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Martina Labora Nainggolan; Dorlan Naibaho; Maria Widiastuti

jurnal Riset Rumpun Agama dan Filsafat 2023 Pusat Riset dan Inovasi Nasional

The aim of this research is to determine the influence of the Course Review Horray (CRH) learning model on the active learning of Christian Religious Education of class The method used in this research is descriptive quantitative. The population is all class Data was collected using a positive closed questionnaire of 40 items, of which 20 questionnaire items were for variable class X Yapim Balige Private Vocational School, Toba Regency, 2022/2023 Academic Year: 1) Test the analysis requirements: a) positive relationship test obtained by the value rxy = 0.580 > rtable(a=0.05,n=45) = 0.294, thus it is known that there is a positive relationship between variable X and variable Y. b) Test A significant relationship is obtained by the value of tcount= 4.667 > ttable(a=0.05,dk=n-2=43)= 2.021, thus there is a significant relationship between variable X and variable Y. 2) Test the effect: a) Test the regression equation , the regression equation Y ̂="36.86"+0.44X is obtained. b) Regression coefficient of determination test (r2) = 33.6%. 3) Test the hypothesis using the F test to obtain Fcount > Ftable=(a=0.05, dk numerator k=20, dk denominator=n-2=45-2=43) namely 21.69 > 1.51. Thus Ha is accepted and H0 is rejected. Keywords: Learning Model, Course Review Horray (CRH) Model, Learning Activeness, PAK

Yusriah Amaliah; Ahmad Rosandi Sakir

Jurnal Relasi Publik 2023 International Forum of Researchers and Lecturers

Transformational leadership is a leadership approach that focuses on developing and empowering subordinates, with the aim of creating significant change in the organization.  This leadership style involves inspiration, motivation, and positive influence of a leader on subordinates. In the context of state administration, transformational leadership can directly impact the performance of civil servants, including civil servants in the Lamuru sub-district office of Bone Regency. Bone Regency is one of Indonesia’s regions with its own potential and challenges in development. In carrying out its duties, the Lamuru Subdistrict Office as a representative of local government at the sub-district level has a strategic role in organizing various state administration activities, coordinating development programs, and providing public services to the community. To achieve these goals, quality and effective ASN performance is essential.The research method used in this study is a Qualitative Research Method on the Effect of Transformational Leadership on the Performance of the State Civil Apparatus at the Lamuru Subdistrict Office of Bone Regency can be used to gain a deep understanding of the experiences, perceptions, and meanings associated with the phenomenon of leadership and the performance of civil servants in specific contexts.Transformational leadership has a significant influence on the performance of the state civil apparatus (ASN) at the Lamuru Subdistrict Office of Bone Regency. Through transformational leadership, a leader is able to inspire, motivate, and influence civil servants to achieve better performance and make maximum contributions in carrying out their duties. This study highlights several important findings related to the influence of transformational leadership on the performance of civil servants in the Lamuru Subdistrict Office of Bone Regency. By paying attention to the influence of this transformational leadership, the Lamuru Subdistrict Office of Bone Regency can improve the performance of civil servants, and quality public services, and strengthen public trust in the local government. Effective implementation of transformational leadership requires organizational support, leader commitment, effective communication, subordinate participation, good team building, and appreciation for achievements.    

Muhammad Akbar; Syifi Fauziyah; Ratni Ratni

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The purpose of this research is to determine the simultaneous and partial influence as well as the dominant variables of the marketing mix consisting of Product (X1), Price (X2), Promotion (X3), Place (X4) on the Purchase Decision (Y) of Baked Bolu Cake in Mother's Home Business Yuli in Pepara Village, Tanah Grogot District. The sample in this study were consumers who coincidentally met the researcher during the research period to buy Bakar Bolu Cake at Mrs. Yuli's home business in Pepara Village, Tanah Grogot District from June to July 2023 with an incidental sampling technique and a sample size of 50 respondents. The results of the validity test calculation show that 28 statement items have a value of rcount > rtable, which means that all statements are considered valid, because rcount is greater than rtable. The results of the reliability test showed that a result of 0.944 was obtained, which means that the 28 questionnaire items were said to be reliable because Cronbach'alpha was > 0.6. The results of multiple linear analysis are Y= 1.117 + 0.308X1 + 0.042X2 + 0.283X3 + 0.175X4, meaning that the marketing mix variables have a positive effect on purchasing decisions. The correlation coefficient (R) value is 0.898 which is in the range of 0.80-1.000, meaning this number shows a very strong relationship between the variables Product (X1), Price (X2), Promotion (X3), Place (X4) on Purchasing Decisions ( Y). The value of the Adjusted R Square Determination Coefficient of 0.790 or 79.0% means that 79.0% of the purchasing decision variable (Y) is influenced by the variable factors Product (X1), Price (X2), Promotion (X3), Place (X4 ). The remaining 21% is influenced by other factors not examined in this research. The results of the f test calculation (simultaneous) show the value of fcount > ftable (47.080 > 2.58) which means that the marketing mix variables consisting of Product (X1), Price (X2), Promotion (X3), Place (X4) have a simultaneous effect or together on the Purchase Decision (Y) Bakar Bolu Cake at Mrs. Yuli's Home Business in Pepara Village, Tanah Grogot District. The results of the t test calculation (partial) by looking at this t calculate each marketing mix variable consisting of Product (X1), Price (X2), Promotion (X3), Place (X4) with a t test result of 3.318; 0.311; 2.465; and 2.614 which, when compared with the ttable value of 2.014, means that the dominant influence on purchasing decisions is Product (X1) because the Product variable (X1) has the highest value, namely 3.318 > 2.014. From the conclusion of the t test results obtained, the second hypothesis is that it is suspected that the Product variable (X1) has a dominant influence on the Purchasing Decision (Y) of Bakar Bolu Cake can be accepted or H0 is rejected Ha is accepted.

Taufix Hidayatullah; Idris Supriadi; Devaron Suardi; Rihatul Jannah; Muhammad Purkon +2 more

Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri 2023 Universitas Maritim AMNI Semarang

The rapid development of the times, the revolution has changed many things that must be kept, not to be ignored. Traditional games that are full of cultural and ethnic values, even those that are useful for the best development of children. Modern games that are considered more realistic and even more personal are preferred by children, must be exposed to better motoric and cognitive games. In this study, the theory used is Herbert Spencer's cultural theory which considers that people and culture experience changes at certain stages from simple to complex forms. In addition to the concept of children's motor development according to John Piaget, who has found that games will train children's cognitive abilities better. This research is to see how the existence of traditional games influences the development of children today. This study uses qualitative methods to see how children make traditional games into modern games for children's motoric and cognitive development. As a result, children who do traditional games have much more developed abilities and character. The role of parents and teachers Traditional games that hold meaning and tradition are also important to be preserved. The results of the research itself can be concluded in the game Gobag Sodor there are cultural values that have been applied in the game and there are components of physical conditions that exist in learning at school and in college, such as agility, speed, coordination, strength and balance.

Fangela Myas Sari; Siska Dewi; Nur Rokhman

Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat 2023 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Indonesia's development and financing for its country comes from the income of MSMEs in Indonesia. MSMEs are the economic cycle in Indonesia and MSMEs have a very high influence on improving the economy in Indonesia. More entrepreneurs and MSMEs will increase the economic value of a country, namely Indonesia, because the economy will grow in proportion to the growth of MSMEs with MSMEs, people are required to become entrepreneurs and as a producer and is expected to be able to import its products abroad to increase income from abroad and domestically. The survival of MSMEs is very important for the continuity of MSME businesses, for this reason the government provides various kinds of stimuli so that MSMEs are able to survive under certain conditions, especially during the Covid-19 pandemic. MSMEs need to make improvements in terms of financial governance. This understanding starts from an early age, namely in the MSME environment to support government programs that intensify calls for Indonesian people to comply with reporting which plays a very important role in the country's development. The main problem obtained from observations of MSMEs in Api-api village, Wonokerto is that they do not understand financial governance for MSME entities for business sustainability, so it is necessary to hold a workshop regarding strengthening financial governance of MSMEs to improve business sustainability in Api-Api Village, Kec. Wonokerto Regency Pekalongan. Goals and targets of community service in Api-Api Village, Kec. Wonokerto Regency Pekalongan is so that the public understands good financial governance and how to prepare financial reports for community businesses in Api-Api Village, Kec. Wonokerto Regency Pekalongan. The number of participants was 30 MSME business actors. The implementation method is carried out by presenting workshop material directly (offline) in Api-Api Village, Kec. Wonokerto Regency Pekalongan. The output of this community service is in the form of scientific journal publications in the ITS NU Pekalongan Community Service Journal and cinematic videos of the implementation of community service.

Heri Winarto

Jurnal Penelitian Manajemen dan Inovasi Riset 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research has an impact on the service sector business which is currently booming. Service businesses must have a certain strategy in order to be able to provide progress towards achievement because of the many service competitors they face. Therefore the quality of service and promotion is very influential in attracting consumer repurchase interest. The rapid development of the business world has had an impact on business progress. Currently, modern marketing strategies use more self-service systems. This research was conducted to determine how much influence service quality and promotion have on consumer repurchase intentions. The research method used is quantitative research. Data analysis techniques using multiple linear regression and classical assumption test. Respondents in this study were consumers, totaling 95 people. The sampling technique used purposive sampling with the criteria that the respondent had visited at least 1 time and had made a repeat purchase. The results showed that service quality and promotion had a significant effect both partially and simultaneously on consumer repurchase intentions in the service sector. The results of the correlation between the independent variables, namely service quality and promotion, are able to explain the dependent variable repurchase intention of 59.2% and the remaining 40.8% is influenced by other factors or by other variables not examined in this study.    

Sri Utami Nurhasanah; Sarah Fitriyani

Jurnal Penelitian Manajemen dan Inovasi Riset 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to investigate the influence of reward & punishment strategies, internal public relations, and digital marketing on company profitability. Employing a qualitative research design, the study utilizes purposive sampling to select participants from various industries, aiming for diverse perspectives. Data analysis involves thematic coding to identify patterns and themes emerging from interviews and textual analysis of relevant documents. Preliminary findings suggest that effective implementation of reward & punishment strategies, coupled with robust internal public relations and adept digital marketing, significantly impacts company profitability. The study underscores the importance of cohesive internal communication and strategic digital marketing efforts in enhancing organizational performance and financial outcomes.

Ninsah Mandala Putri Sembiring; Damayanty S; Emma Dosriamaya; Ade Rachmat Yudiyanto; Feprika Yanti Munthe

Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

Adolescence experiences physiological, psychosocial, cognitive, moral and sexual development. Physiological changes in adolescence are the result of hormonal activity under the influence of the central nervous system. Physical differences between the sexes are determined on the basis of primary sex characteristics, namely the internal and external organs that carry out reproductive functions, such as the ovaries, uterus, breasts and penis. puberty and fat accumulation) but do not play a direct role in reproduction (Wong, 2015) Leucorrhoea in medical circles is known as leukore or fluor albus, which is discharge from the vagina. Leucorrhoea is a candida yeast infection in female genitalia and is caused by a yeast-like organism, namely candida albicans. Under normal circumstances, the vagina produces a clear, odorless, colorless fluid, the amount is not excessive and is not accompanied by itching. Leucorrhoea is the most common complaint in women. Leucorrhoea can occur under normal circumstances (physiological), but can also be a symptom of a disorder that must be treated (pathological) (Clayton, 2018). The method of carrying out this activity is: education in carrying out proper personal hygiene in adolescents to prevent abnormal vaginal discharge which is characterized by itching, odor, and green color so that it has an impact on infection. This activity began with the preparation of proposals and administration of activities in February 2023.

Erida Fadila; Sumarmi Sumarmi; Dwi Rahayu; Sutrisno Sutrisno

Journal of Educational Innovation and Public Health 2023 Pusat Riset dan Inovasi Nasional

Background: Diabetes Mellitus is called the silent killer, because this disease causes various kinds of complaints and can attack all organs of the body. In Southeast Asia, people with Diabetes Mellitus in Indonesia are ranked 3rd with a prevalence of 11.3%. There are four pillars of diabetes mellitus control including physical activity, diet, pharmacological interventions, and education. Of the four pillars, physical activity is the most effective therapy to prevent blood sugar levels from remaining normal. Physical activities recommended for people with Diabetes Mellitus include walking, cycling, gymnastics and jogging. Purpose:  The purpose of this literature review is to determine the effect of non-pharmacological diabetes mellitus therapy on blood sugar levels.Methode: In the search for data sources the article is carried out through the databases Google Scholar, Publish or Perish and Mendeley. Inclusion of study design using Literature Review. Results: The results of the literature review analysis there are 12 journals that ha stated or the alternative hypothesis is accepted. Conclusion:  So it can be concluded that there is an influence of non-pharmacological therapy (diet and physical activity) diabetes mellitus on blood sugar levels. The effect of physical activity therapy on a decrease in blood sugar levels by 66.6%. And the effect of dietary therapy on reducing blood sugar levels by 33.3%. 

Marta Armita Silaban; Damayanty S; Ika Damayanty; Angggun Lestari

Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri 2023 Universitas Maritim AMNI Semarang

Early breastfeeding (ASI) in the first days of birth provides many benefits where there is colostrum which is proven to be very rich in antibodies which can increase the baby's immunity. Prelacteal food is given to babies in the first days after birth on the grounds that breast milk (ASI) has not been released so that the first days after birth are a vulnerable period for babies to receive prelacteal food/drinks. Prelacteal foods are dangerous because they can replace colostrum as the baby's earliest food. The impact of prelacteal feeding is that babies may get diarrhea, septicemia (bacterial infection in the blood), and meningitis, babies are more likely to suffer from intolerance to the protein in the formula, and develop allergies such as eczema. Method: this activity begins with the preparation of proposals and administration activities in May 2023. The implementation of this activity is educating mothers about prelacteal feeding to babies aged 0-6 months. Results: 30 participants in this activity were mothers who had babies aged 0-6 months in the village of Bangun Rejo. In its implementation, it was explained about the types of prelacteal feeding, the impact of prelacteal feeding, factors that can influence mothers to give prelacteal feeding. Conclusion: community service activities based on health education are carried out. This community service activity was carried out for 3 months starting in May-July 2023. The results of this community service regarding prelacteal feeding in infants aged 0-6 months.

Rahmat Lutfi Guefara

Tabsyir: Jurnal Dakwah dan Sosial Humaniora 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This article examines the impact of Sufi practices on entrepreneurial success, with a specific focus on jeans entrepreneurs in Wonosobo Regency. This research employs a qualitative approach within the framework of ethical Sufism to understand how spiritual values influence business behavior. The study subjects include three entrepreneurs, with data collected through observation, in-depth interviews, and documentation. Descriptive analysis indicates that the continuity of worship practices, especially prayer, significantly contributes to the formation of resilient and integrity-driven entrepreneur characters. The findings confirm that entrepreneurs who are consistent in their worship practices tend to experience better business stability and growth. This study confirms that integrating Sufism into entrepreneurship not only enriches the personal dimension of entrepreneurs but also generates competitive advantages. These conclusions suggest the importance of considering spiritual factors in modern business development strategies.  

Christo Christo; Citra Dewi Fitri; Nurhayani Harahap

Jurnal ilmu Kesehatan Umum 2023 Asosiasi Riset Ilmu Kesehatan Indonesia

This study aims to evaluate the impact of ergonomic exercises on blood pressure in hypertensive patients in the village of Setia Suka Maju Sirihit – Rihit. The research employed a One Group Pre-test – Post method using purposive sampling, with 10 respondents selected from a population of 50 who met the criteria. Data were collected using an ordinal scale and observational instruments. The results of the Wilcoxon Signed Ranks Test using SPSS indicated significance < 0.05 (p=0.00), signifying the influence of ergonomic exercises on lowering blood pressure. The conclusion of this study asserts the effectiveness of ergonomic exercises in reducing blood pressure in hypertensive patients in Setia Suka Maju Sirihit – Rihit Village, Pahae Jae Subdistrict, North Tapanuli Regency in 2023.

Umar Abdul Jabbar; Andhi Supriyadi

Jurnal Manajemen Pariwisata dan Perhotelan 2023 International Forum of Researchers and Lecturers

One of the industries that has been badly impacted by the COVID-19 outbreak is tourism. According to BPS statistics from 2021, there has been a dramatic drop in both domestic and international tourism. Diverse initiatives are made to keep Indonesian tourism alive. Kemenparekraf/Baparekraf is in charge of the "rescue" phase's emergency response, recovery, and normalization. According to Kaspar, wellness tourism is a type of tourism service that can be produced or enhanced in response to a destination's social and environmental circumstances. In terms of the tourist industry, wellness tourism is a subset of health tourism that is comparable to other tourism industries. Here are some motivational ideas that were examined based on the push and pull variables used in this study However, push factors do not considerably increase the desire to travel for wellness in Indonesia. Push factors might be said to cause the urge to return to traveling for wellbeing. According to reports, pull factors significantly influence foreign tourists' interest in visiting Indonesia for wellness tourism. Enhancing mental wellbeing is the indicator that best explains the push factors for tourists to engage in wellness tourism in Indonesia, whilst heritage and culture are the indicator that best describes the draw factors. However, out of the two, pull factors have a greater impact on tourists' interest in visiting.

Purwanti, Sri Dian

Jurnal Faidatuna 2023 STAI Denpasar Bali

The research background is the low learning motivation of students at SMA Negeri 2 Banjar and is influenced by pedagogic competence and teacher professional competence. The aims of this study were to: 1) The influence of teacher pedagogic competence on the learning motivation of students at SMA Negeri 2 Banjar. 2) The effect of teacher professional competence on students' learning motivation at SMA Negeri 2 Banjar. 3) The effect of teacher pedagogic competence and teacher professionalism on students' learning motivation at SMA Negeri 2 Banjar. The research method used is descriptive method with a quantitative approach. The data collection technique was carried out by distributing questionnaires with a total of 56 respondents. Statistical data processing using SPSS 21.0. The results of the study show that 1) Teacher Pedagogic Competence at SMA Negeri 2 Banjar in general is in the frequent answers with quite high criteria, however there are indicators that need to be improved, namely training teachers specifically and personally. The results of testing the relationship between teacher pedagogic competence and student learning motivation are included in the moderate correlation category, then there is a positive influence of teacher pedagogic competence on student learning motivation. 2) The professional competence of teachers in SMA Negeri 2 Banjar in general is in the professional answers of teachers in SMA Negeri 2 Banjar which is in the answer often with moderate criteria, however there are indicators that must be improved, namely increasing teacher professionalism from various sources. The results of the hypothesis test show that the teacher's professional competence has an effect of 35.1% on students' learning motivation while 64.9% is affected by other factors. Thus the professional competence of teachers has a positive effect on students' learning motivation. 3) The learning motivation of students is generally at a fairly high criterion. However, there are indicators that need to be improved, namely the development of self-students to foster a sense of enthusiasm for success.

Nurbintang, Fitra; Siti Julaeha, Lia

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

McDonald's is one of the largest franchises that has rapidly expanded in Indonesia and internationally, becoming one of the fast-food restaurants that is still favored by people both from Indonesia and abroad. Despite the emergence of numerous competitors, McDonald's continues to thrive and excel with various strategies and innovations. One of them is the BTS Meal project, which resulted in a 57% increase in net sales. The research method used is a quantitative type with a descriptive nature, involving the distribution of questionnaires to 96 respondents who have purchased McDonald's products in Jakarta at least once. The sample for this research was determined using the Lemeshow Formula. This study utilizes multiple linear regression analysis and has fulfilled tests for instruments and classical assumptions, processed using the Statistical Package for Social Science (SPSS) version 25 software. The results of the regression analysis show that the variables of product innovation and sales promotion have significance values of <0.001. Product innovation and sales promotion together have a significance value of 0.000, contributing 62.9% to competitive advantage, while the remaining 37.1% is influenced by other factors. The conclusion drawn from the research is that product innovation significantly affects competitive advantage. Meanwhile, sales promotion significantly influences purchasing decisions. Product innovation and sales promotion, when considered together, significantly impact competitive advantage.

I Made Wyasa Sedhanaputra

Public Service And Governance Journal 2023 Universitas 17 Agustus 1945 Semarang

This study aims to analyze several factors that influence the work productivity of wood sculpture craftsmen in Mas and Peliatan Village, Ubud District, namely wages, work experience, and working capital, either simultaneously or partially. The data in this study all use primary data obtained by distributing questionnaires to the 77 respondents who were sampled. Determination of the sample is determined by accidental sampling technique. The analysis technique used is multiple linear regression analysis. The results of the study show that the variables of wages, work experience, and working capital simultaneously have a significant effect on the income of the informal sector angkringan businesses in Denpasar City. Partially the variables of wages, work experience, and working capital have a positive and significant effect on the work productivity of wooden sculpture craftsmen in Mas Village and Peliatan Village, Ubud District.

Faridah Nur Azizah; Maharani Ikaningtyas

Jurnal Pelayanan Hubungan Masyarakat 2023 International Forum of Researchers and Lecturers

This research discusses the development of sustainable business models for MSMEs, Shrimp Crackers & Payus Mak Sah in the digital era. Qualitative methods are used with in-depth interviews and content analysis. The findings show that digital marketing strategies through Instagram (IG) and product catalogs have a positive impact on the development of this MSME business. Internal factors, such as knowledge and skills in digital marketing, as well as environmental support, play an important role in the development of this business. In addition, this research reveals the positive social influence of developing this sustainable business model in increasing the income and welfare of business owners, as well as expanding public awareness of local products. This research provides valuable insights for similar MSMEs in developing sustainable business models in the digital era.)

Masridha Masridha; Widya Dwi Syahprya; Yenni Samri Juliati Nasution

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The Covid 19 pandemic has also had a negative impact on the company, such as a decrease in share prices and financial performance, ehich can affect the company's value. Not a few of the company's employees were fired because of it. But why did so many people invest during the covid 19 pandemic? In fact, there has been an increase in the number of investors on the indonesian stock exchange market. In this study, we will idntify the factors that influence the increase in the number of investors on the indonesian stock exchange market. With qualitve research methods, descriptive, exploratory. The results of this study are that there are several factors that influence people to invest during the covid 19 pandemic, many people invest in pandemic conditions by conducting fundamental and technical analysis, conducting stock portfolios, choosing bussiness sectors that are still needed in pandemic conditions, and seeking the latest information issuer.

Cindy Iga Binarwati; Rauly Sijabat; Qristin Violinda

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the effect of work motivation, work discipline and reward on the performance of Grab online motorcycle taxi drivers in the city of Semarang. This study used quantitative research methods. The population used in the study was Grab online motorcycle taxi drivers in Semarang year 2022 and the sample used was 100 respondents. Data analysis in the study using SPSS for window software version 26. The results of this study show that there is a positive and significant influence between work motivation (X1) on the performance of grab online ojek drivers in Semarang (Y) partially with a calculated t value of 6,833 and a significance value of 0.000, work discipline (X2) has a positive and significant effect on the performance of grab online motorcycle taxi drivers in Semarang (Y) partially with a calculated t value of 2,918 significance value of 0.4 reward (X3) has a positive and significant effect on driver performance Grab online motorcycle taxi in Semarang city (Y) partially with a calculated t value of 10,655 and a significance value of 0.000. The results of the coefficient of determination (R2) test obtained a value from Ajusted R Square of 0.915 or 91.5% showed that the performance variables of Grab online motorcycle taxi drivers in Semarang were influenced by work motivation, work discipline and reward variables, while the remaining 0.085 or 8.5% were influenced by other variables that were not in this study.

Cindy Dayinta Puspitasari; Ari Susanti

Jurnal Bintang Manajemen (JUBIMA) 2023 Pusat Riset dan Inovasi Nasional

This study aims to determine the analysis of the influence of lifestyle, OCR and E-WOM on the decisions of OVO application users. This research method is associative research where the research method is a quantitative approach. This study uses a questionnaire to share basic data. In this study, the population is all the people of Solo Raya and the research sample is 100 respondents, and the sampling method uses Purposive Sampling and uses the roscoe formula, the analytical method is assisted by SPSS version 25. The data analysis method uses Instrument Tests, Classical Assumptions tests, and Multiple Regression Tests. secondary data obtained from books that reveal user decisions, the internet and previous research journals. The results of this study conclude that simultaneously (F test) shows if there is a significant effect between lifestyle, OCR, and E-WOM on user decisions..