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Kalirungkut Village is one of the urban areas located in Rungkut Sub-district, Surabaya. The area of Kelurahan Kalirungkut is 2.58 km2, divided into 15 RWs (neighborhood units) and 86 RTs (community units) (Statistics Indonesia, Surabaya 2016). The population of this neighborhood is approximately 22,949 people, consisting of 11,345 males and 11,604 females (Kalirungkut Village, 2022). Within the neighborhood, there are 11 active industrial companies, including 7 large-scale industries and 4 small-scale industries (Statistics Indonesia, Surabaya 2019). The significant population and industrial activities in the area require a large amount of land, resulting in a reduction of agricultural land. Therefore, the objective of the community service activity is to create a sustainable farming strategy through the design and implementation of aquaponics. The community service method consists of three stages: survey and preparation, implementation of activities, and maintenance and monitoring of results. The outcome of the community service activity is the establishment of an aquaponics farming system located in the yard of one of the residents in Kalirungkut, namely Mrs. Ismudji Rahayuningsih.

Micro, small and medium enterprises (MSMEs) are one of the highest record holders in this type of sales in Indonesia, both in MSMEs engaged in online media or those that appear physically. In carrying out MSME activities, of course there is a lot that must be observed so that later they can be appropriate, namely with the strategy. Marketing strategy or sales technique is an important role in the business world, especially in today's business competition. Apart from showing the taste and attractive packaging, of course we have to analyze the market so that we can then determine the target and media to use. The importance of marketing management for MSME actors must be emphasized, such as a good marketing strategy, how to determine the target market to determine social media as a promotional tool.

Usaha Mikro, Kecil dan Menengah (UMKM) memiliki peran penting dalam pertumbuhan perekonomian negara dan penyerapan tenaga kerja. Kelurahan Keputih memiliki cukup banyak UMKM  yang aktif dan variatif. Hasil survei menemukan beberapa kendala yang dialami oleh UMKM di wilayah Kelurahan Keputih, salah satunya ada pengenalan produk dan ketatnya persaingan untuk melakukan pemasaran di era digital. Solusi kegiatan diprioritaskan untuk UMKM yang memiliki potensi yaitu “Bebek Mesra Surabaya” dilakukan pendampimpangan dengan strategi rebranding dan digital marketing. Pendampingan yang dilakukan diantaranya:  a. Pembuatan foto produk dan video konten;  b. Pembaruan design banner; c. Pembuatan menu dengan Quick Response (QR) Code untuk menu digital UMKM “Bebek Mesra”. Hasil yang diperoleh setelah pendampingan adalah UMKM “Bebek Mesra Surabaya memiliki lebih banyak konten dan mengetahui cara membuat konten yang menarik untuk melakukan pemasaran digital, design banner baru yang sudah tercantum logo halal MUI, dan daftar menu baru disertai Quick Responses (QR).  

MSMEs play a very important role for the progress of the Indonesian economy. With the involvement of MSMEs as a driver of improving the economy in Indonesia, it is certainly hoped that MSMEs can continue to develop in the long term. In the current era, MSME actors are expected to be able to make the best use of technology. One of them is the world of digital marketing, because digital marketing has an extraordinary influence so that MSMEs can continue to develop in the long term. This prompted the East Java MBKM Thematic KKN UPN Veterans Group 74 to hold counseling with the theme "Utilization of Digital Marketing in Improving MSME Marketing" this is also because the results of surveys and observations that have been conducted by KKN-T MBKM Group 74 Surabaya showed a lack of knowledge and the use of digital technology in marketing. Therefore, by holding this counseling, it is hoped that MSME actors can develop more quickly by expanding the market.

RKT Kitchen adalah salah satu Usaha Mikro, Kecil, dan Menengah (UMKM) yang tergabung dalam Paguyuban UMKM Kalirungkut di Kecamatan Rungkut, Kota Surabaya. RKT Kitchen terletak di Jalan Rungkut Asri XIII No. 19 dan dimiliki oleh Ibu Ismudji Rahayuningsih. UMKM ini spesialis dalam layanan katering dan menyediakan berbagai varian jus buah. Pemilik RKT Kitchen menghadapi kendala dalam memanfaatkan teknologi digital sehingga pemasaran dan penjualan produknya secara digital terhambat. Melalui kegiatan pengabdian masyarakat, penulis memberikan pendampingan yang bertujuan untuk menciptakan kesadaran, keterampilan, dan inovasi pemasaran pada produk UMKM RKT Kitchen. Metode pengabdian yang digunakan adalah Participatory Rural Appraisal (PRA) yang terdiri dari tiga tahap yaitu sosialisasi dan pemberian wawasan, pembuatan akun dan pembimbingan, serta simulasi dan uji coba. Hasil yang didapat dari kegiatan pengabdian adalah berkembangnya potensi produk UMKM RKT Kitchen melalui aplikasi Go Food sebagai bentuk implementasi digital marketing.

     Dalam aktivitas kerjanya karyawan PT Sucofindo mengalami berbagai pajanan potensi bahaya, salah satunya faktor ergonomi. Bahaya ergonomi dapat mengakibatkan produktivitas dan kualitas pekerja menurun serta dapat menimbulkan penyakit akibat kerja. tujuan penelitian ini untuk mengetahui gambaran tingkat risiko keluhan musculoskeletal disorders (MSDs) pada pekerja PT. Sucofindo Surabaya Metode yang digunakan dalam penelitian ini adalah observasional deskriptif dengan desain cross sectional menggunakan metode Alberta (heavy frequent awkward lifting), Rapid Upper Limb Assessment (RULA), Rapid Office Strain Assessment (ROSA) dan Nordic Body Map (NBM) variabel yang diukur yaitu postur kerja karyawan PT Sucofindo. karyawan PT Sucofindo yang menjadi responden mengalami musculoskeletal disorders (MSDs) tinggi. Sebagian besar responden mengalami gangguan musculoskeletal disorders (MSDs) di kantor cabang Kalibutuh mempunyai keluhan nyeri otot di daerah leher dan bahu sebesar (15%), laboratorium A.Yani mempunyai keluhan nyeri otot di daerah leher dan bahu sebesar (40%), dan KUP Gresik tidak ditemukan keluhan pada semua responden. Responden dari kantor cabang Kalibutuh dan laboratorium A.Yani juga sebagian besar (40%) mengalami keluhan di bagian punggung bawah (lower back) sedangkan KUP Gresik tidak ditemukan keluhan pada semua responden. Sebagian besar responden (80%) merasakan keluhan tersebut 12 bulan terakhir, dan sisanya baru merasakan 7 bulan terakhir (40%).akibat posisi kerja dan stasiun kerja yang tidak ergonomi. Dapat disimpulkan bahwa karyawan PT Sucofindo yang menjadi responden dalam penelitian ini sebagian besar mengalami musculoskeletal disorders (MSDs) tinggi. Sebagian besar responden pada kajian ergonomi ini mengalami gangguan musculoskeletal disorders (MSDs) di daerah leher, punggung atas, dan punggung bawah akibat posisi kerja dan stasiun kerja yang tidak ergonomis. Perusahaan disarankan untuk mengadakan program tiap 10-15 menit melakukan istirahat dan peregangan, melakukan penilaian postur kerja dan stasiun kerja pada seluruh karyawan Sucofindo agar bisa dilakukan perencanaan ergonomi untuk mencegah gangguan MSDs pada seluruh karyawan, mengadakan ergonomic awareness training pada karyawan.

Branding and Digital Marketing can be a new breakthrough for the problems that have been faced by small and medium scale business actors in marketing and introducing their products to potential consumers, especially umkm spikoe who are in the Rungkut Kidul sub-district, Surabaya. Umkm Spikoe actually has enormous potential because of the quality of the products and continuous innovation. However, the obstacle is the lack of knowledge related to branding and digital marketing strategies which hampers the development of these UMKM.These problems were known to researchers after conducting observations and interviews with business owners who gave rise to research and analysis methods related to the problems that have occurred so far. The solutions offered by researchers to business owners are logo and packaging improvements, assistance in creating accounts and social media content, assistance in creating and managing market accounts and offering insight regarding nano influencers and Instagram advertising.With the various alternative solutions we provide, it is hoped that Spikoe business owners will be able to compete and continue to be able to keep up with the times and technology that continues to develop rapidly  

ARPS merupakan suatu perusahaan yang bergerak dalam produksi Kemasan Compact, Lipstick, botol dan juga Jar. Pada proses sortir pekerja borongan di departemen Blow Molding, terdapat salah satu permasalahan yaitu kursi yang digunakan untuk duduk. Hal ini menunjukkan kursi yang digunakan perlu dilakukan desain ulang agar pekerja dapat bekerja dengan nyaman dan tidak mengalami gangguan masalah kesehatan sehingga dapat meningkatkan produktivitas pekerja. Penelitian ini menggunakan metode deskriptif dengan menggunakan ukuran kursi sebelumnya yang sudah sesuai dengan antropometri pekerja dan didesain lagi agar lebih ergonomi. Hasil desain ulang kursi sesuai dengan antropometri dilihat dari tinggi kursi dari lantai, lebar kaki kursi, lebar bawah alas kursi. Tinggi alas duduk kursi dari lantai, panjang alas uduk kursi.lebar alas duduk kursi, panjang sandaran punggung, lebar pijakan kak dan tiinggi pijakan kaki dari lantai. Sehingga diharapkan Hasil perancangan ulang kursi dengan desain rancangan baru terdapat perbedaan pada jarak sandaran dengan kursi sebelumnya agar pekerja dapat bersandar sehingga pekerja tidak mengalami kelelahan atau penyakit akibat kerja.  

Pemasaran produk melalui sosial media dan e-commerce menjadi salah satu cara yang paling efektif untuk memperluas jangkauan pasar di zaman digital ini. Faktanya, di era teknologi yang semakin canggih ini membuka kesempatan besar bagi para pelaku Usaha Mikro, Kecil dan Menengah (UMKM) untuk bisa memasarkan produknya hingga ke luar kota, hingga ke luar negeri. Namun, ada banyak UMKM yang belum mengerti bagaimana cara menggunakan sosial media dan e-commerce untuk meningkatkan penjualan mereka. Hal ini terjadi pada beberapa UMKM yang berada di RW XI Semolowaru Indah II, dimana mereka memiliki produk yang berkualitas namun tidak mengerti bagaimana cara yang modern untuk memasarkan produk-produk tersebut. Dengan melihat kasus ini, maka penulis mengadakan pelatihan dan pendampingan digital marketing untuk para UMKM di RW XW Semolowaru Indah II. Metode ini dilakukan dengan dua cara yaitu : 1) Pelatihan digital marketing dengan mendatangkan narasumber. 2) Pendampingan door to door digital marketing. Hasil dari pelatihan dan pendampingan ini adalah para pelaku UMKM sudah memiliki instagram pribadi, dan juga beberapa mau untuk mendaftar ke e-commerce, dan mereka juga sudah mengerti tentang bagaimana untuk memasarkan produk melalui sosial media tersebut.  

Digital marketing is an absolute tool for today's business people, because consumers are more inclined to carry out purchasing activities online, especially after the pandemic. On the other hand, optimizing the use of digital marketing is also an interesting topic in the business world. Considering that currently almost all business units use information technology to support their business operations, even MSMEs are no exception. But unfortunately, not all MSMEs understand the role of digital marketing in reaching potential markets.The use of digital marketing in its development is carried out as an effort to survive amidst the onslaught of increasingly complex business competition. One of the MSMEs that has not adapted to digital marketing is Geprek SS, which is in Rungkut Tengah Village, Surabaya. The purpose of this service activity is to provide assistance to Geprek SS business owners to utilize social media, create content in the form of videography and photography that can support product marketing. The method of implementing this activity is divided into three stages, namely: (1) Identification of problems which analyze what are the obstacles to the MSMEs Ayam Geprek SS and Needs Analysis; (2) Socialization and training to the owner of Ayam Geprek SS regarding the features available on social media and how to use them as digital marketing utilization; (3) Assisting the owner in implementing various explanations at the socialization and training stages so that they can use social media independently. The results of this activity are expected to be the MSMEs Ayam Geprek SS which has implemented digital marketing and is increasingly developing the contents or content in it so that it does not fade the branding of its products, and continues digital marketing and explores more features in social media.

This research was conducted by involving the active participation of the Rungkut Kidul community. Through activities to introduce simple hydroponic concepts, communities are empowered to develop sustainable farming skills. The community is given knowledge about the basic principles of hydroponics, nutrient management, selecting suitable plants, and proper irrigation  techniques. The  results  showed  that  community  empowerment  through  simple hydroponics had a positive impact on the Rungkut Kidul community. Communities are able to independently implement simple hydroponic methods, increase crop production with better yields, and reduce dependence on environmental factors such as rainfall and poor soil quality. In addition, empowerment through simple hydroponics also has a significant socio-economic impact. The Rungkut Kidul community can utilize hydroponic crops for their own consumption needs and as an additional source of income through selling their crops at the local market. This reduces their dependence on external food supplies and boosts the local economy. The introduction of modern agricultural technologies such as simple hydroponics can provide sustainable solutions to increase local food availability, reduce dependence on uncontrollable environmental factors, and improve people's economic well-being.

MSMEs in Surabaya reached around 60 thousand in 2022. Meanwhile, the number of MSMEs in the culinary or agribusiness sector is around 25 thousand. According to this large number, MSMEs owners are required to have their own advantages characteristics. The strategy that can be applied to increase the competitiveness of an MSME is through branding. The implementation of this community service aims to develop and improve the competitiveness of MSMEs through branding mentoring. This research uses survey, socialization, analysis, and branding methods. The result of this community service are that MSMEs are helped by the implementation of branding, such as logos, product photos, and taglines. So that these MSMEs are more easily recognized and attract consumers and can increase competitiveness and sales.

Peningkatan literasi keuangan masyarakat merupakan hal penting dalam memajukan perekonomian dan meningkatkan kesejahteraan individu dan keluarga. Namun, masih terdapat tingkat literasi keuangan yang rendah di kalangan masyarakat, termasuk di Kota Surabaya. Oleh karena itu, diperlukan program pengabdian masyarakat yang fokus pada peningkatan literasi keuangan. Program ini bertujuan untuk memberikan pemahaman dasar mengenai konsep keuangan pribadi, pengelolaan anggaran, investasi, perencanaan pensiun, dan perlindungan keuangan kepada masyarakat. Melalui pendekatan yang interaktif dan partisipatif, program ini memberikan pengetahuan praktis dan keterampilan yang dapat diterapkan dalam kehidupan sehari-hari. Program pengabdian masyarakat ini dilaksanakan melalui kerjasama antara lembaga keuangan, lembaga pendidikan, dan komunitas lokal. Berbagai kegiatan seperti seminar, lokakarya, dan pelatihan interaktif diselenggarakan untuk mencakup beragam kelompok masyarakat, mulai dari pelajar, mahasiswa, hingga masyarakat umum. Evaluasi program menunjukkan bahwa program pengabdian masyarakat ini memberikan dampak positif pada peningkatan literasi keuangan masyarakat. Peserta program melaporkan peningkatan pemahaman tentang pentingnya mengelola keuangan secara bijaksana, mengambil keputusan keuangan yang tepat, serta mampu merencanakan masa depan keuangan mereka dengan lebih baik. Peningkatan literasi keuangan ini diharapkan akan memberikan manfaat jangka panjang bagi masyarakat Kota Surabaya. Dengan memiliki pemahaman yang kuat tentang konsep dan strategi keuangan, masyarakat akan lebih mampu mengelola pendapatan, mengurangi beban utang, serta membuat keputusan keuangan yang lebih cerdas dan berkelanjutan. Dalam rangka meningkatkan dampak program, perlu adanya kerjasama berkelanjutan antara pemerintah, lembaga keuangan, dan institusi pendidikan. Selain itu, penting juga untuk terus mengadakan program pembaruan dan penyuluhan agar literasi keuangan masyarakat terus berkembang seiring dengan perubahan tren dan inovasi di dunia keuangan.

There are many residents in Gebang Putih Village who do not have complete population documents, especially in RW 001. Through the MSIB (Certified Independent Study Internship) program, the author conducts community service by optimising population administration services in the village with several methods, namely collecting data, program implementation, and evaluation. After the community service activities carried out by the author, the number of residents who have incomplete population documents has decreased drastically. The decrease in the number of residents who do not have incomplete documents is the result of optimisation efforts that have been made by the author and village officials.

TB is an infectious disease that is easily transmitted caused by the bacterium Mycobacterium tuberculosis. This bacterium can attack several organs in the body but most of these bacteria attack the lungs. The most common transmission is through droplet infection by TB patients. Efforts to convey information on media selection are very important and need to be considered because the correct selection and delivery will provide maximum results in increasing knowledge, attitudes and intentions. This type of research is qualitative research using a qualitative approach. The delivery of learning material at the Kebonsari Health Center uses online, namely like looking through social media. Based on the results of the research and also the results of the interviews conducted by the researchers, it was shown that the delivery of TB material using promotional media, print media, such as leaflets and posters, was effectively used and contributed to rehabilitation patients at the Kebonsari Health Center in Surabaya. Because patients think that the delivery of material uses a new leaflet for them and patients pay more attention to the material presented.

Ship KM. Egon is one of PT Indoneisan National Shiiping fleets that seves the Indonesian people for smooth sea transportation. This ship is a ship made in Germany in 1991 with a length of 94,30 meters and a windth of 16 meters which is one of the means of transportation that crosses various islands. In one voyage this ship is capable of transportation 500 pax of vehicles, loads of goods passengers with a capacity of 500 passengers with the destination of KM ship. Egon it self is Sheet Harbor, Waingapu Port, Surabaya Port, Batulicin Port, and Pare-pare Port. This study aims to determine the effect of Quality/Service Quality, Corporate Image, Safety Assurance on Passenger’s Decisions to Use the KM Ship Egon especially at PT. Pelni Surabaya Branch, the population in this study were passengers on the KM Egon ship owned by PT. Pelni Surabaya Branch and the sampels used in this study were 92 respondents. Data collection methods used are observation (Observation), interviews, and distribution of questionnaires. The sampling technique used is non-probability sampling purposive sampling type, then the data is analyzed using multiple linear regression with the help of (software) Statistical Package For Social Science (SPSS) Version 26. The regression formulation in this study is as follows:     Y = 1.785 + 0,310X1 + 0,202X2 + 0,220X3 + µ. From this equation, it is known that the most dominant variable influencing passenger decisions is the corporate image variable with a regression coefficient of 0.202. The R2 (R Square) test obtained results of 0.517 or 51,7% which means that Passenger Decisions are influenced by the variables of Quality/Service Quality, Corporate Image, Safety Assurance which are 51,7% and other factors that affect Shipping Safety at PT. Pelni Surabaya Branch, which is 48,3%.

This study aims to analyze the legal consequences that may be faced by a Limited Liability Company (Ltd) that pays its workers below the minimum wage, using Law Number 11 of 2020 “Cipta Kerja” as its legal basis. The case study used is PT. Lapisan Seribu Warna Surabaya Branch. The method used in this research is normative juridical, with reference to laws and regulations related to the minimum wage and the provisions contained in Law Number 11 of 2020 “Cipta Kerja”. The results of the research show that PT. Lapisan Seribu Warna Surabaya Branch has violated the minimum wage provisions stipulated in the law. The legal consequences that may be faced by company may be subject to administrative sanctions in the form of fines by the local “Badan Pengawas Ketenagakerjaan (BPTK)”

Medokan Ayu Village is 3 km from the UPN "Veteran" East Java campus. The location of this service is located in Griya Amerta Housing RW 15, Medokan Ayu Village. Like housing in general, residential land area is usually relatively small, has relatively narrow yards and the distance between houses is also close to each other. So that the area of ​​the yard owned by the community for cultivating crops while developing agriculture is not very supportive. Verticulture or what can be called vertical farming is a system of cultivating plants vertically, so that the planting medium is put in a container that stands and rises up. This cultivation technique can be used in two ways, namely with water and soil as the planting medium. Pakcoy can be harvested when it is 40-50 days old, while curly lettuce can be harvested when it is 40-60 days old. This verticulture cultivation uses a mixture of several planting media such as soil, cocopeat, roasted husks, and kohe. The goal is for the plants to meet their nutritional needs and nutrients, so that the plants can grow optimally and have good quality.  

Artikel ini membahas penerapan Digital Marketing dan Environmental Graphic Design (EGD) di Desa Cupak dengan penekanan pada Studi Kasus KKN Universitas 17 Agustus 1945 Surabaya. Digital Marketing digunakan untuk meningkatkan visibilitas UMKM Desa Cupak melalui strategi seperti pemasaran media sosial, penggunaan market place, dan video pemasaran. Namun, untuk mencapai keberhasilan optimal, EGD juga diterapkan dalam desain kemasan produk, tanda-tanda jalan, dan papan informasi untuk membangun identitas dan memperkuat citra merek Desa Cupak. Studi kasus ini menunjukkan bahwa kombinasi strategi Digital Marketing dan desain visual yang menarik melalui EGD dapat meningkatkan daya tarik Desa Cupak sebagai destinasi wisata dan mendukung pertumbuhan ekonomi lokal. Integrasi Digital Marketing dan EGD penting untuk memperkuat bisnis UMKM dengan meningkatkan eksposur merek, membangun identitas yang kuat, dan menciptakan pengalaman menarik bagi pelanggan. Rekomendasi penelitian selanjutnya meliputi eksplorasi penerapan EGD di lingkungan UMKM dan evaluasi dampaknya terhadap keberhasilan bisnis.

Public service is the fulfillment of needs in society. there should be an increase in the quality of public services by utilizing information and communication technology, namely E- Government. The government's job is to provide services. For example, the Surabaya government is improving the quality of public services in the health sector with the e-health program. This study aims to see whether this program is effective for the people of Surabaya. The research method uses descriptive analysis, whether the e-health program is able to improve the quality of public services in the city of Surabaya in the health sector.