lasted for 2 (two) weeks starting from preparation and planning, while the implementation of the activity is 2 (two) days, and the community service Team is 17 lecturers of STIE Ganesha Jakarta were followed by 10 lecturers of Management and 7 lecturers of Accounting. The results obtained from counseling and discussion is SMEs understand if the importance of financial recording in their business. While the results of training and mentoring, the SMEs feel more clearly and on path about the entry and exit of funds from their business results and the application is also quite easy to understand. The advice that can be given is that SME traders who have not yet recorded should immediately start implementing financial records even though with simple record and for SME traders who already have records but not yet neat, should start tidying up the financia lrecord transactions according to what has been explained above.

The advancement of information technology especially in computerized systems is snowballing. It is also backed by a range of demands from industry/ companies that want to abandon the conventional way of conducting business operations to the use of information technology. MÈMORE is a company engaged in the decoration and crafts industry. The company is now using a computerized system in the form of Microsoft Excel software to monitor the company's income and expense and the company often maintains a separate report in a special book. However, this causes problems for these businesses as there is no more efficient method for data processing or for handling the income and expense. In order to solve the problems of the company, a computerized system of financial management is required that will be tailored to the problems and needs of the owner of the business in order to support the company's growth with reliable, managed, and safe financial data. The system can also differentiate its use between the owner and the employee. It is useful for ensuring the confidentiality and protection of company revenue and expenditure data.