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Marifat Istiqa Mukty; Dita Pulubuhu

The Journal General Health and Pharmaceutical Sciences Research 2023 LPPM STIKES KESETIAKAWANAN SOSIAL INDONESIA

public health is an important issue that requires serious attention from business people, especially in the food sector. This study aims to explore healthy product development strategies in the context of food entrepreneur business as an innovative approach to improve people's nutritional status. Through a qualitative approach with case studies of several successful food entrepreneurs, this study analyzes the strategies used in the development of healthy products and their implications for improving the nutritional status of the community. The results showed that the selection of high-quality raw materials, the use of modern production technology, creative promotion, and cooperation with related parties are some of the effective strategies in the development of healthy products in the food entrepreneurial business.

Abdul Kohar; Moh. Tahang

Jurnal Riset dan Inovasi Manajemen 2023 International Forum of Researchers and Lecturers

This study aims to investigate the effect of external funding and product innovation on entrepreneurial business growth. The research method used is a descriptive qualitative approach. This research was conducted over a two-month period spanning from May to June of 2023. The results showed that external funding plays a significant role in supporting entrepreneurial business growth. Funds obtained from external sources, such as venture investment or bank loans, enable entrepreneurial ventures to expand operations, increase production, and develop market share. In addition, product innovation also has a positive influence on the growth of entrepreneurial ventures. Companies that are able to produce innovative new products or services can attract new customers, increase customer loyalty, and increase revenue. The limitations of this study are the limited data available in the research period and the focus on entrepreneurial companies in one particular sector. The implication of this study is that it is important for entrepreneurs to consider external funding as a potential source of financing and also encourage product innovation as a strategy to achieve sustainable business growth.

Rahma Gusmawati Tammu; Marniati Marniati; Mey Enggane Limbongan; Dina Ramba'; Helba Rundupadang

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

The Toraja Church Youth Fellowship (PPGT) is an inseparable part of the church's organizational structure. PPGT has various work programs designed to foster enthusiasm and direct the young generation to become an independent generation in various aspects. Entrepreneurship seminar activities in the Sub Theme: Identifying Wants or Needs aim to provide financial education for the younger generation so they are able to manage personal finances through self-identification of whether they buy goods because they really need them or just because they want them. This activity is attended by more than ± 25 people. The method used is lecture, discussion and question and answer. The result of this community service activity is that the young generation is able to define what wants and needs are and is able to identify needs or desires in making decisions to purchase a product.

Achmad Risdiyanto; Ilmia Putri Hariyono; Juan Dwi Saputra; Miftakhul Fitriyah; Miftakhul Mufidah +2 more

Jurnal Masyarakat Mengabdi Nusantara 2023 STIPAS Tahasak Danum Pambelum Keuskupan Palangkaraya

Pokdarwis (tourism awareness group) is an institution founded by villagers whose members consist of local people who have concern and responsibility and act as a driving force to create a conducive environment and atmosphere for the development of tourism in the village area and to realize sapta charm (trustworthy, orderly, clean, cool, beautiful, friendly, memorable). One of them is the “SEJAHTERA” Pokdarwis which is located in Kranggan Village, Mojokerto City. Pokdarwis SEJAHTERA has a variety of excellent tours, for example "Sofia" batik, wooden crafts, salted egg entrepreneurs, accecories, car free days (which are usually held once a week) on Jalan Karimun Jawa (Gatoel housing) and various other excellent products .

Herlina Herlina; Sri Mulyeni; Sri Maria Ulfha; Siti Titta Partini; Finny Redjeki

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

Earthquake disasters often have a significant impact on society, not only physically but also pshychologically and economically. Post disaster recovery not only requires efforts tto rebuild physical infrastructure, but also needs to pay serious attention to individual psychological recovery and entrepreneurial assistance for victims. Psychological recovery for Cugenang resident is an important aspect in restoring the mental well-being of individuals and communities affected by the earthquake. Counselling and trauma therapy is carried out in the community as well as children by the service team. Entrepreneurship assistance is also an important factor in rebuilding the economic sustainability of the community after the Cianjur Cugenang earthquake. This on going assistance needs to be carried out so that the recovery process also runs well and quickly.

Audry Leiwakabessy; Ludwina Pormes; Gloria Sapulette; Joy Gaspersz; Goziana Armagita +2 more

Jurnal Masyarakat Mengabdi Nusantara 2023 STIPAS Tahasak Danum Pambelum Keuskupan Palangkaraya

Socialization of strengthening creative and innovative entrepreneurship is carried out with the target of Rutong Village MSME actors. This socialization led MSME actors to be able to broaden their knowledge and increase their skills in running a business. There are problems faced such as human resources, limited administrative capacity, limited speculative capital and working capital, ability to grow and enter the market. This socialization was also carried out to answer and provide solutions that were faced by MSME in Rutong Village.

Fiko Fernando; Khairul Amri

Jurnal Relasi Publik 2023 International Forum of Researchers and Lecturers

The background of this research is that some micro business actors have been out of business due to the pandemic, and only a small number of micro business actors have been empowered by the Pekanbaru City Cooperatives (diskop) and UMKM Office. This study aims to: (1) find out how the empowerment of micro-enterprises by Diskop and UMKM in Pekanbaru City; and (2) knowing the factors that influence the empowerment of micro business actors by Pekanbaru's Diskop and UMKM. This type of research is qualitative research. There were six informants in this study, and one key informant. The results of this study are: (1) the empowerment of micro-entrepreneurs by the Diskop and UMKM in Pekanbaru City has fulfilled the aspects of good empowerment, because there are already aspects of enabling, empowering, and protecting. The enabling aspect is known from the efforts to collect data on the potential of micro-entrepreneurs. Then the empowering aspect is known from the activities of forming business partnerships, empowering business institutions, coordinating and synchronizing micro business actors with regional stakeholders. Meanwhile, the aspect of protecting is protecting micro-enterprises from adverse events resulting from medium and large business actors through legal protection and advocacy assistance; (2) the empowerment of micro business actors by the Diskop and UMKM in Pekanbaru City is known from two factors, namely internal factors and external factors. Internal factors are factors originating from the Pekanbaru City Diskop and UMKM, such as the limited budget for empowering micro-entrepreneurs. External factors are related to micro business actors, such as the desire to be empowered but not empowered by the Office. In addition, there are some micro business actors who do not support empowerment activities carried out by the office, because they are considered to be less needed by micro business actors. The research suggestions are: (1) micro-entrepreneurs should be given socialization regarding the importance of participating in various empowerment programs by the Pekanbaru City Diskop and UMKM; (2) the importance of increasing the implementation budget for various micro business empowerment activities so that many micro business units can be empowered.

Tubel Agusven; Risnawati Risnawati; Selvi Fauzar; Rapida Nuriana; Satriadi Satriadi

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

Each village has potential, both physical potentials such as climate, soil, water, geographical environment, human resources and others as well as non-physical potentials such as community culture. In Penaga Village, Teluk Bintan District, the majority of people's livelihoods as fishermen and marine catches are still not optimally utilized. Therefore, service activities to process fish into fish crackers to support the economy of the people of Penaga Village as one of the efforts to empower the community towards independence in entrepreneurship and optimize the utilization of potential. The service method is carried out with a training program where this program is one part of the community service program activities in the form of training on how to process fish crackers by utilizing marine catches into fish crackers so that they can have more selling value, business licensing and legality, and marketing through digital marketing. It is hoped that after attending this training, the community will be motivated to develop the potential in Penaga Village

Ari Arham Palaguna; Suryadi Samudra; Adfiyani Fadjar

Journal of Management and Social Sciences 2023 CV. Aksara Global Akademia

Development of products and services to the community is the key to success in business ventures.  UD. Barokah is a business that is engaged in meeting the primary needs of the community, namely in the form of selling various kinds of products, both in the form of sales of wholesale and retail. Sales have been carried out effectively by utilizing competitive business opportunities with various business plans. In achieving sales targets, UD Barokah carries out various strategies and innovations on an ongoing basis in order to maintain business existence and compete with other entrepreneurs. Efforts to build communication with customers through creating Whatshap groups and services in a timely manner are important keys in attracting and retaining customers.The main objective of this research is to find out the business strategies and innovations implemented by UD Barokah in achieving sales targets. The specific objective of this research is to learn to run a business, find out the factors that influence the development of UD Barokah's business, and make creations and innovations in developing business and market opportunities.

Rezki Febriani; Sissah Sissah; Ogi Saputra

Journal of Management and Social Sciences 2023 CV. Aksara Global Akademia

Micro, small and medium enterprises (MSMEs) currently have a very important role as a locomotive driving the economy and eradicating poverty. In addition, MSMEs are one of the most efficient economic sectors for entrepreneurship development which provide solutions to problems of poverty, insecurity, unemployment and can provide solutions for population explosion in a more modern direction in the current era of globalization. Based on data obtained from the Ministry of Cooperatives and Micro, Small and Medium Enterprises (MSMEs) it shows that the number of MSMEs in Indonesia in 2013 was around 57 million units. In the 2012-2013 period, there was an increase in the number of business units by 2.41%. The data shows that MSME is one of the supporting sectors of the economy in Indonesia.

Kun Ismawati; Jani Kusanti; Giyono Giyono; Ambyah Atas Aji; Muflik Malikun +1 more

Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri 2023 Universitas Maritim AMNI Semarang

Community service activities at the Faculty of Economics, University of Surakarta (UNSA) are intended to provide practical solutions for community entrepreneurship activities. This community service activity helps solve business management problems for the community; besides that it can provide practical knowledge to the public regarding the application of accounting economics through counseling activities. The community service held by the UNSA Faculty of Economics took place in Girilayu Village, Matesih District, Karanganyar Regency. The basic problem faced by partners is business management including financial management, human resources, and marketing. The results of this UNSA Faculty of Economics community service activity can help increase the professionalism of partner businesses and are expected to stimulate the growth of new entrepreneurs.

Ari Arham Palaguna; Suryadi Samudra; Adfiyani Fadjar

Journal of Management and Social Sciences (JIMAS) 2023 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Development of products and services to the community is the key to success in business ventures.  UD. Barokah is a business that is engaged in meeting the primary needs of the community, namely in the form of selling various kinds of products, both in the form of sales of wholesale and retail. Sales have been carried out effectively by utilizing competitive business opportunities with various business plans. In achieving sales targets, UD Barokah carries out various strategies and innovations on an ongoing basis in order to maintain business existence and compete with other entrepreneurs. Efforts to build communication with customers through creating Whatshap groups and services in a timely manner are important keys in attracting and retaining customers.The main objective of this research is to find out the business strategies and innovations implemented by UD Barokah in achieving sales targets. The specific objective of this research is to learn to run a business, find out the factors that influence the development of UD Barokah's business, and make creations and innovations in developing business and market opportunities.

Heri Hoerudin; Kun Nurachadijat

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

This study aimed to determine the effect of Islamic School (Madrasah) Principals’ entrepreneurship on Students’ entrepreneurship in the Islamic School Education environment. Entrepreneurship among students is an essential factor in creating a personality that is equipped to encounter workplace challenges and create opportunities in various sectors. Principals play a crucial role in shaping a school culture that promotes and facilitates the entrepreneurial development of students as educational leaders. This research employed a qualitative approach through interviews and observations as a data. The respondents of the study were the Islamic School Principals and students of Madrasah Aliyah in Soreang District, Bandung Regency. The study’s findings demonstrated that the entrepreneurship of Islamic School Principals significantly affected students’ entrepreneurship. Islamic School Principals with a high spirit of entrepreneurship could serve as role models who inspire students to adopt proactive, innovative, and independent attitudes. Essential factors that encourage the development of student entrepreneurship include a learning environment that promotes entrepreneurship and empowers students, a relevant curriculum, and entrepreneurial attitudes. This study provided a deeper comprehension of the significance of the role of the Islamic School Principal in shaping student entrepreneurship. The practical significance of this research is the necessity to establish educational policies that emphasise developing student entrepreneurship in the context of the Islamic School environment. Thus, this research can enhance educational quality and equip students for increasingly complex and competitive business and entrepreneurship challenges in the future.

M. Fahrezi Ramadhani; Mu’tassim Billah; Ajie Pandu Suarga; Permata ELG Purba; Daru Teja Sasangka +1 more

Manajemen Kreatif Jurnal (MAKREJU) 2023 Pusat Riset dan Inovasi Nasional

The strength of branding on a product is something that must be considered by all entrepreneurs, especially UMKM, so that the products marketed have higher competitiveness compared to their competitors. The community service carried out by the East Java UPN Veterans KKNT group of 10 provided assistance in strengthening the branding of one of the MSMEs in Ngrimbi Village, namely Jamu "Mak Diah". Based on the results of observations identified that these MSMEs do not yet have branding that enhances market expansion strategies. The assistance that will be provided will focus on product packaging and logos. After the mentoring was finished, Group 10 monitored and evaluated the effect of strengthening branding on the level of herbal medicine sales after completing it.

Ahmad Cholil; Abdul Saipon; Irman Sumantri; Farid, Ahmad Farid

JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA 2023 CV. ALIM'SPUBLISHING

This research was explored in depth from the contextuality aspect of the study, and the research methodology design aspect. With a mixed method design (a combination of qualitative and quantitative methods), the results of data analysis show that the implementation of the CTL concept at SMK Darunnajah II Bogor is carried out by following its main components, namely constructivism, inquiry (finding and solving problems), questioning (asking questions). ), learning community (learning community), modeling (modeling), reflection (reflection), and authentic assessment (authentic assessment). The CTL approach implemented in the entrepreneurship subject at Darunnajah Cipining Vocational School, in addition to teaching students to be more critical in the learning process, to be more active, sensitive, and creative in analyzing issues relevant to entrepreneurship subject matter, teachers also teach students to in the context of the values ​​taught by Islam and internalized at the Darunnajah Islamic Boarding School, namely the principle of mutual benefit, not tyrannizing, and not dominating or harming each other, and intended to build a better life and economy for the ummah. The outline of the results of the analysis of student perceptions regarding the implementation of CTL in the entrepreneurship subject at SMK Darunnajah II Bogor shows that as much as 91.38% of the total respondents stated that the CTL concept was very effective in the context of the relevance of material to everyday life experiences and reflections on learning from problem analysis . Keywords: contextual teaching and learning, reflection, inquiry, learning model.

Muhammad Faisal Azka; ‘Ainuz Zubaid Syafi’ul ‘Aziz

Jurnal Ilmu Sosial, Bahasa dan Pendidikan 2023 Pusat Riset dan Inovasi Nasional

As the main community within the scope of Islamic boarding schools. the role of the santri, who daily seek religious knowledge, is still needed for the sustainability of the institutional economy to meet future needs. By forming an entrepreneurship program that facilitates students, they will learn directly in the world of business by selling food products. it is also wrong to support the needs of the institution in the future. the purpose of conducting this research is to find out what efforts are made on the role of santri in the economic cycle of Islamic boarding schools. This study uses qualitative research methods with an ethnographic approach. and the theoretical basis used as an analytical knife is the structural-functional theory put forward by Talcot Parson. data collection using interviews, observation and documentation

Andien Putri Amalia; Ratna Melinda Putri; Ula Farhah Nailah; Bagus Indra Kurniawan; Rafi Anggara Nindiaputra +1 more

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Based on survey results, school-age children generally lack an entrepreneurial spirit. Therefore, it is necessary to provide basic education regarding the importance of instilling an entrepreneurial spirit from an early age to students at SD Negeri Kauman 2. So that the expected solution from this dedication is to provide basic education and the benefits of having an entrepreneurial spirit. The method for this dedication activity is to use the Observation Method. The results achieved in this community dedication activity. First, there is awareness among students about the importance of entrepreneurship from an early age; Second, the development of students' creativity which is manifested in the form of handicrafts such as beads and tie dye batik. Third, students are inspired to do entrepreneurship as a form of appreciation for the results of their hands.

A.T. Hendrawijaya; Lutfi Ariefianto; Fuad Hasan

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

It is necessary to build awareness to foster entrepreneurial motivation among the community at large, especially in the Study Group of Packages C citizens in the Technical Implementation Unit of the Education Office of the Bondowoso Regency Learning Activity Studio (SKB). Given that motivation is one of the drivers of the growth and development of a person's entrepreneurial spirit, one of the most needed motivations is the desire to continue learning and adding skills. Therefore, in order for the learning community to improve their welfare, insight into entrepreneurship is needed, so that through counseling on entrepreneurial motivation, it is hoped that the learning community can foster an entrepreneurial spirit and develop creativity and innovation in entrepreneurship so that it can be used as a provision in their lives. This service activity was carried out at the Technical Implementation Unit of the Bondowoso Regency Learning Activity Center education office, which was located in the SKB Hall. The objectives of this community service are (1) to provide insight and knowledge about the importance of fostering entrepreneurial motivation; (2) to provide insight and knowledge about the importance of developing an entrepreneurial spirit; (3) to develop creativity and innovation in entrepreneurship. The methods used are lecture, question and answer and discussion methods. the results achieved by the service activities are the provision of insights and knowledge about the importance of entrepreneurship for learning citizens pursuing package C in the Technical Implementation Unit of the Education Office of the Bondowoso Regency Learning Activity Center. Thus, through counseling, the learning community of pursuing package C is motivated to become entrepreneurs. Seeing the responses given by participants who are so positive and enthusiastic, shows that this activity is quite high and needs to be followed up with further activities, for that, it needs to be carried out periodically and continuously.

Fakhriani Ekawati; Lilis Anggraini; Muharir Muharir

Jurnal Pelayanan Hubungan Masyarakat 2023 International Forum of Researchers and Lecturers

At every vocational school in Indonesia it aims to prepare students to work in a particular field. One of it is a culinary expertise program where students are required to have good knowledge and skills in preparing, cooking and serving ready-to-eat food as well as being entrepreneurial and competitive in working world. To support student skills so that later they can help produce graduates who are ready to work independently in the culinary field in terms of product marketing, it requires graphic design and content training publication. Training on the use of graphic design platforms and publication content with the Canva application as a supporting medium in increasing sales to students Culinary Vocational is one of the skills needed by students culinary vocational school at SMK Negeri 4 Banjarmasin to grow the soul the entrepreneurs. One of the best Graphic Design and Content Publication Platforms accessible for free and easy to use is the Canva App. So that this training can be received and used by students later, good while still in school or when graduating from school, then for the method training in community service is to utilize the module that directly made using the Canva application and direct practice using Canva via Android or PC that can be used. At this training accompanied by three community service team members and two members from student. It is hoped that there will be training in the use of graphic design platforms and the content of this publication can improve skills and grow the soul entrepreneur students so that they can always compete in the world of work later.

Mu'tasim Billah; Achmad Rafinsyah; Adira Mawangga Putri; Ayu Oktavianingrum; If’idatur Rosyidah

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

KKN MBKM Thematic is a community service activity formed by universities. This activity was carried out by students with the theme of entrepreneurship in Nglebak Village. The aim of this project is to provide wider opportunities for communities to develop their businesses in a more contemporary, efficient and inclusive manner. In addition, this project aims to increase students' knowledge and integrate it into the environment. This is to identify and solve problems faced by the 06 KKN-T MBKM group, such as creating digital marketing through Instagram social media which contains content about furniture products in an attractive appearance so that they are more easily recognized in the eyes of the wider community. To realize the development of the furniture business in this community service activity, group 06 KKN-T MBKM carried it out using detailed and gradual implementation methods starting from surveys, observations, and Focus Group Discussions (FGD). The steps taken to help digital marketing for MSMEs Furniture are starting with creating a business name, creating a product logo, creating an e-commerce account, and creating a social media account.